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How To Become A Social Media Listener In 5 Easy Steps

How To Become A Social Media Listener In 5 Easy Steps

    A few days ago a friend of mine posted (on Google+) that nobody is listening on Twitter anymore. He offered his specific help to promote someone’ blog post there but got no answer. Obviously, because the other part wasn’t even listening. This story made me think about how people are consuming social media.

    Nobody will question that the biggest trend is to be a “broadcaster”. Use social media to promote your business, to enhance your brand, to increase sales. That’s what everybody and their mothers are teaching you nowadays. There’s so much noise in this area that it’s almost impossible to discern useful information from gibberish. That’s why many people entering in social media have really overwhelming experiences.

    I’ve been there too. I had my fair share of learning “how to influence people using social media“. But after having enough, a new trend in consuming this type of interaction emerged. Namely, I became a listener. And it took me only a few weeks to realize that the benefits of being an honest listener instead of an obsessed broadcaster are far more interesting than I thought.

    For instance, I can easily get access to trends. I gave up TV a few years ago and I don’t consume news in the traditional media form. But my need to stay informed didn’t disappear, on the contrary, so I just use social media to see what are the directions, who are taking the lead and what other people are saying about that.

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    Also, by constantly perusing my social media stream I grow what I like to call ”my filtering muscles“. I learned how to easily identify what is important from what is just meaningless repetition. And that proved to be extremely beneficial in other areas too, like casual social conversation. I can easily spot a lazy conversational partner and sparkle the interaction, if need will be. People seldom get bored while talking to me. Or so the rumor goes, anyway…

    But maybe the most important benefit of being a listener is that you get access to a lot of actionable information in your field. Promotions, events, new groups or things like these can be easily spotted and taken advantage of if you’re constantly keeping your eyes on the right streams. All you have to do is listen.

    So, how can you become an effective social media listener?

    1. Organize Your Broadcasters In Groups, Circles Or Lists

    Pretty much every important social media platform has this feature nowadays. You can organize your stream in smaller chunks. If you have a really big social media window, it will take some time to put it into ”folders“. But in my experience this will really pay off in the long run.

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    Also, as you grow the list of people you follow, do take the time to add them to their specific group, circle or list too. In time, their messages will become more consistent and it will also be a way for you to identify if that area really benefits you or not.

    2. Assign Specific Times For Perusing Each Group

    Don’t do it everywhere, anytime. It’s not working. I know, because I used to do it like this: on the computer, in my backyard looking at my iPhone or on the couch, scratching my iPad. The message will get diluted and the initial thrill of interacting will rapidly fade away.

    Instead, schedule some time for some specific list or topic and then drill down all the way to where you were last time you checked it. Dive in, immerse and try to get the most of it. Don’t give in to the thrill of interaction instantly, Just follow a fixed routine and let the results grow slowly.

    3. Respond

    This is not action. This is interaction: you’ll send a powerful message that you’re there, that you’re listening and that what the other part says is important to you. Also, be careful what you respond, with whom you’re engaging in and what do you really expect out of this.

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    Sometimes it will just be a casual information, but most of the time, after I started a thoughtful conversation on social media with somebody I was looking forward to do it for a long time, well, it ended with at least a constant and solid relationship, if not with some real life business stuff too.

    4. Follow Up

    Do this on requests, events or just facts. Ask around if there’s any change or if everything will go as planned. If somebody plans a launch, be there and help but also clearly state your implication in that project. If there will be a meetup, confirm your presence and the logistical details.

    That activity will prove that you’re there. That you’re alive and you’re having at least some simple synapses. People hate talking to robots, you know. So just by showing that you’re there and you’re interested in something, chances that you’ll ignite a solid interaction will grow exponentially.

    5. Take Notes

    I know this sounds utterly unproductive, but it isn’t. At least in the beginning. Do a daily writeup, sketch something in your journal or draw a mind map. Again, do this at least in the beginning. As your interactions will grow both in numbers and depth, you will find less and less useful to write down what happened.

