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Thomas Edison versus Nikola Tesla: Who is more productive?

Thomas Edison versus Nikola Tesla: Who is more productive?
Tesla and Edison

Thomas Edison is widely known as the greatest inventor the world has ever known. Nikola Tesla is also known as a great inventor and many people say he was more brilliant than Edison was. In our last post, two weeks ago, we discussed Edison’s 5 million page note-taking system and received a reaction from some of Tesla’s fans.

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Should we really care who was brighter? Or is it productivity that really counts? Who was the more productive of these two famous men?
Edison is famous for inventing the phonograph, incandescent light bulb, cement making technology, motion picture camera, DC motors and electric power generation systems, battery and several other things we use every day and don’t think much about. Tesla similarly invented radio, fluorescent light, AC motors and electric power generation systems. Both these men lived long lives, well into their 80s, at around the same time a century ago.

There are big differences between Edison and Tesla. The main one seems to be based on who got the credit for what. Many Tesla fans accuse Edison of having stolen much from Tesla who worked for Edison during his early years. They claim Edison was a thief and that he died a rich and powerful man surrounded by friends because he robbed Tesla and others like him. Meanwhile, Tesla died broke and miserable and lonely with his closest friends being wild pigeons he had enticed into his room at the Hotel New Yorker. Edison fans similarly suggest Tesla was a swindler who deceived investors into financing his ideas with promises he rarely kept. They suggest Tesla got his just rewards.
Both versions appear to be true. For example, Edison did not invent the light bulb. Joseph Swan was installing them in homes and landmarks in England years before Edison got his light bulb patented and working. Edison was buying out other people’s patents and when Swan eventually sued Edison and won, Edison had to take him in as a partner in Edison’s British company. Likewise, a deceitful Tesla managed to convince J.P. Morgan, the world’s most powerful financier at the time, to finance his concept for wireless free electricity production under the guise of sending radio messages across the oceans and to and from ships at sea. Tesla was making artificial lightning with Morgan’s money that was eventually cut off.

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Edison and Tesla came to technological blows in the late 1800s when Tesla’s AC (alternating current) power systems that are used all over the world today came into competition with Edison’s DC (direct current) power systems. As it turns out, Tesla’s system was the better one. Tesla’s technologies were bought by railway air brake inventor George Westinghouse who developed them into what became the multinational Westinghouse company. Edison is the godfather of General Electric, presently the world’s 12th largest company. Both these guys were prolific inventors and became famous for it. But comparing them on a point by point basis, the reasons why Edison died rich and famous while Tesla died broke and lonely become clear based on relative productivity.
The Edison versus Tesla productivity scorecard:

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  1. Innovation output. Edison had received 1093 lifetime U.S. patents while Tesla had received 112. Although some of Edison’s patents (perhaps many of them) were bought or stolen, this is a huge number. Since Tesla wasn’t taking much money from Edison and only worked for him a short time, there is no way Edison could have stolen many from him.
  2. Innovation success rate. Almost 100% of Edison’s patents were tied to commercial successes while Tesla’s number was similarly high in the early years while working for Westinghouse then plummeted to about 20% after he went out on his own.
  3. Capital productivity. Edison built up sophisticated laboratory operations, employing some of the best and brightest people in the world, with Tesla among them for a while. Tesla built up similar labs while involved with Westinghouse and when on his own. The difference is that Edison did not hesitate to scale down or close operations from time to time as his organizational needs changed to remain solvent. Tesla had his creditors closing them for him.
  4. Labour productivity. This is one of the greatest differences between Edison and Tesla. Edison always had several people involved with his projects while Tesla generally worked alone. Tesla might have had extremely high levels of personal productivity at times, but Edison had the advantage of having a virtual army at his disposal. For example, Edison was able to accumulate over 5 million pages of organized records while Tesla had relatively few and they were not as well organized as Edison’s. Edison and Tesla both had legendary work ethics, but only Edison had it instilled at an organizational level.
  5. Media output (the Google Test). A quick Google image search of “Thomas Edison” generated 123,000 returns while the same search of “Nikola Tesla” generated 35,000 returns. Edison and Tesla each had the ability to engage the media in their day although Edison had the upper hand in this regard too.
  6. Network productivity. This is the Who’s Who test. Edison developed close relations with some of the most powerful and influential people around in his day, including Henry Ford, while Tesla also knew such people but tended to alienate most of them over time.

Did we miss anything important here? Or did Edison simply out-produce Tesla in every measurable way? Vote for the person you think was the most productive. If you don’t agree productivity is what counts, cast your vote anyway but let us know how you compared these two famous and controversial inventors.

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Peter Paul Roosen and Tatsuya Nakagawa are co-founders of Atomica Creative Group , a specialized strategic product marketing firm. Through leading edge insight and research, sound strategic planning and effective project management, Atomica helps companies achieve greater success in bringing new products to market and in improving their existing businesses. They have co-authored Overcoming Inventoritis: The Silent Killer of Innovation now available.

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Last Updated on July 17, 2019

The Science of Setting Goals (And How It Affects Your Brain)

The Science of Setting Goals (And How It Affects Your Brain)

What happens in our heads when we set goals?

