Advertising
Advertising

Book Review: What No One Ever Tells You About Blogging and Podcasting

Book Review: What No One Ever Tells You About Blogging and Podcasting
What No One Ever Tells You About Blogging and Podcasting

    A Ted Demopoulos book published by Kaplan Publishing, 2007, 211 pages. Nonfiction, General Business, Blogging and Podcasting.

    Ted Demopoulos has had a long and distinguished career in the business community. He has advised such companies as IBM, Hewlett-Packard and Motorola. He has an extensive speaking background in and is a sought after guest at business and technology focused events.

    Well, enough with the flattery and on with the review.

    Advertising

    If you are in the market for a “how to” manual for blogging basics full of technical data, html and design code, this isn’t the book for you.

    However, if you are interested in a broader perspective collected form the folks who are “in the trenches” and doing it, you have just found you rally point.

    Demopoulos goes to great pains to look at the broad spectrum of “bloggers” out there. There are insights from folks like Seth Godin who have an established track record of success as well as folks like me who are fairly new to the world of blogging.

    Advertising

    Demopoulos breaks the book down into eight major groupings and then seeks out input from people who are currently at every stage of success in these groupings.

    Part 1 covers the basics of what a blog is. What you discover is that what a blog is depends on who you are. If you are a business representative, a blog is a way to get you warm fuzzy side out to the public. If you are self reflective and relationship oriented, a blog is a way to share and communicate in a whole new way. If you are a writer, a blog is a way to stay in touch with your audience on a day to day basis.

    In part 4 Demopoulos examines some of the techniques for monetizing a blog. This is my favorite part of the book. I particularly the brilliant start up piece on page 90 on how to get the best from your AdSense advertisements (this is a completely self serving plug for the section I contributed to the book. No, I have no shame).

    Advertising

    It is also worth mentioning that this particular section, number 50 of 101 pieces, is exactly in the middle of the sections. A mere coincidence? Ha, I think not (in fact, I think coincidence is exactly what it was).

    At this point, I am taking particular interest in the section entitled “Promoting Your Blog And Tracking Statistics.” Like may of you, I am at the stage where I have done a fair job of establishing the identity of my blog but have a chink in my armor when it comes to promotion. There is even a section by the self proclaimed “Blog Traffic King” Yaro Starak who took his blog from 0 to 1000 visitors a day in 6 months.

    Other portions of the book have content from folks like Seth Godin on various and sundry aspects of blogging.

    Advertising

    If you only budget 20 buckskins for books on blogging this year, you won’t go wrong investing in this one.

    The downside? The mans name is really hard to spell!

    What No One Ever Tells You About Blogging and Podcasting: Real-Life Advice from 101 People Who Successfully Leverage the Power of the Blogosphere

    Reg Adkins writes on behavior and the human experience at (elementaltruths.blogspot.com).

    More by this author

    5 Tips for Empathetic Listening Book Review: You Were Born Rich Cyber Stalking Becoming a Great Leader Motivating Others: Becoming a Great Leader #2

    Trending in Communication

    1 12 Things That Will Always Motivate You to Do a Good Job 2 Need a Mood Booster? Here Are 5 Ways to Get Happier in 1 Minute 3 5 Ways to Help Yourself Advance Your Mental Strength 4 How to Use the Wheel of Life to Live the Life You Want 5 9 Reasons Why a Social Media Detox Is Good for You

    Read Next

    Advertising
    Advertising
    Advertising

    Last Updated on October 6, 2020

    15 Things Highly Confident People Don’t Do

    15 Things Highly Confident People Don’t Do

    Highly confident people believe in their ability to achieve. If you don’t believe in yourself, why should anyone else put their faith in you? To walk with swagger and improve your self-confidence, watch out for these fifteen things highly confident people don’t do.

