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5 Steps To Conquer Any Networking Event

5 Steps To Conquer Any Networking Event

    Let’s say you’re single, lonely, and desperate for a date. That, of course, isn’t actually the case so you’ll need to use your imagination for a moment. Now imagine that you’ve been invited on a group date with the promise that you’ll definitely hit it off with someone special. The organizer isn’t really sure about that but a match seems likely because more than 500 single, lonely, and fairly desperate people will also be on the group date. It sounds like a sure thing, right?

    Wrong.

    When faced with so much opportunity, your first instinct will be to hunker down with a few friendly faces and wait for the end of the evening. Instead of making something amazing happen, you’ll take the safe route. Unfortunately, the safe route often means you go home alone with a story about the one that got away.

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    Unfortunately, most conferences and networking events end just like that. Now what if I told you there was a different way? What if I told you that, continuing the group date example, I could show you how to do background checks on all the attendees and see what they look like in the buff before ever stepping into the same room? You’d be interested, of course!

    While I won’t tell you how to find compromising photos of everyone attending your next networking event, I’ll give you something just as valuable. Here are five steps you can implement and build upon to make the most of your next networking event:

    1. Establish Event-Specific Goals

    Walking into a networking event or conference without a plan is, barring a miracle, a waste of your time. Without a plan you’ll bounce from event to event and float toward the people you already know. But not this time! This time you’re going to establish real goals for what you’ll get from a specific event.

    For example, a small business owner might attend a local meetup of social media types hoping to expand her network with some web-savvy marketers. Instead of saying, “this meetup will give me the chance to make business contacts” she’ll have a specific outcome in mind and won’t waste time on the wrong people.

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    2. Identify & Research Targets

    Now that you’ve established goals for your event experience, it’s time to do some legwork and figure out who will help you reach those goals. Most conferences and meetups have a list of attendees published in a public space, usually online. Smaller events might just have an Eventbrite homepage while big conferences will often maintain a separate list. Many events use hashtags on Twitter so people attending the event can connect beforehand and during the event. Do you see where all this is going?

    The idea is to identify as many event attendees as possible and extract a group of people you most want to connect with. Once you have a list of people attending the event, weed your list based on how certain people could possibly help you reach your goals for the event. If you want to connect with web developers, you’ll not have florists or fishing coaches on your list.

    Once you’ve identified the people you think are worth pursuing at a glance, it’s time to do some research. This might seem tedious and boring, but it’s needed if you want to really get the most of your event. While most of the attendees will stroll into the event with a devil-may-care attitude, you’ll have a short list of targets whose blogs you’ve read, tweets you’ve followed, and major interests you’ve identified. You have a definite advantage!

    3. Use An Event Card

    An event card is exactly like an old school dance card. But instead of scheduling dances with pretty people, you’ll be marking off successful connections with your targets. The simplest version is a plain list of names. That’ll work if you have an amazing memory and ability to place lots of new names with faces. But most of us aren’t so gifted.

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    I prefer to make small cards that include a name, photo, major interests, a thought I had after reading one of my target’s recent blog posts, and a few people also at the event I think they’d enjoy meeting. Putting the time into researching a contact before meeting them has never, ever turned out to be a waste of time for me. It’s an act of faith that has always returned far more than I invested.

    If you want to really do things nicely, add your target contact’s image and information to a special contacts list on your smart phone. That way, when you do get contact information from your new friend, you won’t have to enter anything but their number or email address. If they ask you about why you had their information programmed into your phone already, just tell them you’re a big fan and had planned on meeting them. After all, you are and you did! =)

    4. Establish Your Presence

    There are a few things you should keep in mind as you work to establish your presence as a worthwhile connection to your targets:

    • Whenever you have the chance, show your target that you are somebody worth knowing. If your research revealed that one of your intended contacts has chatted online with another contact, try to be the one to introduce them to each other. (It only takes a moment or two to figure out who your target likes to chat with on a site like Twitter but hasn’t met yet.)
    • As with romantic relationships, dinner is a bigger deal than drinks or a quick chat. If you get the chance to join a prime target for a meal, do it!
    • Try to get contact information for your target that may not be immediately available online. A lot of people have email addresses they give out online or use to sign up for new services. You don’t want that one. You want the one they actually check. Barring a good email address, a friend request via Facebook will usually do just as well. People throw all their personal info there and you’ll have no trouble getting in touch with them!

    When in doubt, friendly conversation and a real effort to listen will at least save you from being labeled as obnoxious!

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    5. Follow Up

    It doesn’t matter how much research you do or how well you woo your targets if you fail to follow up with them after the event! A good rule is to make sure you’ve contacted your targets within 3 days of meeting. Calling is probably too much unless you really hit it off and have already agreed to meet up. Otherwise, a brief email saying hello and reminding your target of the interesting conversation you had, etc. should do the trick.

    Once your target responds, you’re set to continue your relationship and eventually enjoy the fruits of your networking labors! A bit of planning, some basic research, and the will to follow through are the only things standing between you and a robust network of interesting people!

    How could I be such a cold-hearted monster and turn a gathering of wonderful people into a game of numbers and value exchanges? In practice, I don’t always. But just as it’s easier to explain the workings of an automobile engine once it’s been removed from the car, social networking is best explained in unadulterated terms.

