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Lessons in making a vote for me video

Lessons in making a vote for me video
A not bad vote for me video

    Ever do a truly crappy job at something you cared about? That was me a month ago when I put together my first YouTube video. I did it – God forgive me for my sins – because the organizer of the Business of Software Conference in a fit of Pure Evil decided the only way for speakers to get on was to do a vote for me video.

    For an awful lot of people out there in videoland pointing a camera at yourself seems to come as naturally as snorting apple pie from your nose: I am not by nature that kind of guy. I’d rather visit my dentist, and he hates me.

    Terrible, awful, horrible did not describe it. By comparison, I made Al Gore look like Madonna. My horror compounded as I realized that soon, other Evil conference organizers would undoubtedly follow suit and I faced a dismal bleak future of more of these damn video tryouts. From evil conference organizers the virus would spread to publishers, clients, prospective bosses and more and more people caught the YouTube bug.

    After a month of sleepless nights and depressed days agonizing over what to do in this Brave New Video World, a strange golden light surrounded me early yesterday morning and an amazing calm filled me. A godlike voice said in my head, “This is television dummy! There’s always a take 2!”

    I woke realizing I’d fallen asleep watching the movie Network, but the godlike voice (GLV to his friends) was right – video is here to stay, and this old dog better learn some new video tricks right quick if he wanted to be up on that speaking stage.

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    So here’s the tricks I learned creating my second video vote for me, just in case you find yourself in the same video or die situation:

    Do not perform unnatural acts on Television. And the most unnatural act of all in TVLand is to talk into one fixed camera position for grinding minute after minute. Television jumps. Right. Left. Close up. Pan back. Television changes its visual point of view anywhere from every 6 seconds for commercials and game shows to maybe as long as 20 seconds for talking heads and major disasters. We are all conditioned to see television that way – and bucking the flow is not going to work. So you need to chop up your video and film it from different angles.

    Do what good Directors do. Steal. Okay, not actually steal – more like buy for incredibly few dollars. In the same way a good stock photo from iStockPhoto is worth the dollar it will cost you, iStockPhoto.com has about 45,000 video clips you can by for $10 a pop. You at the beginning, 5 stock videos with you voiceovering, you at the end in case they forgot what you’re trying to sell them and your done.

    You call this a script? On my first attempt, I wrote up some notes, and winged it. Winging it unless you are dressed in a chicken suit does not work on television. Having a script right in front of you that you’ve read 23 times until you’re sick of it and can mumble it in your sleep does. Write a script. Learn the script. This is television.

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    Good video means use small words. I’ve been railing at TV news for years because instead of soberly discussing the parameters of a given political/economic/socialogical nexus of import they talk in short little words that a sixth grade boy or girl would be fine with. Guess what? I was wrong.

    When we are in television receiving mode and 90% of our brain is busy following the action from film jump cut here to over there, it’s too damn hard to process complicated audio. It don’t work. So if you are going to make your video visually interesting by using a variety of shots and subjects you’d better dumb down your presentation from observing Lepidopterans to see the pretty butterfly otherwise you’re audience will tune out and turn off.

    Words reinforce images reinforce words. I went back and forth between writing the script and riffling iStockPhoto’s video library – back and forth. Looking for the right images to make each main point and then rewrite your script to use language and metaphor that fits the videos. You want to tie the words to the images and the images to the words.

    The Right Tool is the Right Tool. For me, Apple iMovie ’08 is incredible. It made all the pain of putting together my second video go away – whoosh! Doing the voiceover, doing title, adjusting the clips and transitioning between shots was dirt easy. Awesome product.

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    The smaller the screen, the faster you’d better speak. As I watch my video again I realized my speaking speed is still way too slow: what moved right along when I was working with the video covering most of my screen seems way too slow when looking at a YouTube postage stamp sized screen.

    This just in from my friend corporate video producer Tom The Director who’s forgotten more about making videos than I’ll ever learn:

    “Suggestion…SMILE!!!! :-) I remember our conversation on the phone and your smile is missing from this video.

    I dealt with a CEO today of a major corporation who refused to smile. If you say nothing but only smile, you’ll change the world. Words are really extra stuff. Smile, then words. That’s my mantra :-)”

    That’s my list of video tips for now. By the way, Neil Davidson, the Evil Conference Organizer was nice enough to let me put my second video up (I think removing the pins from my Neil Davidson Voodoo Doll helped). And last Sunday, I got the word I’d made the final cut.

    Who says you can’t teach an old analog dog new digital tricks?

    Bob Walsh by day helps microISVs (software startups) succeed at 47hats.com, by night sells MasterList Professional, flogs his second book, Clear Blogging, podcasts and blogs about different aspects of the digital lifestyle. Is it surprising he hears voices in his head?

