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How to Really Blog: The 43 Things That Bloggers Do

How to Really Blog: The 43 Things That Bloggers Do

    Question: “What do  you do?”

    Really Short Answer: “I am a blogger.”

    Blank look. After about 2 seconds — question: “What is that?”

    Answer: “I am a web writer and I share my thoughts online. I educate people about effective communication …”

    Thoughtful pause. Question: “As a hobby …?”

    If you are a blogger, you might have come across a similar scenario where you need to explain what occupies you during the course of your day. Or you might be searching for the answer to this question because you are the curious sort. Or you are interested in starting one and would like to know: What the job description of a blogger is. What does it entail…exactly?

    So…what do bloggers do? Many, many things.

    A blogger creates content for millions of people surfing the Internet, posted in reverse chronological order on – no prizes for guessing – their blogs, in the form of blog entries. Over and over again. They provide information that interests their readers, in “cyber-bites” – easy to digest pieces. Whatever your topic of choice is, you are bound to find hundreds of blogs writing on that same topic.

    Want to break it down even further? Well, here are 43 things that bloggers do:

    As a Writer

    1. Write blog posts, articles, web copy, and other pages. They spend hours agonizing over creating great, compelling, curiosity inducing, benefit driven headlines.

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    2. Tell great stories.

    3. Teach by writing how-tos, tutorials, in depth case studies.

    4. Upload videos and communicate via podcasts.

    5. Use infographics and images to hone their point.

    6. Curate Content.

    7. Offer subscription on their blog, possibly by offering a freebie such as an ebook or report upon sign up.

    8. Write guest post pitches and posts.

    9. Create own products such as ebooks, guides, worksheets, ecourses, etc.

    10. Participate in contests and competitions.

    11. Update their testimonials, guest posts links around the web and other honourable mentions.

    As a Researcher

    12. Research online and offline to bring you high quality material.

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    13. Link to other posts on the same topic that explains a point in question.

    14. Maintains ideas (swipe) file.

    15. Keeps an eye on what is happening – the latest trends and news.

    16. Subscribe to other blogs for pleasure and for inspiration.

    As a Learner

    17. Participate in education & training such as webinars, ebooks, courses etc.

    18. Attend workshops and conferences.

    As a Community Builder

    19. Respect their reader opinions even when totally different to their own.

    20. Encourage conversation around their posts. They respond, engage and create rappot with their audience.

    21. Answer reader questions via email.

    22. Handle guest post queries.

    As a Technical Expert – (Ok, comptence will do)

    23. Run the back end such as hosting, plug-ins, themes, coding to ensure that their site is up and running at all times.

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    24. Fix any unexpected problems on site.

    25. Track stats using Google Analytics.

    26. Conducts surveys.

    27. Optimize posts and posts for SEO benefits.

    28. Manage spam.

    As a Marketer

    29. Promote brand, create USP.

    30. Send out newsletter or auto-responder emails using email marketing programs such as aweber or mailchimp.

    31. Invest in traffic generation strategies.

    As a Networker

    32. Guest blog.

    33. Build relationships with other bloggers. Follow their blogs, comment, email, interview or engage via social media.

    34. Partner with other bloggers to create programs or ebooks.

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    35. Attend offline conferences.

    36. Speaking engagements

    As a Social Media Enthusiast

    37. Maintain their presence across many social media by sharing highly useful content.

    38. Learn about the new players.

    39. Update facebook page, set up a strong linkedin profile, enthusiastic following on twitter

    40. Keep an eye on trends.

    As an Entrepreneur

    41. Monetize through advertising, affiliate marketing

    42. Sell products such as ebooks, subscription based learning or services such consulting, coaching, speaking, seminars

    43. Bookkeeping and taxes.

    Phew! It is a miracle anyone would do all this willingly. The good news is you can take it slow and gradually tick off items on your list as you go along. Most will not apply, especially if you are blogging for pleasure.

    What did I forget? Add your thoughts in the comments below.

    (Photo credit: owenwbrown via Flickr – CC BY 2.0)

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    Marya Jan

    Facebook Ad Strategist

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    Last Updated on January 21, 2020

    How to Motivate People Around You and Inspire Them

    How to Motivate People Around You and Inspire Them

    If I was a super hero I’d want my super power to be the ability to motivate everyone around me. Think of how many problems you could solve just by being able to motivate people towards their goals. You wouldn’t be frustrated by lazy co-workers. You wouldn’t be mad at your partner for wasting the weekend in front of the TV. Also, the more people around you are motivated toward their dreams, the more you can capitalize off their successes.

    Being able to motivate people is key to your success at work, at home, and in the future because no one can achieve anything alone. We all need the help of others.

    So, how to motivate people? Here are 7 ways to motivate others even you can do.

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    1. Listen

    Most people start out trying to motivate someone by giving them a lengthy speech, but this rarely works because motivation has to start inside others. The best way to motivate others is to start by listening to what they want to do. Find out what the person’s goals and dreams are. If it’s something you want to encourage, then continue through these steps.

    2. Ask Open-Ended Questions

    Open-ended questions are the best way to figure out what someone’s dreams are. If you can’t think of anything to ask, start with, “What have you always wanted to do?”

    “Why do you want to do that?”

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    “What makes you so excited about it?”

    “How long has that been your dream?”

    You need this information the help you with the following steps.

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    3. Encourage

    This is the most important step, because starting a dream is scary. People are so scared they will fail or look stupid, many never try to reach their goals, so this is where you come in. You must encourage them. Say things like, “I think you will be great at that.” Better yet, say, “I think your skills in X will help you succeed.” For example if you have a friend who wants to own a pet store, say, “You are so great with animals, I think you will be excellent at running a pet store.”

    4. Ask About What the First Step Will Be

    After you’ve encouraged them, find how they will start. If they don’t know, you can make suggestions, but it’s better to let the person figure out the first step themselves so they can be committed to the process.

    5. Dream

    This is the most fun step, because you can dream about success. Say things like, “Wouldn’t it be cool if your business took off, and you didn’t have to work at that job you hate?” By allowing others to dream, you solidify the motivation in place and connect their dreams to a future reality.

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    6. Ask How You Can Help

    Most of the time, others won’t need anything from you, but it’s always good to offer. Just letting the person know you’re there will help motivate them to start. And, who knows, maybe your skills can help.

    7. Follow Up

    Periodically, over the course of the next year, ask them how their goal is going. This way you can find out what progress has been made. You may need to do the seven steps again, or they may need motivation in another area of their life.

    Final Thoughts

    By following these seven steps, you’ll be able to encourage the people around you to achieve their dreams and goals. In return, you’ll be more passionate about getting to your goals, you’ll be surrounded by successful people, and others will want to help you reach your dreams …

    Oh, and you’ll become a motivational super hero. Time to get a cape!

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