⌄ Scroll down to continue ⌄

See What This Mom Is Doing About Gender Stereotypes

⌄ Scroll down to continue ⌄
See What This Mom Is Doing About Gender Stereotypes

People everywhere are protesting gender stereotypes, as they can be alienating to children who do not fit perfectly inside the molds they create. Recently, a New Jersey mom composed a letter to Lands’ End, a clothing company that unfairly suggested only boys are interested in science. The boys’ section of their catalog features t-shirts with science-based images, such as realistic diagrams of dinosaurs and sharks and the words “NASA Crew,” while the girls’ section features primarily sparkles, rhinestones, and the color pink. There is absolutely nothing wrong with the elements of the girls’ section, but to suggest that they could only be interested in things that are frilly and cute is completely off-base. This is what inspired Lisa Ryder’s letter, posted in its entirety on the Lands’ End Facebook page.

Part of her letter reads:

⌄ Scroll down to continue reading article ⌄

⌄ Scroll down to continue reading article ⌄

My daughter was very confused. Lots of her friends that are girls love science, too. Why were there no cool science shirts for girls?

So, Lands’ End corporate, how should I respond to my daughter’s question? In 2014, why are you selling “mighty” tees for boys and “adorable” tees for girls? (Descriptions taken straight from your marketing copy.)

My daughter is mighty and she loves science. And until you recognize that it’s not only boys that can fit that description, I’m afraid our family will no longer be shopping in your stores.

Ultimately, children should be able to choose their own interests, not be forced to follow an outdated, ill-fitting script. Ryder suggests that their children’s clothing should be put into one section of the catalog, not divided between a boys’ and girls’ sections, as at this stage, their bodies are not that different.

⌄ Scroll down to continue reading article ⌄
⌄ Scroll down to continue reading article ⌄

What do you think about Ryder’s response to the company? Is it a worthy criticism of the reinforcement of gender stereotypes? Respond below!

⌄ Scroll down to continue reading article ⌄
⌄ Scroll down to continue reading article ⌄
⌄ Scroll down to continue reading article ⌄

⌄ Scroll down to continue reading article ⌄

More by this author

9 Uses for Epsom Salts That Might Surprise You
9 Uses for Epsom Salts That Might Surprise You
Ever Wondered How Much Caffeine It Would Take to Kill You?
Ever Wondered How Much Caffeine It Would Take to Kill You?
4 Simple Ways to Avoid Procrastination Today!
4 Simple Ways to Avoid Procrastination Today!
You’ve Got to See This Map of the United States Organized by Desserts!
You’ve Got to See This Map of the United States Organized by Desserts!
Find Out How to Choose the Right Cooking Oil for You!
Find Out How to Choose the Right Cooking Oil for You!

Trending in Communication

1 Hate Being Single? 13 Reminders From a Relationship Coach 2 Hard To Make And Keep Friends As An Adult? You Should Know These Communication Tricks 3 There’re 3 Types Of People When It Comes To Making/Keeping Friends. Which One Are You? 4 Researchers Find That As We Age, Most Of Us Become Happier Because Of This Key Thing 5 Alone Time Is When I Distance Myself From The Voices Of The World So I Can Hear My Own

Read Next

Advertising
Advertising

Explore the Full Life Framework

Advertising
Advertising