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Contact Management Solutions Aren’t Just For Corporations

Contact Management Solutions Aren’t Just For Corporations

    Whether you run your own business or you’re trying to keep your extended family organized — or maybe even both — having a robust system able to keep your contacts organized is important.

    Organization isn’t enough, though. An electronic Rolodex isn’t really enough, though that’s pretty much what most of us rely on these days. Instead, we need to be able to tell when we last talked to a given contact, if we promised to handle any tasks or any other details that our address books don’t track. That means we need some sort of contact relations management. CRM isn’t just for the folks with big fancy corner offices anymore.

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    GMail’s Contacts Just Aren’t Enough

    It’s very easy to fall into the habit of syncing everything to GMail. After all, Google is kind enough to automatically add anyone you communicate with to your address book, keeping the whole process pretty simple. But when it comes to managing your contacts, GMail just falls short. Say I want to find a doctor in the hundreds of contacts that call my GMail account home: I have to know the name of the doctor I’m looking for. Searching just for ‘doctor’ only pulls up the emails that have that word in them — far too many to sort through.

    It goes beyond missing job titles, though. Aside from very basic notes, I can’t really add information to my contacts. If I want to remember a birthday or a project that my contact is working on, I add it as a note, and hope I remember that it’s there. We’re talking about a less-than-ideal approach to contact management.

    The Practical Reason Behind CRM

    By the time you add up your second cousins, the guys you met at that networking event last year and all of the various maintenance people that keep your home in tip-top shape, you have a stack of business cards that that could rival the height of a small office building. Would you be able to lay hands on the exact phone number you need in an emergency, even after you’ve added all those numbers to your address book?

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    I don’t think I could. It’s a matter of how we remember who we’re looking for. If I needed a plumber, for instance, I’m probably going to remember who I got his name from or when I last called him long before I remember his name or company. The same can hold true for business contacts and a lot of CRM software makes allowances for the way our brains operate. Highrise, for instance, allows users to search through notes, emails and other data for keywords, like ‘plumber’ or ‘programmer.’

    Putting Business and Personal Together

    CRM software is generally developed with a sales team in mind: rather than ‘contact,’ the C in CRM usually stands for ‘customer.’ That’s why you’re able to add so much information. Anything that can lead to a sale, from remembering a birthday to a preferred work out time, has to fit.

    That doesn’t mean you shouldn’t add your personal contacts to your management system. CRM solutions can help you make both your personal and your professional life more productive. That statement assumes, of course, that you’ve managed to keep them separate. I know I haven’t, and the thought of trying to keep them separate is more than a little scary.

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    But why should we have separate programs notifying us of family members’ and sales leads’ birthdays? To manage two systems requires double the work — perhaps even more for that cousin you regularly do business with. With the advent of social networking sites like Facebook and LinkedIn — where most people have connected with both personal and professional contacts — it seems more than reasonable to start managing all of our contacts from the same place. I get the feeling that a lot of companies discount the value of maintaining a system for personal contacts — despite the number of leads and networking opportunities that come from outside the office. Luckily, once you’ve actually got CRM software, no one can stop you from adding your personal contacts as well as those people you know professionally.

    The Sticking Point

    Your contacts of all kinds are valuable. If you’ve ever done sales for a large company you know how hard employers work to keep a Rolodex when an employee leaves. A good CRM file is worth money — it’s a matter of deciding how valuable your file is.

    The real sticking point for CRM software and those of us without companies willing to pay for it has to be the price. Joel wrote about some of the online options yesterday and none of them had a price tag I could justify for personal use. Sure, there are some free options, but they do have some serious limitations.

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    The solution isn’t precisely simple: it’s worth our while to be more productive, but much are we willing to spend on CRM? Perhaps we aren’t able to justify a high price for our personal use, but what about managing the contacts that can help us improve our careers? Our own businesses? Our outside projects? The price I’m willing to spend goes up with each group of my contacts I think about managing — how about you? How many contacts outside of your 9-to-5 job do you have? And what are you willing to do to manage them effectively?

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    Last Updated on January 15, 2021

    7 Ways To Have More Confident Body Language

    7 Ways To Have More Confident Body Language

    The popular idiomatic saying that “actions speak louder than words” has been around for centuries, but even to this day, most people struggle with at least one area of nonverbal communication. Consequently, many of us aspire to have more confident body language but don’t have the knowledge and tools necessary to change what are largely unconscious behaviors.

    Given that others’ perceptions of our competence and confidence are predominantly influenced by what we do with our faces and bodies, it’s important to develop greater self-awareness and consciously practice better posture, stance, eye contact, facial expressions, hand movements, and other aspects of body language.

    Posture

    First things first: how is your posture? Let’s start with a quick self-assessment of your body.

    • Are your shoulders slumped over or rolled back in an upright posture?
    • When you stand up, do you evenly distribute your weight or lean excessively to one side?
    • Does your natural stance place your feet relatively shoulder-width apart or are your feet and legs close together in a closed-off position?
    • When you sit, does your lower back protrude out in a slumped position or maintain a straight, spine-friendly posture in your seat?

    All of these are important considerations to make when evaluating and improving your posture and stance, which will lead to more confident body language over time. If you routinely struggle with maintaining good posture, consider buying a posture trainer/corrector, consulting a chiropractor or physical therapist, stretching daily, and strengthening both your core and back muscles.

    Facial Expressions

    Are you prone to any of the following in personal or professional settings?

    • Bruxism (tight, clenched jaw or grinding teeth)
    • Frowning and/or furrowing brows
    • Avoiding direct eye contact and/or staring at the ground

    If you answered “yes” to any of these, then let’s start by examining various ways in which you can project confident body language through your facial expressions.

