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What Are Your Talking Points?

What Are Your Talking Points?
What Are Your Talking Points?

    When I started doing my own research after completing my graduate coursework, I was advised by a mentor to have three descriptions of my work ready to recite at a moment’s notice: a three-minute overview, a 12-minute presentation, and a half-hour discussion. The three-minute version is what you tell someone when you’re sharing an elevator at an academic conference; the 12-minute version is suitable for giving a conference presentation; and the half-hour version is what you pull out when you’re sitting down for an interview with a potential funder or getting permission from a local community to do research there.

    Businesspeople face similar kinds of situations, and are often told to have similarly-timed versions of their presentation at hand for different contexts — the “elevator pitch” of a few minutes, the short PowerPoint presentation, and the longer version for an interview with funders or others. But how do you talk about a project you’re passionate about in only a couple of minutes — without leaving out anything important? And if you can do that, how can you fill out a half-hour or more on the same material without running out of steam?

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    The trick is talking points. While we’re accustomed to think about talking points in the context of political campaigns, the idea is applicable to any project where you need to be persuasive and compelling. Having a set of clear, easily-remembered, and well-supported talking points means you always have an outline to work from, so you don’t leave anything out — and so you can hang as much, or as little, as necessary from that outline to fill out whatever time is allotted.

    In the current (October 2007) issue of Writing that Works, a newsletter for business writers, speechwriting coach Joan Detz suggests that you have three (no more, no less) talking points for any given project. Two is too thin and unsubstantial, and four and higher is more than anyone can easily grasp. Three points is a comfortable amount to comprehend and because we tend to remember things easily when they come in threes, more memorable than a higher number of points.

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    Sitting down and working out talking points offers an opportunity to really dig into your project and what you hope to accomplish with it. Once you have three simple statements of what you’re project is all about, you can start building up supporting material directly aimed at those points. Research results, statistics, current events, and other material you come across can be assessed for its value in explaining or illustrating your talking points. Keep a file — either physically in a folder or virtually in a word processing document — and add material under the relevant talking point.

    In a three-minute elevator pitch, you may only have time to list your talking points, and maybe add an item or two for clarification. When it comes time to make a formal presentation, open your file and pull out enough material to fill the allotted time. The idea is not to add more talking points but to explain and expand the same talking points more depending on how much time you have. This means you’re not muddying the waters by adding too many key issues or diluting the impact of your talking points; instead, more time allows you to be more persuasive, to build a stronger case.

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    For example, let’s say I want to develop an online learning strategy for introductory classes at my university. To get a project like that moving, I need to get funding, either from the university or an outside party, and I need to get the university to provide technological resources and other support — which means I need to convince several different parties that the project is worthwhile. I might have the following talking points:

    • Students are comfortable using online resources and enjoy using them.
    • Social networking is the wave of the future and gaining competence now will better prepare them for life after graduation.
    • Creating an online learning environment will allow students to pull together resources from across the Internet.

    I should note that I’m not actually doing this project, so maybe those aren’t the best talking points. But they’re fine for illustration here.

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    Now, if I find myself standing on line in the dining commons with a provost or dean, I might casually mention my project and list the talking points above more or less as they appear here. If my line-mate is interested and asks me to come by her office for 15 minutes next week and discuss it further, I could open up my file of supporting material and pick out a few compelling things for each point — say, a recent study of college students’ Internet usage, an editorial from a teaching magazine on using Internet resources in the classroom, and an article from Wired on the use of Facebook in businesses — and talk about that in our meeting. If I were asked to make a longer presentation, I would pull out more supporting material.

    Staying focused on talking points gives your audience, whether one person or a hundred, an instant take-away, and prevents you from getting off-track. Each becomes a kind of mission statement, preventing you from dwelling on the trivial at the expense of the truly important. Like a mission statement, they direct your attention as well, helping you to avoid tangents and wild goose chases. In an organizational setting, talking points are doubly important, for the same reason political campaigners rely on them — they help prevent people from giving conflicting messages to funders, potential supporters, and the press. And, most importantly, knowing your talking points means never being caught out without anything meaningful to say.

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    Last Updated on March 25, 2020

    How to Crush Your Lack of Motivation and Always Stay Motivated

    How to Crush Your Lack of Motivation and Always Stay Motivated

    How many times have you not achieved your goals and let yourself down due to your lack of motivation? When you’re not wallowing in sadness and self-pity, you are too busy procrastinating till you can’t anymore and before you know it, you are part of vicious cycle of anxiety and stress.

    Whether it’s losing weight or bringing your business to fruition – motivation is essential for growth and success in every sphere of our lives.

    That said, it is not easy staying motivated. In order to constantly stay motivated, you need to take ownership of your life and consciously make efforts in that direction.

    Well, it’s never too late to take matters in your hands and change the course of your life. Here are 11 effective ways to crush your lack of motivation and always stay motivated:

    1. Write Your Goals

    The power of writing goals down has always been underestimated. Why write when you can remember, right? Wrong.

    Our thoughts are all over the place and the first step to achieve your goals is to organize your thoughts. So, write your goals down, however big or small they might be. Make them as specific as possible and assign deadlines to each of them.

    As you write them down and revisit them regularly, they get further drilled in your head, taking you closer to your goals. Doing this small exercise helps you to remain focused, motivated and lets you track your progress with ease.

    Start today – take to your laptop or a diary and get down to writing what you wish to achieve in life.

    2. Beat Procrastination

    Your lack of motivation and procrastination go hand in hand. Every time you procrastinate, your motivation levels take a greater hit. The only way to bring an end to this loop is to stop procrastinating.

