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6 Ways to Make Your Daily Social Media Activities More Productive with Buffer

6 Ways to Make Your Daily Social Media Activities More Productive with Buffer

    There were some stunning facts released recently from both Twitter and Facebook:

    Twitter is on track to hit 500 million accounts by February. At the same time, Facebook is looking at hitting 1 billion users in August.

    On top of this, it seems as if every day there are plenty of success stories of how people found a job through Twitter, how they found new clients or speaking gigs via Facebook, or connected to new people to expand their network. So the benefits from using social networks professionally are extremely powerful. Yet building up your personal brand through Twitter and Facebook is often a hard and time consuming task.

    So here are 6 tips on helping you build a stronger personal brand on Twitter and Facebook by saving time on posting and growing your network.

    1. Post Tweets at a better time – from any website with Buffer

    The key app I am using to make my day to day social media activities more painless is Buffer. It is a new way to tweet and post to Facebook at better times. You simply add tweets to your queue and they are “automagically” scheduled to be posted spaced out over the course of the day.

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      You can add updates from any website with the handy browser extensions (Chrome, Safari or Firefox). All you do is click the Buffer icon whenever you want to share an article, and click “add to Buffer”. In a recent study, Buffer has shown to improve clicks on your Tweets by 200% and get you (on average) double the number of retweets. All simply by filling up your Buffer and letting it do its work.

      2. Use ifttt & Buffer to put Twitter to work for you

      Another app that has facilitated my life greatly is called ifttt (“if this then that”). It allows you to connect any two web services together and combine their powers. Here are a few examples on what ifttt allows you to do:

      • You star something in Google Reader –> It is added as a Tweet to your Buffer
      • You take a picture with Instagram –> it is added to your Dropbox
      • Save a bookmark to Delicious –> Add as a Facebook post to Buffer

         

        Overall I found that ifttt just streamlines the process of using Twitter and social media in an incredible way. The best part? There are absolutely no boundaries of which types of “recipes” you can create. Be sure to check it out.

        3. Add to Buffer right from Twitter.com

        Another powerful way to make keeping in touch with your followers is to use Buffer’s functionality to schedule retweets right from Twitter.com. By installing the browser extension for Chrome, Firefox or Chrome, you will get a new little Buffer icon right inside Twitter.com

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          What I like to do then is browse my Twitter stream and whenever a Tweet is worthy of a retweet, I can hit the Buffer icon. That way I can spend a few minutes on Twitter and add 5 or so retweets to my Buffer, without ever flooding my stream.

          4. Post Tweets at optimal times with SocialBro

          This next tip involves the use of an awesome app I started to use a few weeks back called SocialBro. Amongst lots of great analytics insights, the app looks at your followers and finds out the best time to tweet for you.

            Once you receive your report for best tweeting times, you can click the “configure in Buffer” button. It will set your top tweeting times as a schedule inside Buffer. From now on, all you have to do is add tweets to your Buffer and they are posted for you at these optimal times.

            5. Add to Buffer form Flipboard, Zite and Pulse

            The one feature I couldn’t live without when reading on Flipboard or Zite is the ability to email in Tweets and Facebook posts right from the articles you are reading. On your iPad, just tap the “email link” as shown below. You can then type in your secret Buffer email and send it off.

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              Once you find your secret Buffer email you just hit the email link whenever you find an interesting post. Buffer will automatically recognize which email address your updates are coming from. It will put the subject line as the title of the tweet. At the same time, it also grabs the link from the body of the email and shortens it for you.

              So all you have to do is hit “send” and a new tweet lands in your Buffer. Handy right?

              There are also mobile apps available for your Buffer account. It means you can add Facebook updates or tweet to your Buffer while on the go easily.

              Both the Android app and iPhone app have the functionality of adding articles right from the browser to your Buffer. Whenever you are reading a post, just click the “share” menu in Android and you can add the tweet to your Buffer.

              I have a 15 minute train ride every morning. That’s a fantastic chance to browse the latest articles and add everything I like to my Buffer. It keeps my stream steady and my followers posted with the latest stuff I have found helpful. And best of all — it never overwhelms them with too much content in too little time.

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              6. Track your clicks, retweets and reach of Tweets

              One saying that I always bear in my mind is a quote I first heard from Tim Ferriss:

              “You can’t improve what you can’t measure.”

