Advertising
Advertising

Considering Presentations

Considering Presentations

Tomorrow, I will stand in a room of people at Bar Camp Boston and talk about content networks. The audience will be primarily really technical people, who know more about networking, hacking, developing, engineering, and everything than me. They will be looking at me with eyes that all engineering crowds give me at presentations: “Who are you? What do you know? How can this be useful to me?”

I owe them a good performance. This post is some of the mental workings that I think are important to consider before giving a presentation. My goal in presenting them to you is that you’ll think about these same points before making your next presentation.

Step One: Consider the Ending– When this presentation is over, I want the people in my audience to be energized, happy, engaged, and thinking about my material. I want them to be excited to think about building content networks themselves. I want them to seek my guidance and participation in helping them form content networks.

Advertising

With that in mind, I know this: I don’t have to SELL people anything. I don’t have to ask for money. I do have to talk in big vision terms. I do have to give them “call to action” points, such as asking them to visit a certain website, give me email addresses, site addresses, things like that. I have to convince them that I’m intelligent and useful to their plans. Thus, I’ll build my presentation with those themes in mind. I’ve started at the ending. (Hmm… “Habit 2: begin with the end in mind”).

Step Two: Consider the Venue– There are 150 total attendees. I don’t think they will all be at my presentation. I’m guessing 30 or 40. This means I’ll have a decent sized room, but not an auditorium. I can move among them. I won’t have to be stuck to a podium. Should I bother with PowerPoint? I might not.

The venue determines the toolkit. Think of it as a setting for a movie. If you’re watching Jaws, you don’t expect flying saucers. It also determines how I can lay out the presentation’s “feel,” the ambiance of engaging these people to tell them a story. If you think presentations shouldn’t fit the rooms where you give them, reconsider that thought.

Advertising

Step Three: Consider the Audience– Of course the audience is the most important part of the presentation. You didn’t know that? My audience will be smart. They’ll have their bull$&!t detectors on full blast. They won’t appreciate my natural “not so many diagrams” style of presenting. I’ll have to win them over with being funny. Luckily, when I’m nervous, I’m very funny. (You should see me at a hospital).

The presentation must fit the audience, and you have to really consider what their ears and eyes are trying to pluck from it. If they’re highly technical, tell them in three-letter acronyms how the thing will work, “We’ll use RSS over SOA to make the CMS really drive CPM.” If they’re marketers, tell them, “This content network idea will really add stickiness to sites, drive more interaction and click-through, and push brand value further into the customer base.” Big difference, wouldn’t you say?

Step Four: Build the Presentation– I’m going to be nervous. They’ve alloted me 30 minutes. I know the crowd will be skeptical of me because I’m not a name brand. They’ll wonder if I’m worth their time. I’ll worry that they are going to get up and leave.

Advertising

With this in mind, I won’t stick to a static PowerPoint presentation. I will use it for some fact-pointing, and I’ll use it for some really colorful backgrounds. I will use humor above all else to try and keep them engaged. But I’ve got a secret weapon. I’m going to hand out parts of my presentation to people in the room (as per a recent post I made here to that effect). I will get them to be part of my act. Build your presentation to take into account everything you’ve considered in the first three steps.

Step Five: Test it Out– I’m far better at improv than I am rehearsal, so I won’t lie to you about that. I like going up there cold turkey and just making the words happen. Sometimes it works really well, and other times, people just stare blankly at me, and I worry that I’ve slipped into another language.

Try at least running through your slides, your notes, whatever you’re going to use as “panic props” for the presentation at least once before you give the presentation. Oh, and if you’re doing something really interactive like a web-based demo, have a backup. Have slides with screenshots that you can use to walk people through. Have all kinds of backup plans in place.

Advertising

Step Six: Bring Down the House– People love to be reflected in a mirror. I’ve used this trick in nearly every presentation I’ve ever made, and it works every time without fail. Tell them about themselves, and praise them in the process, and you’ll have allies. For as many people that think they’re being played or had or whatever your term, plenty more will be saying, “Wow, Chris really understands me.” I’ll take it.

Be genuine about that. Don’t pretend to love these people. For the duration of the presentation and the follow-up, LOVE these people. Give them every bit of your fiber in this presentation.

Lastly: Q&A– The absolute worst parts of a presentation can be the presenter saying, “Any questions?” and then the wave of tumbleweeds blowing through. Make your way past this disaster-in-the-making by doing one of a few things. Try seeding your audience with a plant or two. “Chris, can you tell me how you fit into the content space?” (Thanks, Mom!) Or, have a few pre-set questions that you can say, “People who’ve heard this presentation before have asked me whether or not to keep their existing blogs. Here’s what I’ve told them.” This will grease the skids a bit, and help with the anxiety of the “spotlight” being suddenly turned on the audience.

And, if you use ANY of this, let me know how it turns out, okay?

–Chris Brogan has written about presentation tricks at Lifehack.org before. In fact, he writes lots about presentation for a guy who doesn’t do it for a living. Drop us a line at tips at lifehack dot org with your best presentation tricks, or visit our forums and chat it up a bit.

More by this author

7 Uses for a Virtual Machine When Emailing Think Press Release Mail, BrainDump, Mail, Do Stretch Goals Matter You Had me at Insane

Trending in Communication

1 Success In Reaching Goals Is Determined By Mindset 2 10 Strategies to Keep Moving Forward When You’re Feeling Extra Stuck 3 Learn the Different Types of Love (and Better Understand Your Partner) 4 Anxiety Coping Mechanisms That Work When You’re Stressed to the Max 5 How To Stop Insecure Attachment from Wreaking Havoc on Your Love Life

Read Next

Advertising
Advertising

Last Updated on November 15, 2018

Success In Reaching Goals Is Determined By Mindset

Success In Reaching Goals Is Determined By Mindset

What do you think it takes to achieve your goals? Hard work? Lots of actions? While these are paramount to becoming successful in reaching our goals, neither of these are possible without a positive mindset.

