Advertising
Advertising

Sensors and Intuitives: How to Bridge the Communication Gap

Sensors and Intuitives: How to Bridge the Communication Gap

    Have you ever given an explanation that your listener wasn’t able to understand? Sometimes, it’s because of an intellectual gap, but that’s not always the case.

    Quite often, the miscommunication is caused by the difference in how we absorb information. Understanding that difference will help you communicate better with the people around you: your spouse, your family, your friends, your colleagues, and your customers.

    Advertising

    In Psychological Types, one of psychologist Carl Jung‘s most famous works, he differentiated between the two ways by which we take in information: sensation and intuition. He called these the “perceiving functions.” Following the MBTI interpretation of Jung’s work, each personality type has the tendency to use one of these more than the other. You’re either a sensor or an intuitive in one of MBTI’s 16 personality types.

    In a nutshell, here’s the difference between the two functions:

    Sensation

    Sensation, according to Jung, is conscious perception. It’s perceiving things one by one, as they are, or at least what the person has sensed about them. The information that a sensor gets is quite simple and specific:

    Advertising

    • This road is winding.
    • I got dizzy driving along a winding road before.
    • It’s cold inside the car.
    • There’s a big house at the corner of the street.
    • I spent my holidays last year there.
    • There’s a woman sitting beside me.
    • I met her a month ago.

    Simple, isn’t it? The process of sensation stops at exactly what is sensed; as a function, it doesn’t attribute any meaning to what the mind has received as sensation.

    Intuition

    Intuition, on the other hand, is unconscious perception. It’s perceiving a number of things at one time in terms of what they’re related to, how they came about, and what they could be. Intuition uses data gathered through the senses to generate ideas, see possibilities, make frameworks, and grasp meaning.

    Intuitives “see through” things (and people)—they tend to think that reality is a lot more than what it seems to be. An intuitive’s mind is filled with predictions and associations:

    Advertising

    • This road will make me dizzy.
    • I’ve always had more fun spending vacationing at my parents than with my friends. Why is that?
    • I’m probably a sentimental person.
    • This girl I’m dating doesn’t seem as sentimental as I am.
    • Will she like spending the holidays with my folks?
    • I should check out ladies who like romcom in the dating site I’m at.

    Intuition forms a complex web of data out of the individual sense data that it receives. As such, the thoughts of an intuitive are inherently non-linear, and often difficult to express.

    How do we communicate to each type?

    Sensors thrive on clarity.

    If you’d like them to understand what you’re saying, be as specific and concrete as possible. Lay things down step by step, in a linear fashion, and using observable reality as your tool. If you can give them things to see, hear, smell, touch and taste to get the message across, do it. Do not explain; demonstrate. Be generous with your examples.

    Advertising

    The difficulty lies in explaining abstract things to sensors. I once told my mom and my sister, both sensors, about a revolutionary business model I had in mind. After talking about my vision, how the model would work, and how it would help people, I got blank stares. Then they asked me to make a PowerPoint presentation about it. Since I didn’t need them to understand it anyway, I told them I’ll just build the business and they’ll see what I mean. But if I really needed them to, I’d make that PowerPoint, fill it with photos, and give as many examples as I could.

    On the other hand, intuitives associate ideas with one another.

    They love analogies, similes, charts, matrices and outlines. The intuitives I know enjoy mind map presentations more than sequential slide presentations. Present your points from varying points of view, not just one. Debate with them, make them think, encourage them to envision possibilities.

    The difficulty with intuitives is that if your point doesn’t reach the level of a framework, you’ll be forgotten. Intuitives have weak memory for individual data because they hardly even absorb them. If the intuitive doesn’t associate it, he most likely won’t remember it. My mom saw this in me when I was a child: I retained a lot of what I learned in school, but when she asked me what kinds of food my best friend would bring for lunch, I was totally blank.

    Do you think you’re sensor or an intuitive? How about your boss? Your colleagues? Your customers? Have you ever had difficulty communicating with the opposite type? Has this difference ever gotten you into trouble?

