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In Praise of Small Success

In Praise of Small Success

In Praise of Small Success

    Everyone these days is chasing after the billion-dollar idea. We look at the giants in the technology industry – Google, Yahoo, eBay, even Microsoft – and see companies that only a few years ago (or a couple decades ago in Microsoft’s case) were tiny startups struggling to get by. When they hit, they hit big, and made their owners more money than anyone on Earth had ever dreamed of having.

    Good for them. But their success has radically distorted the way most people look at their own lives, businesses, and prospects. The Google model of success is great – hooray them! – but frankly, it’s a little irrelevant.

    Most of us won’t have a billion-dollar idea. And even if we do, we’ll have it at the wrong time without the resources to make it a billion-dollar company. And you know what? That’s fine.

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    Oh, business books don’t think so. Peruse the shelves of your local bookstore’s business section and you’ll see book after book analysing, studying, describing, and generally fawning over the huge success stories. They all claim the same thing: follow the example of Apple, Starbucks, GM, Warren Buffett, or whomever and you, too, can be successful. Don’t follow their example, and you’re… well, doomed to failure.

    What a crock.

    First of all, visit a thrift store sometime and have a look at all the business books of yesteryear, and all the companies they held up as success stories. Compaq, Enron, Digital Equipment, Chrysler, AOL. Models to follow?

    But more importantly, it’s a false vision of success. Few companies ever operate at the scale the business gurus plot “success” at. And few of us need the kind of validation that building a billion-dollar business – or even a million-dollar business – provides.

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    I’m speaking out in praise of small success. The band that sells 50,000 copies of its album. The local dry cleaner who runs 6 branches citywide. The family with the chain of fast-food franchises. The couple that runs a popular pre-school and daycare. The painter voted Best Local Artist three years in a row by the city’s alternative weekly paper. The independent spirit who runs the city’s alternative weekly paper. The high school band teacher whose students win music scholarships year after year.

    I know it’s not flashy. But it’s good, damn good.

    1000 True Fans and the Stallman Model

    My thinking here derives from two sources. The first is Kevin Kelly’s notion of 1000 true fans. Kelly’s suggestion is simple: to survive as an artist doesn’t necessarily require a major label distribution deal, a wealthy patron, a contract with a multi-national publishing house, or an appearance on Oprah. All it takes is the cultivation – by whatever means necessary and possible – of 1000 loyal, devoted fans. People who will buy your books, records, t-shirts, paintings, or whatever else; who will travel hundreds of miles and line up for hours or days to see you speak, play, or perform; people who will spread the word, give your products (whatever hey are) as gifts, and talk you up to local business owners, media outlets, and other artists.

    If a thousand true fans are willing to spend just $100 a year on whatever it is that you do, that’s a healthy $100,000 a year income. Just from that core – others might well buy an album here and there, ask a library to carry your book, or purchase a print of your painting. But that core of true fan support is what sustains the artist, year in and year out.

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    Richard Stallman advocates something similar in his crusade for free (as in freedom) software. Again and again he’s asked how people can make money if they don’t charge for their software, and again and again he responds: by providing services related to their software. Support. Training, Customization. Made-to-order programs.

    Doing the right thing, Stallman admits, is not the fast-track to riches. Instead, he says, it’s a way for people who love coding to bring in a healthy income year in and year out. Coding for the software equivalent of 1000 true fans.

    Making a Living vs. Making a Killing

    What both Kelly and Stallman are advocating is making a living – a good, solid, stable living – doing something you love. It’s a living built on community-mindedness, social spirit, and a solid relationship with the people who buy or use your work. Yes, it means giving up the ability to “monetize” every interaction between a potential customer and whatever it is you make. But in return you gain the ability to focus on the thing you love, and the value it brings to other people’s lives, instead of the bottom line.

    Most of the business books on the shelves, and most of the businesses functioning  in our contemporary society, don’t have that luxury. They’re not focused on making a living but on making a killing – bringing in the big bucks, milking whatever they’ve got for whatever it’s worth, and making sure that not a single person derives value from their products without first ponying up some cash.