    And if you want to know the difference between an arrogant person and a confident person, watch this video first:

     

    1. They don’t make excuses.

    Highly confident people take ownership of their thoughts and actions. They don’t blame the traffic for being tardy at work; they were late. They don’t excuse their short-comings with excuses like “I don’t have the time” or “I’m just not good enough”; they make the time and they keep on improving until they are good enough.

    Advertising

    2. They don’t avoid doing the scary thing.

    Highly confident people don’t let fear dominate their lives. They know that the things they are afraid of doing are often the very same things that they need to do in order to evolve into the person they are meant to be.

    3. They don’t live in a bubble of comfort.

    Highly confident people avoid the comfort zone, because they know this is a place where dreams die. They actively pursue a feeling of discomfort, because they know stretching themselves is mandatory for their success.

    4. They don’t put things off until next week.

    Highly confident people know that a good plan executed today is better than a great plan executed someday. They don’t wait for the “right time” or the “right circumstances”, because they know these reactions are based on a fear of change. They take action here, now, today – because that’s where progress happens.

    5. They don’t obsess over the opinions of others.

    Highly confident people don’t get caught up in negative feedback. While they do care about the well-being of others and aim to make a positive impact in the world, they don’t get caught up in negative opinions that they can’t do anything about. They know that their true friends will accept them as they are, and they don’t concern themselves with the rest.

    Advertising

    6. They don’t judge people.

    Highly confident people have no tolerance for unnecessary, self-inflicted drama. They don’t feel the need to insult friends behind their backs, participate in gossip about fellow co-workers or lash out at folks with different opinions. They are so comfortable in who they are that they feel no need to look down on other people.

    7. They don’t let lack of resources stop them.

    Highly confident people can make use of whatever resources they have, no matter how big or small. They know that all things are possible with creativity and a refusal to quit. They don’t agonize over setbacks, but rather focus on finding a solution.

    8. They don’t make comparisons.

    Highly confident people know that they are not competing with any other person. They compete with no other individual except the person they were yesterday. They know that every person is living a story so unique that drawing comparisons would be an absurd and simplistic exercise in futility.

    9. They don’t find joy in people-pleasing.

    Highly confident people have no interest in pleasing every person they meet. They are aware that not all people get along, and that’s just how life works. They focus on the quality of their relationships, instead of the quantity of them.

    Advertising

    10. They don’t need constant reassurance.

    Highly confident people aren’t in need of hand-holding. They know that life isn’t fair and things won’t always go their way. While they can’t control every event in their life, they focus on their power to react in a positive way that moves them forward.

    11. They don’t avoid life’s inconvenient truths.

    Highly confident people confront life’s issues at the root before the disease can spread any farther. They know that problems left unaddressed have a way of multiplying as the days, weeks and months go by. They would rather have an uncomfortable conversation with their partner today than sweep an inconvenient truth under the rug, putting trust at risk.

    12. They don’t quit because of minor set-backs.

    Highly confident people get back up every time they fall down. They know that failure is an unavoidable part of the growth process. They are like a detective, searching for clues that reveal why this approach didn’t work. After modifying their plan, they try again (but better this time).

    13. They don’t require anyone’s permission to act.

    Highly confident people take action without hesitation. Every day, they remind themselves, “If not me, who?”

    Advertising

    14. They don’t limit themselves to a small toolbox.

    Highly confident people don’t limit themselves to Plan A. They make use of any and all weapons that are at their disposal, relentlessly testing the effectiveness of every approach, until they identify the strategies that offer the most results for the least cost in time and effort.

    15. They don’t blindly accept what they read on the Internet as “truth” without thinking about it.

    Highly confident people don’t accept articles on the Internet as truth just because some author “said so”. They look at every how-to article from the lens of their unique perspective. They maintain a healthy skepticism, making use of any material that is relevant to their lives, and forgetting about the rest. While articles like this are a fun and interesting thought-exercise, highly confident people know that they are the only person with the power to decide what “confidence” means.

    Read Next