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How to Really Blog: The 43 Things That Bloggers Do

How to Really Blog: The 43 Things That Bloggers Do

    Question: “What do  you do?”

    Really Short Answer: “I am a blogger.”

    Blank look. After about 2 seconds — question: “What is that?”

    Answer: “I am a web writer and I share my thoughts online. I educate people about effective communication …”

    Thoughtful pause. Question: “As a hobby …?”

    If you are a blogger, you might have come across a similar scenario where you need to explain what occupies you during the course of your day. Or you might be searching for the answer to this question because you are the curious sort. Or you are interested in starting one and would like to know: What the job description of a blogger is. What does it entail…exactly?

    So…what do bloggers do? Many, many things.

    A blogger creates content for millions of people surfing the Internet, posted in reverse chronological order on – no prizes for guessing – their blogs, in the form of blog entries. Over and over again. They provide information that interests their readers, in “cyber-bites” – easy to digest pieces. Whatever your topic of choice is, you are bound to find hundreds of blogs writing on that same topic.

    Want to break it down even further? Well, here are 43 things that bloggers do:

    As a Writer

    1. Write blog posts, articles, web copy, and other pages. They spend hours agonizing over creating great, compelling, curiosity inducing, benefit driven headlines.

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    2. Tell great stories.

    3. Teach by writing how-tos, tutorials, in depth case studies.

    4. Upload videos and communicate via podcasts.

    5. Use infographics and images to hone their point.

    6. Curate Content.

    7. Offer subscription on their blog, possibly by offering a freebie such as an ebook or report upon sign up.

    8. Write guest post pitches and posts.

    9. Create own products such as ebooks, guides, worksheets, ecourses, etc.

    10. Participate in contests and competitions.

    11. Update their testimonials, guest posts links around the web and other honourable mentions.

    As a Researcher

    12. Research online and offline to bring you high quality material.

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    13. Link to other posts on the same topic that explains a point in question.

    14. Maintains ideas (swipe) file.

    15. Keeps an eye on what is happening – the latest trends and news.

    16. Subscribe to other blogs for pleasure and for inspiration.

    As a Learner

    17. Participate in education & training such as webinars, ebooks, courses etc.

    18. Attend workshops and conferences.

    As a Community Builder

    19. Respect their reader opinions even when totally different to their own.

    20. Encourage conversation around their posts. They respond, engage and create rappot with their audience.

    21. Answer reader questions via email.

    22. Handle guest post queries.

    As a Technical Expert – (Ok, comptence will do)

    23. Run the back end such as hosting, plug-ins, themes, coding to ensure that their site is up and running at all times.

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    24. Fix any unexpected problems on site.

    25. Track stats using Google Analytics.

    26. Conducts surveys.

    27. Optimize posts and posts for SEO benefits.

    28. Manage spam.

    As a Marketer

    29. Promote brand, create USP.

    30. Send out newsletter or auto-responder emails using email marketing programs such as aweber or mailchimp.

    31. Invest in traffic generation strategies.

    As a Networker

    32. Guest blog.

    33. Build relationships with other bloggers. Follow their blogs, comment, email, interview or engage via social media.

    34. Partner with other bloggers to create programs or ebooks.

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    35. Attend offline conferences.

    36. Speaking engagements

    As a Social Media Enthusiast

    37. Maintain their presence across many social media by sharing highly useful content.

    38. Learn about the new players.

    39. Update facebook page, set up a strong linkedin profile, enthusiastic following on twitter

    40. Keep an eye on trends.

    As an Entrepreneur

    41. Monetize through advertising, affiliate marketing

    42. Sell products such as ebooks, subscription based learning or services such consulting, coaching, speaking, seminars

    43. Bookkeeping and taxes.

    Phew! It is a miracle anyone would do all this willingly. The good news is you can take it slow and gradually tick off items on your list as you go along. Most will not apply, especially if you are blogging for pleasure.

    What did I forget? Add your thoughts in the comments below.

    (Photo credit: owenwbrown via Flickr – CC BY 2.0)

    More by this author

    Marya Jan

    Marya is a business strategist. She shares tips about life and success on Lifehack.

    16 Simple Rules to Live by for a Successful And Fulfilling Life 13 Ways to Be an Exceptional Teacher 7 Golden Rules of Writing and Editing: A Non-grammar-focused Guide to Irresistible Writing 30 Books You Need to Read if You Want to Make it Big Online 5 Ways Mommy Soloprofessionals Can Strive for Work-Life Balance

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    Last Updated on May 28, 2020

    10 Success Principles for Living Your Dream Life

    10 Success Principles for Living Your Dream Life

    Are you stressed out and overwhelmed, wishing you had more time to do the things that really matter? Are you ready to do something better, something special in your life or your career?

