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In Praise of Small Success

In Praise of Small Success

In Praise of Small Success

    Everyone these days is chasing after the billion-dollar idea. We look at the giants in the technology industry – Google, Yahoo, eBay, even Microsoft – and see companies that only a few years ago (or a couple decades ago in Microsoft’s case) were tiny startups struggling to get by. When they hit, they hit big, and made their owners more money than anyone on Earth had ever dreamed of having.

    Good for them. But their success has radically distorted the way most people look at their own lives, businesses, and prospects. The Google model of success is great – hooray them! – but frankly, it’s a little irrelevant.

    Most of us won’t have a billion-dollar idea. And even if we do, we’ll have it at the wrong time without the resources to make it a billion-dollar company. And you know what? That’s fine.

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    Oh, business books don’t think so. Peruse the shelves of your local bookstore’s business section and you’ll see book after book analysing, studying, describing, and generally fawning over the huge success stories. They all claim the same thing: follow the example of Apple, Starbucks, GM, Warren Buffett, or whomever and you, too, can be successful. Don’t follow their example, and you’re… well, doomed to failure.

    What a crock.

    First of all, visit a thrift store sometime and have a look at all the business books of yesteryear, and all the companies they held up as success stories. Compaq, Enron, Digital Equipment, Chrysler, AOL. Models to follow?

    But more importantly, it’s a false vision of success. Few companies ever operate at the scale the business gurus plot “success” at. And few of us need the kind of validation that building a billion-dollar business – or even a million-dollar business – provides.

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    I’m speaking out in praise of small success. The band that sells 50,000 copies of its album. The local dry cleaner who runs 6 branches citywide. The family with the chain of fast-food franchises. The couple that runs a popular pre-school and daycare. The painter voted Best Local Artist three years in a row by the city’s alternative weekly paper. The independent spirit who runs the city’s alternative weekly paper. The high school band teacher whose students win music scholarships year after year.

    I know it’s not flashy. But it’s good, damn good.

    1000 True Fans and the Stallman Model

    My thinking here derives from two sources. The first is Kevin Kelly’s notion of 1000 true fans. Kelly’s suggestion is simple: to survive as an artist doesn’t necessarily require a major label distribution deal, a wealthy patron, a contract with a multi-national publishing house, or an appearance on Oprah. All it takes is the cultivation – by whatever means necessary and possible – of 1000 loyal, devoted fans. People who will buy your books, records, t-shirts, paintings, or whatever else; who will travel hundreds of miles and line up for hours or days to see you speak, play, or perform; people who will spread the word, give your products (whatever hey are) as gifts, and talk you up to local business owners, media outlets, and other artists.

    If a thousand true fans are willing to spend just $100 a year on whatever it is that you do, that’s a healthy $100,000 a year income. Just from that core – others might well buy an album here and there, ask a library to carry your book, or purchase a print of your painting. But that core of true fan support is what sustains the artist, year in and year out.

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    Richard Stallman advocates something similar in his crusade for free (as in freedom) software. Again and again he’s asked how people can make money if they don’t charge for their software, and again and again he responds: by providing services related to their software. Support. Training, Customization. Made-to-order programs.

    Doing the right thing, Stallman admits, is not the fast-track to riches. Instead, he says, it’s a way for people who love coding to bring in a healthy income year in and year out. Coding for the software equivalent of 1000 true fans.

    Making a Living vs. Making a Killing

    What both Kelly and Stallman are advocating is making a living – a good, solid, stable living – doing something you love. It’s a living built on community-mindedness, social spirit, and a solid relationship with the people who buy or use your work. Yes, it means giving up the ability to “monetize” every interaction between a potential customer and whatever it is you make. But in return you gain the ability to focus on the thing you love, and the value it brings to other people’s lives, instead of the bottom line.

    Most of the business books on the shelves, and most of the businesses functioning  in our contemporary society, don’t have that luxury. They’re not focused on making a living but on making a killing – bringing in the big bucks, milking whatever they’ve got for whatever it’s worth, and making sure that not a single person derives value from their products without first ponying up some cash.

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    Of course, this hasn’t been without its successes. I’m not going to say there is no use for the kinds of innovations that some corporations have brought about – although it’s notable that very few corporations last more than a couple decades, and even fewer stay at the forefront of their field for even half that long. Microsoft is positively ancient by the standard of market leadership time (and there are plenty of folks who see their crown slipping); Apple is getting pretty ripe as well (they’ve been at the top of their game for about a decade now, in a rare corporate second  chance). Far more often the leaders of the pack give way to upstarts – remember Altavista?

    More importantly, the “making a killing” approach really is killing. Big corporations, especially publicly held ones, can’t afford community-mindedness, unless it yields a positive return for their public relations department. They can’t afford to build personal relationships with the people who buy, use, and live by their products – especially when, as so often happens, they are hiding information about health, environmental, and other risks from their customers. And let’s not forget that it was a handful of corporate leaders and financial players out to make a killing who brought the current economic crisis on us all.

