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6 Secrets of Bad Presentations (and How to Avoid Them)

6 Secrets of Bad Presentations (and How to Avoid Them)


    Being nervous about a presentation is pretty normal.

    None of us want to deliver a bad presentation and we have all sat through enough horrible ones to know that it is possible.  Our worst nightmare is looking out into the audience and seeing a sea of glossed over eyes, people checking their cell phones and the rest counting ceiling tiles.

    This doesn’t happen by accident, so don’t let this happen to you! While there are no universal formulas to delivering a presentation, aside from the tremendous amount of advice and angles to deliver a spectacular one, avoid the following at all costs.

    Start by Disqualifying Yourself

    In an effort to say something, a person can  immediately disqualify themselves with one of the following statements:

    “I’m not exactly an expert on this subject”

    (Oh? Then why should we listen to you?)

    “I really don’t know what to say”

    (Then why are you up there?)

    “Ummmm… so… yeah….ummmm… my presentation…”

    (Speak with purpose! Don’t just open your mouth to say…something.)

    “I hope you don’t find my presentation boring”

    (This conveys a serious lack of confidence in your presentation.)

    This one, more than any other, is attributed to lack of confidence and nervousness, but these statements are credibility killers. Unless you’re using those as a specific lead-in to what you’re going to say, your audience will have already pegged you as a mediocre presenter (at best). To get you through this crucial moment, take a deep breath in and just start your presentation.

    Never Make Eye Contact

    This is a great way to let your audience feel disconnected from you. Look at the back wall, the ceiling, your shoes a gaping void in the universe, or just anywhere that isn’t your audience.

    Connecting with your audience requires you to at least look at them. Make eye-contact with a person for a few brief moments and then pick somebody else until you’ve made your rounds around the room. For the nervous types who hate making eye-contact, look at their foreheads.

    Don’t Bother With an Equipment Check

    Nothing kills the mood more than waiting twenty minutes for a presenter to work through their technical issues.

    Get to the presentation room at least an hour before people arrive and make sure any equipment you’ll be using is in good working order. Make sure to plan for the worst and always have a backup plan! Technology has come a long way, but it’s still not 100% reliable when you need it to be.

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    “Kind of” Know Your Content

    Uttering the phrases “I’ll put it together on stage,” “I kind of got it,” and “I get the jist of it” are surefire predictors that you will stumble through your presentation. It will come across sloppy, disorganized and unprofessional.

    Make sure that when you deliver your presentation, you know the content so well you can teach it to another person. Because in a way, that’s exactly what you’re doing. Also, be ready for questions afterward.

    Alienate Your Audience

    In high school, our communications teacher took us (a class  of 16) to a Microsoft conference, where they were unveiling Active Directory. During the keynote, in a room with over 200 people, the first thing out of the speaker’s mouth was, “I know there are students in here right now and that’s great, but this presentation isn’t for you.”

    Don’t do that, ever.

    Know your audience! Speak their language, their tone and their energy level – communicate with them, not at them.

    [Our classroom, by the way, was test piloting a new program that trained students to get their Microsoft certifications]

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    Ramble On/Ignore Your Time

    Go off on tangents, ignore your time and make sure to speak longer than for what you’ve been scheduled. This is one guaranteed way to disrespect the person/events following you and your audience who is waiting for you to finish. Unless, of course, everybody is on the edge of their seats hanging on to your every word. (*Hint – they will tell you to keep going if that’s the case)

    The one way around this is to practice, practice, practice… out loud! It’s always perfect in your head, but reality comes a knocking when you practice out loud. Refine your presentation until it hits all your major points within your time limit. Your audience will love you for it.

    In fact, the guaranteed way to avoid many of these, is to practice at nausea. Practice walking on to the stage, saying your opening line and delivering the entire presentation. Get feedback from anybody who is willing to listen. Doing so will put you in a better class of presenters – one that people will want to sit through.

    (Photo credit: Businessman with Dunce Cap in Corner via Shutterstock)

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    Last Updated on March 14, 2019

    7 Questions to Ask in a Job Interview That Will Impress the Interviewer

    7 Questions to Ask in a Job Interview That Will Impress the Interviewer

    Recruiters might hold thousands of interviews in their careers and a lot of them are reporting the same thing—that most candidates play it safe with the questions they ask, or have no questions to ask in a job interview at all.

