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Ask the Entrepreneurs: 13 Ways to Make Sense of Your Social Media Feeds Each Day

Ask the Entrepreneurs: 13 Ways to Make Sense of Your Social Media Feeds Each Day


    Ask The Entrepreneurs
    is a regular series where members of those involved in the Young Entrepreneur Council are asked a single question that aims to help Lifehack readers level up their own lives, whether in a area of management, communication, business or life in general.

    Here’s the question posed in this edition of Ask The Entrepreneurs:

    How do you, as a busy entrepreneur, find the time each day to keep up with social media?

    1. Newsflash: I’m Engaged!

    Laura Roeder

      Writing 140-character tweets or replying to a Facebook comment takes minutes — entrepreneurs waste hours on social media when they’re reading, not engaging. Twitter and Facebook were designed to suck you in to click on photo albums, read blog posts, and watch videos, but none of these activities grow your business! Make sure you’re spending your time engaging with, not consuming, social media.

      Laura Roeder, LKR

      2. Take It Personally

        When I’m pressed for time I look for more tasks that I can give to my virtual team that free up space to connect on social media. It’s not about “keeping up” with every post and link but really listening to, sharing with the community to build relationships. That’s not something that can be outsourced, so I’ll hand off other tasks to find the time.

        Kelly AzevedoShe’s Got Systems

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        3. Timebox Your Tweets

        Lea Woodward

          Interacting on social media in batches of time helps timebox it and keeps you focused. During that time, using web tools enables you to schedule useful resources to share, and also allows you to space out your interactions and responses so you’re not interacting in one overwhelming stream of activity during that period.

          Lea Woodward, Startup Training School

          4. Check Your Pulse Daily

            Set up time daily to share original content and other articles through news aggregates such as Pulse. Review what your followers are saying so you can connect and look for ways to be of service more effectively.

            Michael BrunyAmbassador Bruny.Com


            5. No Smartphone Necessary

              I connect Twitter to my cell phone — I get text notifications when someone mentions me, and sending a Tweet as a text message is much easier then doing it from the computer or even a phone app. Sending the Tweet via text message is as simple as sending a text to anyone else. It flows easier into my day this way, since I don’t get distracted by my feed.

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              Raoul Davis, Ascendant Group

              6. Stick to Your Discipline

                It can be easy to get swept up in social media and, as a result, work less efficiently. Instead of always being on, put aside a couple hours each day to answer emails, tweet things out, respond to @replies, etc. The rest of the time? Close those tabs! You don’t want the temptation. Believe me.

                Steph AuteriWord Nerd Pro


                7. It’s Just Another Part of Communication

                  I need to send out emails, return phone calls and even stick a letter in the mail today. I keep track of all of those things on one list and I keep social media tasks on the same list. Twitter and all the rest are just additional communication tools, and I treat them as such.

                  Thursday Bram, Hyper Modern Consulting


                  8. Set a Social Media Schedule

                    When using social networks, it’s important to set aside time to keep active and be consistent in your posting. Make sure you can use them live in real-time too. Occasionally, some accounts schedule their updates to go out later through TweetDeck on a specific date or time.

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                    Lane Sutton, Social Media from a Teen


                    9. Can’t Beat Buffer

                      Personal and business branding require maintaining active social media profiles, but it is tough to find the time for posting new content as a busy entrepreneur in this 24/7 news cycle. I am indebted to Buffer App; it’s the tool that helps me maintain an active Twitter presence without the headache of babysitting my feed. Use the bookmarklet to add updates to a queue, and let Buffer do the rest!

                      Doreen Bloch, Poshly Inc.

                      10. Let’s Hear It for HootSuite!

                        I use HootSuite to manage all of my networks easily and schedule updates. In just a few clicks, I can send messages across all of my networks, which saves me tons of time.

                        Ben Lang, EpicLaunch



                        11. Integrate, Don’t Interrupt

                          I see social media not as an interruption or something to be scheduled throughout my day, but rather as part of my everyday activities. My setup in the TalentEgg office has a full computer screen devoted to HootSuite so that I can casually stay up-to-date with what’s happening throughout the company’s social media channels.

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                          Lauren Friese, TalentEgg Inc.

                          12. Consistency Is Key

                          Nick Friedman

                            It’s best to delegate that job if possible, so you can be consistent with your postings. If delegation isn’t an option, set aside 10-15 minutes each day (broken up into two or three separate, 5-minute periods) where you focus on posting, tweeting, and responding to social media.

                            Nick Friedman, College Hunks Hauling Junk


                            13. Download Those Mobile Apps

                            John Hall

                              Make it as easy as you possibly can. This means make sure that you have all of the mobile apps. Have these apps be the first ones you see when you touch your phone. Most people look at their phone quite frequently when they have down time. The more you are reminded to post, the more time you will make.

                              John Hall, Digital Talent Agents

                              How do you make sense of your social media feeds each day? Let us know in the comments below!

                              (Photo credit: Social Media Button on a Keyboard via Shutterstock)

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                                Last Updated on February 25, 2020

                                5 Rules for Overcoming Adversity and Emotional Pain

                                5 Rules for Overcoming Adversity and Emotional Pain

                                “Some people choose to see the ugliness in this world, the disarray. I choose to see the beauty. To believe there is an order to our days. A purpose.” – from the popular show, “Westworld”

                                It’s different for us all. My personal quest for purpose began with five stages of grief and one startling realization that everything’s endlessly fragile. Adversity, as it happens by rule, found me terribly unprepared, so I decided to take my time. Today, I can honestly say that I’ve grown.

