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Obama’s Top Ten Tips For Video Blogging

Obama’s Top Ten Tips For Video Blogging

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    I started a video blog documenting my journey fighting breast cancer across America. President-elect Barack Obama started a video blog documenting how he plans to implement change in America. What do we have in common? Absolutely nothing; His vlog is way better.

    So if you are like me and want to video blog like Obama,  I offer these tips that I picked up from watching the President-elect’s weekly video address.

    1. Each word counts

    Use as few words as you can, making the ones you use count. Each word should have its own moment to shine as you move through your presentation. Stay away from using complex terms that the average viewer may not know. Your words must be understood to be enjoyed by as many as possible to keep your video engaging.

    2. Stay under five minutes

    We all have web enabled ADD. Please keep your content short and snappy. Under five minutes should be your target. This is not to say video blogs cannot be longer, but unless you are producing the next Batman film, play it safe.

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    3. Cut!

    Cut. Say something. Cut. Have something happen. Cut.

    Rinse. Repeat.

    A long static shot is the kiss of death. Thank you, MTV.

    If you are limited with what you are working with, use pictures where you can. iMovie has a great Ken Burns effect that you should take advantage of. Do not ever let your pictures remain still.

    4. I will tell you …

    The key to any presentation: Tell us what you’re going to talk about, tell us what you’re talking about, and then end by telling us what you have told us. ADD, remember? Plus audiences love to measure outcomes, so by telling people what you’re going to say, saying it, and then repeating it, they will feel like you delivered on your promise; This is important in building trust with the viewer.

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    5. Well Lit

    Shoot during the day if you do not have a well lit space to film in. Unless you are filming the next …

    6. Not HD? Switch. Now.

    Sure to be controversial: If you noticed, all of Obama’s vidoes are in HD. In February, the United States is asking broadcasters to switch their signals to digital. Terrestrial radio is starting to push listeners to invest in digital radio receivers. Most filmmakers have made the transition to digital.

    I know, HD camcorders and web cameras are expensive; I don’t have one yet either. As soon as you can, switch to HD. The audience expects this quality, and if you do not offer it, they will find someone who does.

    7. Audio please

    If you visit Change.gov, you will notice the video blogs have the audio of the video blog available. If you can extract the audio, make sure you do the same. This is great for viewers who may want to listen to your material while driving or on mobile devices without screens.

    8. Text

    Like audio, the text of the video blog is available for Obama’s vlog. Now, you do not have to follow a script, you should, but providing the text is helpful to readers who may not be able to hear, may not be able to watch at work, and readers who might want to quickly copy and paste the text to send to others. Yes, they can do that with a link, but again: Some might be at work and cannot watch your video.

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    9. What Am I Watching?

    Tell  your audience what the video is about before making them watch. Their time is limited, and not every sketch, rant, review will be of interest. You should accept this and help your audience use their time wisely.

    10. Appearance

    I once saw a presentation on Youtube where a representative of Google stated that the most searched item in the world is a beautiful woman. If you look like me and you are video blogging about the same subject Obama girl is video blogging about, you will find yourself in a potentially losing battle for viewers.

    Yes. Personal branding and video quality matter, but on a purely superficial level? She wins every time.

    So, what do you do against insurmountable beuaty? Take care of yourself before you get on camera. This could be anything from showering to dressing your best. If you seriously want to pursue video blogging, your personal appearance is key. We are Americans. We judge.

    Barack’s Bonus Tips

    Extra video thoughts:

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    End On A High Note

    End your video blog on a positive note. I may not look like Obama Girl, but I am dedicated to what I am doing and I am encouraging my audience to join me in my project. Engage your viewers and give them something to look forward to each time.

    Schedule

    If you promise weekly video, deliver weekly. Do not falter without advanced notification to your viewers.

    Fast Start, Faster Finish

    Focus your time on the content. Do not waste time. Start and end like Obama: “Good Morning”, “Goodbye”.

    What are some of your video blogging tips?

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    Last Updated on August 19, 2019

    How to Be True to Yourself and Live the Life You Want

    How to Be True to Yourself and Live the Life You Want

    We live in a world that constantly tells us what to do, how to act, what to be. Knowing how to be true to yourself and live the life you want can be a challenge.

    When someone asks how we are, we assume that the person does not mean the question sincerely, for it would lead to an in depth conversation. So telling them that you are good or fine, even if you’re not, is the usual answer.