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    But, as any other journaling activity, it will help you understand not only what is really going on out there (for instance, are they only posting boring links or stupid cats videos?) but also what are your real expectations. Are you happy with the time spent there? Just be honest.

    ***

    If you really take the time to look around, you’ll realize that social media is not just a noisy marketplace where you got to strive to make your voice heard at any price. It’s also a space of information, discovery and inspiration.

    In the end, like in any other area of life, it all depends on what you really want to make out of it.

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    Last Updated on February 13, 2019

    10 Things Happy People Do Differently

    10 Things Happy People Do Differently

    Think being happy is something that happens as a result of luck, circumstance, having money, etc.? Think again.

    Happiness is a mindset. And if you’re looking to improve your ability to find happiness, then check out these 10 things happy people do differently.

    Happiness is not something ready made. It comes from your own actions. -Dalai Lama

    1. Happy people find balance in their lives.

    Folks who are happy have this in common: they’re content with what they have, and don’t waste a whole lot of time worrying and stressing over things they don’t. Unhappy people do the opposite: they spend too much time thinking about what they don’t have. Happy people lead balanced lives. This means they make time for all the things that are important to them, whether it’s family, friends, career, health, religion, etc.

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    2. Happy people abide by the golden rule.

    You know that saying you heard when you were a kid, “Do unto others as you would have them do to you.” Well, happy people truly embody this principle. They treat others with respect. They’re sensitive to the thoughts and feelings of other people. They’re compassionate. And they get treated this way (most of the time) in return.

    3. Happy people don’t sweat the small stuff.

    One of the biggest things happy people do differently compared to unhappy people is they let stuff go. Bad things happen to good people sometimes. Happy people realize this, are able to take things in stride, and move on. Unhappy people tend to dwell on minor inconveniences and issues, which can perpetuate feelings of sadness, guilt, resentment, greed, and anger.

    4. Happy people take responsibility for their actions.

    Happy people aren’t perfect, and they’re well aware of that. When they screw up, they admit it. They recognize their faults and work to improve on them. Unhappy people tend to blame others and always find an excuse why things aren’t going their way. Happy people, on the other hand, live by the mantra:

    “There are two types of people in the world: those that do and those that make excuses why they don’t.”

    5. Happy people surround themselves with other happy people.

    happiness surrounding

      One defining characteristic of happy people is they tend to hang out with other happy people. Misery loves company, and unhappy people gravitate toward others who share their negative sentiments. If you’re struggling with a bout of sadness, depression, worry, or anger, spend more time with your happiest friends or family members. Chances are, you’ll find that their positive attitude rubs off on you.

      6. Happy people are honest with themselves and others.

      People who are happy often exhibit the virtues of honesty and trustworthiness. They would rather give you candid feedback, even when the truth hurts, and they expect the same in return. Happy people respect people who give them an honest opinion.

      7. Happy people show signs of happiness.

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      smile

        This one may sound obvious but it’s a key differentiator between happy and unhappy people. Think about your happiest friends. Chances are, the mental image you form is of them smiling, laughing, and appearing genuinely happy. On the flip side, those who aren’t happy tend to look the part. Their posture may be slouched and you may perceive a lack of confidence.

        8. Happy people are passionate.

        Another thing happy people have in common is their ability to find their passions in life and pursue those passions to the fullest. Happy people have found what they’re looking for, and they spend their time doing what they love.

        9. Happy people see challenges as opportunities.

        Folks who are happy accept challenges and use them as opportunities to learn and grow. They turn negatives into positives and make the best out of seemingly bad situations. They don’t dwell on things that are out of their control; rather, they seek solutions and creative ways of overcoming obstacles.

        10. Happy people live in the present.

        While unhappy people tend to dwell on the past and worry about the future, happy people live in the moment. They are grateful for “the now” and focus their efforts on living life to the fullest in the present. Their philosophy is:

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        There’s a reason it’s called “the present.” Because life is a gift.

        So if you’d like to bring a little more happiness into your life, think about the 10 principles above and how you can use them to make yourself better.

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