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What Mark Twain Knew About Life (and Business, Love, Work, Travel)

What Mark Twain Knew About Life (and Business, Love, Work, Travel)

Whenever you find yourself on the side of the majority, it is time to pause and reflect. – Mark Twain

When engaged in an argument with someone, there are a number of lines of reasoning which I tend to reject out of hand. For example, if someone argues that such and such a policy is virtuous based on the fact that Wall Street has responded positively and stocks have risen, I will call foul. Or, if someone were to give me business advice based on the fact that they have an MBA and therefore know better, I would tell them I could give a hoot about their Master of Business Administration.

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Similarly, the moment someone tells me that such and such a behavior or belief must be correct because it is what the majority of people do or believe, I tune out. It’s usually just not worth continuing the discussion.

Truth be told, Mark Twain’s wise words have gotten me through more than a few dark times in my life. There was that time when the majority of voters in America re-elected a certain president to a second term (I’ll let your imagination run with which one I’m talking about). I consoled myself with the idea that the majority of voters who had re-elected this fellow were likely to be wrong in their judgement, even if they were the majority.

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There was also the time when I decided not to go to a well-regarded Washington D.C. university — where I was set to study international relations and business — and instead to attend an out-of-the-way graduate program in Santa Fe, New Mexico, to study philosophy and the Classics. I bet the majority people would have said I was crazy to give up the chance at such a marketable degree to spend my graduate degree years reading Aristotle and Kant. But I did it anyway.

By now you probably get the picture: I have a certain disdain for the majority opinion.

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There is a fantastic scene in Mad Men where Don Draper voices a similar disdain. His public opinion guru, Dr. Faye Miller, has concluded after focus testing a group of young women that the best way to market a beauty product is to link it to the promise of matrimony. Don had wanted to run a campaign based on the women’s desire to pamper themselves and appear beautiful, but according to the focus group, women just want to get married. “I’m not going to do that,” replies Don, when confronted with the majority opinion.

“I can’t change the truth,” says Dr. Miller.

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“How do you know that’s the truth? A new idea is something they don’t know yet, so of course it’s not going to come up as an option. Put my campaign on TV for a year, then hold your group again, maybe it’ll show up.”

The fact is, there a whole lot of people out there who don’t know what they want until someone tells them. Most people look to their peers to decide what to think and do. It’s a natural way to think, and social norms are an immensely powerful influencing force in our lives — more probably than we care to acknowledge.  We look to our peers for guidance on any number of mundane and significant life matters, from what to wear, to what career to pick, to what sort of woman or man to marry.

What Mark Twain knew in his time, as he wrote American classics like Huckleberry Finn (or my personal Twain favorite, The Mysterious Stranger), was that any time you find yourself on the side of the majority, it is time to pause and reflect. Think on this the next time you are tempted to enter a market that is already crowded with dozens of startups. Or the next time investors dump a particular stock en masse. Or the next time the NY Times travel page recommends an “off the beaten track” vacation destination. Because trust me, if the NY Times is publishing it in its travel section, it is no longer off the beaten track.

At this point I must note the customary disclaimer that yes, in some instances the majority will indeed be in the right. But that doesn’t mean it’s still not time to pause and reflect.

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Last Updated on November 15, 2018

Success In Reaching Goals Is Determined By Mindset

Success In Reaching Goals Is Determined By Mindset

What do you think it takes to achieve your goals? Hard work? Lots of actions? While these are paramount to becoming successful in reaching our goals, neither of these are possible without a positive mindset.

As humans, we naturally tend to lean towards a negative outlook when it comes to our hopes and dreams. We are prone to believing that we have limitations either from within ourselves or from external forces keeping us from truly getting to where we want to be in life. Our tendency to think that we’ll “believe it when we see it” suggests that our mindsets are focused on our goals not really being attainable until they’ve been achieved. The problem with this is that this common mindset fuels our limiting beliefs and shows a lack of faith in ourselves.

The Success Mindset

Success in achieving our goals comes down to a ‘success mindset’. Successful mindsets are those focused on victory, based on positive mental attitudes, empowering inclinations and good habits. Acquiring a success mindset is the sure-fire way to dramatically increase your chance to achieve your goals.