    Next time you find yourself putting off something for ‘later’, stop and assess the reasons behind it. Get to the root of the cause and eliminate it in order to overcome this poor habit of procrastinating which is sabotaging your life and mental health.

    Take a look at this guide and learn how to beat procrastination:

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    What Is Procrastination (And the Complete Guide to Stop Procrastinating)

    When you finally overcome procrastination, you will realize the positive impact it has on your mood and motivation levels.

    3. Celebrate Small Wins

    In the quest to achieve the bigger goals in life, we often forget to celebrate the smaller wins along the way. An achievement is an achievement – be it big or small, it deserves to be acknowledged and celebrated.

    Finished a project on time? Reward yourself. Managed to run on the treadmill for a good one hour? Pat yourself on the back. Found time to meditate? Celebrate it.

    It is these small achievements that reinstate that we are on the right path and take us one step closer to the bigger goals.

    So, get into the habit of recognizing and appreciating small wins. You will be surprised to see how this practice helps you stay motivated.

    4. Practice Gratitude

    It’s easier to whine about what we don’t have rather than counting our blessings. Isn’t it?

    Making gratefulness a part of your life is a very important step to retain high motivational levels. It revitalizes our spirits and renews our enthusiasm for life.

    So, how do you practice gratitude? For starters, keep a gratitude journal to jot down what you are grateful for, express your gratitude to people you love and spread positivity wherever you go. If you need some inspiration to be thankful for, here it is:

    60 Things To Be Thankful For In Life

    By doing so, you begin to focus more on what you have rather than what you don’t and that is a great start to stay motivated.

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    5. Be Optimistic

    Life is not always hunky dory. There will be bad days when things aren’t going in your favor, when you feel lost and all you want to do is give up.

    At such times, instead of letting negativity take over your life, adopt an optimistic approach to life. Quit overthinking, ask the right questions and focus on finding solutions.

    Yes, there will be hurdles along the way but if you hang on to positive affirmations and hopes, the journey will be a lot smoother. So, with every passing day, sow the seeds of positivity and you are sure to build a positive environment around you.

    6. Don’t Dwell on the Past

    A lot of times, our lack of motivation stems from the habit of dwelling on the past. This gives rise to fear and regrets, preventing us from making progress in the present day.

    Dwelling on the past is nothing but a waste of time. Understand that the past is long gone, and you cannot do anything to change that.

    What you can do is make your present day worthwhile. Instead of looking back and having regrets, learn from your mistakes, forgive yourself and move on.

    So, the next time you find your mind wandering off to the past, be determined to change the way you think and consciously concentrate on living in the present. This guide can help you:

    10 Simple Steps To Let Go Of The Past

    7. Face your Fears

    You can never find motivation where there is fear. Identify the fear that is pulling you back and tackle it.

    If you don’t face your fear head on, you cannot expect to conquer it and renew your motivation.

    Ask yourself: What is stopping you? What are you scared of?

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    Once you accept your fear, you can work on an action plan and think of solutions to overcome it. This article will give you some effective tips on conquering your fears:

    How to Overcome Your Irrational Fears (That Stop You from Succeeding)

    Seek external help if required but don’t choose to turn a blind eye over your fears – it will only aggravate matters.

    8. Visualize your Success

    You must have heard the famous quote, ‘see it to believe it’. That is exactly what visualization is about.

    One of the most effective self-motivation techniques, visualizing the process to your desired outcome helps you move in a positive direction and achieve your goal.

    Close your eyes and focus all your energies on the minutest of details that will take you where you want to reach. Doing this exercise everyday inspires you to keep going and not lose hope. The vision of attaining success will drive you to do better while instilling belief and confidence.

    9. Find Inspiration

    Can’t seem to find inspiration inwards? Don’t panic. There are plenty of external sources to gain inspiration from.

    From motivational books and quotes to speeches, films and apps – it is a good idea to take help from motivational material to rekindle your spirits and regain your motivation.

    Everyone is wired differently. For instance, a self-help book might work for your friend, but it might do nothing to move you. So, find what inspires you and turn to it when you are in desperate need for motivation.

    Finding inspiration externally fills you with hope and sometimes that is all you need.

    10. Enjoy Downtime

    You are clearly exhausted with all the running you’re doing in life. So much, that you don’t even have time to stop and think what’s causing you so much unhappiness. All you know is that you are lacking motivation and everyday seems to have become a struggle.

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    Now, that’s certainly not how you should live the rest of your life.

    You need to schedule downtime for yourself, relax and give your mind and body some rest. Take a vacation, indulge in hobbies, meet some friends, put your hair down and stop with all the overthinking. It is important to do things that make you happy in order to think clearly and stay motivated.

    11. Meditate Regularly

    Meditation lets you take control of your mind. It improves focus and concentration while helping you relax.

    Whenever you have had a tough day or find your thoughts going places, the best way to calm yourself down is by closing your eyes and meditating. It helps you to remove all the unnecessary frills in life and keeps you on the right track.

    Include meditation in your daily schedule and you are sure to see an improvement in your productivity and motivation.

    The Bottom Line

    Practicing these simple exercises isn’t the tough part, what’s tough is religiously doing them every day.

    However, don’t expect to get rid of your lack of motivation overnight. There will still be days when you will be low on energy but by making these conscious efforts to stay motivated, you are sure to see a vast change in your perspective and your response to bad days.

    So, start today and be committed to making a positive change in your life.

    More Tips About Staying Motivated

    Featured photo credit: Sonnie Hiles via unsplash.com

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