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Build Your Renegade Career! A Review of “Career Renegade” by Jonathan Fields

Build Your Renegade Career! A Review of “Career Renegade” by Jonathan Fields

Build Your Rengade Career

    Jonathan Fields is an extraordinary sort. A corporate lawyer by training, a severe illness – Jonathan says his body “rejected his career” – led him to quit law and follow a path of his own making.

    After a stint as a personal trainer followed by the founding and eventual sale of a successful training business, Jonathan found his true passion in yoga and opened Sonic Yoga, one of the most successful yoga studios in the country, with an also quite successful line of instructional DVDs. Not content to realize just one dream, he started advising first friends and later clients on marketing and PR, eventually launching his own marketing and copywriting business.

    Still not content, he decided to share some of the lessons he’d learned in blazing his own trail, starting his blog Awake @ the Wheel and eventually writing his new book, out this week: Career Renegade: How to Make a Great Living Doing What You Love.

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    What’s a Career Renegade?

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      A career renegade is someone who takes charge of his or her career and makes it work to fulfill their own passions. That may mean starting your own business, as Jonathan has done several times – but it doesn’t have to mean that. It could mean switching careers and going to work for a different company, or it could mean reshaping your attitude towards the job you already have – whatever it takes to transform your work life into a meaningful career – one that won’t eat you up from the inside out.

      Finding Your Passion

      Being a career renegade is all about the passion. If you’re not passionate about your work, even if its work other people would kill for, you’ll eventually start resenting it.

      The problem is, a lot of passions don’t seem to offer any reasonable ability to make a living. That’s where Career Renegade comes in – in a nutshell, the book advises you to stop looking for the reasonable opportunities and start making unreasonable ones.

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      Consider Liv Hansen. Liv is a formally-trained artist whose career seem to be following the same path thousands of other newly-minted BFA graduates have followed – out of college, into unemployment and desperation and, finally, a McJob with no hope for advancement. Meanwhile, the artistic drive withers on the vine, frustrated for lack of money for materials, time not spent job-hunting, and calmness for reflection.

      At the end of her rope, Liv took a job in her parents’ bakery. Soon, she realized that the cupcakes she was decorating could be her canvasses, and icing and melted chocolate her paint. Customers lined up just to look – and ultimately buy – her creations, to the point where her family was able to drastically enlarge their business and Liv was able to assume the role of artistic director and cupcake visionary.

      That’s a renegade career, one that simply didn’t exist until someone thought it up or stumbled into it.

      Getting from Here to There

      Make no mistake, Career Renegade is about careers. That is, it’s about (as the subtitle says) making a living at something you love.

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      To that end, it is packed with detailed information about transforming your passion into a money-making concern. Fields breaks the opportunities for career renegades into 7 categories:

      1. Redeploying your passion in a hungrier market. That’s what Liv did. There are already plenty of markets for the arts, and they’re hard to break into. Liv turned her passion loose in a market that hadn’t previously had much use for artists, the baking world.
      2. Refocus and mine the most lucrative micro-markets. Produce a product aimed towards a small but wealthy audience, who will pay a premium for the distinction. Think Apple.
      3. Exploit an information gap. Find out what people need to know about some activity and provide that information. That’s basically what Jonathan Fields did in writing Career Renegade; people want more meaningful careers but don’t know how to create them, so Jonathan shows how.
      4. Exploit gaps in education. The world doesn’t just need information, it needs skilled teachers to convey that information effectively. If you can teach something there’s a demand for, you’ve got a great opportunity.
      5. Exploit gaps in gear or merchandise. Invent or bring to market a product that doesn’t exist but will make a big difference to people pursuing some activity. Jonathan discusses a woman who invented a non-slip yoga mat for high-intensity styles of yoga (where people sweat a lot). Or think of the after-market in iPod products – a market that was invented out of thin air when the iPod became popular.
      6. Exploit gaps in community. People are social animals in a society that more and more works against social behavior. Provide community and people will love you. Liz Strauss, for example, has built an incredibly popular forum for people to just talk at Successful (and Outstanding) Blog – which has grown into a very successful conference (SOBCon) and speaking engagements.
      7. Exploit gaps in the way a service or product is provided. Make it easier or more compelling for people to use your products, by delivering them where everyone else ain’t. Think on-site car washes, online education, aerobics videotapes way back when, and so on.