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The idea that achieving our goals comes down to our habits and actions is actually a typical type of mindset that misses a crucial point; that our mindset is, in fact, the determiner of our energy and what actions we take. A negative mindset will tend to create negative actions and similarly if we have a mindset that will only set into action once we see ‘proof’ that our goals are achievable, then the road will be much longer and arduous. This is why, instead of thinking “I’ll believe it when I see it”, a success mindset will think “I’ll see it when I believe it.”

The Placebo Effect and What It Shows Us About The Power of Mindset

The placebo effect is a perfect example of how mindset really can be powerful. In scientific trials, a group of participants were told they received medication that will heal an ailment but were actually given a sugar pill that does nothing (the placebo). Yet after the trial the participants believed it’s had a positive effect – sometimes even cured their ailment even though nothing has changed. This is the power of mindset.

How do we apply this to our goals? Well, when we set goals and dreams how often do we really believe they’ll come to fruition? Have absolute faith that they can be achieved? Have a complete unwavering expectation? Most of us don’t because we hold on to negative mindsets and limiting beliefs about ourselves that stop us from fully believing we are capable or that it’s at all possible. We tend to listen to the opinions of others despite them misaligning with our own or bow to societal pressures that make us believe we should think and act a certain way. There are many reasons why we possess these types of mindsets but a success mindset can be achieved.

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How To Create a Success Mindset

People with success mindsets have a particular way of perceiving things. They have positive outlooks and are able to put faith fully in their ability to succeed. With that in mind, here are a few ways that can turn a negative mindset into a successful one.

1. A Success Mindset Comes From a Growth Mindset

How does a mindset even manifest itself? It comes from the way you talk to yourself in the privacy of your own head. Realising this will go a long way towards noticing how you speak to yourself and others around you. If it’s mainly negative language you use when you talk about your goals and aspirations then this is an example of a fixed mindset.

A negative mindset brings with it a huge number of limiting beliefs. It creates a fixed mindset – one that can’t see beyond it’s own limitations. A growth mindset sees these limitations and looks beyond them – it finds ways to overcome obstacles and believes that this will result in success. When you think of your goal, a fixed mindset may think “what if I fail?” A growth mindset would look at the same goal and think “failures happen but that doesn’t mean I won’t be successful.”

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There’s a lot of power in changing your perspective.

2. Look For The Successes

It’s really important to get your mind focused on positive aspects of your goal. Finding inspiration through others can be really uplifting and keep you on track with developing your success mindset; reinforcing your belief that your dreams can be achieved. Find people that you can talk with about how they achieved their goals and seek out and surround yourself with positive people. This is crucial if you’re learning to develop a positive mindset.

3. Eliminate Negativity

You can come up against a lot of negativity sometimes either through other people or within yourself. Understanding that other people’s negative opinions are created through their own fears and limiting beliefs will go a long way in sustaining your success mindset. But for a lot of us, negative chatter can come from within and these usually manifest as negative words such as can’t, won’t, shouldn’t. Sometimes, when we think of how we’re going to achieve our goals, statements in our minds come out as negative absolutes: ‘It never works out for me’ or ‘I always fail.’

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When you notice these coming up you need to turn them around with ‘It always works out for me!’ and ‘I never fail!’ The trick is to believe it no matter what’s happened in the past. Remember that every new day is a clean slate and for you to adjust your mindset.

4. Create a Vision

Envisioning your end goal and seeing it in your mind is an important trait of a success mindset. Allowing ourselves to imagine our success creates a powerful excitement that shouldn’t be underestimated. When our brain becomes excited at the thought of achieving our goals, we become more committed, work harder towards achieving it and more likely to do whatever it takes to make it happen.

If this involves creating a vision board that you can look at to remind yourself every day then go for it. Small techniques like this go a long way in sustaining your success mindset and shouldn’t be dismissed.

An Inspirational Story…

For centuries experts said that running a mile in under 4 minutes was humanly impossible. On the 6th May 1954, Rodger Bannister did just that. As part of his training, Bannister relentlessly visualised the achievement, believing he could accomplish what everyone said wasn’t possible…and he did it.

What’s more amazing is that, as soon as Bannister achieved the 4-minute mile, more and more people also achieved it. How was this possible after so many years of no one achieving it? Because in people’s minds it was suddenly possible – once people knew that it was achievable it created a mindset of success and now, after over fifty years since Bannister did the ‘impossible’, his record has been lowered by 17 seconds – the power of the success mindset!

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