    You were born with a gift that no one else in the world can express like you. When you dance to your own music, you naturally develop your innate abilities and excel in work and life. You are a total rock star. But when you live someone else’s idea of who you should be, it throws off your groove.

    Many people—maybe you—stopped following their dreams way too early in life because their talents were ignored, minimized, or shamed. They didn’t have the chops to win an American Idol competition or nab an Olympic gold medal, so they stopped expressing their inborn gifts altogether.

    You don’t need to be an award winner to rock your life. Living your dream life is about discovering your superpowers and feeling vibrant and joyful when you use them. It’s about owning what makes you unique and finding like-minded people to support you.

    Here are 10 success principles to help you live a rich and rewarding life on your terms that have worked with thousands of people in my workshops and will work for you, too.

    1. Get a Hobby to Move Closer to Your Dreams

    If you never became a professional dancer or a world-renowned author, it does NOT mean you should stop dancing or writing! These activities make you come alive, even if you “only” do them as favorite pastimes.

    Engaging in a hobby is one of the most important success principles you can follow to move closer to your dreams.

    When you try something creative for the first time or in a long while, you begin to see opportunities at work and in life that you were unaware of before. You also feel happier and more energized, according to a recent study from New Zealand.[1]

    Some of my most burned-out executive clients reinvigorated their careers by discovering a creative outlet that refueled them after the workday ended. Research at San Francisco State University shows that having a hobby lowers stress and helps you succeed at work.[2]

    So, give yourself permission to try new things and revisit old passions you gave up long ago. Setting aside just one hour a week for personal exploration can significantly change your life.

    Who knows? Your creative outlet could transform into a thriving business or lead to a new profession down the road.

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    2. Focus on Your Strengths, Not Your Weaknesses

    Did you know that you are more likely to succeed when you develop your natural strengths rather than work on your weaknesses? The problem is that you probably don’t know where your true talents lie.

    Here are a few options to help you discover your unique strengths. You can:

    • Take the VIA Character Strengths Survey[3]
    • Try Gallup’s CliftonStrengths Assessment[4]
    • Answer a few Superpower Questions

    Once you understand what makes you tick, you can use these skills at work and your personal life to get more done in less time. If you boost your unique abilities through practice and study, you can accelerate your career and become a leader in a field that matters to you. It’s worth investing in yourself this way.

    3. Jumping off a Cliff is NOT Required

    Here’s the deal: most people are too afraid to change. When participants first come to my workshops, they tell me they have mouths to feed, bills to pay, and fear that if they follow their dreams, someone will get hurt.

    The old saying “leap and the net shall appear” does not comfort them. Because they are hesitant to plunge into the unknown, they believe their only option is to stay put where they are in life. Can you relate?

    You do not have to sacrifice the life you have now to start a new one. I was a psychology professor by day and singer by night for years before I transitioned into a full-time music career.

    Just take a little time out each week to do what enlivens you through a hobby, volunteer work, etc. Get a feel for it.

    Is it what you really want? If so, increase the time you spend doing it and make the transition when the time feels right.

    4. Give Your Inner Critic Some Love

    The main culprit that keeps you from stepping outside your comfort zone and getting the life of your dreams is KCRP or K-CRAP – the radio station that plays 24/7 in your head. The moment you try to do something interesting with your life it slaps you down with such chart-topping killer hooks as “Who do you think you are?” and “You’ll never be good enough!”.

    Have you ever noticed that KCRP’s mean-spirited DJ sounds like your parents, teachers, bosses, and other authority figures who shut you down creatively? These folks don’t need to stifle you any longer (although they often still do) because your inner critic does it for them. That keeps you stuck in a rut.

    To break free, try thinking of this DJ as a gruff old grandfather who gives you crap to keep you safe. Remember, this grumpy grandpa is woefully out of touch with the times. So, his stern opinions don’t really matter much, do they? Give him a pat on the back for his good intentions, and put your focus back on what makes you come alive.

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    This success principle will give you the courage to venture into the unknown where you can dance to the beat of your own drummer.

    5. Embrace Your Inner Weirdo

    Many of us don’t go after our dreams because we’re afraid folks will find out how odd or strange we are. But our little eccentricities often turn out to be our greatest strengths. Yes, it’s good to be quirky.

