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Ask the Entrepreneurs: 13 Ways to Make Sense of Your Social Media Feeds Each Day

Ask the Entrepreneurs: 13 Ways to Make Sense of Your Social Media Feeds Each Day


    Ask The Entrepreneurs
    is a regular series where members of those involved in the Young Entrepreneur Council are asked a single question that aims to help Lifehack readers level up their own lives, whether in a area of management, communication, business or life in general.

    Here’s the question posed in this edition of Ask The Entrepreneurs:

    How do you, as a busy entrepreneur, find the time each day to keep up with social media?

    1. Newsflash: I’m Engaged!

    Laura Roeder

      Writing 140-character tweets or replying to a Facebook comment takes minutes — entrepreneurs waste hours on social media when they’re reading, not engaging. Twitter and Facebook were designed to suck you in to click on photo albums, read blog posts, and watch videos, but none of these activities grow your business! Make sure you’re spending your time engaging with, not consuming, social media.

      Laura Roeder, LKR

      2. Take It Personally

        When I’m pressed for time I look for more tasks that I can give to my virtual team that free up space to connect on social media. It’s not about “keeping up” with every post and link but really listening to, sharing with the community to build relationships. That’s not something that can be outsourced, so I’ll hand off other tasks to find the time.

        Kelly AzevedoShe’s Got Systems

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        3. Timebox Your Tweets

        Lea Woodward

          Interacting on social media in batches of time helps timebox it and keeps you focused. During that time, using web tools enables you to schedule useful resources to share, and also allows you to space out your interactions and responses so you’re not interacting in one overwhelming stream of activity during that period.

          Lea Woodward, Startup Training School

          4. Check Your Pulse Daily

            Set up time daily to share original content and other articles through news aggregates such as Pulse. Review what your followers are saying so you can connect and look for ways to be of service more effectively.

            Michael BrunyAmbassador Bruny.Com


            5. No Smartphone Necessary

              I connect Twitter to my cell phone — I get text notifications when someone mentions me, and sending a Tweet as a text message is much easier then doing it from the computer or even a phone app. Sending the Tweet via text message is as simple as sending a text to anyone else. It flows easier into my day this way, since I don’t get distracted by my feed.

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              Raoul Davis, Ascendant Group

              6. Stick to Your Discipline

                It can be easy to get swept up in social media and, as a result, work less efficiently. Instead of always being on, put aside a couple hours each day to answer emails, tweet things out, respond to @replies, etc. The rest of the time? Close those tabs! You don’t want the temptation. Believe me.

                Steph AuteriWord Nerd Pro


                7. It’s Just Another Part of Communication

                  I need to send out emails, return phone calls and even stick a letter in the mail today. I keep track of all of those things on one list and I keep social media tasks on the same list. Twitter and all the rest are just additional communication tools, and I treat them as such.

                  Thursday Bram, Hyper Modern Consulting


                  8. Set a Social Media Schedule

                    When using social networks, it’s important to set aside time to keep active and be consistent in your posting. Make sure you can use them live in real-time too. Occasionally, some accounts schedule their updates to go out later through TweetDeck on a specific date or time.

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                    Lane Sutton, Social Media from a Teen


                    9. Can’t Beat Buffer

                      Personal and business branding require maintaining active social media profiles, but it is tough to find the time for posting new content as a busy entrepreneur in this 24/7 news cycle. I am indebted to Buffer App; it’s the tool that helps me maintain an active Twitter presence without the headache of babysitting my feed. Use the bookmarklet to add updates to a queue, and let Buffer do the rest!

                      Doreen Bloch, Poshly Inc.

                      10. Let’s Hear It for HootSuite!

                        I use HootSuite to manage all of my networks easily and schedule updates. In just a few clicks, I can send messages across all of my networks, which saves me tons of time.

                        Ben Lang, EpicLaunch



                        11. Integrate, Don’t Interrupt

                          I see social media not as an interruption or something to be scheduled throughout my day, but rather as part of my everyday activities. My setup in the TalentEgg office has a full computer screen devoted to HootSuite so that I can casually stay up-to-date with what’s happening throughout the company’s social media channels.

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                          Lauren Friese, TalentEgg Inc.

                          12. Consistency Is Key

                          Nick Friedman

                            It’s best to delegate that job if possible, so you can be consistent with your postings. If delegation isn’t an option, set aside 10-15 minutes each day (broken up into two or three separate, 5-minute periods) where you focus on posting, tweeting, and responding to social media.

                            Nick Friedman, College Hunks Hauling Junk


                            13. Download Those Mobile Apps

                            John Hall

                              Make it as easy as you possibly can. This means make sure that you have all of the mobile apps. Have these apps be the first ones you see when you touch your phone. Most people look at their phone quite frequently when they have down time. The more you are reminded to post, the more time you will make.

                              John Hall, Digital Talent Agents

                              How do you make sense of your social media feeds each day? Let us know in the comments below!

                              (Photo credit: Social Media Button on a Keyboard via Shutterstock)

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                                Last Updated on February 21, 2019

                                The Secret to Effective Conflict Resolution: The IBR Approach

                                The Secret to Effective Conflict Resolution: The IBR Approach

                                In business, in social relationships, in family… In whatever context conflict is always inevitable, especially when you are in the leader role. This role equals “make decisions for the best of majority” and the remaining are not amused. Conflicts arise.

                                Conflicts arise when we want to push for a better quality work but some members want to take a break from work.

                                Conflicts arise when we as citizens want more recreational facilities but the Government has to balance the needs to maintain tourism growth.

