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Flickr as a Business Tool

Flickr as a Business Tool

I was puzzling over a note in Dave Gray’s Flickr account, and by note, I mean a photo of a note he’d taken at a conference, when it struck me:

Flickr is not a photo sharing tool. It is a platform, and it could be exceptionally useful for businesses.

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Flickr Business Hacks

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  • Upload a product design for review- mark it “friends only” and have your “friends” (coworkers) share their thoughts using Flickr’s built in NOTES format. Have people download the design from the Flickr page, edit it in their image editing software, and put it back up.
  • Upload office candids- use the software to “catch people” doing something you want to promote as office cultural norm.
  • Share status quick- upload images, screenshots, slice-of-life pictorals to accompany textual status reports. Again, between the notes feature and the comments feature, there’s a rich swirl of metadata around what you’re doing.
  • Review stores- if you’re in retail, snap store photos and use them for reviews, updates, and strategy meetings.
  • Capture meetings/conferences- use the photos mixed with a PowerPoint deck to recreate the spirit of a presentation. Was the audience yawning? Show it to make it better for next time.
  • Make customer image bases- show your customer base as a Flickr stream with a similar tag, like the company’s name.
  • Expand your brand- use a Flickr stream around your company, product, or service, and entice Flickr users to join the group and evangelize.

If I were Flickr, I’d consider offering corporate implementations to manage such concepts. But until then, there’s precious little stopping you from implementing something along these lines. How else would you expand on this idea?

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Last Updated on October 9, 2018

How to Write a Personal Mission Statement to Ensure Peak Productivity

How to Write a Personal Mission Statement to Ensure Peak Productivity

Most of you made personal, one sentence resolutions like “I want to lose weight” or “I vow to go back to school.” It is a tradition to start the New Year with things you want to achieve, but under the influence resolutions are often unrealistic.

If you’re wondering when will be a good time to write a mission statement, NOW is the time to take a personal inventory to make this year your most productive year ever. You may be asking yourself, “How am I going to do that?” You, my friends, are going to write personal mission statements.

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A large number of corporations use mission statements to define the purpose of the company’s existence. Sony wants to “become the company most known for changing the worldwide poor-quality image of Japanese products” and 3M wants “to solve unsolved problems innovatively”. A personal mission statement is different than a corporate mission statement, but the fundamentals are the same.

So why do you need one? A personal statement will help you identify your core values and beliefs in one fluid tapestry of content that you can read anytime and anywhere to stay on task toward success.

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For example, Tom Cruise in Jerry Maguire came to the realization that he had lost track of what was important to him. After writing a personal mission statement, we saw him start his own business and he got the girl, Renee Zelleweger. Not bad, wouldn’t you say? A personal mission statement will make sure that, through all the texting, emailing and constant bombardment of on-the-go activity, you won’t lose sight of what is most important to you.

Mission statements can be simple and concise while others are longer and filled with detail. The length of your personal mission statement will not be determined until you follow this simple equation to create your motivational springboard for 2008.

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To begin your internal cleansing, you will need to jot down the required information in the following five steps:

  1. What are your values? Values steer your actions and determine where you spend time, energy, and most importantly, money. Be specific and unique to yourself. Too much generalization will not be as effective. It is called a “personal” mission statement for a reason.
  2. What are three important goals you hope to achieve this year? Keep your list of important goals small and give them a date. It is better to focus on the horizon and not the stars. Realistic goals are keys to ultimate success.
  3. What image do you hope to project to yourself? How you see yourself is how the world will view you. Think about this carefully. Your image should encompass what you look like and feel after you have achieved your goals.
  4. Write down action statements from each value describing how you will use those values to achieve your three goals. Start with “I will…”
  5. Rewrite your statement to include only your action statements. Make portable copies for your wallet, car or office.

If you followed the steps above, congratulations! You have just written your first personal mission statement. Your personal statement will change over the years as your goals change. You can have more than one statement for the different compartments of your life such as your career, family, marriage, etc.

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Writing a personal mission statement is an effective method to ensure your productivity is at its peak. It is an ideal tradition to start so that when next year rolls around, the outdated practice of resolutions will be something you permanently left in the past.

Featured photo credit: Álvaro Serrano via unsplash.com

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