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Why “Just Do It” Just Doesn’t Do It for You

Why “Just Do It” Just Doesn’t Do It for You

Just Do It?

    “Just do it!”

    “Do Something!”

    “Act now!”

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    “Ready, Fire, Aim!”

    We are surrounded, on a day-to-day basis, by the exhortation to act. Hustle, hustle, hustle, get a move on, get going. Whether its a friend giving us advice or a multi-million dollar ad campaign, everyone seems to be telling us – in the vaguest way possible – to get off our butts and go do something. Any-thing.

    New research out of the University of Illinois suggests that this social pressure to be always-on and always on the go may lead us to act, but only accidentally in productive ways (if at all).

    The study, led by Dr. Dolores Albarracin, explored issues related to “priming”, which I’ve written about before (Your Brain Is Not Your Firend). In a nutshell, priming is what happens when your brain receives certain stimuli that channel its responses in specific ways. For example, the smell of cleaning fluid seems to prime us to desire cleanliness, and people in rooms scented with cleaning products tend to act in neat and orderly ways, cleaning up after themselves for instance.

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    In Albarracin’s study, the primes were words that conveyed action or inaction, like “go” or “motivation” for action and “rest” and “stop” for inaction. After priming the subjects, researchers were asked to perform tasks such as doodling, eating, or memorizing new information. The intensity of the subjects’ performance was measured – and, in a couple of studies where subjects were given the option not to perform the task, of their non-performance.

    As you’d expect, subjects primed with action words were more active, overall, than those primed with inactive ones. That outcome has been seen before, and was expected. What wasn’t expected, though, was that it didn’t matter what task subjects were asked to perform – once primed to act, they attacked whatever task was placed in front of them with gusto.

    The summary in ScienceDaily quotes Dr. Albarracin:

    What you end up promoting is a very general message to be active. You can be active by exercising or learning, but you can also be active by driving fast or taking drugs. That is the danger of a global message to be active.

    Pressure to Spin Your Wheels

    In other words, once primed for action, we don’t really care what action we take. We may sit down and churn out that report that’s due tomorrow – or we might get really into updating our Twitter account, or playing Solitaire, or cleaning our desk.

    And we’re always primed for action. Our social space is positively filled with general messages to be active, constantly “pinging” our consciousness and pushing us to do something, and do it now. Aside from the stress this can cause, Albarracin’s research suggests that the non-specific pressure to act might be leading us to do all sorts of non-productive wheel-spinning, actually detracting from our ability to get anything worthwhile done.

    Perhaps you’ve experienced it? You’re facing a daunting task that you’re not really looking forward to, and finally decide it’s time to “get moving”. “Let’s get some work done!” you tell yourself, and stride purposefully to your desk where you get down to work… sorting your pencil cup. And there’s the vacuuming to do, and that letter to drop in the mailbox, and a load of laundry to do, and a voicemail to return, and…

    Specificity Counts

    This research has several implications for productivity – both in terms of how we motivate ourselves to get things done and how we motivate others. In all things, it suggests, specificity counts.

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    That’s why it’s important to write down tasks that are as specific as possible on your to-do lists. What a to-do list does, essentially, is to prime your brain to focus on a single task long enough to complete it. If the task is too vague – for example, “Write” instead of “Draft the marketing and demographics section of the Acme Widgets proposal” – it gets our brains all fired up without giving it anything concrete to focus on. Albarracin’s research suggests that the vaguely-primed brain will latch onto the first task placed in front of it that loosely relates to its prime – you might write that proposal section, or you might write your shopping list, an email to your mother, or the 10 things you hate most about writing proposals.

    Likewise, it seems that all those inspirational messages, from Nike ads to motivational posters, are filling us up with a feel-good energy but not necessarily bringing us any closer to our goals. In fact, they could lead us to waste time on random stuff that doesn’t advance us in any way.

    Instead, we should be sending specific messages when trying to motivate our staff, our team, our customers, or our friends – not just a call for action but a call for this particular action. If the goal is to get someone to eat, then “eat” is the prime you want, not “get busy!”

    Finally, since it’s unlikely that we’ll be able to escape the social pressures all around us to “act now” without offering any focus, it might pay to keep an “action kit” handy – to keep a couple of tasks ready to go and to develop the self-discipline to turn to them when the urge to “do something” strikes. Albarracin’s research doesn’t suggest remedies, but clearly there are people in our society who cope with the demand to “just do it”, becuase meaningful work gets done along with all the busywork. Priming can offer us a great deal of energy, but channeling it into something productive is, it seems, up to each of us individually.

