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Building Relationships: 10 Ways to Get the Most Out of Social Networking Sites

Building Relationships: 10 Ways to Get the Most Out of Social Networking Sites
Get the Most Out of Social Networking Sites

The Internet has changed the way we relate to each other, as business partners, as clients, as friends, as family, even as lovers. Not only has it become easier to stay in touch with people we already know, it has become easier to find and connect with people we’ve never met before — and might not ever meet at all!

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Whether you’re looking for new customers, a new audience, a new business partner, a new vendor, new friends, or a new one night stand, you can maximize your use of the Internet and the wave of social networking sites that have cropped up to help us connect. Doing even a few of these things will set you apart from the vast majority of people who view social network sites as toys and networking as “just for fun” (though it can be fun, too).

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  1. Have a clear purpose: Know what you’re using a social networking site for. While it’s ok to have a profile somewhere that’s just for “hanging out”, you need to know that hanging out is its purpose. If you are using a social networking site to try to build an audience, connect with other professionals, or meet your next wife, it should be focused on achieving that end. Don’t muddy the waters by trying to advertise your dog-walking service, pick up dates for the weekend, post pictures of the company picnic, and build an audience for your homebrew science fiction video series.
  2. Complete your profile: You’d be surprised how many people never do this. Yet it’s the first thing people want to know about you. Most people check all the boxes (I’m a Virgo, in a relationship… done!) but don’t do much with the real “meat” of their profile, the About Me section. Put some thought into what you want people to know about you and why people should care.
  3. Don’t follow the leader: It can be tempting to sit back and wait for people to contact you, for people to leave comments, for people to suggest installing some new application — rousing yourself only to respond to whatever prompts come your way. Take the initiative and add people, select a handful of apps you like and stick with them, and update on a semi-regular basis (or a regular basis; schedule 30 minutes a week to update your profile, if it’s an important part of your public image).
  4. Accept everyone: There are two schools of thought on this: create an inner circle of close colleagues, comrades, or companions; or create a huge body of followers, fans, or ex-girl- and boyfriends. I fall into the second camp — anyone who has taken the effort to “friend” me gets added. Those are the people who are willing to invest their attention in what you’re doing, who have given you permission to “broadcast” your life to them. Welcome them.
  5. Add everyone you know, no matter how little: Most services these days will scan your address book and tell you if there’s anyone you might already know onboard. Some will also recommend people a on people you already know, places you’ve worked, or interests you’ve highlighted. (LinkedIn is scarily good at this!) If you come across someone you actually know in “real life”, no matter how distantly, add them. That is, after all, the point of social networking — to leverage the often-invisible connections that exist between us and other people. The worst that can happen is that they say “no” — this has never happened to me.
  6. Pick one or two networks and work them: It can be tempting to sign up for dozens of social networking sites, especially when different contacts turn up on different sites. But it’s nearly impossible to make use of a dozen different sites, unless you figure out how to make a career of it. Instead, pick one or two sites and focus all your energies on creating useful, meaningful connections there.
  7. Send messages: Find a reason to connect with the people in your network, and send them a message once in a while. Since the main point of this is to keep a channel of communication open, it doesn’t have to be profound — a “happy birthday” is good, if the site reveals birthdays. Don’t, though, make it all about you — that is, don’t post a message to everyone in your list every time you update a picture, go to work, or leave your house. (You laugh — I’ve had friends that did this!)
  8. Have something to say: Let people know why you’re there, what your purpose is, and what makes you, you. Give people a reason to pay attention to you. Although most people in your circle will stay in your circle indefinitely if you don’t do anything at all, having connections because they’ve forgotten you’re there is hardly the best use of a social network! Post something to your front page, blog, wall, or whatever it is every now and then, so that people learn something about you.
  9. Avoid clutter: Remember when MySpace pages were awful and Facebook pages were clean and simple. No more — now it takes about 8 minutes for your profile anywhere to get covered with junk. If your page is so full of junk that nobody can tell anything important about you, you might as well not have a page. Limit yourself to only 3 or 4 extras, and either stick with the default theme or try to find one that’s clean and simple.
  10. Firewall your personal with business lives: This might not apply to everyone, but for most people, once you’ve decided to use a social networking site for business purposes, don’t use it at all for non-business communication — and vice versa. Remember that the story about you, the goat, and the magnum of champagne is going out to everyone you’ve allowed to see your profile. That’s not something you want to share with potential business partners. If necessary, create two profiles on the same site, one for your business persona, the other for your personal life; instead of denying friend requests from friends and family, you can just refer them to the other profile.

Social networking sites have a reputation as being huge time wasters, and for most people, they are. If you can afford that luxury, more power to you; for the rest of you, really think about what social networking can do for you and focus your energies to making that work.