              So tracking how well you are performing on Twitter and Facebook is the only way to also get better with your tactics. Buffer comes with a handy analytics feature. Every tweet you send with the sharing platform will be tracked for you.

              You will know how many clicks, retweets and reach you have received and — most importantly — who has retweeted, “favorited” and replied to your tweets. You can follow new folks that have retweeted you right from there or thank them for it.

                With just one glance at your tweets you can see which ones are getting the most clicks. I have found this to be a great way to focus on improving your tweet copywriting, as you are constantly reminded what your followers are most interested in.

                The Power of Growing Your Social Media Accounts.

                Having a solid following on both Twitter and Facebook has proven to be extremely helpful for me. Whenever there is an issue that arises or help I might need, I can just send out a quick tweet or post to Facebook and there will be a ton of replies. Over the past 10 months, I have grown my audience on Twitter to around 5000 people, purely by providing interesting content through Buffer.

                Do you think some of the above tips can help to make you more productive using Twitter and Facebook? What other methods are you using to grow your audience?

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                6 Ways to Make Your Daily Social Media Activities More Productive with Buffer

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                Last Updated on September 18, 2020

                13 Helping Points When Things Don’t Go Your Way

                13 Helping Points When Things Don’t Go Your Way

                For the original article by Celestine: 13 Helping Points When Things Don’t Go Your Way

                “We all have problems. The way we solve them is what makes us different.” ~Unknown

                “It’s not stress that kills us, it is our reaction to it.” – Hans Selye

                Have you ever experienced moments when things just don’t go your way? For example, losing your keys, accidentally spilling your drink, waking up late, missing your buses/trains, forgetting to bring your things, and so on?

                You’re not alone. All of us, myself included, experience times when things don’t go as we expect.

                Here is my guide on how to deal with daily setbacks.

                1. Take a step back and evaluate

                When something bad happens, take a step back and evaluate the situation. Some questions to ask yourself:

                1. What is the problem?
                2. Are you the only person facing this problem in the world today?
                3. How does this problem look like at an individual level? A national level? On a global scale?
                4. What’s the worst possible thing that can happen to you as a result of this?
                5. How is it going to impact your life in the next 1 year? 5 years? 10 years?

                Doing this exercise is not to undermine the problem or disclaiming responsibility, but to consider different perspectives, so you can adopt the best approach for it. Most problems we encounter daily may seem like huge issues when they crop up, but most, if not all, don’t have much impact in our life beyond that day.

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                2. Vent if you have to, but don’t linger on the problem

                If you feel very frustrated and need to let off some steam, go ahead and do that. Talk to a friend, complain, crib about it, or scream at the top of your lungs if it makes you happy.

                At the same time, don’t get caught up with venting. While venting may temporarily relieve yourself, it’s not going to solve the problem ultimately. You don’t want to be an energy vampire.

                Vent if there’s a need to, but do it for 15 to 20 minutes. Then move on.

                3. Realize there are others out there facing this too

                Even though the situation may be frustrating, you’re not alone. Remember there are almost 7 billion people in the world today, and chances are that other people have faced the same thing before too. Knowing it’s not just you helps you to get out of a self-victimizing mindset.

                4. Process your thoughts/emotions

                Process your thoughts/emotions with any of the four methods:

                1. Journal. Write your unhappiness in a private diary or in your blog. It doesn’t have to be formal at all – it can be a brain dump on rough paper or new word document. Delete after you are done.
                2. Audio taping. Record yourself as you talk out what’s on your mind. Tools include tape recorder, your PC (Audacity is a freeware for recording/editing audio) and your mobile (most mobiles today have audio recording functions). You can even use your voice mail for this. Just talking helps you to gain awareness of your emotions. After recording, play back and listen to what you said. You might find it quite revealing.
                3. Meditation. At its simplest form, meditation is just sitting/lying still and observing your reality as it is – including your thoughts and emotions. Some think that it involves some complex mambo-jumbo, but it doesn’t.
                4. Talking to someone. Talking about it with someone helps you work through the issue. It also gets you an alternate viewpoint and consider it from a different angle.

                5. Acknowledge your thoughts

                Don’t resist your thoughts, but acknowledge them. This includes both positive and negative thoughts.

