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Do You Read Too Many Blogs?

Do You Read Too Many Blogs?
Are You Reading Too many Blogs?

    Ades of AdesBlog.com has a theory: that top bloggers don’t read other people’s blogs. To test his theory, he asked several big-name bloggers — Michael Arrington, Darren Rowse, Jeremy Schoemaker, and Yaro Starak — about their blog-reading habits. Except for Darren Rowse, they all said they read few or no blogs; Rowse said he subscribes to 700 but only skims the whole list occasionally — there are about 50 he looks at on a daily basis.

    This is far from an exhaustive sample, but it’s got me wondering: how do you know when you’re reading too many blogs? I can’t imagine dropping blog-reading entirely — I get too much useful information, both for my professional life and my personal life, to consider blog-reading a total waste of time. On the other hand, though, do I read too many (I’m subscribed to 295)? Should I be more selective than I already am — or should I have a better system for processing the ones I do read?

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    Pros and Cons of Blog Reading

    There are lots of good reasons to read blogs, including:

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    • Inspiration: Reading blogs gives me ideas that I can use or build on in my own work.
    • Keeping up with current events: Since local news is useless, and cable news only slightly less so, blogs are often where I learn about the most important news of the day. I also learn of important news that the regular news outlets aren’t even covering (or are covering badly).
    • The pulse of the times: As someone with a professional interest (as both an anthropologist and a writer) in how people and society act, reading blogs offers me insight into the way people see and react to the world around them.
    • Things I wouldn’t think to ask: While I am an adept Googler when I need answers to some pressing question, a lot of time I’ve learned things from blogs I wouldn’t have Googled because I didn’t even know I didn’t know them. For example, I learned this year that I can deduct mileage between my home office and my classrooms, since I don’t have an office on campus.
    • Entertainment: I find reading a strong writer’s thoughts on the topic of their expertise a far more entertaining prospect than watching 22 minutes of sit-com pablum (with 8 more minutes of commercial nonsense).

    Are those pros balanced by the cons, though? The negative side of blog-reading includes:

    • The echo-chamber effect: I read blogs that, for one reason or another, I like, which means it’s possible that I’m hearing viewpoints and opinions that resonate well with my own to the exclusion of others. To be honest, I don’t think this is a big problem, since blogs aren’t the only medium through which I engage with the world, but it’s something to think about.
    • Time consumption: I’m not really sure how much time I spend reading blogs every day. An hour in the morning and again in the evening seems about right for most days. I that time that could be better used for other things?
    • A sense of urgency: I sometimes feel pressure to go through more posts, because even a day or two of scant reading leaves my Google Reader inbox at “1000+”. A thousand of anything seems like a lot of work to do — am I setting myself up with a great deal of unnecessary stress and anxiety?
    • The other echo-chamber effect: There’s only so much news in any niche, so when something noteworthy happens, chances are several sites will end up running the same story with only slight differences. I can either spend time reading each story to make sure I don’t miss any subtle detail, or skip them (which also takes time, and may mean I miss some key detail).
    • Headlines that don’t pay off: You can process a lot of RSS feeds in very little time if you just look at headlines and delete anything that doesn’t look promising. There are two problems with this:
    • Lots of bloggers are better headline writers than they are post writers. They know “10 Ways to Be Sexier” will attract readers, but only know 3 good ways to be sexier.
    • Lots of other bloggers are better post writers than headline writers. Their incredibly insightful posts are given useless headlines like “I hadn’t thought of it like that…” and “Another Story I Like”.

      Developing a Blog Reading System

      One way to deal with some of these blog-reading downsides would be to change how I organize my RSS feeds. Currently, they’re organized by topic — I have a set of feeds for “productivity”, another on “writing”, a third on “education”, and so on.There are a few topics I try to read at least partially every day, and some I only read when I get around to it. But maybe I should adopt a system I’ve seen some others use, categorizing by priority?

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      Like this:

      1. Daily reads: Top authorities in their niche; the top 10 or so blogs worth looking at every day.
      2. Weekly reads: Strong blogs that post less frequently or post stuff I really want to spend some time on, so I could review them on my day off and not worry about rushing through them.
      3. Occasional reads: Blogs on topics I enjoy reading about but which aren’t essential to my day-to-day life. To read whenever I have free time.
      4. Probation: For new subscribes while I figure out a) whether I really want to give them my attention, and b) how high a priority I should make them.

      I’m not especially thrilled at the prospect of re-tagging all my feeds in Google Reader, but maybe that’s what it takes to make sure that I’m not wasting my time on unessential reading when I could be doing something more important.

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      What about you?

      I’d be interested in knowing how other people handle their blog-reading. Are Arrington and the others mentioned above anomalies? Do you read a lot of blogs? How many? Do you have a system for limiting the time you spend reading blogs? Do you not have one and feel like you do? And while we’re on the topic, what blogs do you consider “essential reading”?

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      Last Updated on March 31, 2020

      Is Procrastination Bad? The Truth About Procrastination Revealed

      Is Procrastination Bad? The Truth About Procrastination Revealed

      Procrastination is very literally the opposite of productivity. To produce something is to pull it forward, while to procrastinate is to push it forward — to tomorrow, to next week, or ultimately to never.

