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Get the Most Out of Travel

Get the Most Out of Travel

For a business, knowledge is the asset of intellectual capital. Professional relationships outside a company but in related firms and fields, is the asset of network capital. Both of these assets are very easily invested in every single day without most firms realizing it, and because they don’t realize it, they don’t capitalize on it.

How so? These gains can be very easily achieved when you have staff out on the road on business travel.

Business travel is a ‘twofer’ sort of thing, where you get two for the price of one. There’s the point of the trip itself, but then there’s way more to be gained from the opportunities which travel provides, and not just for the traveler. The traveler becomes the ticket.

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When I was the boss approving travel budgets I was very liberal with those allocations; I considered them part of my Staff Training and Education budgets. And since I considered them a kind of mobile schooling, my travelers were given homework. No written reports; I wasn’t interested in creating more work like some Scrooge wanting to get the very most out of my money. Further, I wanted people to relish their travel opportunities, and not consider them a necessary evil. The homework was simply that they had to bring back those two assets I mentioned in the beginning, and share them with the rest of us who had been left behind to hold up the fort. Depart a traveler, return a teacher and a connector.

Homework Assignment 1: For Knowledge and Intellectual Capital.
Tell the rest of us what you learned while you were gone. Teach it to us as best you can without our having the same sensory experience.

Homework Assignment 2: For Relationship and Network Capital.
Show off those business cards you collected, and tell us about the people you met. What do they do, and how will you be following up with them to strengthen the connection? Who else in our company can you introduce them to?

My travelers became very creative with this. They got to be fairly competitive about it too, but in a way that was very healthy for the knowledge and network base of the organization. They started taking pictures, so they could ‘show and tell’ in our staff meetings, but their photos weren’t of cityscapes and monuments; they tried to create that ‘sensory experience’ I’d asked about in the learning itself. My retailers took pictures of attractive shop windows and unusual visual merchandising displays. My golf pros took pictures at tournaments to help explain tricks with gallery control to their staff for our next tournament. All those trade magazines and brochures previously thought of as old news once they’d read them, were no longer chucked in hotel room trashcans. Instead, they came home in flat rate shipping boxes so they could be passed out to everyone else in their department, simply to share a greater awareness of the amount of choice in the industries we operated our own business in, or to stimulate more question and dialogue for us about market trends and breaking ideas.

On the networking side, they quickly found out the benefit of being gracious hosts, for they would invite their new connections to visit our company when we were next on their travel itineraries. When trips repeated to the same cities, or my travelers attended annual conventions, we now had a growing professional network with whom we could magnify our previous opportunities and build on them. Through others, we gained new clients or accolades about our aloha spirit, our products and services; highly valuable word-of-mouth advertising we never would have otherwise enjoyed.

This concept of smart homework for travel worked so well for us, that I’ve even applied the same thought process to the travel we do as a family on our personal vacations. It’s less specific, however it amounts to the same thing: We do things a bit out of our comfort zone, with the attitude that we’d never do the same things at home, learning something new along the way. We don’t keep to ourselves as much as before. We talk to, engage with, and meet many more people; we’ve learned to be more gregarious and social.

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You can expand your own thinking about this when you consider travel to be any thing out of the office, but theoretically still ‘on the clock.’ How about all those association luncheons and trade shows you go to right in your own back yard? What is the intellectual capital and network capital you get out of them, and what are you bringing back for those with whom you work? Do they silently resent or envy your mobility, or are they grateful they have you as the company connector? Something to think about.

Thank you for reading, I’ll be back next Thursday. On every other day, you can visit me on Talking Story, or on www.ManagingWithAloha.com. Aloha!

Rosa Say

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Managing with Aloha, Bringing Hawaii’s Universal Values to the Art of Business

Previous Thursday Column: When Does Great Service Happen?

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Rosa Say

Rosa is an author and blogger who dedicates to helping people thrive in the work and live with purpose.

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Last Updated on October 15, 2019

How to Plan Your Life Goals and Actually Achieve Them in 7 Simple Steps

How to Plan Your Life Goals and Actually Achieve Them in 7 Simple Steps

Where do you want to be 5 years from now, 10 years from now, or even this time next year? These places are your goal destinations and although you might know that you don’t want to be standing still in the same place as you are now, it’s not always easy to identify what your real goals are.

Many people think that setting a goal destination is having a dream that is there in the far distant future but will never be attained. This proves to be a self-fulfilling prophesy because of two things:

Firstly, that the goal isn’t specifically defined enough in the first place; and secondly, it remains a remote dream waiting for action which is never taken.

Defining your goal destination is something that you need to take some time to think carefully about. The following steps on how to plan your life goals should get you started on a journey to your destination:

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1. Make a list of your goal destinations

Goal destinations are the things that are important to you. Another word for them would be ambitions, but ambitions sound like something which outside of your grasp, whereas goal destinations are certainly achievable if you are willing to put in the effort working towards them.

So what do you really want to do with your life? What are the main things that you would like to accomplish with your life? What is it that you would really regret not doing if you suddenly found you had a limited amount of time left on the earth?

Each of these things is a goal. Define each goal destination in one sentence.

If any of these goals is a stepping stone to another one of the goals, take it off this list as it isn’t a goal destination.

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2. Think about the time frame to have the goal accomplished

This is where the 5 year, 10 year, next year plan comes into it.

Some goals will have a “shelf life” because of age, health, finance, etc, whereas others will be up to you as to when you would like to achieve them by.

3. Write down your goals clearly

Write each goal destination at the top of a new piece of paper.

For each goal, write down what is it that you need and don’t have now that will allow you achieve that goal. This could be some kind of education, career change, finance, a new skill, etc. Any “stepping stone” goals you removed will fit into this exercise. If any of these smaller “goals” have sub-goals, go through the same process with these so that you have precise action points to work with.

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4. Write down what you need to do for each goal

Under each item listed, write down the things that you will need to do in order to complete each of the steps required to complete the goal. 

These items will become a check-list. They are a tangible way of checking how you are progressing towards reaching your goal destinations. A record of your success!

5. Write down your timeframe with specific and realistic dates

Using the time frames you created, on each goal destination sheet write down the year in which you will complete the goal by.

For any goal which has no fixed completion date, think about when you would like to have accomplished it by and use that as your destination date.

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Work within the time frames for each goal destination, make a note of realistic dates by which you will complete each of the small steps.

6. Schedule your to-dos

Now take an overview of all your goal destinations and make a schedule of what you need to do this week, this month, this year – in order to progress along the road towards your goal destinations.

Write these action points on a schedule so that you have definite dates on which to do things.

7. Review your progress

At the end of the year, review what you have done this year, mark things off the check-lists for each goal destination and write up the schedule with the action points you need for the next year.

Although it may take you several years to, for example, get the promotion you desire because you first need to get the MBA which means getting a job with more money to allow you to finance a part-time degree course, you will ultimately be successful in achieving your goal destination because you have planned out not only what you want, but how to get it, and have been pro-active towards achieving it.

Featured photo credit: Debby Hudson via unsplash.com

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