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Online communities and you

Online communities and you
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    Have you noticed over the last few years how many more communities you belong to online, and how isolated they are from each other?

    Last century, I could count on one hand how many active communities I belonged to: there was the town I lived in, but I hardly knew anyone. There was a couple of newsgroups I followed, until the crumbled under the weight of trolls, flame wars and above all else spam. There was the “developer community” – but it was never more than a convenient label for large company marketing purposes, developer conferences and the like.

    This century, I can hardly keep track of how many communities – almost all online – I’m actively a part of. Whether it’s online forums, Web 2.0 applications, social networking sites or blogs I frequent often or write; whether it’s venerable online communities like Flickr or the newest kid on the block, Twitter, communities are what the online world is fast becoming about.

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    And that’s causing a number of problems, with #1 being a productivity problem.

    Because in the rush to joyously connect with other people across the net who have the same interests, in the excitement of finding others who value what you value, look at the world as you do, have the same obstacles, concerns and small triumphs as you do, it’s easy to spend more and more of your time connecting and discussing, and less and less time working.

    Remember work? That’s the stuff that puts food on the table and that you bring to the table called life. It’s the value you create for others, not the value you consume. Being totally connected nowadays means being totally unproductive.

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    Managing your online community involvement wasn’t and isn’t a class you took in high school like Home Economics where you learned all the basic stuff of everyday life – but it should be. It is part of a new curriculum absolutely necessary for life now – call it the Digital Lifestyle, the Third Wave, or what have you – it’s another Brave New Problem for people living in the Brave New World online.

    So here are four questions you should ask yourself next time jump back into one of your online communities:

    Am I giving value? Lurking is fine for starters in an online community – and we’ve all done it. But there comes a time when you should step out of the digital shadows and start contributing. Not contributing little agreement comments, but adding to the conversation in a meaningful way by applying your perspective, your experience, your passion, your knowledge to the issues others have. What’s in it for you? Read on.

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    Am I getting value? Value comes in many forms – there’s information (too much), there’s other perspectives (can range from irrelevant to life changing), there’s connecting with people you would never have meet in the offline world. If all you are doing is soaking up information, images, video, what have you, you’re leaving most of the value of an online community on the table.

    Am I following up? Following up what you say you will do online is just as important – possibly more important – than following up what you do offline. If you say for example you saw just the info someone what looking for, make the effort to find it. If you meet someone online, make the effort to follow up. Above all else, build a process into how you work online so that when you find something of value to you, you take action on it, not just add another open loop to your life.

    Am I procrastinating? There’s nothing wrong at all with just hanging out with people you know and like online or off. But whether you’re hanging around the dorm lounge, the water cooler, the mall or the online community, it’s up to you to be honest with yourself – are you there because you want to be and should be or are you there because there’s something else you don’t want to do and should?

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    Finally, just about everyone whose online – especially me – need to get better at controlling when we are connecting and when we are disconnecting and working. Online communities are great, but it pays to take a closer look at yours and spend some time deciding what value you bring to each table and how much of your very finite time that community experience be.

    Bob Walsh sells MasterList Professional, a Windows task management application and writes, codes,
    podcasts and blogs about different aspects of the digital lifestyle at ToDoOrElse, MyMicroISV and Clear Blogging. His second book, Clear Blogging, is now available at Amazon and elsewhere.

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    Last Updated on December 2, 2018

    7 Public Speaking Techniques To Help Connect With Your Audience

    7 Public Speaking Techniques To Help Connect With Your Audience

    When giving a presentation or speech, you have to engage your audience effectively in order to truly get your point across. Unlike a written editorial or newsletter, your speech is fleeting; once you’ve said everything you set out to say, you don’t get a second chance to have your voice heard in that specific arena.

    You need to make sure your audience hangs on to every word you say, from your introduction to your wrap-up. You can do so by:

    1. Connecting them with each other

    Picture your typical rock concert. What’s the first thing the singer says to the crowd after jumping out on stage? “Hello (insert city name here)!” Just acknowledging that he’s coherent enough to know where he is is enough for the audience to go wild and get into the show.

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    It makes each individual feel as if they’re a part of something bigger. The same goes for any public speaking event. When an audience hears, “You’re all here because you care deeply about wildlife preservation,” it gives them a sense that they’re not just there to listen, but they’re there to connect with the like-minded people all around them.

    2. Connect with their emotions

    Speakers always try to get their audience emotionally involved in whatever topic they’re discussing. There are a variety of ways in which to do this, such as using statistics, stories, pictures or videos that really show the importance of the topic at hand.

    For example, showing pictures of the aftermath of an accident related to drunk driving will certainly send a specific message to an audience of teenagers and young adults. While doing so might be emotionally nerve-racking to the crowd, it may be necessary to get your point across and engage them fully.

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    3. Keep going back to the beginning

    Revisit your theme throughout your presentation. Although you should give your audience the credit they deserve and know that they can follow along, linking back to your initial thesis can act as a subconscious reminder of why what you’re currently telling them is important.

    On the other hand, if you simply mention your theme or the point of your speech at the beginning and never mention it again, it gives your audience the impression that it’s not really that important.

    4. Link to your audience’s motivation

    After you’ve acknowledged your audience’s common interests in being present, discuss their motivation for being there. Be specific. Using the previous example, if your audience clearly cares about wildlife preservation, discuss what can be done to help save endangered species’ from extinction.

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    Don’t just give them cold, hard facts; use the facts to make a point that they can use to better themselves or the world in some way.

    5. Entertain them

    While not all speeches or presentations are meant to be entertaining in a comedic way, audiences will become thoroughly engaged in anecdotes that relate to the overall theme of the speech. We discussed appealing to emotions, and that’s exactly what a speaker sets out to do when he tells a story from his past or that of a well-known historical figure.

    Speakers usually tell more than one story in order to show that the first one they told isn’t simply an anomaly, and that whatever outcome they’re attempting to prove will consistently reoccur, given certain circumstances.

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    6. Appeal to loyalty

    Just like the musician mentioning the town he’s playing in will get the audience ready to rock, speakers need to appeal to their audience’s loyalty to their country, company, product or cause. Show them how important it is that they’re present and listening to your speech by making your words hit home to each individual.

    In doing so, the members of your audience will feel as if you’re speaking directly to them while you’re addressing the entire crowd.

    7. Tell them the benefits of the presentation

    Early on in your presentation, you should tell your audience exactly what they’ll learn, and exactly how they’ll learn it. Don’t expect them to listen if they don’t have clear-cut information to listen for. On the other hand, if they know what to listen for, they’ll be more apt to stay engaged throughout your entire presentation so they don’t miss anything.

    Featured photo credit: Flickr via farm4.staticflickr.com

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