    For job applicants, this approach is crazy! This is a job that you’re going to dedicate a lot of hours to and that might have a huge impact on your future career. Don’t throw away the chance to figure out if the position is perfect for you.

    Here are 7 killer questions to ask in a job interview that will both impress your counterpart and give you some really useful insights into whether this job will be a dream … or a nightmare.

    1. What are some challenges I might come up against this role?

    A lesser candidate might ask, “what does a typical day look like in this role?” While this is a perfectly reasonable question to ask in an interview, focusing on potential challenges takes you much further because it indicates that you already are visualizing yourself in the role.

    It’s impressive because it shows that you are not afraid of challenges, and you are prepared to strategize a game plan upfront to make sure you succeed if you get the job.

    It can also open up a conversation about how you’ve solved problems in the past which can be a reassuring exercise for both you and the hiring manager.

    How it helps you:

    If you ask the interviewer to describe a typical day, you may get a vibrant picture of all the lovely things you’ll get to do in this job and all the lovely people you’ll get to do them with.

    Asking about potential roadblocks means you hear the other side of the story—dysfunctional teams, internal politics, difficult clients, bootstrap budgets and so on. This can help you decide if you’re up for the challenge or whether, for the sake of your sanity, you should respectfully decline the job offer.

    2. What are the qualities of really successful people in this role?

    Employers don’t want to hire someone who goes through the motions; they want to hire someone who will excel.

    Asking this question shows that you care about success, too. How could they not hire you with a dragon-slayer attitude like that?

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    How it helps you:

    Interviewers hire people who are great people to work with, but the definition of “great people” differs from person to person.

    Does this company hire and promote people with a specific attitude, approach, worth ethic or communication style? Are the most successful people in this role strong extroverts who love to talk and socialize when you are studious and reserved? Does the company reward those who work insane hours when you’re happiest in a more relaxed environment?

    If so, then this may not be the right match for you.

    Whatever the answer is, you can decide whether you have what it takes for the manager to be happy with your performance in this role. And if the interviewer has no idea what success looks like for this position, this is a sign to proceed with extreme caution.

    3. From the research I did on your company, I noticed the culture really supports XYZ. Can you tell me more about that element of the culture and how it impacts this job role?

    Of course, you could just ask “what is the culture like here? ” but then you would miss a great opportunity to show that you’ve done your research!

    Interviewers give BIG bonus point to those who read up and pay attention, and you’ve just pointed out that (a) you’re diligent in your research (b) you care about the company culture and (c) you’re committed to finding a great cultural fit.

    How it helps you:

    This question is so useful because it lets you pick an element of the culture that you really care about and that will have the most impact on whether you are happy with the organization.

    For example, if training and development is important to you, then you need to know what’s on offer so you don’t end up in a dead-end job with no learning opportunities.

    Companies often talk a good talk, and their press releases may be full of shiny CSR initiatives and all the headline-grabbing diversity programs they’re putting in place. This is your opportunity to look under the hood and see if the company lives its values on the ground.

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    A company that says it is committed to doing the right thing by customers should not judge success by the number of up-sells an employee makes, for instance. Look for consistency, so you aren’t in for a culture shock after you start.

    4. What is the promotion path for this role, and how would my performance on that path be measured?

    To be clear, you are not asking when you will get promoted. Don’t go there—it’s presumptuous, and it indicates that you think you are better than the role you have applied for.

    A career-minded candidate, on the other hand, usually has a plan that she’s working towards. This question shows you have a great drive toward growth and advancement and an intention to stick with the company beyond your current state.

    How it helps you:

    One word: hierarchy.

    All organizations have levels of work and authority—executives, upper managers, line managers, the workforce, and so on. Understanding the hierarchical structure gives you power, because you can decide if you can work within it and are capable of climbing through its ranks, or whether it will be endlessly frustrating to you.

    In a traditional pyramid hierarchy, for example, the people at the bottom tend to have very little autonomy to make decisions. This gets better as you rise up through the pyramid, but even middle managers have little power to create policy; they are more concerned with enforcing the rules the top leaders make.