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    Last Updated on August 6, 2020

    35 Top Productivity Apps for iPhone (2020 Updated)

    35 Top Productivity Apps for iPhone (2020 Updated)

    Over the years here at Lifehack, we’ve discussed plenty of apps that you can use to improve your overall productivity.

    There are certain ones that many of our contributors and editors (past and present) have adopted over the long-term — there are always the stalwarts that stick around. But there are also new apps that crop up every day, adding more and more depth to the app category.

    Some of the apps are incredibly plain and simple, while others are more robust and offer more features than you can shake a stick at. And everyone has the one they prefer.

    It’s been our job (and still is our job) to keep abreast of all of the productivity-type apps out there. As a result — and as a bit of a refresher — we’ve put together a list of 35 best productivity apps for iPhone (all categorized based on their functions) to provide you with an all-in-one resource for you.

    For Getting Things Done

    1. OmniFocus

    This app is, while pricey, considered to be one of the (if not the) most robust and full-featured productivity apps on the market.

    Download it here.

      2. Forest

      Train yourself to put your phone down and stay focused on the task at hand by playing with this planting game. It’s fun and will help you achieve more.

      Download it here.

        3. Things

        Another robust choice, this app is a favorite amongst “productivityists”.[1]

        Download it here.

           

           

          4. Any.Do

          A beautiful-looking app that is both easy on the eyes and your wallet.

          Download it here.

            5. PocketLife Calendar

            This calendar app is specifically designed to be stylish and super easy-to-use. You can organize your life easily with different modern features.

            Download it here.

              6. Asana

              We’ve covered Asana here at Lifehack

              , and it is being actively developed by a strong team committed to making collaborative task management a more efficient and effective experience.

              Download it here.

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                7. ToDoist

                This app keeps track of everything – from simple errands to your most important projects – so you can get it all done and enjoy more peace of mind along the way.

                Download it here.

                   

                   

                  8. Calendars 5

                  This calendar app focuses on events that help you to keep track of upcoming events and tasks easily. It has everything you need to organize, track, and complete your to-dos.

                  Download it here.

                    9. Clear – Tasks, Reminders & To-Do Lists

                    A fun and innovative list-making app that relies on swiping and pinching to make things happen. Clear created a lot of buzz when it launched, and might be the perfect to-do list gateway app for many.

                    Download it here.

                      10. Due

                      A robust reminders app that lets you store and maintain reminders of all types. It’s replaced Reminders for me when it comes to the basics, and it’s worth a look if you want to keep the mundane stuff out of your head and cluttering your mind.

                      Download it here.

                        11. Checkmark 2

                        I use this app

                        for location-based reminders (such as groceries I need to get or single items I need to pick up from various locations). Checkmark is simple to use and valuable addition to my productivity arsenal.

                        Download it here.

                          12. TeuxDeux

                          Created by Tina Roth Eisenberg and Fictive Kin — TeuxDeux is simple and incredibly stellar in terms of design. If you like lists (including the popular “Someday Bucket”) and want to associate dates with tasks, then TeuxDeux will be right up your alley.

                          Download it here.

                             

                             

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                            13. Nirvana

                            For the GTD enthusiasts, there’s Nirvana. Straight from the source: “Nirvana frees your mind to focus on actually getting things done. If you’ve had enough of generic to-do lists, it’s time for Nirvana.”

                            Download it here.

                              14. Priorities

                              An elegant-looking task management app that has received decent reviews,[2] this could be the one for you if you’re not a fan of OmniFocus or Things — especially if you need (or want) to share tasks with others.

                              Download it here.

                                For Building Habits

                                15. Productive

                                With this app, you can plan your habits with an easy-to-use interface, schedule habits for any time of the day, set smart reminders for each time of the day, and stay on track with useful feedback. This app is perfect for anyone who wants to build a habit that sticks.

                                Download it here.

                                  16. Habitica: Gamified Taskmanager

                                  You can complete tasks and build habits in a more fun way with this app. Input your Habits, your Daily goals, and your To-Do list, and then create a custom avatar. Check off tasks to level up your avatar and unlock features such as armor, pets, skills, and even quests.