      Procrastination fills us with shame — we curse ourselves for our laziness, our inability to focus on the task at hand, our tendency to be easily led into easier and more immediate gratifications. And with good reason: for the most part, time spent procrastinating is time spent not doing things that are, in some way or other, important to us.

      There is a positive side to procrastination, but it’s important not to confuse procrastination at its best with everyday garden-variety procrastination.

      Sometimes — sometimes! — procrastination gives us the time we need to sort through a thorny issue or to generate ideas. In those rare instances, we should embrace procrastination — even as we push it away the rest of the time.

      Why We Procrastinate After All?

      We procrastinate for a number of reasons, some better than others. One reason we procrastinate is that, while we know what we want to do, we need time to let the ideas “ferment” before we are ready to sit down and put them into action.

      Some might call this “creative faffing”; I call it, following copywriter Ray Del Savio’s lead, “concepting”.[1]

      Whatever you choose to call it, it’s the time spent dreaming up what you want to say or do, weighing ideas in your mind, following false leads and tearing off on mental wild goose chases, and generally thinking things through.

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      To the outside observer, concepting looks like… well, like nothing much at all. Maybe you’re leaning back in your chair, feet up, staring at the wall or ceiling, or laying in bed apparently dozing, or looking out over the skyline or feeding pigeons in the park or fiddling with the Japanese vinyl toys that stand watch over your desk.

      If ideas are the lifeblood of your work, you have to make time for concepting, and you have to overcome the sensation— often overpowering in our work-obsessed culture — that faffing, however creative, is not work.

      Is Procrastination Bad?

      Yes it is.

      Don’t fool yourself into thinking that you’re “concepting” when in fact you’re just not sure what you’re supposed to be doing.

      Spending an hour staring at the wall while thinking up the perfect tagline for a marketing campaign is creative faffing; staring at the wall for an hour because you don’t know how to come up with a tagline, or don’t know the product you’re marketing well enough to come up with one, is just wasting time.

      Lack of definition is perhaps the biggest friend of your procrastination demons. When we’re not sure what to do — whether because we haven’t planned thoroughly enough, we haven’t specified the scope of what we hope to accomplish in the immediate present, or we lack important information, skills, or resources to get the job done.

      It’s easy to get distracted or to trick ourselves into spinning our wheels doing nothing. It takes our mind off the uncomfortable sensation of failing to make progress on something important.

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      The answer to this is in planning and scheduling. Rather than giving yourself an unspecified length of time to perform an unspecified task (“Let’s see, I guess I’ll work on that spreadsheet for a while”) give yourself a limited amount of time to work on a clearly defined task (“Now I’ll enter the figures from last months sales report into the spreadsheet for an hour”).

      Giving yourself a deadline, even an artificial one, helps build a sense of urgency and also offers the promise of time to “screw around” later, once more important things are done.

      For larger projects, planning plays a huge role in whether or not you’ll spend too much time procrastinating to reach the end reasonably quickly.

      A good plan not only lists the steps you have to take to reach the end, but takes into account the resources, knowledge and inputs from other people you’re going to need to perform those steps.

      Instead of futzing around doing nothing because you don’t have last month’s sales report, getting the report should be a step in the project.

      Otherwise, you’ll spend time cooling your heels, justifying your lack of action as necessary: you aren’t wasting time because you want to, but because you have to.

      How Bad Procrastination Can Be

      Our mind can often trick us into procrastinating, often to the point that we don’t realize we’re procrastinating at all.

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      After all, we have lots and lots of things to do; if we’re working on something, aren’t we being productive – even if the one big thing we need to work on doesn’t get done?

      One way this plays out is that we scan our to-do list, skipping over the big challenging projects in favor of the short, easy projects. At the end of the day, we feel very productive: we’ve crossed twelve things off our list!

      That big project we didn’t work on gets put onto the next day’s list, and when the same thing happens, it gets moved forward again. And again.

      Big tasks often present us with the problem above – we aren’t sure what to do exactly, so we look for other ways to occupy ourselves.

      In many cases too, big tasks aren’t really tasks at all; they’re aggregates of many smaller tasks. If something’s sitting on your list for a long time, each day getting skipped over in favor of more immediately doable tasks, it’s probably not very well thought out.

      You’re actively resisting it because you don’t really know what it is. Try to break it down into a set of small tasks, something more like the tasks you are doing in place of the one big task you aren’t doing.

      More consequences of procrastination can be found in this article: 8 Dreadful Effects of Procrastination That Can Destroy Your Life

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      Procrastination, a Technical Failure

      Procrastination is, more often than not, a sign of a technical failure, not a moral failure.

      It’s not because we’re bad people that we procrastinate. Most times, procrastination serves as a symptom of something more fundamentally wrong with the tasks we’ve set ourselves.

      It’s important to keep an eye on our procrastinating tendencies, to ask ourselves whenever we notice ourselves pushing things forward what it is about the task we’ve set ourselves that simply isn’t working for us.

      Learn more about how to fix your procrastination problem here: What Is Procrastination and How to Stop It (The Complete Guide)

      Featured photo credit: chuttersnap via unsplash.com

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