    More by this author

    Sensors and Intuitives: How to Bridge the Communication Gap

    Trending in Communication

    1 How to Live up to Your Full Potential and Succeed in Life 2 7 Public Speaking Techniques To Help Connect With Your Audience 3 5 Steps to Master Networking Skills and Perfect Your Personal Branding 4 The Real Causes of Lack of Energy That Go Beyond Your Physical Health 5 If You Think You’re in an Unhappy Marriage, Remember These 5 Things

    Read Next

    Advertising
    Advertising

    Last Updated on December 2, 2018

    7 Public Speaking Techniques To Help Connect With Your Audience

    7 Public Speaking Techniques To Help Connect With Your Audience

    When giving a presentation or speech, you have to engage your audience effectively in order to truly get your point across. Unlike a written editorial or newsletter, your speech is fleeting; once you’ve said everything you set out to say, you don’t get a second chance to have your voice heard in that specific arena.

    You need to make sure your audience hangs on to every word you say, from your introduction to your wrap-up. You can do so by:

    1. Connecting them with each other

    Picture your typical rock concert. What’s the first thing the singer says to the crowd after jumping out on stage? “Hello (insert city name here)!” Just acknowledging that he’s coherent enough to know where he is is enough for the audience to go wild and get into the show.

    Advertising

    It makes each individual feel as if they’re a part of something bigger. The same goes for any public speaking event. When an audience hears, “You’re all here because you care deeply about wildlife preservation,” it gives them a sense that they’re not just there to listen, but they’re there to connect with the like-minded people all around them.

    2. Connect with their emotions

    Speakers always try to get their audience emotionally involved in whatever topic they’re discussing. There are a variety of ways in which to do this, such as using statistics, stories, pictures or videos that really show the importance of the topic at hand.

    For example, showing pictures of the aftermath of an accident related to drunk driving will certainly send a specific message to an audience of teenagers and young adults. While doing so might be emotionally nerve-racking to the crowd, it may be necessary to get your point across and engage them fully.

    Advertising

    3. Keep going back to the beginning

    Revisit your theme throughout your presentation. Although you should give your audience the credit they deserve and know that they can follow along, linking back to your initial thesis can act as a subconscious reminder of why what you’re currently telling them is important.

    On the other hand, if you simply mention your theme or the point of your speech at the beginning and never mention it again, it gives your audience the impression that it’s not really that important.

    4. Link to your audience’s motivation

    After you’ve acknowledged your audience’s common interests in being present, discuss their motivation for being there. Be specific. Using the previous example, if your audience clearly cares about wildlife preservation, discuss what can be done to help save endangered species’ from extinction.

    Advertising

    Don’t just give them cold, hard facts; use the facts to make a point that they can use to better themselves or the world in some way.

    5. Entertain them

    While not all speeches or presentations are meant to be entertaining in a comedic way, audiences will become thoroughly engaged in anecdotes that relate to the overall theme of the speech. We discussed appealing to emotions, and that’s exactly what a speaker sets out to do when he tells a story from his past or that of a well-known historical figure.

    Speakers usually tell more than one story in order to show that the first one they told isn’t simply an anomaly, and that whatever outcome they’re attempting to prove will consistently reoccur, given certain circumstances.

    Advertising

    6. Appeal to loyalty

    Just like the musician mentioning the town he’s playing in will get the audience ready to rock, speakers need to appeal to their audience’s loyalty to their country, company, product or cause. Show them how important it is that they’re present and listening to your speech by making your words hit home to each individual.

    In doing so, the members of your audience will feel as if you’re speaking directly to them while you’re addressing the entire crowd.

    7. Tell them the benefits of the presentation

    Early on in your presentation, you should tell your audience exactly what they’ll learn, and exactly how they’ll learn it. Don’t expect them to listen if they don’t have clear-cut information to listen for. On the other hand, if they know what to listen for, they’ll be more apt to stay engaged throughout your entire presentation so they don’t miss anything.

    Featured photo credit: Flickr via farm4.staticflickr.com

    Read Next