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5 Things You May Learn From Google+ Launch

5 Things You May Learn From Google+ Launch

It’s been less than a month since Google+, the latest and brightest social network

    was launched. It’s way too early to give any diagnostic as whether this may take off or flop. But it’s also pretty clear that this new digital service got a lot of momentum.

    As one of its earliest adopters, I must say I enjoy being there, at least for now. It may be just the novelty or the fact that it’s still comfortably not crowded. But it’s also a fact that the entire launch was pretty impressive. So impressive, that I thought it would be fun to isolate at least 5 things everyone can learn form Google+ launch.

    1. Keep Your Innovation Circles Running

    By far the most impressive and striking addition of Google+ is the “Circles” feature. Based on a real life metaphor, where you organize your life in circles of friends, this feature instantly filled a gap in social conversation that neither twitter or Facebook (despite their somehow similar “lists”) were able to cover.

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    Using circles is stupendously easy. Not only you get a visual interface where you can just drag and drop avatars of your friends into various circles (something that was never present in other mainstream social networks) but it’s also very conveniently arranged when you actually share something. Making your entire social interaction easier and comfortably granular.

    So, just because things are in a certain way it doesn’t mean you can’t bring your own touch. Challenging the status-quo may look difficult, but, as long as you keep an eye of what’s need to be done, you’ll see your spot. And it will be much easier than you think it is.

    2. Expect The Best, But Plan For The Worse

    The “invitation only” launch system, made famous a few years ago by Google’s second most popular service (Gmail, that is) worked very well this time too. So well, that at some point Google had to stop the invitations flow, in order to maintain a working infrastructure.

    During the invitation “blackout”, the public service continued to work as expected. In line with other Google services reliability, I must add. But it is very easy to see how Google+ could have become the victim of its own success. Happened before with Twitter and it’s famous “fail whale”, and we all know that.

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    So, whenever you start a new project, expect the best. But be aware of the fact that the “best” may come with many unforseen expenses. Take them into account and don’t let yourself become the victim of your own success.

    3. Underpromise And Overdeliver

    Google was quiet about this. It didn’t set up great expectations (if you don’t take into account their fantastic presence in other digital areas) so nobody would have expect something out of the ordinary. Especially since they had their blunders before with Orkut and Wave. (Yes, it’s my personal opinion that those two services where just flops).

    But what they delivered was very good stuff indeed. The contrast between the user expectations and the delivered product is always a good thing. And this time Google hit the nail in the head with this new social network. Many were already so wired up in Twitter and Facebook that they simply couldn’t believe something new may be possible.

    Whether it’s business or personal, I found that underpromising and overdelivering is incredibly fulfilling. Just don’t be so loud about your strengths, goals or ambitions, but when it comes to put them to work, just do your best. It will not only make your social interactions smoother, but it will also add a certain taste to your life. A “success” taste, that is.

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    4. Leverage Your Strengths

    Google+ uses Gmail, which, apart from being very popular, is also controlled by them. It also uses a bar in the Google search page where it displays notifications. And it integrates many of the company features at almost any thinkable level: for instance, the +1 button may have a much powerful effect on search engines than the “likes” on Facebook, or “retweets” on Twitter.

    Apart from innovation, good preparation and the element of surprise, Google also leveraged their traditional strengths in a very impressive way. The feeling of “completeness” comes exactly from this integration of all their familiar services in a simple, yet very easy to use interface.

    So, whenever you’d wanna go on fresh territories, remember that you still have a personal history. And many things from this personal history may prove extremely useful in those future journeys. Something we may tend to forget, especially when the thrill of a new venture or relationship is firing up on our adrenaline.

    5. Just Be There

    They say showing up is 80% of success and I tend to very much agree with that. If you want to do something, just do it. If you want to go somewhere, just go. If you want to play, just be in the playground and start doing your moves.

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    That’s exactly what Google did with Google+. They could have just acknowledge the failure of their previous attempts in this filed (among them Orkut or Wave) and call it a day. But instead, they continued the game. They stayed there.

    You can’t win a game if you’re not playing. As simple and as dumb as it may sound, this rule is the one that gets ignored most of the time. You can’t live an entire life on wishful thinking, it’s just  not possible. You gotta be out there and play your role.

    ***

    So, are you on Google+? How do you find it? Do you have anything to add to these 5 things? Feel free to let me know in the comments.

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    Last Updated on October 16, 2018

    The Ultimate Guide to Help You Sleep Through the Night Tonight

    The Ultimate Guide to Help You Sleep Through the Night Tonight

    It’s well past midnight and you’ve got to get up in less than six hours. You toss and turn all night. Before you know it, another hour passes by and you start panicking.

    If I don’t get to sleep in the next 30 minutes, I’m going to be exhausted tomorrow!”

    One thing is for sure, you’re not alone. Over 70M+ Americans have stated that they don’t get the proper sleep they need at night.[1] So what could possibly be causing this insomnia epidemic?

    Throughout my entrepreneurial journey of building my language learning company, I have experimented and researched dozens of best sleep practices. Some have flopped but a few have dramatically improved the quality of my life and work.

    In this article, I’ll look into the reason why you’re sleep deprived and how to sleep through the night tonight.

    Why you can’t sleep through the night

    The first step to improving anything is getting to the bottom of the root problem. Different studies have shown the reasons why most people cannot sleep well at night.[2] Here are the main ones that the average person faces:

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    Stress

    If you’ve ever stayed up at night worrying about something, know that it’s a major sleep inhibitor. When you’re feeling stress, your mind and body becomes more activated, making it incredibly difficult to fall asleep. Even when you do manage to sleep, it won’t be deep enough to help you feel rested the next day.