    Odds are, you lost track of your true passions and talents before you were even old enough to know you were getting off-track. You became slowly “adulterated” by learning to:

    • Take on family roles that don’t match who you really are.
    • Spit back what teachers taught you in school rather than risk getting bad grades for being original.
    • Hide parts of yourself that don’t seem acceptable to certain social groups.

    The price for fitting in is that you may wind up leading a life that doesn’t fit you all that well. Your true calling becomes clear when you embrace what makes you different from others and allow yourself to stand out from the crowd, even if it feels awkward.

    Often, the very qualities you view as your flaws are your greatest gifts.

    6. See the Bigger Picture to Find Your True Calling

    I cannot stress the importance of this success principle enough. Your true calling is right in front of you. But you may miss it because you’re looking for it in the wrong place.

    To “see” it clearly, try widening your point of view.

    Case in point: Maria felt she needed to retire early from being a police detective, so she could travel abroad. I encouraged Maria to think of ways that she could continue to serve as a law enforcer (a career she loved) and travel overseas at the same time.

    A few months later, Maria landed a job with the United Nations in Bosnia training the local police force to understand and embrace human rights procedures.

    Like Maria, you are an everyday rock star capable of accomplishing greater things than you can imagine. Is what you’re looking for right in front of you, too? Do you have an inkling of what it may be?

    Look beyond your day-to-day activities, your current job, and even the town you live in. View your life from an eagle’s perspective and be open to new possibilities.

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    7. Try a Little Wish-List Magic

    Pretend I’m your fairy godmother and I give you permission right now to be your most magnificent self. What kind of life would be music to your ears? It doesn’t matter whether it seems unattainable or even downright crazy. Write it down on a wish list.

    Get quiet. Be honest. Think big.

    What would you like your career, your relationships, your health, your finances, and your spiritual life to be like? Jot down enough details so that your wishes seem tangible to you. Then, look at this list every morning before you start your day and every night before you go to sleep.

    Sounds silly? It’s not. It works! Permitting yourself to daydream about a rich and fulfilling life is the first step to manifesting it.

    8. Take Breaks to Get Clues About Your Ideal Future

    Did you know that working straight through to a deadline leads to diminishing returns? Research shows that taking a break for 15 minutes every 75 to 90 minutes can help you recharge, refresh your focus, and get more done in less time.[5]

    Wait, it gets better! A Stanford study shows that walking increases your creative output increases by 60 percent. Doing repetitive activities such as walking, running, riding your bike, swimming, and sweeping allow solutions to problems to pop into your mind out of nowhere.[6]

    What does this success principle have to do with creating your dream life?

    These mini-breaks allow you to get vital clues for what to do next to attain your ideal future. Plus, you won’t waste precious time and energy getting lost in other people’s agendas.

    9. Take Action on Your Inspired Ideas

    Once an inspired thought pops into your mind, take action.

    This is one of the most powerful success principles for turning your dreams into reality; the sooner the better. Whatever it is—from calling an old friend to taking a new route home—be sure to do it!

    Pay attention to your oddball hunches. You need to go after what you want, not just dream about it. As comedian Jim Carrey warns,

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    “You can’t just visualize and go eat a sandwich.”

    10. Count Your Rockstar Moments

    Still not sure you have what it takes to get your dream life? This final success principle is guaranteed to help.

    Make a list of everything you’ve ever accomplished. As you read back through it, put a star next to each item, and let it sink in.

    You’ll be pleasantly surprised by how good you’ll feel about yourself afterward. You’ll also see how effective you’ve been in the past at getting what you want. You’ve succeeded before, you can succeed again.

    You already rock. You just need to own it. Trust me, you’ve got this!

    Final Thoughts

    Eleanor Roosevelt said,

    “The future belongs to those who believe in the beauty of their dreams.”

    Following these success principles will help you find the time and energy to do the things that really matter and live with clear intention.

    By spending just one hour a week doing something you love, focusing on your strengths and achievements, embracing what makes you different, and acting on inspired ideas, you can create a life that is a perfect fit for you, step-by-step.

    If you don’t have a clue about what your dream life could look like yet, don’t worry. Your heart knows. It has been “talking” to you for a long time. It’s just being muffled by KCRP, buried under a lot of “shoulds” and fear.

    This article can also help you figure out the life you truly want to live: How to Get Motivated and Be Happy Every Day When You Wake Up.

    Stand still, get quiet, and listen. It’s constantly telling you what you need to do to realize your own rockstar potential. It may be just a whisper now, but the more you pay attention to it, the louder it will get, and the easier it will be to follow.

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    Featured photo credit: Rahul Dey via unsplash.com

    Reference

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