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Digg Life: How Social Media Will Change the World

Digg Life: How Social Media Will Change the World
News

    With a very simple concept, Digg.com has changed the fundamental nature of the news media and how millions of people access information. Digg (and its fellow social media sites) democratized the media, and wrenched control of what gets read from the gatekeepers of print and broadcast corporations and gave it to the people. Now, argue about whether this is good or bad, but it’s now a fact of life.

    And someday soon this concept will spread to just about every area of our lives, from politics to entertainment to business to … you name it.

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    Get ready for the democratization of everything, like it or not.

    What Digg Did

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    Digg

      Before we can see how the concept of social media will spread to other areas of life, let’s take a look at what has happened, and why it’s so important.

      In the days before Digg and friends, how did we access news? Through newspapers, magazines, radio and television. And who decided what news there was to access? Editors, and their bosses, publishers and corporations. To some extent — the extent that we still access new through traditional media — this still happens. A small few controls the gates of information to the masses.

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      But then social media came along, just within the last few years, and the gates broke open. Now, the traditional media still covers the news … but now many, many people don’t read or watch the stories through the traditional media outlets. They go to Digg, and see what’s hot. If there’s a story that sounds interesting, we click on the link and read or watch it.

      And who decides what’s hot? The masses. And what’s more, it’s no longer the traditional media stories that are hot. Everyday writers, the bloggers and You Tube masters of the world, can be just as popular as the Dan Rathers and Tom Brokaws. Getting information to the masses depends on how good you are, not who you know.

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      Digg story

        How Our Lives Will Become Dugg
        Corporate media is not the only area of life where a small few control the gates of information for the masses — it happens everywhere. The powerful concept of social media will break open those gates — maybe not today or tomorrow, but eventually. It’s inevitable, as once someone decides to offer a Digg-like site for other areas of life, people will undoubtedly want to be in control of their information, and would never give it back to the gatekeepers.

        What areas of life will be affected? Here are just a few examples:

        • Music: Controlled right now by corporate production companies and distributors, and fed to us by radio stations and music television (MTV, et. al.), music is already becoming freer through peer-to-peer networks. Though the legal battles will continue for years, because of the huge amount of money involved, it is impossible to catch and prosecute every person who downloads music. The business structure of the music industry is already changing, and will eventually change completely. But who will decide what music is popular? The masses, through a Digg-like social interface. And it will be open to all musicians, not just ones with record deals.
        • Movies: Also controlled by corporate production and distribution systems, movies are already becoming socialized through sites like You Tube. Soon DVDs will become obsolete as entire movies become distributed through You Tube-like sites, and the popularity of movies becomes Digg-like. And as more filmmakers turn to self-publishing on the Internet, just as writers do on blogs, it will no longer require a production and distribution company will millions of dollars to make a successful film.
        • TV shows: Same as movies.
        • Politics: But our government is already democratized, right? Sure. We elect officials every two or four years, but who votes on each individual proposal? The gatekeepers. A Digg.gov site will allow the masses to decide on issues, rather than having politicians do it for us. And those who are afraid of the masses deciding on issues are not truly in favor of a democratic government.
        • Marketplace: Who controls what clothes are available to us? Clothing companies and department stores. Social media can change that — imagine a digital marketplace where you can go to see what clothes are hot. What about cars? Restaurants? Gadgets? Books? As you can probably tell, these things are already starting to happen with sites like Amazon and eBay.
        • Work: Who controls what work we do and how we get paid? Traditionally, the corporations and managers — the gatekeepers of decisions and money and information. But what if your work was run by a Digg-like site? Where business decisions, project decisions, pay and benefits and workplace environment decisions, were all made by the masses of the company? That’s hard to imagine in traditional companies. But consider that these days, many people are working remotely, as free-lancers or consultant or telecommuters. If work becomes less centralized, and more spread out and free (as in free-lance, not free beer), why does a central person or group of people need to control all decisions? If a group of free-lancers begins to democratize their work, this idea could have much more appeal than the traditional corporate structure … and once people have their work under their own control, they are less likely to want to go back under the control of the gatekeepers.

        These changes, again, won’t happen overnight. But the winds of change are already obviously blowing in this direction, and once people get a taste of freedom, they aren’t likely to want to stay under the control of a few.

        More by this author

        Leo Babauta

        Founder of Zen Habits and expert in habits building and goals achieving.

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        Last Updated on September 18, 2020

        7 Simple Rules to Live by to Get in Shape in Two Weeks

        7 Simple Rules to Live by to Get in Shape in Two Weeks

        Learning how to get in shape and set goals is important if you’re looking to live a healthier lifestyle and get closer to your goal weight. While this does require changes to your daily routine, you’ll find that you are able to look and feel better in only two weeks.