Apparently a lot more than you’d think.

Goal setting isn’t quite so simple as deciding on the things you’d like to accomplish and working towards them.

According to the research of psychologists, neurologists, and other scientists, setting a goal invests ourselves into the target as if we’d already accomplished it. That is, by setting something as a goal, however small or large, however near or far in the future, a part of our brain believes that desired outcome is an essential part of who we are – setting up the conditions that drive us to work towards the goals to fulfill the brain’s self-image.

Apparently, the brain cannot distinguish between things we want and things we have. Neurologically, then, our brains treat the failure to achieve our goal the same way as it treats the loss of a valued possession. And up until the moment, the goal is achieved, we have failed to achieve it, setting up a constant tension that the brain seeks to resolve.

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Ideally, this tension is resolved by driving us towards accomplishment. In many cases, though, the brain simply responds to the loss, causing us to feel fear, anxiety, even anguish, depending on the value of the as-yet-unattained goal.

Love, Loss, Dopamine, and Our Dreams

The brains functions are carried out by a stew of chemicals called neurotransmitters. You’ve probably heard of serotonin, which plays a key role in our emotional life – most of the effective anti-depressant medications on the market are serotonin reuptake inhibitors, meaning they regulate serotonin levels in the brain leading to more stable moods.

Somewhat less well-known is another neurotransmitter, dopamine. Among other things, dopamine acts as a motivator, creating a sensation of pleasure when the brain is stimulated by achievement. Dopamine is also involved in maintaining attention – some forms of ADHD are linked to irregular responses to dopamine.[1]

So dopamine plays a key role in keeping us focused on our goals and motivating us to attain them, rewarding our attention and achievement by elevating our mood. That is, we feel good when we work towards our goals.

Dopamine is related to wanting – to desire. The attainment of the object of our desire releases dopamine into our brains and we feel good. Conversely, the frustration of our desires starves us of dopamine, causing anxiety and fear.

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One of the greatest desires is romantic love – the long-lasting, “till death do us part” kind. It’s no surprise, then, that romantic love is sustained, at least in part, through the constant flow of dopamine released in the presence – real or imagined – of our true love. Loss of romantic love cuts off that supply of dopamine, which is why it feels like you’re dying – your brain responds by triggering all sorts of anxiety-related responses.

Herein lies obsession, as we go to ever-increasing lengths in search of that dopamine reward. Stalking specialists warn against any kind of contact with a stalker, positive or negative, because any response at all triggers that reward mechanism. If you let the phone ring 50 times and finally pick up on the 51st ring to tell your stalker off, your stalker gets his or her reward, and learns that all s/he has to do is wait for the phone to ring 51 times.

Romantic love isn’t the only kind of desire that can create this kind of dopamine addiction, though – as Captain Ahab (from Moby Dick) knew well, any suitably important goal can become an obsession once the mind has established ownership.

The Neurology of Ownership

Ownership turns out to be about a lot more than just legal rights. When we own something, we invest a part of ourselves into it – it becomes an extension of ourselves.

In a famous experiment at Cornell University, researchers gave students school logo coffee mugs, and then offered to trade them chocolate bars for the mugs. Very few were willing to make the trade, no matter how much they professed to like chocolate. Big deal, right? Maybe they just really liked those mugs![2]

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But when they reversed the experiment, handing out chocolate and then offering to trade mugs for the candy, they found that now, few students were all that interested in the mugs. Apparently the key thing about the mugs or the chocolate wasn’t whether students valued whatever they had in their possession, but simply that they had it in their possession.

This phenomenon is called the “endowment effect”. In a nutshell, the endowment effect occurs when we take ownership of an object (or idea, or person); in becoming “ours” it becomes integrated with our sense of identity, making us reluctant to part with it (losing it is seen as a loss, which triggers that dopamine shut-off I discussed above).

Interestingly, researchers have found that the endowment effect doesn’t require actual ownership or even possession to come into play. In fact, it’s enough to have a reasonable expectation of future possession for us to start thinking of something as a part of us – as jilted lovers, gambling losers, and 7-year olds denied a toy at the store have all experienced.

The Upshot for Goal-Setters

So what does all this mean for would-be achievers?

On one hand, it’s a warning against setting unreasonable goals. The bigger the potential for positive growth a goal has, the more anxiety and stress your brain is going to create around it’s non-achievement.

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It also suggests that the common wisdom to limit your goals to a small number of reasonable, attainable objectives is good advice. The more goals you have, the more ends your brain thinks it “owns” and therefore the more grief and fear the absence of those ends is going to cause you.

On a more positive note, the fact that the brain rewards our attentiveness by releasing dopamine means that our brain is working with us to direct us to achievement. Paying attention to your goals feels good, encouraging us to spend more time doing it. This may be why outcome visualization — a favorite technique of self-help gurus involving imagining yourself having completed your objectives — has such a poor track record in clinical studies. It effectively tricks our brain into rewarding us for achieving our goals even though we haven’t done it yet!

But ultimately, our brain wants us to achieve our goals, so that it’s a sense of who we are that can be fulfilled. And that’s pretty good news!

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Featured photo credit: Alexa Williams via unsplash.com

Reference

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