    But it’s not to speak out against corporate greed that I am writing this piece. It is to celebrate the little successes, and to suggest that for most of us, they are more than enough to lead us to happy, healthy, and in the end regret-free lives. Because not a lot of people are willing to say it – certainly the folks who write business books aren’t. And it deserves to be said.

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    Last Updated on June 17, 2019

    40 Top Productivity Apps for iPhone (2019 Updated)

    40 Top Productivity Apps for iPhone (2019 Updated)

    Over the years here at Lifehack, we’ve discussed plenty of apps that you can use to improve your overall productivity.

    There are certain ones that many of our contributors and editors (past and present) have adopted over the long-term — there are always the stalwarts that stick around. But there are also new apps that crop up every day, adding more and more depth to the app category.

    Some of the apps are incredibly plain and simple, while others are more robust and offer more features than you can shake a stick at. And everyone has the one they prefer.

    It’s been our job (and still is our job) to keep abreast of all of the productivity-type apps out there. As a result — and as a bit of a refresher — we’ve put together a list of 40 best productivity apps for iPhone (all categorized based on their functions) to provide you with an all-in-one resource for you.

    For Getting Things Done

    1. OmniFocus

    This app is, while pricey, considered to be one of the (if not the) most robust and full-featured productivity apps on the market.

    Download it here.

      2. Forest

      Train yourself to put your phone down and stay focused on the task at hand by playing with this planting game. It’s fun and will help you achieve more.

      Download it here.

        3. Things

        Another robust choice, this app is a favorite amongst “productivityists”.[1]

        Download it here.

          4. 30/30

          Recently covered here at Lifehack

          , 30/30 is a newcomer to the game that incorporates lists and timing of tasks into an elegant and easy-to-use interface.

          Download it here.

            5. Any.Do

            A beautiful-looking app that is both easy on the eyes and your wallet.

            Download it here.

              6. PocketLife Calendar

              This calendar app is specifically designed to be stylish and super easy-to-use. You can organize your life easily with different modern features.

              Download it here.

                7. Asana

                We’ve covered Asana here at Lifehack

                , and it is being actively developed by a strong team committed to making collaborative task management a more efficient and effective experience.

                Download it here.

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                  8. ToDoist

                  This app keeps track of everything – from simple errands to your most important projects – so you can get it all done and enjoy more peace of mind along the way.

                  Download it here.

                    9. FlowTasks

                    From the folks at MetaLab, Flow is a gorgeous collaborative task management app that is easy-to-use and incredibly functional.

                    Download it here.

                      10. Calendars 5

                      This calendar app focuses on events that help you to keep track of upcoming events and tasks easily. It has everything you need to organize, track and complete your to-dos.

                      Download it here.

                        11. Clear – Tasks, Reminders & To-Do Lists

                        A fun and innovative list-making app that relies on swiping and pinching to make things happen. Clear created a lot of buzz when it launched, and might be the perfect to-do list gateway app for many.

                        Download it here.

                          12. Due

                          A robust reminders app that lets you store and maintain reminders of all types. It’s replaced Reminders for me when it comes to the basics, and it’s worth a look if you want to keep the mundane stuff out of your head and cluttering your mind.

                          Download it here.

                            13. Checkmark 2

                            I use this app

                            for location-based reminders (such as groceries I need to get or single items I need to pick up from various locations). Checkmark is simple to use and a valuable addition to my productivity arsenal.

                            Download it here.

                              14. TeuxDeux

                              Created by Tina Roth Eisenberg and Fictive Kin — Teux Deux is simple and incredibly stellar in terms of design. If you like lists (including the popular “Someday Bucket”) and want to associate dates with tasks, then Teux Deux will be right up your alley.

                              Download it here.

                                15. Wunderlist 

                                Another incredibly popular choice is Wunderlist. Part of 6Wunderkinder’s software family, it sports a gorgeous design and is incredibly functional. We’ve talked about the app a couple of times here at Lifehack, so check those posts out here.

                                Download it here.

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                                  16. Nirvana

                                  For the GTD enthusiasts, there’s Nirvana. Straight from the source: “Nirvana frees your mind to focus on actually getting things done. If you’ve had enough of generic to-do lists, it’s time for Nirvana.”

                                  Download it here.

                                    17. Priorities

                                    An elegant-looking task management app that has received decent reviews,[2] this could be the one for you if you’re not a fan of OmniFocus or Things — especially if you need (or want) to share tasks with others.

                                    Download it here.

                                      For Building Habits

                                      18. Productive

                                      With this app, you can plan your habits with an easy-to-use interface, schedule habits for any time of the day, set smart reminders for each time of the day and stay on track with useful feedback. This app is perfect for anyone who wants to build a habit that sticks.

                                      Download it here.

                                        19. Habitica: Gamified Taskmanager

                                        You can complete tasks and build habits in a more fun way with this app. Input your Habits, your Daily goals, and your To-Do list, and then create a custom avatar. Check off tasks to level up your avatar and unlock features such as armor, pets, skills, and even quests.