As humans, we naturally tend to lean towards a negative outlook when it comes to our hopes and dreams. We are prone to believing that we have limitations either from within ourselves or from external forces keeping us from truly getting to where we want to be in life. Our tendency to think that we’ll “believe it when we see it” suggests that our mindsets are focused on our goals not really being attainable until they’ve been achieved. The problem with this is that this common mindset fuels our limiting beliefs and shows a lack of faith in ourselves.

The Success Mindset

Success in achieving our goals comes down to a ‘success mindset’. Successful mindsets are those focused on victory, based on positive mental attitudes, empowering inclinations and good habits. Acquiring a success mindset is the sure-fire way to dramatically increase your chance to achieve your goals.

Advertising

The idea that achieving our goals comes down to our habits and actions is actually a typical type of mindset that misses a crucial point; that our mindset is, in fact, the determiner of our energy and what actions we take. A negative mindset will tend to create negative actions and similarly if we have a mindset that will only set into action once we see ‘proof’ that our goals are achievable, then the road will be much longer and arduous. This is why, instead of thinking “I’ll believe it when I see it”, a success mindset will think “I’ll see it when I believe it.”

The Placebo Effect and What It Shows Us About The Power of Mindset

The placebo effect is a perfect example of how mindset really can be powerful. In scientific trials, a group of participants were told they received medication that will heal an ailment but were actually given a sugar pill that does nothing (the placebo). Yet after the trial the participants believed it’s had a positive effect – sometimes even cured their ailment even though nothing has changed. This is the power of mindset.

How do we apply this to our goals? Well, when we set goals and dreams how often do we really believe they’ll come to fruition? Have absolute faith that they can be achieved? Have a complete unwavering expectation? Most of us don’t because we hold on to negative mindsets and limiting beliefs about ourselves that stop us from fully believing we are capable or that it’s at all possible. We tend to listen to the opinions of others despite them misaligning with our own or bow to societal pressures that make us believe we should think and act a certain way. There are many reasons why we possess these types of mindsets but a success mindset can be achieved.

Advertising

How To Create a Success Mindset

People with success mindsets have a particular way of perceiving things. They have positive outlooks and are able to put faith fully in their ability to succeed. With that in mind, here are a few ways that can turn a negative mindset into a successful one.

1. A Success Mindset Comes From a Growth Mindset

How does a mindset even manifest itself? It comes from the way you talk to yourself in the privacy of your own head. Realising this will go a long way towards noticing how you speak to yourself and others around you. If it’s mainly negative language you use when you talk about your goals and aspirations then this is an example of a fixed mindset.

A negative mindset brings with it a huge number of limiting beliefs. It creates a fixed mindset – one that can’t see beyond it’s own limitations. A growth mindset sees these limitations and looks beyond them – it finds ways to overcome obstacles and believes that this will result in success. When you think of your goal, a fixed mindset may think “what if I fail?” A growth mindset would look at the same goal and think “failures happen but that doesn’t mean I won’t be successful.”

Advertising

There’s a lot of power in changing your perspective.

2. Look For The Successes

It’s really important to get your mind focused on positive aspects of your goal. Finding inspiration through others can be really uplifting and keep you on track with developing your success mindset; reinforcing your belief that your dreams can be achieved. Find people that you can talk with about how they achieved their goals and seek out and surround yourself with positive people. This is crucial if you’re learning to develop a positive mindset.

3. Eliminate Negativity

You can come up against a lot of negativity sometimes either through other people or within yourself. Understanding that other people’s negative opinions are created through their own fears and limiting beliefs will go a long way in sustaining your success mindset. But for a lot of us, negative chatter can come from within and these usually manifest as negative words such as can’t, won’t, shouldn’t. Sometimes, when we think of how we’re going to achieve our goals, statements in our minds come out as negative absolutes: ‘It never works out for me’ or ‘I always fail.’

Advertising

When you notice these coming up you need to turn them around with ‘It always works out for me!’ and ‘I never fail!’ The trick is to believe it no matter what’s happened in the past. Remember that every new day is a clean slate and for you to adjust your mindset.

4. Create a Vision

Envisioning your end goal and seeing it in your mind is an important trait of a success mindset. Allowing ourselves to imagine our success creates a powerful excitement that shouldn’t be underestimated. When our brain becomes excited at the thought of achieving our goals, we become more committed, work harder towards achieving it and more likely to do whatever it takes to make it happen.

If this involves creating a vision board that you can look at to remind yourself every day then go for it. Small techniques like this go a long way in sustaining your success mindset and shouldn’t be dismissed.

An Inspirational Story…

For centuries experts said that running a mile in under 4 minutes was humanly impossible. On the 6th May 1954, Rodger Bannister did just that. As part of his training, Bannister relentlessly visualised the achievement, believing he could accomplish what everyone said wasn’t possible…and he did it.

What’s more amazing is that, as soon as Bannister achieved the 4-minute mile, more and more people also achieved it. How was this possible after so many years of no one achieving it? Because in people’s minds it was suddenly possible – once people knew that it was achievable it created a mindset of success and now, after over fifty years since Bannister did the ‘impossible’, his record has been lowered by 17 seconds – the power of the success mindset!

Read Next