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5 Reasons to Care About Your Online Presence, and 3 to Forget About It

5 Reasons to Care About Your Online Presence, and 3 to Forget About It

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    It’s gotten to the point that you just aren’t keeping up with the times if you don’t have a Facebook account, a LinkedIn profile, a Twitter feed and a presence on a dozen other websites. It can be crazy trying to keep up with all of it — and there are new social networking websites coming out every day. What can you do? It’s absolutely imperative that you’re on all of them, right?

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    Well, there are some clear benefits to spending time on all those websites that make up your online presence — but there are also plenty of drawbacks. It’s worth taking a look at the reasons you should care about creating social networking profiles and updating them, as well as considering the negative aspects of dealing with all of those sites.

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    5 Reasons to Care About Your Online Presence

    1. Employers and clients look for you online. While many of those people interested in offering you work are looking for your contact information and your references, plenty are looking for all the bad things about you that may have be listed online. Having social networking profiles can give you several pages that pop up on a Google search that are more or less under your control. They’re usually highly ranked and can help you show off your talents in a more recognizable format than a blog or personal website.
    2. You can make contacts and find friends online. Stories of long-lost friends reconnecting on Facebook and other websites are becoming common. And social networking sites don’t just limit you to friends you already know: they provide an easy forum to find business contacts without any requirement that you actually leave your home or office and go to a networking event.
    3. You can communicate even without contact information. Many important people in a variety of industries have at least a placeholder profile up on a variety of social networking website. And while you could never get a direct phone number for some of the people higher up the food chain, you can still easily send them a message on LinkedIn or whatever other website they frequent. It’s possible that some sort of assistant will review your message — but you can still get a lot closer to bigwigs via social networking.
    4. If you don’t claim your name on all the various social networking sites, someone might do it for you. Seth Godin, the author of numerous marketing books, provides a classic example: despite the fact that someone has claimed the name ‘sethgodin’ on Twitter, it wasn’t actually Godin (who blogged about the fact). In Godin’s case, the account was not used maliciously — but it also wasn’t a case of someone with the same name getting there first. If you don’t grab your name on every social network that pops up, you may not be so lucky. Someone could easily use such an account to spread false information or otherwise cause trouble.
    5. Everybody else is doing it. Peer pressure is a poor excuse — but if it’s becoming an industry standard in your field to have an online presence, not having one can be problematic in the long run. And if all of your friends stay in touch through a particular website, you certainly don’t want to get left out. Merely putting together a profile and updating it can be a small investment of your time, compared to not having the ability to connect to customers or friends online.

    3 Reasons to Forget About Your Online Presence

    1. Employers and customers don’t actually care that much about your social networking abilities. Sure, just about everyone will run a search on your name these days — but as long as they don’t find anything bad, it doesn’t particularly matter what they do find. If you have a particularly common name, you’re likely to get lost in the shuffle anyhow. You’ve got plenty of other ways to describe your abilities and connections, and you can probably do a better job of that fact than a standardized profile page.
    2. Putting too much information out there isn’t necessarily safe. Even assuming that identity thieves aren’t monitoring your every move through all your online accounts, telling your clients, family and everyone else every detail of your life just doesn’t sound like a good idea. There are so many horror stories about over-sharing, and having a thorough online presence just asks for such a story to happen to you.
    3. Social networking and crafting an online presence take a lot of time. If you get going, it isn’t hard to spend hours on a site like Twitter. You can call it networking or marketing, but either way, you’ve spent time that certainly could have been put to better use on trying to connect with the kids in your third grade class.

    Finding Some Balance

    It seems like social networking and online presences only have the value that we give them — and giving them too much value isn’t wise. That said, I think that maintaining a profile or two is a good idea. It’s worthwhile to grab your name on multiple sites, but I don’t bother with constantly updating every site I have a profile on. Instead they all point to either my website or the two sites that I do interact with regularly.

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    Like most things, caring about your online presence in moderation can be useful. It’s when a person tries to update every site under the sun that it becomes useless. It’s worth thinking about just what level of moderation makes sense for you.

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    Last Updated on September 18, 2020

    7 Simple Rules to Live by to Get in Shape in Two Weeks

    7 Simple Rules to Live by to Get in Shape in Two Weeks

    Learning how to get in shape and set goals is important if you’re looking to live a healthier lifestyle and get closer to your goal weight. While this does require changes to your daily routine, you’ll find that you are able to look and feel better in only two weeks.

    Over the years, I’ve learned a lot about what it takes to get in shape. Although anyone can cover the basics (eat right and exercise), there are some things that I could only learn through trial and error. Let’s cover some of the most important points for how to get in shape in two weeks.