                                        Download it here.

                                          20. Streaks

                                          This app follows the model of the popular “don’t break the chain method” in that you use the app to track how you are donig in the pursuit of your goal. Great for goal-setting — and an easy and elegant interface to boot.

                                          Download it here.

                                            21. Remember The Milk

                                            Another popular to-do list app, Remember The Milk has a huge following. It has plenty to offer, including the ability to share tasks with others.

                                            Download it here.

                                              22. Day One Journal

                                              When it comes to journaling, nothing really beats Day One. Its latest update added a slew of features that will make you want to start making journaling a habit.

                                              Download it here.

                                                For Files Organization

                                                23. Evernote

                                                Touted as the world’s most widely-used productivity app, Evernote an be used simply as a notetaking app or can be customized to be your GTD app of choice — among other things.

                                                Download it here.

                                                  24. Pocket

                                                  You can save an article, video or link you want to read or watch later to Pocket from anywhere including your computer, Safari, email, and your favorite apps like Facebook, Twitter, Flipboard, and Feedly.

                                                  Download it here.

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                                                    25. Sync.Me

                                                    This app identifies unknown phone calls, warns you from annoying spam calls, and adds a caller picture to your contacts from Facebook, Twitter and Google+.

                                                    Download it here.

                                                      26. Droplr

                                                      One of the most popular file-sharing apps out there today. Straight from the source: “Stay productive on the go. Droplr for iPhone keeps you in sync and makes sharing on the iPhone natural.”

                                                      Download it here.

                                                        27. Dropbox

                                                        Before iCloud, there was Dropbox. And there still is Dropbox, which is still widely used by both Mac and PC users all over the globe. It’s like having a flash drive in your iPhone. A must-have.

                                                        Download it here.

                                                          28. iDolly 

                                                          In conjunction with Dolly Drive and DollySync, iDolly allows you to edit and share your documents from your iPhone.

                                                          Since all your changes sync automatically to all your devices, the current version of a document will always be accessible because Dolly Sync keeps everything in sync. Very handy.

                                                          Download it here.

                                                            29. Soulver

                                                            It may seem odd that a calculator app shows up on this list, but this is no ordinary calendar app. Ben Brooks over at The Brooks review describes Soulver as follows: “It is what calculators would have been if they were invented at the same time computers were, instead of what we have with most calculator apps.” [3]

                                                            Download it here.

                                                              For Working Smarter

                                                              30. Captio

                                                              A simple capture tool. Straight from the developers: “It’s simple. Open Captio and start typing. When you’re done, hit Send. The note is immediately delivered to your email inbox.”

                                                              Download it here.

                                                                31. Drafts

                                                                A tremendous capture tool that allows for simple capture, followed by sending items to various applications such as OmniFocus, Things and more.

                                                                Download it here.

                                                                  32. NoteShelf 2

                                                                  This is a perfect note-taking app for you. You can take beautiful handwritten notes, type, annotate PDFs, record audio & create lists. You can organize them into categories or groups.

                                                                  Download it here.

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                                                                    33. Doodle

                                                                    This app links directly with the Doodle service, which is one that allows you to plan and organize meetings far more efficiently and effectively. Lifehack contributor Steve Dotto has written about Doodle more in-depth here.

                                                                    Download it here.

                                                                      34. TextExpander (Legacy)

                                                                      I have saved countless hours of time with TextExpander, and despite its inability to be as robust on iOS as it is on the Mac, it is still a worthy app to have in your arsenal.

                                                                      Download it here.

                                                                        35. Launch Center Pro

                                                                        A quick launcher for the iPhone that doesn’t just launch an app…with some of them it can do much more. This app saves you time by launching complex actions in a single tap.

                                                                        Download it here.

                                                                          36. GoodReader

                                                                          This may seem to be an odd one to make this list, but here are plenty of reasons why it is here with this article.

                                                                          Download it here.

                                                                            37. LogMeIn

                                                                            Want to be able to control your Mac from wherever you are? Then get this app.

                                                                            Download it here.

                                                                              For Improving Security

                                                                              38. 1Password

                                                                              There is simply no better password manager out there. I’ve even put together a 1Password Emergency Kit worth looking at here.

                                                                              Download it here.

                                                                                39. LastPass Password Manager

                                                                                You can store passwords and logins, create online shopping profiles, generate strong passwords, track personal information in photo and audio notes.

                                                                                All you have to do is remember your LastPass master password, and LastPass autofills web browser and app logins for you.

                                                                                Download it here.

                                                                                  40. Truecallers

                                                                                  Identify and block spammers, search for unknown numbers and call friends easily with this app. With a community-based spam list from over 250 million users, you’ll need this app.

                                                                                  Download it here.

                                                                                    There are plenty of other options out there (and we’ve heard from readers in the past as to what they enjoyed using), but these 40 are among the best.

                                                                                    More Great Apps Recommendations

                                                                                    Reference

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