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Lessons in making a vote for me video

Lessons in making a vote for me video
A not bad vote for me video

    Ever do a truly crappy job at something you cared about? That was me a month ago when I put together my first YouTube video. I did it – God forgive me for my sins – because the organizer of the Business of Software Conference in a fit of Pure Evil decided the only way for speakers to get on was to do a vote for me video.

    For an awful lot of people out there in videoland pointing a camera at yourself seems to come as naturally as snorting apple pie from your nose: I am not by nature that kind of guy. I’d rather visit my dentist, and he hates me.

    Terrible, awful, horrible did not describe it. By comparison, I made Al Gore look like Madonna. My horror compounded as I realized that soon, other Evil conference organizers would undoubtedly follow suit and I faced a dismal bleak future of more of these damn video tryouts. From evil conference organizers the virus would spread to publishers, clients, prospective bosses and more and more people caught the YouTube bug.

    After a month of sleepless nights and depressed days agonizing over what to do in this Brave New Video World, a strange golden light surrounded me early yesterday morning and an amazing calm filled me. A godlike voice said in my head, “This is television dummy! There’s always a take 2!”

    I woke realizing I’d fallen asleep watching the movie Network, but the godlike voice (GLV to his friends) was right – video is here to stay, and this old dog better learn some new video tricks right quick if he wanted to be up on that speaking stage.

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    So here’s the tricks I learned creating my second video vote for me, just in case you find yourself in the same video or die situation:

    Do not perform unnatural acts on Television. And the most unnatural act of all in TVLand is to talk into one fixed camera position for grinding minute after minute. Television jumps. Right. Left. Close up. Pan back. Television changes its visual point of view anywhere from every 6 seconds for commercials and game shows to maybe as long as 20 seconds for talking heads and major disasters. We are all conditioned to see television that way – and bucking the flow is not going to work. So you need to chop up your video and film it from different angles.

    Do what good Directors do. Steal. Okay, not actually steal – more like buy for incredibly few dollars. In the same way a good stock photo from iStockPhoto is worth the dollar it will cost you, iStockPhoto.com has about 45,000 video clips you can by for $10 a pop. You at the beginning, 5 stock videos with you voiceovering, you at the end in case they forgot what you’re trying to sell them and your done.

    You call this a script? On my first attempt, I wrote up some notes, and winged it. Winging it unless you are dressed in a chicken suit does not work on television. Having a script right in front of you that you’ve read 23 times until you’re sick of it and can mumble it in your sleep does. Write a script. Learn the script. This is television.

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    Good video means use small words. I’ve been railing at TV news for years because instead of soberly discussing the parameters of a given political/economic/socialogical nexus of import they talk in short little words that a sixth grade boy or girl would be fine with. Guess what? I was wrong.

    When we are in television receiving mode and 90% of our brain is busy following the action from film jump cut here to over there, it’s too damn hard to process complicated audio. It don’t work. So if you are going to make your video visually interesting by using a variety of shots and subjects you’d better dumb down your presentation from observing Lepidopterans to see the pretty butterfly otherwise you’re audience will tune out and turn off.

    Words reinforce images reinforce words. I went back and forth between writing the script and riffling iStockPhoto’s video library – back and forth. Looking for the right images to make each main point and then rewrite your script to use language and metaphor that fits the videos. You want to tie the words to the images and the images to the words.

    The Right Tool is the Right Tool. For me, Apple iMovie ’08 is incredible. It made all the pain of putting together my second video go away – whoosh! Doing the voiceover, doing title, adjusting the clips and transitioning between shots was dirt easy. Awesome product.

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    The smaller the screen, the faster you’d better speak. As I watch my video again I realized my speaking speed is still way too slow: what moved right along when I was working with the video covering most of my screen seems way too slow when looking at a YouTube postage stamp sized screen.