      Regegade careers aren’t only about having ideas, though – they’re about implementing them, and to that end Career Renegade is packed with information about researching, launching, marketing, and running your own business.

      Someone to Lean On

      Being a Career Renegade doesn’t mean you have to go it alone. In fact, one of the reasons people choose renegade paths is to escape the isolation and lack of connection traditional career paths often engender.

      The last section of the book is all about getting support. Jonathan devotes a whole chapter to tips on how to convince your family and friends that you aren’t crazy – a key step that too many soon-to-be-failures ignore. You need your family’s support – especially if you are the one who supports them financially and you’re about to imperil their standard of living, or even just seem to. They need reassurance that you’re not going through a mid-, quarter-, third-, 3/8th-, or other-life crisis. You need them have that assurance so they can get behind you and help you get where you’ve got to go.

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      Another chapter deals with finding mentors and advisors, people who can provide you with the information and know-how you need to run your renegade career, or can help you find that information on your own. Jonathan pays special attention to the new social media and social networking platforms that are re-shaping the modern working world, and helps the reader leverage those platforms to build their renegade careers.

      Conclusion

      Jonathan Fields’ Career Renegade is well-written, thoughtful, and ultimately good, solid advice. Parts of it, the parts dealing with launching and running your own business, read like a saner, more profound Tim Ferriss, but there’s enough new stuff here, especially around social networking, to offer even die-hard 4-Hour Work Week devotees something to chew on.

      Beyond the practical advice, though, Jonathan offers a mindset, a way of looking at the world. Career Renegade isn’t about starting your own business or finding a new job, it’s about mastering your work-life so that what you create and build leads to a more meaningful life for yourself and those around you. It’s about taking charge of your career and refusing to dance to anyone else’s music. It is, in short, powerful stuff, and comes highly recommended by this writer.

      More by this author

      How to Become an Expert (And Spot out One Nearby) The Importance of Reminders (And How to Make a Reminder That Works) Is Procrastination Bad? The Truth About Procrastination Revealed Back to Basics: Your Calendar Learn Something New Every Day

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      1 How to Motivate Yourself: 13 Simple Ways You Can Try Right Now 2 15 Ways to Cultivate Lifelong Learning for a Sharper Brain 3 How to Overcome Procrastination and Start Doing What Truly Matters 4 10 Key Characteristics of a Highly Successful Entrepreneur 5 Why Do I Have Bad Luck? 2 Simple Things to Change Your Destiny

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      Last Updated on October 30, 2018

      How to Motivate Yourself: 13 Simple Ways You Can Try Right Now

      How to Motivate Yourself: 13 Simple Ways You Can Try Right Now

      Who needs Tony Robbins when you can motivate yourself? Overcoming the emotional hurdle to get stuff done when you’d rather sit on the couch isn’t always easy. But unless calling in sick and waking up at noon have no consequences for you, it’s often a must.

      For those of you who never procrastinate, distract yourself or drag your feet when you should be doing something important, well done so far! But for the rest of you, it’s good to have a library of motivational boosters to move along.

      Whether you’re starting a buisiness, trying to los weight or breaking a bad habit, you’ll learn how to motivate yourself with different techniques in this article.

      13 Simple Ways to Motivate Yourself Right Now

      Despite your best efforts, passion, habits and a flow-producing environment can fail. In that case, it’s time to find whatever emotional pump-up you can use to get started:

      1. Go back to “why”

      Focusing on a dull task doesn’t make it any more attractive. Zooming out and asking yourself why you are bothering in the first place will make it more appealing.

      If you can’t figure out why, then there’s a good chance you shouldn’t bother with it in the first place.

      2. Go for five

      Start working for five minutes. Often that little push will be enough to get you going.

      3. Move around

      Get your body moving as you would if you were extremely motivated to do something. This ‘faking it’ approach to motivation may seem silly or crude but it works.