    In an ideal world, we would stop and truly listen. We wouldn’t be afraid to be ourselves. Instead, when we answer about how we are doing, our mask, the persona we show the world, tightens. Sometimes even more so than it might have been before. Eventually, it becomes hard to take off, even when you’re alone.

    Imagine a world where we asked how someone was doing and they really told us. Imagine a world where there were no masks, only transparency when we talked to one another.

    If you want to live in a world that celebrates who you are, mistakes and all, take off the mask. It doesn’t mean you have to be positive or fine all the time.

    According to a Danish psychologist, Svend Brinkman, we expect each other to be happy and fine every second, and we expect it of ourselves. And that “has a dark side.”[1] Positive psychology can have its perks but not at the expense at hiding how you truly feel in order to remain seemingly positive to others.

    No one can feel positive all the time and yet, that is what our culture teaches us to embrace. We have to unlearn this. That said, telling others you are ‘“fine”’ all the time is actually detrimental to your wellbeing, because it stops you from being assertive, from being authentic or your truest self.

    When you acknowledge a feeling, it leads you to the problem that’s causing that feeling; and once you identify the problem, you can find a solution to it. When you hide that feeling, you stuff it way down so no one can help you.You can’t even help yourself.

    Feelings are there for one reason: to be felt. That doesn’t mean you have to act on that feeling. It just means that you start the process of problem solving so you can live the life you want.

    1. Embrace Your Vulnerability

    When you are your true self, you can better self-advocate or stand up for what you need. Your self-expression matters, and you should value your voice. It’s okay to need things, it’s okay to speak up, and it’s okay not to be okay.

    Telling someone you are simply “fine” when you are not, does your story and your journey a great disservice. Being true to yourself entails embracing all aspects of your existence.

    When you bring your whole self to the table, there is nothing that you can’t beat. Here’re 7 benefits of being vulnerable you should learn.

    Can you take off the mask? This is the toughest thing anyone can do. We have learned to wait until we are safe before we start to be authentic.

    In relationships especially, this can be hard. Some people avoid vulnerability at any cost. And in our relationship with ourselves, we can look in the mirror and immediately put on the mask.

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    It all starts with your story. You have been on your own unique journey. That journey has led you here, to the person you are today. You have to be unafraid, and embrace all aspects of that journey.

    You should seek to thrive, not just survive. That means you do not have to compete or compare yourself with anyone.

    Authenticity means you are enough. It’s enough to be who you are to get what you want.

    What if for the first time ever, you were real? What if you said what you wanted to say, did what you wanted to do, and didn’t apologize for it?

    You were assertive, forthcoming in your opinions or actions to stand for what is right for you, (rather than being passive or aggressive) in doing so. You didn’t let things get to you. You knew you had something special to offer.

    That’s where we all should be.

    So, answer me this:

    How are you, really?

    And know that no matter the answer, you should still be accepted.

    Bravery is in the understanding that you still may not be accepted for your truth.

    Bravery is knowing you matter even when others say that you do not.

    Bravery is believing in yourself when all evidence counters doing so (i.e. past failures or losses)

    Bravery is in being vulnerable while knowing vulnerability is a sign of strength.

    It’s taking control.

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    2. Choose Your Attitude in Adversity

    You can take control of your destiny and live the life you want by being true to yourself. You can start anytime. You can start today.

    You can start with one day at a time, just facing what happens that day. Most of us get overwhelmed when faced with the prospect of a big change. Even if the only thing we change is our attitude.

    In one instant, you can become a different person with a change of attitude. When you take control of your attitude, you become able to better understand what is around you. This allows you to move forward.

    Originally, you may have had a life plan. It could have started when you were little; you were hoping to become a mermaid, doctor, astronaut or all three when you grew up. You were hoping to be someone. You were hoping to be remembered.

    You can still dream those dreams, but eventually reality sets in. Obstacles and struggles arise. You set on a different path when the last one didn’t work out. You think of all the “shoulds” in your life in living the life you want. You should be doing this…should be doing that…

    Clayton Barbeau, psychologist, coined the term “shoulding yourself.’[2] When we are set on one path and find ourselves doing something different. It becomes all the things you should be doing rather than seeing the opportunities right in front of you.

    But in all this disarray, did you lose sight of the real you?