    This just in from my friend corporate video producer Tom The Director who’s forgotten more about making videos than I’ll ever learn:

    “Suggestion…SMILE!!!! :-) I remember our conversation on the phone and your smile is missing from this video.

    I dealt with a CEO today of a major corporation who refused to smile. If you say nothing but only smile, you’ll change the world. Words are really extra stuff. Smile, then words. That’s my mantra :-)”

    That’s my list of video tips for now. By the way, Neil Davidson, the Evil Conference Organizer was nice enough to let me put my second video up (I think removing the pins from my Neil Davidson Voodoo Doll helped). And last Sunday, I got the word I’d made the final cut.

    Who says you can’t teach an old analog dog new digital tricks?

    Bob Walsh by day helps microISVs (software startups) succeed at 47hats.com, by night sells MasterList Professional, flogs his second book, Clear Blogging, podcasts and blogs about different aspects of the digital lifestyle. Is it surprising he hears voices in his head?

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    Last Updated on January 18, 2019

    7 Ways To Deal With Negative People

    7 Ways To Deal With Negative People

    Some people will have a rain cloud hanging over them, no matter what the weather is outside. Their negative attitude is toxic to your own moods, and you probably feel like there is little you can do about it.

    But that couldn’t be farther from the truth.

    If you want to effectively deal with negative people and be a champion of positivity, then your best route is to take definite action through some of the steps below.

    1. Limit the time you spend with them.

    First, let’s get this out of the way. You can be more positive than a cartoon sponge, but even your enthusiasm has a chance of being afflicted by the constant negativity of a friend.

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    In fact, negativity has been proven to damage your health physically, making you vulnerable to high levels of stress and even cardiac disease. There’s no reason to get hurt because of someone else’s bad mood.

    Though this may be a little tricky depending on your situation, working to spend slightly less time around negative people will keep your own spirits from slipping as well.

    2. Speak up for yourself.

    Don’t just absorb the comments that you are being bombarded with, especially if they are about you. It’s wise to be quick to listen and slow to speak, but being too quiet can give the person the impression that you are accepting what’s being said.

    3. Don’t pretend that their behavior is “OK.”

    This is an easy trap to fall into. Point out to the person that their constant negativity isn’t a good thing. We don’t want to do this because it’s far easier to let someone sit in their woes, and we’d rather just stay out of it.

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    But if you want the best for this person, avoid giving the false impression that their negativity is normal.

    4. Don’t make their problems your problems.

    Though I consider empathy a gift, it can be a dangerous thing. When we hear the complaints of a friend or family member, we typically start to take on their burdens with them.

    This is a bad habit to get into, especially if this is a person who is almost exclusively negative. These types of people are prone to embellishing and altering a story in order to gain sympathy.

    Why else would they be sharing this with you?

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    5. Change the subject.

    When you suspect that a conversation is starting to take a turn for the negative, be a champion of positivity by changing the subject. Of course, you have to do this without ignoring what the other person said.

    Acknowledge their comment, but move the conversation forward before the euphoric pleasure gained from complaining takes hold of either of you.

    6. Talk about solutions, not problems.

    Sometimes, changing the subject isn’t an option if you want to deal with negative people, but that doesn’t mean you can’t still be positive.

    I know that when someone begins dumping complaints on me, I have a hard time knowing exactly what to say. The key is to measure your responses as solution-based.

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    You can do this by asking questions like, “Well, how could this be resolved?” or, “How do you think they feel about it?”

    Use discernment to find an appropriate response that will help your friend manage their perspectives.

    7. Leave them behind.

    Sadly, there are times when we have to move on without these friends, especially if you have exhausted your best efforts toward building a positive relationship.

    If this person is a family member, you can still have a functioning relationship with them, of course, but you may still have to limit the influence they have over your wellbeing.

    That being said, what are some steps you’ve taken to deal with negative people? Let us know in the comments.

    You may also want to read: How to Stop the Negative Spin of Thoughts, Emotions and Actions.

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