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5 Steps To Conquer Any Networking Event

5 Steps To Conquer Any Networking Event

    Let’s say you’re single, lonely, and desperate for a date. That, of course, isn’t actually the case so you’ll need to use your imagination for a moment. Now imagine that you’ve been invited on a group date with the promise that you’ll definitely hit it off with someone special. The organizer isn’t really sure about that but a match seems likely because more than 500 single, lonely, and fairly desperate people will also be on the group date. It sounds like a sure thing, right?

    Wrong.

    When faced with so much opportunity, your first instinct will be to hunker down with a few friendly faces and wait for the end of the evening. Instead of making something amazing happen, you’ll take the safe route. Unfortunately, the safe route often means you go home alone with a story about the one that got away.

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    Unfortunately, most conferences and networking events end just like that. Now what if I told you there was a different way? What if I told you that, continuing the group date example, I could show you how to do background checks on all the attendees and see what they look like in the buff before ever stepping into the same room? You’d be interested, of course!

    While I won’t tell you how to find compromising photos of everyone attending your next networking event, I’ll give you something just as valuable. Here are five steps you can implement and build upon to make the most of your next networking event:

    1. Establish Event-Specific Goals

    Walking into a networking event or conference without a plan is, barring a miracle, a waste of your time. Without a plan you’ll bounce from event to event and float toward the people you already know. But not this time! This time you’re going to establish real goals for what you’ll get from a specific event.

    For example, a small business owner might attend a local meetup of social media types hoping to expand her network with some web-savvy marketers. Instead of saying, “this meetup will give me the chance to make business contacts” she’ll have a specific outcome in mind and won’t waste time on the wrong people.

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    2. Identify & Research Targets

    Now that you’ve established goals for your event experience, it’s time to do some legwork and figure out who will help you reach those goals. Most conferences and meetups have a list of attendees published in a public space, usually online. Smaller events might just have an Eventbrite homepage while big conferences will often maintain a separate list. Many events use hashtags on Twitter so people attending the event can connect beforehand and during the event. Do you see where all this is going?

    The idea is to identify as many event attendees as possible and extract a group of people you most want to connect with. Once you have a list of people attending the event, weed your list based on how certain people could possibly help you reach your goals for the event. If you want to connect with web developers, you’ll not have florists or fishing coaches on your list.

    Once you’ve identified the people you think are worth pursuing at a glance, it’s time to do some research. This might seem tedious and boring, but it’s needed if you want to really get the most of your event. While most of the attendees will stroll into the event with a devil-may-care attitude, you’ll have a short list of targets whose blogs you’ve read, tweets you’ve followed, and major interests you’ve identified. You have a definite advantage!

    3. Use An Event Card

    An event card is exactly like an old school dance card. But instead of scheduling dances with pretty people, you’ll be marking off successful connections with your targets. The simplest version is a plain list of names. That’ll work if you have an amazing memory and ability to place lots of new names with faces. But most of us aren’t so gifted.

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    I prefer to make small cards that include a name, photo, major interests, a thought I had after reading one of my target’s recent blog posts, and a few people also at the event I think they’d enjoy meeting. Putting the time into researching a contact before meeting them has never, ever turned out to be a waste of time for me. It’s an act of faith that has always returned far more than I invested.

    If you want to really do things nicely, add your target contact’s image and information to a special contacts list on your smart phone. That way, when you do get contact information from your new friend, you won’t have to enter anything but their number or email address. If they ask you about why you had their information programmed into your phone already, just tell them you’re a big fan and had planned on meeting them. After all, you are and you did! =)

    4. Establish Your Presence

    There are a few things you should keep in mind as you work to establish your presence as a worthwhile connection to your targets:

    • Whenever you have the chance, show your target that you are somebody worth knowing. If your research revealed that one of your intended contacts has chatted online with another contact, try to be the one to introduce them to each other. (It only takes a moment or two to figure out who your target likes to chat with on a site like Twitter but hasn’t met yet.)
    • As with romantic relationships, dinner is a bigger deal than drinks or a quick chat. If you get the chance to join a prime target for a meal, do it!
    • Try to get contact information for your target that may not be immediately available online. A lot of people have email addresses they give out online or use to sign up for new services. You don’t want that one. You want the one they actually check. Barring a good email address, a friend request via Facebook will usually do just as well. People throw all their personal info there and you’ll have no trouble getting in touch with them!

