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How to use natural selection to drive your career

How to use natural selection to drive your career

Charles Darwin was one of the greatest scientific geniuses of all time. His Theory of Evolution is accepted just about universally in the scientific community. It explains that all life is driven by a process that he called Natural Selection.

Life is a constant competition for survival. When creatures reproduce, tiny changes and imperfections are introduced into the next generation. Most fail. But a few, a very few, successful changes and adaptations give their owners an advantage over the competition. These offspring maybe avoid predators more easily, live longer, have more offspring themselves, fight off disease, or get more food. Over the next few generations, those with the advantage will overtake those who don’t have it, until it becomes standard in the population. Repeat this process for millions of years and you produce all life on the Earth as we know it.

You can deliberately use the same process to build up your own natural advantages and do better in the equally competitive environment of working life.

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First, identify something that works well for you, gives you some kind of edge. Maybe it’s a skill, a natural gift, an easy way of doing things others find hard, or even a way of thinking. Whatever it is, take a little while to check it out. Is it truly an advantage? Does it give really you an edge? Can you do it again and again?

Now that you’ve found it, cultivate it deliberately. Use it whenever you can. Refine it. Add to it. Focus on it. Forget those things you don’t do so well. You’re building competitive advantage, not trying to catch up with what others find easier than you do.

When you’ve found and developed one successful adaptation, go find another and repeat the process. Amass as many natural advantages as you can. See what works and go with it, regardless of whether it’s what you expected—or what other people tell you is “good” or “approved.”

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Your aim is simple. By using as many natural advantages as you can find or create for yourself, and using them systematically, you’re giving yourself an edge in that process of Natural Selection. Your aim is to be the one who survives and prospers.

Always give time to doing what you do best. Concentrate on it with a fierce devotion. Try continually to be even better in your chosen field. Keep building on your strengths. Keep adding to your advantages.

And the things that you don’t do so well? Ignore them whenever you can. If you have to deal with them, do the minimum you need to get by. Don’t waste effort going from abysmal to mediocre when you could apply the same effort elsewhere to move from very good to outstanding to spectacular.

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No species ever thrived by working on its weaknesses and forgetting about its natural strengths. European House Sparrows are small, weak, drab birds with no talons or beautiful feathers. They’ve spread just about everywhere in the world by exploiting a single strength—they know how to thrive in towns. The more urban sprawl, the more House Sparrows. Eagles are huge, powerful birds, but you don’t find them living in the center of New York or London. Their habitat is being destroyed by the growth of the very cities that House Sparrows love.

Don’t try to go against the way the world works. Go with it and prosper. Maybe you’ll be like the House Sparrow—one great advantage, ruthlessly exploited, will make you the ultimate success story.

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Adrian Savage is a writer, an Englishman, and a retired business executive, in that order. He lives in Tucson, Arizona. You can read his other articles at Slow Leadership, the site for everyone who wants to build a civilized place to work and bring back the taste, zest and satisfaction to leadership and life. His latest book, Slow Leadership: Civilizing The Organization

    , is now available at all good bookstores.

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    Last Updated on May 14, 2019

    8 Replacements for Google Notebook

    8 Replacements for Google Notebook

    Exploring alternatives to Google Notebook? There are more than a few ‘notebooks’ available online these days, although choosing the right one will likely depend on just what you use Google Notebook for.

    1. Zoho Notebook
      If you want to stick with something as close to Google Notebook as possible, Zoho Notebook may just be your best bet. The user interface has some significant changes, but in general, Zoho Notebook has pretty similar features. There is even a Firefox plugin that allows you to highlight content and drop it into your Notebook. You can go a bit further, though, dropping in any spreadsheets or documents you have in Zoho, as well as some applications and all websites — to the point that you can control a desktop remotely if you pare it with something like Zoho Meeting.
    2. Evernote
      The features that Evernote brings to the table are pretty great. In addition to allowing you to capture parts of a website, Evernote has a desktop search tool mobil versions (iPhone and Windows Mobile). It even has an API, if you’ve got any features in mind not currently available. Evernote offers 40 MB for free accounts — if you’ll need more, the premium version is priced at $5 per month or $45 per year. Encryption, size and whether you’ll see ads seem to be the main differences between the free and premium versions.
    3. Net Notes
      If the major allure for Google Notebooks lays in the Firefox extension, Net Notes might be a good alternative. It’s a Firefox extension that allows you to save notes on websites in your bookmarks. You can toggle the Net Notes sidebar and access your notes as you browse. You can also tag websites. Net Notes works with Mozilla Weave if you need to access your notes from multiple computers.
    4. i-Lighter
      You can highlight and save information from any website while you’re browsing with i-Lighter. You can also add notes to your i-Lighted information, as well as email it or send the information to be posted to your blog or Twitter account. Your notes are saved in a notebook on your computer — but they’re also synchronized to the iLighter website. You can log in to the site from any computer.
    5. Clipmarks
      For those browsers interested in sharing what they find with others, Clipmarks provides a tool to select clips of text, images and video and share them with friends. You can easily syndicate your finds to a whole list of sites such as Facebook, Twitter and Digg. You can also easily review your past clips and use them as references through Clipmarks’ website.
    6. UberNote
      If you can think of a way to send notes to UberNote, it can handle it. You can clip material while browsing, email, IM, text message or even visit the UberNote sites to add notes to the information you have saved. You can organize your notes, tag them and even add checkboxes if you want to turn a note into some sort of task list. You can drag and drop information between notes in order to manage them.
    7. iLeonardo
      iLeonardo treats research as a social concern. You can create a notebook on iLeonardo on a particular topic, collecting information online. You can also access other people’s notebooks. It may not necessarily take the place of Google Notebook — I’m pretty sure my notes on some subjects are cryptic — but it’s a pretty cool tool. You can keep notebooks private if you like the interface but don’t want to share a particular project. iLeonardo does allow you to follow fellow notetakers and receive the information they find on a particular topic.
    8. Zotero
      Another Firefox extension, Zotero started life as a citation management tool targeted towards academic researchers. However, it offers notetaking tools, as well as a way to save files to your notebook. If you do a lot of writing in Microsoft Word or Open Office, Zotero might be the tool for you — it’s integrated with both word processing software to allow you to easily move your notes over, as well as several blogging options. Zotero’s interface is also available in more than 30 languages.

    I’ve been relying on Google Notebook as a catch-all for blog post ideas — being able to just highlight information and save it is a great tool for a blogger.

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    In replacing it, though, I’m starting to lean towards Evernote. I’ve found it handles pretty much everything I want, especially with the voice recording feature. I’m planning to keep trying things out for a while yet — I’m sticking with Google Notebook until the Firefox extension quits working — and if you have any recommendations that I missed when I put together this list, I’d love to hear them — just leave a comment!

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