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    Of course, this hasn’t been without its successes. I’m not going to say there is no use for the kinds of innovations that some corporations have brought about – although it’s notable that very few corporations last more than a couple decades, and even fewer stay at the forefront of their field for even half that long. Microsoft is positively ancient by the standard of market leadership time (and there are plenty of folks who see their crown slipping); Apple is getting pretty ripe as well (they’ve been at the top of their game for about a decade now, in a rare corporate second  chance). Far more often the leaders of the pack give way to upstarts – remember Altavista?

    More importantly, the “making a killing” approach really is killing. Big corporations, especially publicly held ones, can’t afford community-mindedness, unless it yields a positive return for their public relations department. They can’t afford to build personal relationships with the people who buy, use, and live by their products – especially when, as so often happens, they are hiding information about health, environmental, and other risks from their customers. And let’s not forget that it was a handful of corporate leaders and financial players out to make a killing who brought the current economic crisis on us all.

    But it’s not to speak out against corporate greed that I am writing this piece. It is to celebrate the little successes, and to suggest that for most of us, they are more than enough to lead us to happy, healthy, and in the end regret-free lives. Because not a lot of people are willing to say it – certainly the folks who write business books aren’t. And it deserves to be said.

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    Last Updated on June 26, 2020

    How to Stay Motivated and Reach Your Big Goals in Life

    How to Stay Motivated and Reach Your Big Goals in Life

    It is hardly a secret that the key to successfully accomplishing one goal after another is staying motivated. There are, of course, tasks which successful people may not like at all, yet they find motivation to complete them because they recognize how each particular task serves a greater goal.

    So how to stay motivated most of the time? Here are 5 simple yet effective ways on how to be motivated and get what you want:

    1. Find Your Good Reasons

    Anything you do, no matter how simple, has a number of good reasons behind it.

    You may not be able to find good reasons to do some tasks at first but, if you take just a few moments to analyze them, you will easily spot something good. We also have many tasks which don’t need any reasoning at all – we’ve been doing them for so long that they feel natural.

    If you’re ever stuck with some tasks you hate and there seems to be no motivation to complete it whatsoever, here’s what you need to do: find your good reasons.

    Even when you set goals, there needs to be reasons behind these goals. They may not be obvious, but stay at it until you see some, as this will bring your motivation back and will help you finish the task.

    Some ideas for what a good reason can be:

    • A material reward – quite often, you will get paid for doing something you normally don’t like doing at all.
    • Personal gain – you will learn something new or will perhaps improve yourself in a certain way.
    • A feeling of accomplishment – at least you’ll be able to walk away feeling great about finding the motivation and courage to complete such a tedious task.
    • A step closer to your bigger goal – even the biggest accomplishments in history have started small and relied on simple and far less pleasant tasks than you might be working on. Every task you complete brings you closer to the ultimate goal, and acknowledging this always feels good.

    Here’re 9 Types of Motivation That Make It Possible to Reach Your Dreams.

    2. Make It Fun

    When it comes to motivation, attitude is everything. Different people may have completely opposite feelings towards the same task: some will hate it, others will love it.

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    Why do you think this happens? It’s simple: some of us find ways to make any task interesting and fun to do!

    Take sports for example. Visiting your local gym daily for a half-an-hour workout session sounds rather boring to some. Yet many others love the idea!

    They like exercising not only because they recognize the good reasons behind it, but simply because it’s fun! At certain time of their daily schedule, they find going to gym to be the best thing to do, simply because nothing else will fit their time and lifestyle so perfectly.

    Depending on how you look at it, you can have fun doing just about anything! Just look for ways of having fun, and you’ll find them!

    A simple approach is to start working on any task by asking yourself a few questions:

    • How can I enjoy this task?
    • What can I do to make this task fun for myself and possibly for others?
    • How can I make this work the best part of my day?

    As long as you learn to have the definite expectation of any task being potentially enjoyable, you will start to feel motivated.