        Over the years, I’ve learned a lot about what it takes to get in shape. Although anyone can cover the basics (eat right and exercise), there are some things that I could only learn through trial and error. Let’s cover some of the most important points for how to get in shape in two weeks.

        1. Exercise Daily

        It is far easier to make exercise a habit if it is a daily one. If you aren’t exercising at all, I recommend starting by exercising a half hour every day. When you only exercise a couple times per week, it is much easier to turn one day off into three days off, a week off, or a month off.

        If you are already used to exercising, switching to three or four times a week to fit your schedule may be preferable, but it is a lot harder to maintain a workout program you don’t do every day.

        Be careful to not repeat the same exercise routine each day. If you do an intense ab workout one day, try switching it up to general cardio the next. You can also squeeze in a day of light walking to break up the intensity.

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        If you’re a morning person, check out these morning exercises that will start your day off right.

        2. Duration Doesn’t Substitute for Intensity

        Once you get into the habit of regular exercise, where do you go if you still aren’t reaching your goals? Most people will solve the problem by exercising for longer periods of time, turning forty-minute workouts into two hour stretches. Not only does this drain your time, but it doesn’t work particularly well.

        One study shows that “exercising for a whole hour instead of a half does not provide any additional loss in either body weight or fat”[1].

        This is great news for both your schedule and your levels of motivation. You’ll likely find it much easier to exercise for 30 minutes a day instead of an hour. In those 30 minutes, do your best to up the intensity to your appropriate edge to get the most out of the time.

        3. Acknowledge Your Limits

        Many people get frustrated when they plateau in their weight loss or muscle gaining goals as they’re learning how to get in shape. Everyone has an equilibrium and genetic set point where their body wants to remain. This doesn’t mean that you can’t achieve your fitness goals, but don’t be too hard on yourself if you are struggling to lose weight or put on muscle.

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        Acknowledging a set point doesn’t mean giving up, but it does mean realizing the obstacles you face.

        Expect to hit a plateau in your own fitness results[2]. When you expect a plateau, you can manage around it so you can continue your progress at a more realistic rate. When expectations meet reality, you can avoid dietary crashes.

        4. Eat Healthy, Not Just Food That Looks Healthy

        Know what you eat. Don’t fuss over minutia like whether you’re getting enough Omega 3’s or tryptophan, but be aware of the big things. Look at the foods you eat regularly and figure out whether they are healthy or not. Don’t get fooled by the deceptively healthy snacks just pretending to be good for you.

        The basic nutritional advice includes:

        • Eat unprocessed foods
        • Eat more veggies
        • Use meat as a side dish, not a main course
        • Eat whole grains, not refined grains[3]

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        Eat whole grains when you want to learn how to get in shape.

          5. Watch Out for Travel

          Don’t let a four-day holiday interfere with your attempts when you’re learning how to get in shape. I don’t mean that you need to follow your diet and exercise plan without any excursion, but when you are in the first few weeks, still forming habits, be careful that a week long break doesn’t terminate your progress.

          This is also true of schedule changes that leave you suddenly busy or make it difficult to exercise. Have a backup plan so you can be consistent, at least for the first month when you are forming habits.

          If travel is on your schedule and can’t be avoided, make an exercise plan before you go[4], and make sure to pack exercise clothes and an exercise mat as motivation to keep you on track.

          6. Start Slow

          Ever start an exercise plan by running ten miles and then puking your guts out? Maybe you aren’t that extreme, but burnout is common early on when learning how to get in shape. You have a lifetime to be healthy, so don’t try to go from couch potato to athletic superstar in a week.

          If you are starting a running regime, for example, run less than you can to start. Starting strength training? Work with less weight than you could theoretically lift. Increasing intensity and pushing yourself can come later when your body becomes comfortable with regular exercise.

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          7. Be Careful When Choosing a Workout Partner

          Should you have a workout partner? That depends. Workout partners can help you stay motivated and make exercising more fun. But they can also stop you from reaching your goals.

          My suggestion would be to have a workout partner, but when you start to plateau (either in physical ability, weight loss/gain, or overall health) and you haven’t reached your goals, consider mixing things up a bit.

          If you plateau, you may need to make changes to continue improving. In this case it’s important to talk to your workout partner about the changes you want to make, and if they don’t seem motivated to continue, offer a thirty day break where you both try different activities.

          I notice that guys working out together tend to match strength after a brief adjustment phase. Even if both are trying to improve, something seems to stall improvement once they reach a certain point. I found that I was able to lift as much as 30-50% more after taking a short break from my regular workout partner.

          Final Thoughts

          Learning how to get in shape in as little as two weeks sounds daunting, but if you’re motivated and have the time and energy to devote to it, it’s certainly possible.

          Find an exercise routine that works for you, eat healthy, drink lots of water, and watch as the transformation begins.

          More Tips on Getting in Shape

          Featured photo credit: Alexander Redl via unsplash.com

          Reference

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