    1. Exercise Daily

    It is far easier to make exercise a habit if it is a daily one. If you aren’t exercising at all, I recommend starting by exercising a half hour every day. When you only exercise a couple times per week, it is much easier to turn one day off into three days off, a week off, or a month off.

    If you are already used to exercising, switching to three or four times a week to fit your schedule may be preferable, but it is a lot harder to maintain a workout program you don’t do every day.

    Be careful to not repeat the same exercise routine each day. If you do an intense ab workout one day, try switching it up to general cardio the next. You can also squeeze in a day of light walking to break up the intensity.

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    If you’re a morning person, check out these morning exercises that will start your day off right.

    2. Duration Doesn’t Substitute for Intensity

    Once you get into the habit of regular exercise, where do you go if you still aren’t reaching your goals? Most people will solve the problem by exercising for longer periods of time, turning forty-minute workouts into two hour stretches. Not only does this drain your time, but it doesn’t work particularly well.

    One study shows that “exercising for a whole hour instead of a half does not provide any additional loss in either body weight or fat”[1].

    This is great news for both your schedule and your levels of motivation. You’ll likely find it much easier to exercise for 30 minutes a day instead of an hour. In those 30 minutes, do your best to up the intensity to your appropriate edge to get the most out of the time.

    3. Acknowledge Your Limits

    Many people get frustrated when they plateau in their weight loss or muscle gaining goals as they’re learning how to get in shape. Everyone has an equilibrium and genetic set point where their body wants to remain. This doesn’t mean that you can’t achieve your fitness goals, but don’t be too hard on yourself if you are struggling to lose weight or put on muscle.

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    Acknowledging a set point doesn’t mean giving up, but it does mean realizing the obstacles you face.

    Expect to hit a plateau in your own fitness results[2]. When you expect a plateau, you can manage around it so you can continue your progress at a more realistic rate. When expectations meet reality, you can avoid dietary crashes.

    4. Eat Healthy, Not Just Food That Looks Healthy

    Know what you eat. Don’t fuss over minutia like whether you’re getting enough Omega 3’s or tryptophan, but be aware of the big things. Look at the foods you eat regularly and figure out whether they are healthy or not. Don’t get fooled by the deceptively healthy snacks just pretending to be good for you.

    The basic nutritional advice includes:

    • Eat unprocessed foods
    • Eat more veggies
    • Use meat as a side dish, not a main course
    • Eat whole grains, not refined grains[3]

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    Eat whole grains when you want to learn how to get in shape.

      5. Watch Out for Travel

      Don’t let a four-day holiday interfere with your attempts when you’re learning how to get in shape. I don’t mean that you need to follow your diet and exercise plan without any excursion, but when you are in the first few weeks, still forming habits, be careful that a week long break doesn’t terminate your progress.

      This is also true of schedule changes that leave you suddenly busy or make it difficult to exercise. Have a backup plan so you can be consistent, at least for the first month when you are forming habits.

      If travel is on your schedule and can’t be avoided, make an exercise plan before you go[4], and make sure to pack exercise clothes and an exercise mat as motivation to keep you on track.

      6. Start Slow

      Ever start an exercise plan by running ten miles and then puking your guts out? Maybe you aren’t that extreme, but burnout is common early on when learning how to get in shape. You have a lifetime to be healthy, so don’t try to go from couch potato to athletic superstar in a week.

      If you are starting a running regime, for example, run less than you can to start. Starting strength training? Work with less weight than you could theoretically lift. Increasing intensity and pushing yourself can come later when your body becomes comfortable with regular exercise.

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      7. Be Careful When Choosing a Workout Partner

      Should you have a workout partner? That depends. Workout partners can help you stay motivated and make exercising more fun. But they can also stop you from reaching your goals.

      My suggestion would be to have a workout partner, but when you start to plateau (either in physical ability, weight loss/gain, or overall health) and you haven’t reached your goals, consider mixing things up a bit.

      If you plateau, you may need to make changes to continue improving. In this case it’s important to talk to your workout partner about the changes you want to make, and if they don’t seem motivated to continue, offer a thirty day break where you both try different activities.

      I notice that guys working out together tend to match strength after a brief adjustment phase. Even if both are trying to improve, something seems to stall improvement once they reach a certain point. I found that I was able to lift as much as 30-50% more after taking a short break from my regular workout partner.

      Final Thoughts

      Learning how to get in shape in as little as two weeks sounds daunting, but if you’re motivated and have the time and energy to devote to it, it’s certainly possible.

      Find an exercise routine that works for you, eat healthy, drink lots of water, and watch as the transformation begins.

      More Tips on Getting in Shape

      Featured photo credit: Alexander Redl via unsplash.com

      Reference

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