    It may be in our perceived failures and blunders that we lose sight of who we are, because we try to maintain position and status.

    In being who we really are and achieving what we really want, we need to be resilient: How to Build Resilience to Face What Life Throws at You

    It means that we do not see all possibilities of what might happen, but must trust ourselves to begin again, and continue to build the life we want. In the face of adversity, you must choose your attitude.

    Can attitude overcome adversity? It certainly helps. While seeking to be true to yourself and live the life you want, you will have to face a fact:

    Change will happen.

    Whether that change is good or bad is unique to each person and their perspective.

    You might have to start over, once, twice, a few times. It doesn’t mean that everything will be okay, but that you will be okay. What remains or should remain is the true you. When you’ve lost sight of that, you’ve lost sight of everything.

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    And then, you rebuild. Moment after moment, day after day. We all have a choice, and in this moment, that matters.

    You can choose to have a positive attitude, seeing the silver lining in each situation and, where there is none, the potential for one. Maybe that silver lining is you and what you will do with the situation. How will you use it for something good?

    That’s how you can tap into yourself and your power. Sometimes it happens by accident, sometimes on purpose. It can happen when we aren’t even looking for it, or it can be your only focus. Everyone gets there differently.

    You can rise, or you can remain. Your choice.

    When the worst happens, you can rely on your authenticity to pull you through. That’s because Self Advocacy, speaking up to let others know what you need, is part of finding the real you.

    There is nothing wrong with asking for help. Or sometimes, helping others can help us deal with the pain of a hurtful situation. You decide how you’re going to help others, and suddenly, you become your best self.

    3. Do What Makes You Happy When No One’s Looking

    Being the best version of you has nothing to do with your success or your status. It has everything to do with your Character, what you do when no one’s looking.

    In order to create the life you want, you have to be the person you want to be. Faking it till you make it is just a way to white knuckle it through your journey. You have the fire inside of you to make things right, to put the pieces together, to live authentically. And Character is how you get there.

    If you fall down and you help another up while you’re down there, it’s like you rise twice.

    Along with attitude, your character is about the choices you make rather than what happens to you.

    Yes, it’s about doing the right thing even when obstacles seem insurmountable.  It’s about using that mountain you’ve been given to show others it can be moved.  It’s about being unapologetically you, taking control, choosing your attitude in adversity and being the best version of you to create the life you want.

    How do you know what you really want? Is it truly status or success?

    Unfortunately, these things do not always bring happiness. And aspects of our image or “performance driven existence” may not achieve satisfaction. Materialism is part of our refusal to accept ourselves as enough. All the things we use to repress our true selves are about being enough.

    “Enoughness” is what we truly seek, but ego gets in the way.

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    Ego is the perception of self as outer worth. It’s not REAL self worth.

    Ego represses our true self with a new self— the self of chasing ‘“Am I ever enough?”’ questions. And instead of filling our true selves with self-love and acceptance, when we “should ourselves” and chase “enoughness,” we feed the ego or our image.

    It’s important to realize YOU ARE ENOUGH, without all the material trappings.

    Stanford psychologist Meagan O’Reilly describes the damage of not thinking we are enough. One of her tactics for combating this is to complete the sentence,[3]

    “If I believed I were already enough, I’d ____”

    What would you do if you felt you were enough?

    By believing you are enough, you can live the life you want.

    So many fake it to try to get there, and they end up losing themselves when they lose more and more touch with their Authenticity.

    Final Thoughts

    By being yourself, you are being brave. By acknowledging all you can be, you tell the universe that you can until you believe it too. The steps are easy, and you are worth it. All of it is about the purpose you are leading and the passion that is your fuel.

    Being true to yourself is all about mastering how to live life authentically rather than faking or forcing it. Having the life you want (and deserve) is about being trusting in yourself and the purpose you are living for. Both need passion behind it, fueling it each second, or you will experience burn out.

    When you are authentic, you can call the road you walk your own. When you live your life for you and not just the results of all your actions (faking it till you make it), you can let go of what you don’t need. This clarifies and pushes purpose to you, living for something that is greater than you.

    You will find that making decisions based on what will actually achieve your goals, will help you attain the life you want, and your success with each step, will allow you to enjoy the process. Good luck!

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    Featured photo credit: Ariana Prestes via unsplash.com

    Reference

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