                                Conflicts are literally everywhere.

                                Avoiding Conflicts a No-No and Resolving Conflicts a Win-Win

                                Avoiding conflicts seem to be a viable option for us. The cruel fact is, it isn’t. Conflicts won’t walk away by themselves. They will, instead, escalate and haunt you back even more when we finally realize that’s no way we can let it be.

                                Moreover, avoiding conflicts will eventually intensify the misunderstanding among the involved parties. And the misunderstanding severely hinders open communication which later on the parties tend to keep things secret. This is obviously detrimental to teamwork.

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                                Some may view conflicts as the last step before arguments. And they thus leave it aside as if they never happen. This is not true.

                                Conflicts are the intersect point between different individuals with different opinions. And this does not necessarily lead to argument.

                                Instead, proper handling of conflicts can actually result in a win-win situation – both parties are pleased and allies are gained. A better understanding between each other and future conflicts are less likely to happen.

                                The IBR Approach to Resolve Conflicts

                                Here, we introduce to you an effective approach to resolve conflicts – the Interest-Based Relational (IBR) approach. The IBR approach was developed by Roger Fisher and William Ury in their 1981 book Getting to Yes. It stresses the importance of the separation between people and their emotions from the problem. Another focus of the approach is to build mutual understanding and respect as they strengthen bonds among parties and can ultimately help resolve conflicts in a harmonious way. The approach suggests a 6-step procedure for conflict resolution:

                                Step 1: Prioritize Good Relationships

                                How? Before addressing the problem or even starting the discussion, make it clear the conflict can result in a mutual trouble and through subsequent respectful negotiation the conflict can be resolved peacefully. And that brings the best outcome to the whole team by working together.

                                Why? It is easy to overlook own cause of the conflict and point the finger to the members with different opinions. With such a mindset, it is likely to blame rather than to listen to the others and fail to acknowledge the problem completely. Such a discussion manner will undermine the good relationships among the members and aggravate the problem.

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                                Example: Before discussion, stress that the problem is never one’s complete fault. Everyone is responsible for it. Then, it is important to point out our own involvement in the problem and state clearly we are here to listen to everyone’s opinions rather than accusing others.

                                Step 2: People Are NOT the Cause of Problem

                                How? State clearly the problem is never one-sided. Collaborative effort is needed. More importantly, note the problem should not be taken personally. We are not making accusations on persons but addressing the problem itself.

                                Why? Once things taken personally, everything will go out of control. People will become irrational and neglect others’ opinions. We are then unable to address the problem properly because we cannot grasp a fuller and clearer picture of the problem due to presumption.

                                Example: In spite of the confronting opinions, we have to emphasize that the problem is not a result of the persons but probably the different perspectives to view it. So, if we try to look at the problem from the other’s perspective, we may understand why there are varied opinions.

                                Step 3: Listen From ALL Stances

                                How? Do NOT blame others. It is of utmost importance. Ask for everyone’s opinions. It is important to let everyone feel that they contribute to the discussion. Tell them their involvement is essential to solve the problem and their effort is very much appreciated.

                                Why? None wants to be ignored. If one feels neglected, it is very likely for he/she to be aggressive. It is definitely not what we hope to see in a discussion. Acknowledging and being acknowledged are equally important. So, make sure everyone has equal opportunity to express their views. Also, realizing their opinions are not neglected, they will be more receptive to other opinions.

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                                Example: A little trick can played here: Invite others to talk first. It is an easy way to let others feel involved and ,more importantly, know their voices are heard. Also, we can show that we are actively listening to them by giving direct eye-contact and nodding. One important to note is that never interrupt anyone. Always let them finish first beforeanother one begins.

                                Step 4: Listen Comes First, Talk Follows

                                How? Ensure everyone has listened to one another points of view. It can be done by taking turn to speak and leaving the discussion part at last. State once again the problem is nothing personal and no accusation should be made.

                                Why? By turn-taking, everyone can finish talking and voices of all sides can be heard indiscriminantly. This can promote willingness to listen to opposing opinions.

                                Example: We can prepare pieces of paper with different numbers written on them. Then, ask different members to pick one and talk according to the sequence of the number. After everyone’s finished, advise everyone to use “I” more than “You” in the discussion period to avoid others thinking that it is an accusation.

                                Step 5: Understand the Facts, Then Address the Problem

                                How? List out ALL the facts first. Ask everyone to tell what they know about the problems.

                                Why? Sometimes your facts are unknown to the others while they may know something we don’t. Missing out on these facts could possibly lead to inaccurate capture of the problem. Also, different known facts can lead to different perception of the matter. It also helps everyone better understand the problem and can eventually help reach a solution.

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                                Example: While everyone is expressing their own views, ask them to write down everything they know that is true to the problem. As soon as everyone has finished, all facts can be noted and everyone’s understanding of the problem is raised.

                                Step 6: Solve the Problem Together

                                How? Knowing what everyone’s thinking, it is now time to resolve the conflict. Up to this point, everyone should have understood the problem better. So, it is everyone’s time to suggest some solutions. It is important not to have one giving all the solutions.

                                Why? Having everyone suggesting their solutions is important as they will not feel excluded and their opinions are considered. Besides, it may also generate more solutions that can better resolve the conflicts. Everyone will more likely be satisfied with the result.

                                Example: After discussion, ask all members to suggest any possible solutions and stress that all solutions are welcomed. State clearly that we are looking for the best outcomes for everyone’s sake rather than battling to win over one another. Then, evaluate all the solutions and pick the one that is in favor of everyone.

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