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    1. Understand How Others Perceive Your Facial Expressions

    A December 2020 study by UC Berkeley and Google researchers utilized a deep neural network to analyze facial expressions in six million YouTube clips representing people from over 140 countries. The study found that, despite socio-cultural differences, people around the world tended to use about 70% of the same facial expressions in response to different emotional stimuli and situations.[1]

    The study’s researchers also published a fascinating interactive map to demonstrate how their machine learning technology assessed various facial expressions and determined subtle differences in emotional responses.

    This study highlights the social importance of facial expressions because whether or not we’re consciously aware of them—by gazing into a mirror or your screen on a video conferencing platform—how we present our faces to others can have tremendous impacts on their perceptions of us, our confidence, and our emotional states. This awareness is the essential first step towards

    2. Relax Your Face

    New research on bruxism and facial tension found the stresses and anxieties of Covid-19 lockdowns led to considerable increases in orofacial pain, jaw-clenching, and teeth grinding, particularly among women.[2]

    The National Institute of Dental and Craniofacial Research estimates that more than 10 million Americans alone have temporomandibular joint dysfunction (TMJ syndrome), and facial tension can lead to other complications such as insomnia, wrinkles, dry skin, and dark, puffy bags under your eyes.[3])

    To avoid these unpleasant outcomes, start practicing progressive muscle relaxation techniques and taking breaks more frequently throughout the day to moderate facial tension.[4] You should also try out some biofeedback techniques to enhance your awareness of involuntary bodily processes like facial tension and achieve more confident body language as a result.[5]

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    3. Improve Your Eye Contact

    Did you know there’s an entire subfield of kinesic communication research dedicated to eye movements and behaviors called oculesics?[6] It refers to various communication behaviors including direct eye contact, averting one’s gaze, pupil dilation/constriction, and even frequency of blinking. All of these qualities can shape how other people perceive you, which means that eye contact is yet another area of nonverbal body language that we should be more mindful of in social interactions.

    The ideal type (direct/indirect) and duration of eye contact depends on a variety of factors, such as cultural setting, differences in power/authority/age between the parties involved, and communication context. Research has shown that differences in the effects of eye contact are particularly prominent when comparing East Asian and Western European/North American cultures.[7]

    To improve your eye contact with others, strive to maintain consistent contact for at least 3 to 4 seconds at a time, consciously consider where you’re looking while listening to someone else, and practice eye contact as much as possible (as strange as this may seem in the beginning, it’s the best way to improve).

    3. Smile More

    There are many benefits to smiling and laughing, and when it comes to working on more confident body language, this is an area that should be fun, low-stakes, and relatively stress-free.

    Smiling is associated with the “happiness chemical” dopamine and the mood-stabilizing hormone, serotonin. Many empirical studies have shown that smiling generally leads to positive outcomes for the person smiling, and further research has shown that smiling can influence listeners’ perceptions of our confidence and trustworthiness as well.

    4. Hand Gestures

    Similar to facial expressions and posture, what you do with your hands while speaking or listening in a conversation can significantly influence others’ perceptions of you in positive or negative ways.

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    It’s undoubtedly challenging to consciously account for all of your nonverbal signals while simultaneously trying to stay engaged with the verbal part of the discussion, but putting in the effort to develop more bodily awareness now will make it much easier to unconsciously project more confident body language later on.

    5. Enhance Your Handshake

    In the article, “An Anthropology of the Handshake,” University of Copenhagen social anthropology professor Bjarke Oxlund assessed the future of handshaking in wake of the Covid-19 pandemic:[8]

    “Handshakes not only vary in function and meaning but do so according to social context, situation and scale. . . a public discussion should ensue on the advantages and disadvantages of holding on to the tradition of shaking hands as the conventional gesture of greeting and leave-taking in a variety of circumstances.”

    It’s too early to determine some of the ways in which Covid-19 has permanently changed our social norms and professional etiquette standards, but it’s reasonable to assume that handshaking may retain its importance in American society even after this pandemic. To practice more confident body language in the meantime, the video on the science of the perfect handshake below explains what you need to know.

    6. Complement Your Verbals With Hand Gestures

    As you know by now, confident communication involves so much more than simply smiling more or sounding like you know what you’re talking about. What you do with your hands can be particularly influential in how others perceive you, whether you’re fidgeting with an object, clenching your fists, hiding your hands in your pockets, or calmly gesturing to emphasize important points you’re discussing.

    Social psychology researchers have found that “iconic gestures”—hand movements that appear to be meaningfully related to the speaker’s verbal content—can have profound impacts on listeners’ information retention. In other words, people are more likely to engage with you and remember more of what you said when you speak with complementary hand gestures instead of just your voice.[9]

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    Further research on hand gestures has shown that even your choice of the left or right hand for gesturing can influence your ability to clearly convey information to listeners, which supports the notion that more confident body language is readily achievable through greater self-awareness and deliberate nonverbal actions.[10]

    Final Takeaways

    Developing better posture, enhancing your facial expressiveness, and practicing hand gestures can vastly improve your communication with other people. At first, it will be challenging to consciously practice nonverbal behaviors that many of us are accustomed to performing daily without thinking about them.

    If you ever feel discouraged, however, remember that there’s no downside to consistently putting in just a little more time and effort to increase your bodily awareness. With the tips and strategies above, you’ll be well on your way to embracing more confident body language and amplifying others’ perceptions of you in no time.

    More Tips on How to Develop a Confident Body Language

    Featured photo credit: Maria Lupan via unsplash.com

    Reference

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