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It’s Time to Manage Your Online Personal Brand

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It’s Time to Manage Your Online Personal Brand


    If you’re reading this, then you probably have an online personal brand.

    Your brand consists of all the communities you participate in, and just about any piece of content that holds your name, face, or both. A new study by Pew Internet & American Life Project shows that 46% of online adults have created their own profile on a social networking site, which is an increase of 20% from 2006.

    The internet is the global talent pool. If you don’t have a presence online, it will affect your job search, your career, your business, and your personal life. The reason for this is simple: people are already searching for you or people like you. For every time you don’t appear in a search for your name or a specific need that you want to rank high for, you lose an opportunity.

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    Global paranoia and your brand

    General

    When was the last time you did a search for your name on Google, Yahoo!, Bing, Facebook, LinkedIn, Twitter, and Technorati? 57% of people use search engines to find out information about themselves online. Why are they interested in seeing what appears? What appears first in a search for your name is people’s first

      impression of you, so if it’s not the result you want people to see, then you have to change it through starting a website, joining social networks, getting press, and writing articles for websites.

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      Work-related

      I’m sure there’s been a time when you were interested in finding out more information about your co-workers, but were afraid to ask. Well, I’m sure most of you reviewing their online brand to gain a better idea of their backgrounds. 31% of workers have searched for information about co-workers. One of the major problems people have, especially with Facebook, is separating their personal and professional lives. The transparent internet, and Facebook’s privacy controls have confused people, so sometimes those explicit pictures and come back to haunt you in the workplace. For instance, if you have pictures of yourself in a bikini online, even if they’re old, it will come off as unprofessional to your fellow cubicle or office dwellers.

      Dating

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      There are no more blind dates anymore because you can learn a lot about your date in advance, without leaving your home. People want to be extra careful before they go on a date, and by viewing public profiles, you know what you’re in for. Once you’re dating someone, you will naturally pay attention to their updates on social networks or dating sites. 16% of people have looked online for more information about someone they are dating or in a relationship with. Among those who use online dating sites, 34% go online to check up on their dates. Be careful with how you represent yourself personally, or you might not just get that second date!

      Safeguarding your brand

        Press the delete button

        It might be time to become picky when it comes to keeping friends and contacts on social networks. If you don’t know someone, how valuable could they be to you? They might even spam your Facebook wall! In fact, 56% of people have unfriended contacts in their network, and 52% of blocked them from their social updates. Identify who your current audience is on your social networks, and then configure settings so that your updates are seen by the people you want. For example, if your family, friends, and co-workers are connected to you on Facebook and you’re going to post an update on how you skipped work to take a road trip, then you want to target your social update to everyone except for your co-workers.

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        Review your privacy settings

        Being private isn’t a bad thing and in most cases it can really save you from a reputation blunder. The best way to look at privacy is that there is no privacy on the internet. This way, you will be more careful on what you post because it does reflect who you are. 65% of people have changed the privacy settings on their profile to limit what they share with others online. If you don’t feel comfortable sharing something, then don’t do it. Call or email the person instead.

        Image: d’n’c’

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        More by this author

        Dan Schawbel

        Dan Schawbel is the leading personal branding expert for young professionals.

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        Last Updated on January 5, 2022

        How to Deal With Anger (The Ultimate Anger Management Guide)

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        How to Deal With Anger (The Ultimate Anger Management Guide)

        We all lose our temper from time to time, and expressing anger is actually a healthy thing to do in our relationships with others. Expressing our differences in opinion allows us to have healthy conflict and many times come to an agreement or understanding that works for everyone. However, there are times when anger can become overwhelming or damaging, and during these times, it’s important to learn how to deal with anger.

        Expressing anger inappropriately can be harmful to relationships, both personal and professional. You may express too much anger, too often, or at times that are only going to make things worse, not better. In this article we will look at anger management techniques that will help you better control your emotions.

        Let’s take a deeper look at how to deal with anger.

        Expressing Anger

        Anger is a natural and normal part of almost any relationship. This includes relationships with your significant other, kids, boss, friends, family, etc. Anger provides us with valuable information if we are willing to listen to it. It clues us in to areas where we disagree with others and things that need to be changed or altered.

        Unhealthy Ways to Express Anger

        Here are some common yet unhealthy ways to express anger that you should avoid:

        Being Passive-Aggressive

        This is a term many of us are familiar with. Passive-aggressive behavior happens when someone is angry but uses indirect communication to express their anger.

        Some of the more common passive-aggressive behaviors include the silent treatment, making comments about someone behind their back, being grumpy, moody, or pouting, or simply not doing tasks or assignments that they should.

        This is a passive-aggressive person’s way of showing their anger. It’s not very productive but extremely common.

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        Poorly-Timed

        Some people get overwhelmed and express anger in a situation where it can’t really do any good.

        An example would be getting angry at one person in front of a crowd of people. All that does is make people uncomfortable and shuts them down. It’s not a healthy way to express anger or disagreement with someone.

        Ongoing Anger

        Being angry all the time is most often a symptom of something else. It’s healthy and normal to express anger when you disagree with someone. However, if someone is angry most of the time and always seems to be expressing their anger to everyone around them, this won’t serve them well.

