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Post Conference Follow-Up Hacks

Post Conference Follow-Up Hacks

I’m coFounder and Organizer of PodCamp, which is coming up in a week or two, and I just got an email from a fellow podcaster asking me about how I’ll be planning to manage the influx of business cards, ideas, and conversations/follow-up this kind of an event will bring with it. I thought this might prove useful to anyone attending conferences or events in the coming months (as that season gets underway in earnest in the US at least).

Directly after the Event

Well, directly after the event, I’ll kiss my wife and children, and thank them for understanding why I was completely absent for an entire weekend. But then…

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  • Gather up your new business cards in a pile.
  • If you’ve got a nifty card scanner, have at.
  • If not, send a short email to everyone you met. You can template *some* of the text, including your signature and stuff, but be genuine in your reply.
  • This gives you a digital copy of their email address to add to your contacts list later (in most software).
  • In the mail, mention that it was great meeting them, and mention one or two lines from your conversation. “I was really happy to talk with you about rototilller podcasts. I hope we can develop something on that line in the coming months.”

And this raises a point. Put a “call to action” in the email that prompts them to contact you (if that’s important to you). Mention something specific and actionable that you’d like them to do with you in the future.

Make Links

Here’s a nice touch: You might’ve spoken with 200 people, and through this process, you might learn that Michael and Sam both have the same things in mind for the future. It’d be nice to send a note to Michael, asking if he’d met Sam, and send one to Sam asking if it’s okay to put the two of you together. (Luckily, this is an example. Michael and Sam, who we reference at Lifehack from time to time, are blissfully married).

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Carry this process in your head onto other opportunities. Did you meet four different vendors doing the same thing with different colored bunny ears on top? Invite the four of them to the same lunch and let the shoot-out happen in the open. It’ll save time and make it much easier to endure the repetition.

Load up your Calendar

The best time for action is within the few weeks following the event. Everything’s fresh in everyone’s brain. Entropy hasn’t set in. It’s all still a ball of energy and possibility. Use NOW as a great time to schedule meetings and try to build on the momentum of your personal contact at the event. Especially in this virtual world, that little bit of facetime sometimes catapults new relationships to the next level.

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Keep the Cards

I play “shuffle up and email” often. I take my cards from past events, and then send someone a random email (hopefully with value to what they’re doing, and mindful of what I’d want to do with them). The email is a “ping,” a chance to show them that I’m still out there, and that we might still have business. Further, it might just be the thing that gets someone thinking of me for another opportunity.

Your Tricks

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When you finish a grueling 3 day event in a foreign city, what do you do after reconnecting with your family? How does it relate to what you do for work? Are you in sales? Do you consider your experience to be as your title, or a chance to interact as YOU, the brand?

–Chris Brogan is helping with PodCamp Boston. He’s developing a new framework system for time management and life skills at Grasshopper Factory.

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Last Updated on October 9, 2018

How to Write a Personal Mission Statement to Ensure Peak Productivity

How to Write a Personal Mission Statement to Ensure Peak Productivity

Most of you made personal, one sentence resolutions like “I want to lose weight” or “I vow to go back to school.” It is a tradition to start the New Year with things you want to achieve, but under the influence resolutions are often unrealistic.

If you’re wondering when will be a good time to write a mission statement, NOW is the time to take a personal inventory to make this year your most productive year ever. You may be asking yourself, “How am I going to do that?” You, my friends, are going to write personal mission statements.

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A large number of corporations use mission statements to define the purpose of the company’s existence. Sony wants to “become the company most known for changing the worldwide poor-quality image of Japanese products” and 3M wants “to solve unsolved problems innovatively”. A personal mission statement is different than a corporate mission statement, but the fundamentals are the same.

So why do you need one? A personal statement will help you identify your core values and beliefs in one fluid tapestry of content that you can read anytime and anywhere to stay on task toward success.

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For example, Tom Cruise in Jerry Maguire came to the realization that he had lost track of what was important to him. After writing a personal mission statement, we saw him start his own business and he got the girl, Renee Zelleweger. Not bad, wouldn’t you say? A personal mission statement will make sure that, through all the texting, emailing and constant bombardment of on-the-go activity, you won’t lose sight of what is most important to you.

Mission statements can be simple and concise while others are longer and filled with detail. The length of your personal mission statement will not be determined until you follow this simple equation to create your motivational springboard for 2008.

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To begin your internal cleansing, you will need to jot down the required information in the following five steps:

  1. What are your values? Values steer your actions and determine where you spend time, energy, and most importantly, money. Be specific and unique to yourself. Too much generalization will not be as effective. It is called a “personal” mission statement for a reason.
  2. What are three important goals you hope to achieve this year? Keep your list of important goals small and give them a date. It is better to focus on the horizon and not the stars. Realistic goals are keys to ultimate success.
  3. What image do you hope to project to yourself? How you see yourself is how the world will view you. Think about this carefully. Your image should encompass what you look like and feel after you have achieved your goals.
  4. Write down action statements from each value describing how you will use those values to achieve your three goals. Start with “I will…”
  5. Rewrite your statement to include only your action statements. Make portable copies for your wallet, car or office.

If you followed the steps above, congratulations! You have just written your first personal mission statement. Your personal statement will change over the years as your goals change. You can have more than one statement for the different compartments of your life such as your career, family, marriage, etc.

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Writing a personal mission statement is an effective method to ensure your productivity is at its peak. It is an ideal tradition to start so that when next year rolls around, the outdated practice of resolutions will be something you permanently left in the past.

Featured photo credit: Álvaro Serrano via unsplash.com

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