    Some of you will probably think of a thing or two which are valid exceptions from this statement, like something you always hate doing no matter how hard you try making it fun. You’re probably right, and that’s why I don’t claim everything to be fun.

    However, most tasks have a great potential of being enjoyable, and so looking for ways to have fun while working is definitely a good habit to acquire.

    3. Change Your Approach And Don’t Give Up

    When something doesn’t feel right, it’s always a good time to take a moment and look for a different approach for the task.

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    You may be doing everything correctly and most efficiently, but such approach isn’t necessarily the most motivating one. Quite often, you can find a number of obvious tweaks to your current approach which will both change your experience and open up new possibilities.

    That’s why saying “one way or another” is so common — if you really want to accomplish your goal, there is always a way; and most likely, there’s more than one way.

    If a certain approach doesn’t work for you, find another one, and keep trying until you find the one which will both keep you motivated and get you the desired results.

    Some people think that trying a different approach means giving up. They take pride in being really stubborn and refusing to try any other options on their way towards the goal.

    My opinion on this is that the power of focus is great, but you should be focusing on your goal, and not limiting your options by focusing on just one way to accomplish it it.

    4. Recognize Your Progress

    Everything you may be working on can be easily split into smaller parts and stages. For most goals, it is quite natural to split the process of accomplishing them into smaller tasks and milestones. There are a few reasons behind doing this, and one of them is tracking your progress.

    We track our progress automatically with most activities. But to stay motivated, you need to recognize your progress, not merely track it.

    Here’s how tracking and recognizing your progress is different:

    Tracking is merely taking a note of having reached a certain stage in your process. Recognizing is taking time to look at a bigger picture and realize where exactly you are, and how much more you have left to do.

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    For example, if you’re going to read a book, always start by going through the contents table. Getting familiar with chapter titles and memorizing their total number will make it easier for you to recognize your progress as you read. Confirming how many pages your book has before starting it is also a good idea.

    You see, reading any book you will be automatically looking at page numbers and chapter titles, but without knowing the total number of pages, this information will have little meaning.

    Somehow, it is human nature to always want things to happen in short term or even at once. Even though we split complex tasks into simpler actions, we don’t quite feel the satisfaction until all is done and the task is fully complete.

    For many scenarios though, the task is so vast that such approach will drain all the motivation out of you long before you have a chance to reach your goal. That’s why it is important to always take small steps and recognize the positive different and progress made. This is how your motivation can sustain in long term.

    5. Reward Yourself

    This is a trick everyone likes: rewarding yourself is always pleasant. This is also one of the easiest and at the same time most powerful ways to stay motivated!

    Feeling down about doing something? Dread the idea of working on some task? Hate the whole idea of working? You’re not alone.

    Right from the beginning, agree on some deliverables which will justify yourself getting rewarded. As soon as you get one of the agreed results, take time to reward yourself in some way.

    For some tasks, just taking a break and relaxing for a few minutes will do.

    For others, you may want to get a fresh cup of coffee and even treat yourself a dessert.

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    For even bigger and more demanding tasks, reward yourself by doing something even more enjoyable, like going to a cinema or taking a trip to some place nice, or even buying yourself something.

    Your progress may not seem to others like anything worth celebrating but, take time and do it anyway! It is your task and your reward, so any ways to stay motivated are good.

    The more you reward yourself for the honestly made progress, the more motivated you will feel about reaching new milestones, thus finally accomplishing your goal.

    Mix and Match for the Best Effect!

    Now that you have these five ways of staying motivated, it is a good moment to give you the key to them all: mix and match!

    Pick one of the techniques and apply it to your situation. If it doesn’t work, or if you simply want to get more motivated, try another technique right away. Mix different approaches and match them to your task for the best results.

    Just think about it: Finding good reasons to work on your task is bound to helping you feel better; and identifying ways to make it fun will help you enjoy the task even more.

    Or, if you plan a few points for easier tracking of your progress and on top of that, agree on rewarding yourself as you go; this will make you feel most motivated about anything you have to work through.

    More Tips to Boost Your Motivation

    Featured photo credit: Lucas Lenzi via unsplash.com

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