                                  Download it here.

                                    17. Streaks

                                    This app follows the model of the popular “don’t break the chain method” in that you use the app to track how you are donig in the pursuit of your goal. Great for goal-setting — and an easy and elegant interface to boot.

                                    Download it here.

                                      18. Remember The Milk

                                      Another popular to-do list app, Remember The Milk has a huge following. It has plenty to offer, including the ability to share tasks with others.

                                      Download it here.

                                        19. Day One Journal

                                        When it comes to journaling, nothing really beats Day One. Its latest update added a slew of features that will make you want to start making journaling a habit.

                                        Download it here.

                                          For Files Organization

                                          20. Evernote

                                          Touted as the world’s most widely-used productivity app, Evernote is an be used simply as a notetaking app or can be customized to be your GTD app of choice — among other things.

                                          Download it here.

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                                            21. Pocket

                                            You can save an article, video, or link you want to read or watch later to Pocket from anywhere including your computer, Safari, email, and your favorite apps like Facebook, Twitter, Flipboard, and Feedly.

                                            Download it here.

                                              22. Sync.Me

                                              This app identifies unknown phone calls, warns you from annoying spam calls, and adds a caller picture to your contacts from Facebook, Twitter, and Google+.

                                              Download it here.

                                                23. Droplr

                                                One of the most popular file-sharing apps out there today. Straight from the source: “Stay productive on the go. Droplr for iPhone keeps you in sync and makes sharing on the iPhone natural.”

                                                Download it here.

                                                  24. Dropbox

                                                  Before iCloud, there was Dropbox. And there still is Dropbox, which is still widely used by both Mac and PC users all over the globe. It’s like having a flash drive on your iPhone. A must-have.

                                                  Download it here.

                                                     

                                                    For Working Smarter

                                                    25. Captio

                                                    A simple capture tool. Straight from the developers: “It’s simple. Open Captio and start typing. When you’re done, hit Send. The note is immediately delivered to your email inbox.”

                                                    Download it here.

                                                      26. Drafts

                                                      A tremendous capture tool that allows for simple capture, followed by sending items to various applications such as OmniFocus, Things, and more.

                                                      Download it here.

                                                        27. NoteShelf 2

                                                        This is a perfect note-taking app for you. You can take beautiful handwritten notes, type, annotate PDFs, record audio & create lists. You can organize them into categories or groups.

                                                        Download it here.

                                                          28. Doodle

                                                          This app links directly with the Doodle service, which is one that allows you to plan and organize meetings far more efficiently and effectively. Lifehack contributor Steve Dotto has written about Doodle more in-depth here.

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                                                          Download it here.

                                                            29. TextExpander (Legacy)

                                                            I have saved countless hours of time with TextExpander, and despite its inability to be as robust on iOS as it is on the Mac, it is still a worthy app to have in your arsenal.

                                                            Download it here.

                                                              30. Launch Center Pro

                                                              A quick launcher for the iPhone that doesn’t just launch an app…with some of them it can do much more. This app saves you time by launching complex actions in a single tap.

                                                              Download it here.

                                                                31. GoodReader

                                                                This may seem to be an odd one to make this list, but here are plenty of reasons why it is here with this article.

                                                                Download it here.

                                                                  32. LogMeIn

                                                                  Want to be able to control your Mac from wherever you are? Then get this app.

                                                                  Download it here.

                                                                    For Improving Security

                                                                    33. 1Password

                                                                    There is simply no better password manager out there. I’ve even put together a 1Password Emergency Kit worth looking at here.

                                                                    Download it here.

                                                                      34. LastPass Password Manager

                                                                      You can store passwords and logins, create online shopping profiles, generate strong passwords, track personal information in photo and audio notes.

                                                                      All you have to do is remember your LastPass master password, and LastPass auto-fills web browser and app logins for you.

                                                                      Download it here.

                                                                        35. Truecaller

                                                                        Identify and block spammers, search for unknown numbers, and call friends easily with this app. With a community-based spam list from over 250 million users, you’ll need this app.

                                                                        Download it here.

                                                                          There are plenty of other options out there (and we’ve heard from readers in the past as to what they enjoyed using), but these 40 are among the best.

                                                                          Featured photo credit: William Hook via unsplash.com

                                                                          Reference

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