        Over time, people will start to avoid this person and have as little contact as possible. The reason being is no one likes being around someone who is angry all the time; it’s a no-win situation.

        Healthy Ways to Express Anger

        What about the healthy ways[1] to adapt? When learning how to deal with anger, here are some healthy ways to get you started.

        Being Honest

        Express your anger or disagreement honestly. Be truthful about what it is that is making you angry. Sometimes this will entail walking away and thinking about it for a bit before you respond.

        Don’t say you’re mad at something someone did or said when it’s really something else that upset you.

        Being Direct

        Similar to being honest, being direct is a healthy way to express anger.

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        Don’t talk around something that is making you angry. Don’t say that one thing is making you angry when it’s really something else, and don’t stack items on top of each other so you can unload on someone about 10 different things 6 months from now.

        Be direct and upfront about what is making you angry. Ensure you are expressing your anger to the person who upset you or you are angry at, not to someone else. This is very counterproductive.

        Being Timely

        When something makes you angry, it’s much better to express it in a timely manner. Don’t keep it bottled up inside of you, as that’s only going to do more harm than good.

        Think of the marriages that seem to go up in flames out of nowhere when the reality is someone kept quiet for years until they hit their breaking point.

        Expressing anger as it occurs is a much healthier way of using anger to help us guide our relationships in the moment.

        How to Deal With Anger

        If you feel angry, how should you deal with it right at that moment?

        1. Slow Down

        From time to time, I receive an email at work that makes me so angry that steam is probably pouring out of my ears.

        In my less restrained moments, I have been known to fire off a quick response, and that typically has ended about as well as you might imagine.

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        When I actually walk away from my computer and go do something else for a while, I am able to calm down and think more rationally. After that happens, I am able to respond in a more appropriate and productive manner. Doing things that helps you learn how to release anger can make an uncomfortable situation more manageable before it gets out of hand.

        2. Focus on the “I”

        Remember that you are the one that’s upset. Don’t accuse people of making you upset because, in the end, it’s your response to what someone did that really triggered your anger. You don’t want to place blame by saying something like “Why don’t you ever put away your dishes?” Say something more like “Having dirty dishes laying on the counter upsets me—can you work with me to come to a solution?”

        When you are accusatory towards someone, all that does is increase the tension. This doesn’t usually do anything except make your anger rise higher.

        3. Work out

        When learning how to deal with anger, exercise is a great outlet. If something happens that angers you, see if you have the opportunity to burn off some of the anger.

        Being able to hit the gym to get a hard workout in is great. If this isn’t an option, see if you can go for a run or a bike ride. If you are at work when you become angry and the weather permits, at least go outside for a brisk walk.

        Besides working some of your anger out through exercise, this also helps to give your mind a chance to work through some ways to address what it is that upset you.

        4. Seek Help When Needed

        There are times when we could all use some help. Life can be stressful and overwhelming. It’s perfectly fine to seek some help from a mental health professional if it will help you get back to a healthy balance.If you find that you are angry all the time, it might be a good idea to go talk to an expert about learning to control intense emotions. They can give you some sound advice and ideas on how to get your anger to a more manageable and healthy level.

        5. Practice Relaxation

        We all seem to lead incredibly busy lives, and that’s a good thing if we are loving the life we are living. That being said, it is very beneficial to our physical and mental well-being to take time out for relaxation.

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        That can mean spending time doing things that help us calm down and relax, like being around people we enjoy, practicing deep breathing or listening to music. It could be making time for things that help bring us balance like a healthy diet and physical activity.

        Many people incorporate techniques such as yoga and meditation to calm their minds and release tension when learning how to deal with anger. Whatever your choice is, ensure you take time out to relax when warning signs of anger start to bubble up.

        6. Laugh

        Incorporating humor and laughter on a regular basis will help keep anger in check and help you get over a bad mood and feelings of anger more quickly. This isn’t part of formal anger management techniques, but you’ll be surprised by how well it works. Remember, life is a journey that’s meant to be enjoyed fully along the way through healthy emotion. Make sure you take time to laugh and have fun.Surround yourself with people that like to laugh and enjoy life. Don’t work at a job that just causes you stress, which can lead to anger. Work at something you enjoy doing.

        7. Be Grateful

        It’s easy to focus on the bad in life and the things that cause us negative emotions. It’s vitally important to remind ourselves of all the wonderful things in life that bring us positive emotions, things that we easily forget because we get caught up in the whirlwind of day to day life.

        Take time out each day to remind yourself of a few things you are grateful for in order to help you learn how to release anger and invite in more positive feelings.

        Final Thoughts

        Life can be overwhelming at times. We seem to have constant pressure to achieve more and to always be on the go or motivated. People we are around and situations we are in can cause stress, anger, and negative emotions. At times, it can seem to be too much, and we get angry and our emotions start to get out of control.

        During these times, keep in mind that life is an incredible journey, full of wonder and things that bring you joy. When you find yourself angry more often than is healthy, take time out to remember the good things in life—the things that we seem to forget yet bring us so much positive energy and emotions.

        Use some of the tips included here to help with how to deal with anger and better control your emotions.

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        More Resources on Anger Management

        Featured photo credit: Andre Hunter via unsplash.com

        Reference

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