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Last Updated on July 18, 2019

What Makes People Happy? 20 Secrets of “Always Happy” People

What Makes People Happy? 20 Secrets of “Always Happy” People

Some people just seem to float through life with a relentless sense of happiness – through the toughest of times, they’re unfazed and aloof, stopping to smell the roses and drinking out of a glass half full.

They may not have much to be happy about, but the simplicity behind that fact itself may make them happy.

It’s all a matter of perspective, conscious effort and self-awareness. Listed below are a number of reasons why some people are always happy.

1. They Manage Their Expectations

They’re not crushed when they don’t get what they want – or misled into expecting to get the most out of every situation. They approach every situation pragmatically, hoping for the best but being prepared for the worst.

2. They Don’t Set Unrealistic Standards

Similar to the last point, they don’t live their lives in a constant pursuit towards impossible visions of perfection, only to always find themselves falling short of what they want.

3. They Don’t Take Anything for Granted

Happiness rests with feeling fulfilled – those who fail to stop and appreciate what they have every now and again will never experience true fulfillment.

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4. They’re Not Materialistic

There are arguing viewpoints on whether or not money can really buy happiness; if it can, then we know from experience that we can never be satisfied because there will always be something newer or better that we want. Who has ever had enough money?

5. They Don’t Dwell

They don’t sweat the small things or waste time worrying about things that don’t really matter at the end of the day. They don’t let negative thoughts latch onto them and drain them or distract them. Life’s too short to worry.

6. They Care About Themselves First

They’re independent, care for themselves and understand that they must put their needs first in order to accommodate the needs of others.

They indulge, aim to get what they want, make time for themselves and are extremely self-reliant.

7. They Enjoy the Little Things

They stop to smell the roses. They’re accustomed to find serenity when it’s available, to welcome entertainment or a stimulating discussion with a stranger when it crosses their path. They don’t overlook the small things in life that can be just as important.

8. They Can Adapt

They’re not afraid of change and they work to make the most out of new circumstances, good or bad. They thrive under pressure, are not overwhelmed easily and always embrace a change of pace.

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9. They Experiment

They try new things, experience new flavors and never shy away from something they have yet to experience. They never order twice from the same menu.

10. They Take Their Time

They don’t unnecessarily rush through life. They work on their own schedule to the extent that they can and maneuver through life at their own relaxing pace.

11. They Employ Different Perspectives

They’re not stuck in one perspective; a loss can result in a new opportunity, hitting rock bottom can mean that there’s no where to go but up.

12. They Seek to Learn

Their constant pursuit of knowledge keeps them inspired and interested in life. They cherish information and are on a life-long quest to learn as much as they can.

13. They Always Have a Plan

They don’t find themselves drifting without purpose. When something doesn’t go as planned, they have a plan for every letter in the alphabet to fall back on.

14. They Give Respect to Get It

They are respectful and, in turn, are seen as respectable; the respect they exude earns them the respect they deserve.

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15. They Consider Every Opportunity

They always have their eyes open for a new road, a new avenue worth exploring. They know how to recognize opportune moments and pounce on them to make the most of every situation. Success is inevitable for them.

16. They Always Seek to Improve

Perpetual self-improvement is the key towards their ongoing thirst for success. Whatever it is they do, they take pride in getting better and better, from social interactions to mundane tasks. Their pursuit at being the best eventually materializes.

17. They Don’t Take Life Too Seriously

They’re not ones to get offended easily over-analyze or complicate matters. They laugh at their own faults and misfortunes.

18. They Live in the Moment

They don’t live for tomorrow or dwell on what may have happened yesterday. Every day is a new opportunity, a new chapter. They live in the now, and in doing so, get the most out of every moment.

You can learn how to do so too: How to Live in the Moment and Stop Worrying About the Past or Future

19. They Say Yes

Much more often than they say no. They don’t have to be badgered to go out, don’t shy away from new opportunities or anything that may seem inconvenient.

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20. They’re Self-Aware

Most important, they’re wholly aware of themselves. They self-reflect and are conscious of their states of mind. If somethings bothering them, they fix it.

We’re all susceptible to feeling down every now and again, but we are all equipped with the necessary solutions that just have to be discovered.

Lack of confidence, inability to feel fulfilled, and susceptibility to stress are all matters that can be controlled through the way we handle our lives and perceive our circumstances.

Learn about How Self-Reflection Gives You a Happier and More Successful Life.

Final Thoughts

The main philosophy employed by the happiest includes the idea that life’s simply too short: life’s too short to let things get you down, to take things for granted, to pursue absolute and unrealistic perfection.

For some, employing these characteristics is a second nature – they do it without knowing. For others, a conscious effort must be put forth every now and again. Self-Awareness is key.

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Featured photo credit: Charles Postiaux via unsplash.com

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