                                Ugliness and beauty, good and evil, pain and laughter – everything in the universe consists of two forces that are opposing but complementary. In the face of difficulty, that is the only mantra you need.

                                Here’s how I learned it and why you should too, with five simple rules.

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                                1. Embrace the Complexity

                                Quite insidiously, adversities come in all shapes and sizes. Paralyzing physical disabilities, mind-wracking mental problems, ruthless emotional havocs, all leading to the same painful acknowledgement: all the beauty in the world cannot possibly make up for the ugliness that surrounds us. Shattered to pieces, helpless and bare naked, we sit in our therapy chairs, apologizing for being so negative.

                                Eventually, what it all comes down to is the nature of negative emotion. Our positives overshadow our negatives, thus wrongly teaching us that the road to well-being is paved with nothing but positive feelings and thoughts. How utterly wrong!

                                “If you’re not failing every now and then, it’s a sign you’re not doing anything innovative”, Woody Allen said.

                                It’s a classic “learn from your mistakes” rule, but in this case, it implies growing from negative experiences. Make peace with your negativities and embrace beauty and ugliness alike! Accepting this marvellously complex world just as it is will allow you to find purpose in adversity and meaning in misery.

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                                2. Find Balance, Regain Control

                                Still, accepting adversity is only the first step toward eventual victory. One can endure only so much trauma in life; if we’re not prepared to deal with difficulties in a productive way, even the minor setbacks can get us off track. Our strengths come from learning, and the best way to learn is through a series of trials and errors. Just like phases of grief or stages of drug addiction, adversities suggest a disabling loss of control, so find your way to regain it.

                                Some call it the coping mechanism; for others, it’s a spiritual will. However you choose to name yours, know that not all supporting systems are equally beneficial, though each is effective in its own way. Escapism was mine, but it only helped me retain the illusion of beauty. It wasn’t until I opened up toward the ugliness and accepted the naked truth that I was finally free. Whether you choose to dwell in art, religion and spiritualism, thus feeding your resilience from within or to reach out to others for help, choose wisely.

                                Whatever the means, the second rule is a golden one: find your inner balance and stick to it. Eventually, it will lead you out of the vicious circle.

                                3. Fight with Patience

                                My bargaining turned in depression with a single touch. Fearless and free, my dance instructor timidly put her hands on my shoulders and I realized, for the first time, just how tense, stiff and cloistered I was. And just like that, I started letting go. Adversities have their sneaky ways, but in my experience, becoming aware is what hurts the worst. It took me a year to recover from this little moment of self-discovery, and I know remember it as the edge of the rabbit hole.

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                                Some sufferings are impossible to console; I know that now. The only way to get through is to, well, get through. Depression and despair are only the beginning of the excruciatingly unnerving process that ravages the mind and shrivels the soul, and once they strike, there is no easy way back. So, fight them with patience. When your head starts spinning and your feet lose ground, go to your happy place. Over there, you’ll be reminded that nothing is forever, not even our little existential psychosis.

                                Take a deep breath and say “om”. When things cannot be combated, they have to be endured, so practice patience and learn to let go. Finally, keep repeating to yourself that this too shall pass.

                                4. Keep Swimming

                                Nothing is impossible, in the end. Your negative thoughts will gently pour into your positive ones, just as two streams come together to become a river. In the event of the inevitable disaster, one can only be as calm as still water. Suffering teaches patience, and the latter gives rise to flexibility. Ultimately, what is life than a series of unfortunate events and a handful of bright moments in between? If adversities are impossible to avoid, than learn to glide through as smoothly and patiently as water does with rocks.

                                Even if spirituality isn’t exactly your cup of tea, you have to admit that this is one solid metaphor. Staying adaptable in the face of change will soothe your panic attacks and keep you sane and sober-blooded. Even if you fail, you’ll know exactly how to breathe and face what’s in front of you once it eventually strikes again. Stay calm and visualize a better tomorrow; if anything else, it will give you strength to dive deep and weather the storm. And, in case there’s somebody’s hand to reach out to, grab it firmly and don’t let go.

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                                Being flexible against adversities takes a lot of learning, just as staying brave demands a lot of courage. It’s a long, arduous step-by-step routine, and you can reach the end only by swimming on. Persist, even when you fall.

                                5. Never Stop Searching for Inspiration

                                And, if it’s a guidance you need, where else to seek it than in experiences of others? Find it in art, in people around you, in chance encounters. The pure beauty of perseverance can be discovered where you expect it the least, so never stop searching for inspiration. If self-help literature soothes your pains and clears your mind, don’t let cynics discourage you. Your path toward reconciliation is nobody’s but yours to choose.

                                Ever heard of Nick Vujicic? Or Nando Parado? Inspiring people sound their yawps over the roofs of the world, sometimes voiceless, sometimes limbless, sometimes both. Born without arms, Jessica Cox became the most unusual certified pilot in the world, and you can rarely see her without a smile on her face. If you’ve already ripped all of your bucket lists and said goodbye to your dreams and plans, meet Sean Swarner, who’s officially became the first cancer survivor to climb Mount Everest. The stories just go on.

                                Make your own guidebook! Pen down your positive thoughts, cover your walls with quotes and devise your personal mantras. Whenever things get hard, they’ll be there to remind you of what you need to do. It’s the simplest of all life hacks, and one of the most effective ones.

                                Find beauty in the world, but never stay blind for its ugliness. However daunting, adversities and emotional pain challenge our inner strength, thus making us resilient and allowing us to grow. As soon as you recognize them as the wind in your sails instead of the devastating storm, the purpose will become simple and clear.

                                Featured photo credit: Unsplash via unsplash.com

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