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    Last Updated on July 3, 2020

    30 Small Habits To Lead A More Peaceful Life

    30 Small Habits To Lead A More Peaceful Life

    In today’s world, true peace must come from within us and our own actions. Here are 30 small things you can do on a regular basis to increase your overall sense of harmony, peace, and well-being:

    1. Don’t go to every fight you’re invited to

    Particularly when you’re around those who thrive on chaos, be willing to decline the invitation to join in on the drama.

    2. Focus on your breath

    Throughout the day, stop to take a few deep breaths. Keep stress at bay with techniques such as “square breathing.” Breathe in for four counts, hold for four counts, then out for four counts, and hold again for four counts. Repeat this cycle four times.

    3. Get organized and purge old items

    A cluttered space often creates a cluttered spirit. Take the time to get rid of anything you haven’t used in a year and invest in organizational systems that help you sustain a level of neatness.

    4. Stop yourself from being judgmental

    Whenever you are tempted to have an opinion about someone else’s life, check your intentions. Judging others creates and promotes negative energy.

    5. Say ‘thank you’ early and often

    Start and end each day with an attitude of gratitude. Look for opportunities in your daily routine and interactions to express appreciation.

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    6. Smile more

    Even if you have to “fake it until you make it,” there are many scientific benefits of smiling and laughing. Also, pay attention to your facial expression when you are doing neutral activities such as driving and walking. Turn that frown upside down!

    7. Don’t worry about the future

    As difficult as this sounds, there is a direct connection between staying in the present and living a more peaceful life. You cannot control the future. As the old proverb goes, “Worry is like a rocking chair. It gives you something to do, but it won’t get you anywhere.” Practice gently bringing your thoughts back to the present.

    8. Eat real food

    The closer the food is to the state from which it came from the earth, the better you will feel in eating it. Choose foods that grew from a plant over food that was made in a plant.

    9. Choose being happy over being right

    Too often, we sacrifice inner peace in order to make a point. It’s rarely worth it.

    10. Keep technology out of the bedroom

    Many studies, such as one conducted by Brigham and Women’s Hospital, have connected blue light of electronic devices before bed to adverse sleep and overall health. To make matters worse, many people report that they cannot resist checking email and social media when their cell phone is in reach of their bed, regardless of the time.

    11. Make use of filtering features on social media

    You may not want to “unfriend” someone completely, however you can choose whether you want to follow their posts and/or the sources of information that they share.

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    12. Get comfortable with silence

    When you picture someone who is the ultimate state of peace, typically they aren’t talking.

    13. Listen to understand, not to respond

    So often in conversations, we use our ears to give us cues about when it is our turn to say what we want to say. Practice active listening, ask questions, process, then speak.

    14. Put your troubles in a bubble

    Whenever you start to feel anxious, visualize the situation being wrapped in a bubble and then picture that sphere floating away.

    15. Speak more slowly

    Often a lack of peace manifests itself in fast or clipped speech. Take a breath, slow down, and let your thoughtful consideration drive your words.

    16. Don’t procrastinate

    Nothing adds stress to our lives like waiting until the last minute.

    17. Buy a coloring book

    Mandala coloring books for adults are becoming more popular because of their connection to creating inner peace.

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    18. Prioritize yourself

    You are the only person who you are guaranteed to live with 24 hours a day for the rest of your life.

    19. Forgive others

    Holding a grudge is hurting you exponentially more than anyone else. Let it go.

    20. Check your expectations

    Presumption often leads to drama. Remember the old saying, “Expectations are premeditated resentments.”

    21. Engage in active play

    Let your inner child come out and have some fun. Jump, dance, play, and pretend!

    22. Stop criticizing yourself

    The world is a hard enough place with more than enough critics. Your life is not served well by being one of them.

    23. Focus your energy and attention on what you want

    Thoughts, words, and actions all create energy. Energy attracts like energy. Put out what you want to get back.

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    24. Assign yourself “complaint free” days.

    Make a conscious decision not to complain about anything for a whole day. It might be harder than you think and the awareness will stick with you.

    25. Surround yourself with people you truly enjoy being in the company of

    Personalities tend to be contagious, and not everyone’s is worth catching. Be judicious in your choices.

    26. Manage your money

    Financial concerns rank top on the list of what causes people stress. Take the time each month to do a budget, calculate what you actually spend and sanity check that against the money you have coming in.

    27. Stop trying to control everything

    Not only is your inner control freak sabotaging your sense of peace, it is also likely getting in the way of external relationships as well.

    28. Practice affirmations

    Repeat positive phrases that depict the life and qualities you want to attract. It may not come naturally to you, but it works.

    29. Get up before sunrise

    Personally witnessing the dawn brings a unique sense of awe and appreciation for life.

    30. Be yourself

    Nothing creates more inner discord than trying to be something other than who we really are. Authenticity breeds happiness.

    Featured photo credit: man watching sunrise via stokpic.com

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