    Do you have any questions or a tip of your own to add?

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    Last Updated on September 17, 2018

    7 Signs of an Unhappy Relationship That Makes You Feel Stuck

    7 Signs of an Unhappy Relationship That Makes You Feel Stuck

    Relationships are complicated and when you’re unhappy, it can be difficult to tell what’s causing it and what needs to change.

    Sometimes it’s as easy as opening up to your partner about your problems, while other times it may be necessary to switch partners or roll solo to get your mind straight.

    When you’re in the thick of things, it can be difficult to tell if you’re unhappy in your relationship or just unhappy in general (in which case, a relationship may be just the cure you need).

    Here’re signs of an unhappy relationship that is possibly making you feel stuck:

    1. You’re depressed about your home life.

    No matter what you do in life, you’re going to have good and bad days. Your relationship is no different.

    However, no matter what you’re going through at home, you have to feel comfortable in your own home.

    If you constantly dread going home because your significant other is there, there’s a problem. Maybe it’s something you already know about, everyone has an argument or just needs some alone time.

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    When that yearning to be alone becomes an insatiable obsession over the course of months and years, it’s time to realize you’re not the exception to the rule.

    You’re unhappy in your relationship, and you need to take a look in the mirror and do whatever it takes to make yourself smile.

    2. You aren’t comfortable being yourself.

    Remember all those things you discovered about yourself when you first got together? The way your partner made you feel when you met that made you fall in love with him or her in the first place.

    If they don’t make you feel that way anymore, it’s not the end of the world. If your partner makes you uncomfortable about being you, then her or she is only dragging you down. It’s up to you to decide how to handle that.

    You need to be comfortable with who you are. This means being comfortable in your skin and with the way you walk, talk, look, breath, move, and all the other things that make you uniquely you.

    If the person who supposedly loves you doesn’t make you feel good about yourself, know that you can do better. They’re not even one in a billion.

    3. You can’t stop snooping.

    Mutual trust is necessary in any relationship. The only way to get that trust is with respect.

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    I can find you anywhere online, no matter how private and secure you think you are. The odds of you having a password I can’t crack are slim. If we’ve met in person, I could install a remote key logger on your device without even touching it.

    Finding your information online hardly takes a clandestine organization. Any idiot with a Wi-Fi-enabled device can cyberstalk you. I’m just the only idiot in the village admitting it.

    So now that we know everyone snoops, it’s time to address your personal habits. Governments snoop because they don’t trust us. If you’re snooping on your partner, it’s because you don’t trust them.

    It’s ok to have doubts, and it’s perfectly normal to look into anything that looks weird, but keep in mind that data collection is only half of an investigation.

    If you find yourself constantly snooping and questioning everything, clearly there’s a trust issue and the relationship likely needs to end.

    4. You’re afraid of commitment.

    If you’ve been dating longer than a year and you aren’t engaged, it’s never going to happen.

    Commitment is important. People will come up with a million ways to describe why they can’t be committed.

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    No matter who you are if you like it, you need to put a ring on it. Find an engagement ring, stick a gemstone in it and marry the person. If you’re not legally able to get married or you don’t believe in it for one reason or another, have a child (or adopt one, however you’re able to) or treat your partner’s family like your own. It’s a huge financial and mental commitment.

    If you’re not ready for one or the other after some time, don’t waste anymore of your precious life on the relationship.

    Your relationship should be something that propels you forward. If it’s not going anywhere, make it an open relationship and call it what it is—dating multiple people.

    5. You imagine a happier life without your partner.

    If all you’re doing is imagining a happier life without your partner, it’s a sign that you’re in the wrong relationship. You’re unhappy and you need to get out.

    Your partner should be included in your dreams. There’s nothing wrong with wanting a future with someone.

    Try to remember what you dreamed of before you got your heart broken by the realities of life, love and the pursuit of human success.

    Remember when you would crush on that cute kid in class? You would secretly imagine marrying him or her and going on an adventure—that’s the way life should be.

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    If you’re not at least imagining adventures together, then why are you in that relationship?

    6. You resent, rather than love your partner.

    When a relationship starts to crumble, you begin to resent your partner for all the things you once loved about him or her.

    When you’ve reached this point, your partner has reached at least No. 2 on this list. From your partner’s perspective, your unhappiness with them is picked up as bashing them for being who they are.

    If you’re both unhappy in the relationship, it’s better if it ends as quickly and painlessly as possible.

    7. You chase past feelings.

    It’s okay to reminisce about the past, but if all you do is wish things were like they used to be, it’s a sign you’re not on the right path.

    You’re unhappy and, at the very least, you need to have an open dialogue about it. This isn’t necessarily a sign that the relationship should end, but it definitely needs a spark.

    When you talk to your partner candidly about what it is you’re looking for, you never know how they’ll react. The risk alone is worth it, good or bad.

    Final thoughts

    If you’re feeling stuck in your current relationship, it’s time to reflect about it with your partner. Don’t ignore these signs of an unhappy relationship as they will slowly go worse and harm both you and your partner in long-term.

    Featured photo credit: josh peterson via unsplash.com

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