    If having a high degree of autonomy and accountability is important to you, you may do better in a flat hierarchy where work teams can design their own way of achieving the corporate goals.

    5. What’s the most important thing the successful candidate could accomplish in their first 3 months/6 months/year?

    Of all the questions to ask in a job interview, this one is impressive because it shows that you identify with and want to be a successful performer, and not just an average one.

    Here, you’re drilling down into what the company needs, and needs quite urgently, proving that you’re all about adding value to the organization and not just about what’s in it for you.

    How it helps you:

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    Most job descriptions come with 8, 10 or 12 different job responsibilities and a lot of them with be boilerplate or responsibilities that someone in HR thinks are associated with this role. This question gives you a better sense of which responsibilities are the most important—and they may not be what initially attracted you to the role.

    If you like the idea of training juniors, for example, but success is judged purely on your sales figures, then is this really the job you thought you were applying for?

    This question will also give you an idea of what kind of learning curve you’re expected to have and whether you’ll get any ramp-up time before getting down to business. If you’re the type of person who likes to jump right in and get things done, for instance, you may not be thrilled to hear that you’re going to spend the first three months shadowing a peer.

    6. What do you like about working here?

    This simple question is all about building rapport with the interviewer. People like to talk about themselves, and the interviewer will be flattered that you’re interested in her opinions.

    Hopefully, you’ll find some great connection points that the two of you share. What similar things drive you head into the office each day? How will you fit into the culture?

    How it helps you:

    You can learn a lot from this question. Someone who genuinely enjoys his job will be able to list several things they like, and their answers will sound passionate and sincere. If not….well, you might consider that a red flag.

    Since you potentially can learn a lot about the company culture from this question, it’s a good idea to figure out upfront what’s important to you. Maybe you’re looking for a hands-off boss who values independent thought and creativity? Maybe you work better in environments that move at a rapid, exciting pace?

    Whatever’s important to you, listen carefully and see if you can find any common ground.

    7. Based on this interview, do you have any questions or concerns about my qualifications for the role?

    What a great closing question to ask in a job interview! It shows that you’re not afraid of feedback—in fact, you are inviting it. Not being able to take criticism is a red flag for employers, who need to know that you’ll act on any “coaching moments” with a good heart.

    As a bonus, asking this question shows that you are really interested in the position and wish to clear up anything that may be holding the company back from hiring you.

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    How it helps you:

    What a devious beast this question is! On the surface, it looks straightforward, but it’s actually giving you four key pieces of information.

    First, is the manager capable of giving you feedback when put on the spot like this? Some managers are scared of giving feedback, or don’t think it’s important enough to bother outside of a formal performance appraisal. Do you want to work for a boss like that? How will you improve if no one is telling you what you did wrong?

    Second, can the manager give feedback in a constructive way without being too pillowy or too confrontational? It’s unfair to expect the interviewer to have figured out your preferred way of receiving feedback in the space of an interview, but if she come back with a machine-gun fire of shortcomings or one of those corporate feedback “sandwiches” (the doozy slipped between two slices of compliment), then you need to ask yourself, can you work with someone who gives feedback like that?

    Third, you get to learn the things the hiring manager is concerned about before you leave the interview. This gives you the chance to make a final, tailored sales pitch so you can convince the interviewer that she should not be worried about those things.

    Fourth, you get to learn the things the hiring manager is concerned about period. If turnover is keeping him up at night, then your frequent job hopping might get a lot of additional scrutiny. If he’s facing some issues with conflict or communication, then he might raise concerns regarding your performance in this area.

    Listen carefully: the concerns that are being raised about you might actually be a proxy for problems in the wider organization.

    Making Your Interview Work for You

    Interviews are a two-way street. While it is important to differentiate yourself from every other candidate, understand that convincing the interviewer you’re the right person for the role goes hand-in-hand with figuring out if the job is the right fit for you.

    Would you feel happy in a work environment where the people, priorities, culture and management style were completely at odds with the way you work? Didn’t think so!

    More Resources About Job Interviews

    Featured photo credit: Amy Hirschi via unsplash.com

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