    Exposure to blue light before sleep time

    We’re exposed to harmful blue light on a daily basis through the use of our digital screens. If you’ve never heard of blue light, it’s part of the visible light spectrum that suppresses melatonin, our sleep hormones. Other harmful effects include digital eye strains and macular cellular damage.

    While daytime exposure to blue light is not very harmful, night time exposure tricks our brain into thinking it’s daytime. By keeping your brain alert and suppressing melatonin, your mind is unable to shut down and relax before bedtime.

    Eating close to bedtime

    Eating too late can actually be an issue for many people, especially those who are older than 40. The reason is, eating before laying down increases the chances of Gastroesophageal reflux disease (GERD), in which stomach acid backflows into the esophagus.

    Another reason not to eat too late is sleep quality. Even if you manage to sleep right after eating, it’s likely that you’ll wake up tired. Instead of letting your body rest during sleep, it has to digest the food that was entered before bedtime.

    Rule of thumb: eat 3-4 hours before bedtime.

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    Medical conditions

    In some cases, it could be medical conditions that cause your sleep problems. If you can’t relate yourself to the above reasons or any of these common sleep problem causes, you should visit the doctor.

    The vicious sleep cycle

    The biggest danger to repeating the bad habits mentioned above is the negative cycle that it can take you through. A bad night’s sleep can affect not only your energy but your willpower and decision making skills.

    Here’s an example of a bad sleep pattern:

    You get a bad night’s sleep
    –> You feel tired and stressful throughout the day.
    –> You compensate it with unhealthy habits (for example junk food, skipping exercises, watching Netflix etc.)
    –> You can’t sleep well (again) the next night.

      You can imagine what could happen if this cycle repeats over a longer period of time.

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      How to sleep better (throughout the night)

      To help you break the vicious cycle and stop waking up in the middle of the night, I’ll explain to you a list of actionable steps to solve your trouble staying asleep.

      1. Take control over the last 90 minutes of your night

      What you do (or don’t do) before bedtime have significant impact on the quality of your sleep. Many times, it can be the difference between staying up until 4am and sleeping like a baby.

      Here are a few suggestions:

      • Go from light to dark – Darkness stimulates production of the sleep hormone melatonin. Turn off unused light around the house, and think about investing into warm light that you can use in the bedroom before bedtime.
      • Avoid screens (or wear blue light blocking glasses) – Keep the bedroom a technology-free zone as the light from electronic devices can disturb your sleep. If you need to work, wear blue light blocking glasses (also known as computer glasses) throughout or before you sleep to prevent sleep disruption.
      • Find an activity that helps you to wind down  This could be anything that calms you down, and reduces thinking (especially unnecessary stress). Fir example, listening to soothing/good feel music, taking a hot bath, reading or meditating.
      • Keep any electronics you have on the other side of the room or outside the room – One of the most harmful things that can disrupt your sleep is the notifications you get from your smartphones. The simplest way to avoid this is to keep it away from you.
      • Create a bedtime routine – A night routine is a couple of things you do prior to going to bed. By doing these things every night, you’ll have a more restful and high-quality sleep. Learn how to pick up a night routine here: The Ultimate Night Routine Guide to Sleep Better and Wake Up Productive

      2. Eat the right nutrients (and avoid the wrong ones)

      What you eat (not just when we eat) plays a critical role in your sleep quality. If you’re ever in doubt of what to eat to improve your sleep, take the following into consideration:

      • Kiwi – This green fruit may be the ultimate pre-bed snack. When volunteers ate two kiwis an hour before hitting the hay, they slept almost a full extra hour. Kiwis are full of vitamins C and E, serotonin and folate—all of which may help you snooze.
      • Soy foods – Foods made with soy such as tofu, miso and edamame, are rich in isoflavones. These compounds increase the production of serotonin, a brain chemical that influences the body’s sleep-wake cycle.
      • Fiber-rich foods – Eating more fiber could be key for better sleep. Eating fiber was associated with more restorative slow-wave sleep—the more you eat, the better you sleep—per a study published in the Journal of Clinical Sleep Medicine. Fiber prevents blood sugar surges that may lower melatonin. Get a fiber boost from beans, artichokes, bran cereal and quinoa.
      • Salmon – Most fish, especially salmon, halibut and tuna boost vitamin B6, which is needed to make melatonin— a sleep-inducing hormone triggered by darkness.

      3. Adjust your sleep temperature

      Once you’ve gone through the first 2 recommendations, the last step to experiment with is temperature. According to Sleep.org, the ideal temperature for sleep is 60-67 Farenheit. This may be cooler than what most people are used to, but keep in mind that our body temperature changes once we fall asleep.

      Rule of thumb: sleeping in cooler temperature is better for sleep quality than warmer temperature.

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      Find out how to maintain the optimal temperature to sleep better here: How to Sleep Faster with the Best Temperature

      Sleep better form now on

      Congrats on making it to the end of this guide on sleep. If you’re serious about taking the necessary steps in improving your sleep, remember to take it one step at a time.

      I recommend trying just one of the steps mentioned such as taking a hot bath, blocking out blue light at night, or sleeping in cooler temperature. From there, see how it impacts your sleep quality and you can keep doing what works, and throw away what doesn’t.

      As long as you follow these steps cautiously and diligently, I know you’ll see improved results in your sleep!

      Featured photo credit: pixabay via pixabay.com

      Reference

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