                By acknowledging, I mean recognizing these thoughts exist. So if say, you have a thought that says, “Wow, I’m so stupid!”, acknowledge that. If you have a thought that says, “I can’t believe this is happening to me again”, acknowledge that as well.

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                Know that acknowledging the thoughts doesn’t mean you agree with them. It’s simply recognizing the existence of said thoughts so that you can stop resisting yourself and focus on the situation on hand.

                6. Give yourself a break

                If you’re very stressed out by the situation, and the problem is not time sensitive, then give yourself a break. Take a walk, listen to some music, watch a movie, or get some sleep. When you’re done, you should feel a lot more revitalized to deal with the situation.

                7. Uncover what you’re really upset about

                A lot of times, the anger we feel isn’t about the world. You may start off feeling angry at someone or something, but at the depth of it, it’s anger toward yourself.

                Uncover the root of your anger. I have written a five part anger management series on how to permanently overcome anger.

                After that, ask yourself: How can you improve the situation? Go to Step #9, where you define your actionable steps. Our anger comes from not having control on the situation. Sitting there and feeling infuriated is not going to change the situation. The more action we take, the more we will regain control over the situation, the better we will feel.

                8. See this as an obstacle to be overcome

                As Helen Keller once said,

                “Character cannot be developed in ease and quiet. Only through experiences of trial and suffering can the soul be strengthened, vision cleared, ambition inspired and success achieved.”

                Whatever you’re facing right now, see it as an obstacle to be overcome. In every worthy endeavor, there’ll always be countless obstacles that emerge along the way. These obstacles are what separate the people who make it, and those who don’t. If you’re able to push through and overcome them, you’ll emerge a stronger person than before. It’ll be harder for anything to get you down in the future.

                9. Analyze the situation – Focus on actionable steps

                In every setback, there are going to be things that can’t be reversed since they have already occurred. You want to focus on things that can still be changed (salvageable) vs. things that have already happened and can’t be changed. The only time the situation changes is when you take steps to improve it. Rather than cry over spilt milk, work through your situation:

                1. What’s the situation?
                2. What’s stressing you about this situation?
                3. What are the next steps that’ll help you resolve them?
                4. Take action on your next steps!

                After you have identified your next steps, act on them. The key here is to focus on the actionable steps, not the inactionable steps. It’s about regaining control over the situation through direct action.

                10. Identify how it occurred (so it won’t occur again next time)

                A lot of times we react to our problems. The problem occurs, and we try to make the best out of what has happened within the context. While developing a healthy coping mechanism is important (which is what the other helping points are on), it’s also equally important, if not more, to understand how the problem arose. This way, you can work on preventing it from taking place next time, vs. dealing reactively with it.

                Most of us probably think the problem is outside of our control, but reality is most of the times it’s fully preventable. It’s just a matter of how much responsibility you take over the problem.

                For example, for someone who can’t get a cab for work in the morning, he/she may see the problem as a lack of cabs in the country, or bad luck. However, if you trace to the root of the problem, it’s probably more to do with (a) Having unrealistic expectations of the length of time to get a cab. He/she should budget more time for waiting for a cab next time. (b) Oversleeping, because he/she was too tired from working late the previous day. He/she should allocate enough time for rest next time. He/she should also pick up better time management skills, so as to finish work in lesser time.

                11. Realize the situation can be a lot worse

                No matter how bad the situation is, it can always be much worse. A plus point vs. negative point analysis will help you realize that.

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                12. Do your best, but don’t kill yourself over it

                No matter how bad your situation may seem, do your best, but don’t kill yourself over it. Life is too beautiful to worry so much over daily issues. Take a step back (#1), give yourself a break if you need to (#6), and do what you can within your means (#9). Everything else will unfold accordingly. Worrying too much about the outcome isn’t going to change things or make your life any better.

                13. Pick out the learning points from the encounter

                There’s something to learn from every encounter. What have you learned from this situation? What lessons have you taken away?

                After you identify your learning points, think about how you’re going to apply them moving forward. With this, you’ve clearly gained something from this encounter. You’ve walked away a stronger, wiser, better person, with more life lessons to draw from in the future.

                Get the manifesto version of this article: [Manifesto] What To Do When Things Don’t Go Your Way

                Featured photo credit: Alice Donovan Rouse via unsplash.com

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