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      4. Find the next step

      If it seems impossible to work on a project for you, you can try to focus on the next immediate step.

      Fighting an amorphous blob of work will only cause procrastination. Chunk it up so that it becomes manageable. Learn how to stop procrastinating in this guide.

      5. Find your itch

      What is keeping you from working? Don’t let the itch continue without isolating it and removing the problem.

      Are you unmotivated because you feel overwhelmed, tired, afraid, bored, restless or angry? Maybe it is because you aren’t sure you have time or delegated tasks haven’t been finished yet?

      6. Deconstruct your fears

      I’m sure you don’t have a phobia about getting stuff done. But at the same time, hidden fears or anxieties can keep you from getting real work completed.

      Isolate the unknowns and make yourself confident, you can handle the worst case scenario.

      7. Get a partner

      Find someone who will motivate you when you’re feeling lazy. I have a friend I go to the gym with. Besides spotting weight, having a friend can help motivate you to work hard when you’d normally quit.

      8. Kickstart your day

      Plan out tomorrow. Get up early and place all the important things early in the morning. Building momentum early in the day can usually carry you forward far later.

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      Having a morning routine is a good idea for you to stay motivated!

      9. Read books

      Read not just self-help or motivational books but any book that has new ideas. New ideas get your mental gears turning and can build motivation. Here’re more reasons to read every day.

      Learning new ideas puts your brain in motion so it requires less time to speed up to your tasks.

      10. Get the right tools

      Your environment can have a profound effect on your enthusiasm. Computers that are too slow, inefficient applications or a vehicle that breaks down constantly can kill your motivation.

      Building motivation is almost as important as avoiding the traps that can stop it.

      11. Be careful with the small problems

      The worst killer of motivation is facing a seemingly small problem that creates endless frustration.

      Reframe little problems that must be fixed as bigger ones or they will kill any drive you have.

      12. Develop a mantra

      Find a few statements that focus your mind and motivate you. It doesn’t matter whether they are pulled from a tacky motivational poster or just a few words to tell you what to do.

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      If you aren’t sure where to start, a good personal mantra is “Do it now!” You can find more here too: 7 Empowering Affirmations That Will Help You Be Mentally Strong

      13. Build on success

      Success creates success. When you’ve just won, it is easy to feel motivated about almost anything. Emotions tend not to be situation specific, so a small win, whether it is a compliment from a colleague or finishing two thirds of your tasks before noon can turn you into a juggernaut.

      There are many ways you can place small successes earlier on to spur motivation later. Structuring your to-do lists, placing straightforward tasks such as exercising early in the day or giving yourself an affirmation can do the trick.

      How to Stay Motivated Forever (Without Motivation Tricks)

      The best way to motivate yourself is to organize your life so you don’t have to. If work is a constant battle for you, perhaps it is time to start thinking about a new job. The idea is that explicit motivational techniques should be a backup, not your regular routine.

      Here are some other things to consider making work flow more naturally:

      Passion

      Do things you have a passion for. We all have to do things we don’t want to. But if life has become a chronic source of dull chores, you’ve got a big problem that needs fixing.

      Not sure what your passion is to get you motivated? This will help you:

      How to Get Motivated and Be Happy Every Day When You Wake Up

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      Habits

      You can’t put everything on autopilot. I’ve found putting a few core habits in place creates a structure for the day.

      Waking up at the same time, working at the same times and having a similar productive routine makes it easier to do the next day.

      This guide will be useful for you if you’re looking to build good habits:

      Understand Your Habits to Control Them 100%

      Flow

      Flow is the state where your mind is completely focused on the task at hand. While there are many factors that go into producing this state, having the right challenge level is a big part.

      Find ways to tweak your tasks so they hover in that sweet spot between boredom and maddening frustration.

      Easily distracted and hard to focus? Here’s your solution.

      Final Thoughts

      With all these tips I’ve shared with you, now you know what to do when you’re feeling unmotivated.

      Find your passion and develop a positive mantra so when the next time negativity hits you again, you know how to stay positive and motivated!

      Featured photo credit: Pexels via pexels.com

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