    When in doubt, friendly conversation and a real effort to listen will at least save you from being labeled as obnoxious!

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    5. Follow Up

    It doesn’t matter how much research you do or how well you woo your targets if you fail to follow up with them after the event! A good rule is to make sure you’ve contacted your targets within 3 days of meeting. Calling is probably too much unless you really hit it off and have already agreed to meet up. Otherwise, a brief email saying hello and reminding your target of the interesting conversation you had, etc. should do the trick.

    Once your target responds, you’re set to continue your relationship and eventually enjoy the fruits of your networking labors! A bit of planning, some basic research, and the will to follow through are the only things standing between you and a robust network of interesting people!

    How could I be such a cold-hearted monster and turn a gathering of wonderful people into a game of numbers and value exchanges? In practice, I don’t always. But just as it’s easier to explain the workings of an automobile engine once it’s been removed from the car, social networking is best explained in unadulterated terms.

    Do you have any questions or a tip of your own to add?

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    Last Updated on November 15, 2018

    Success In Reaching Goals Is Determined By Mindset

    Success In Reaching Goals Is Determined By Mindset

    What do you think it takes to achieve your goals? Hard work? Lots of actions? While these are paramount to becoming successful in reaching our goals, neither of these are possible without a positive mindset.

    As humans, we naturally tend to lean towards a negative outlook when it comes to our hopes and dreams. We are prone to believing that we have limitations either from within ourselves or from external forces keeping us from truly getting to where we want to be in life. Our tendency to think that we’ll “believe it when we see it” suggests that our mindsets are focused on our goals not really being attainable until they’ve been achieved. The problem with this is that this common mindset fuels our limiting beliefs and shows a lack of faith in ourselves.

    The Success Mindset

    Success in achieving our goals comes down to a ‘success mindset’. Successful mindsets are those focused on victory, based on positive mental attitudes, empowering inclinations and good habits. Acquiring a success mindset is the sure-fire way to dramatically increase your chance to achieve your goals.

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    The idea that achieving our goals comes down to our habits and actions is actually a typical type of mindset that misses a crucial point; that our mindset is, in fact, the determiner of our energy and what actions we take. A negative mindset will tend to create negative actions and similarly if we have a mindset that will only set into action once we see ‘proof’ that our goals are achievable, then the road will be much longer and arduous. This is why, instead of thinking “I’ll believe it when I see it”, a success mindset will think “I’ll see it when I believe it.”

    The Placebo Effect and What It Shows Us About The Power of Mindset

    The placebo effect is a perfect example of how mindset really can be powerful. In scientific trials, a group of participants were told they received medication that will heal an ailment but were actually given a sugar pill that does nothing (the placebo). Yet after the trial the participants believed it’s had a positive effect – sometimes even cured their ailment even though nothing has changed. This is the power of mindset.

    How do we apply this to our goals? Well, when we set goals and dreams how often do we really believe they’ll come to fruition? Have absolute faith that they can be achieved? Have a complete unwavering expectation? Most of us don’t because we hold on to negative mindsets and limiting beliefs about ourselves that stop us from fully believing we are capable or that it’s at all possible. We tend to listen to the opinions of others despite them misaligning with our own or bow to societal pressures that make us believe we should think and act a certain way. There are many reasons why we possess these types of mindsets but a success mindset can be achieved.

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    How To Create a Success Mindset

    People with success mindsets have a particular way of perceiving things. They have positive outlooks and are able to put faith fully in their ability to succeed. With that in mind, here are a few ways that can turn a negative mindset into a successful one.

    1. A Success Mindset Comes From a Growth Mindset

    How does a mindset even manifest itself? It comes from the way you talk to yourself in the privacy of your own head. Realising this will go a long way towards noticing how you speak to yourself and others around you. If it’s mainly negative language you use when you talk about your goals and aspirations then this is an example of a fixed mindset.

    A negative mindset brings with it a huge number of limiting beliefs. It creates a fixed mindset – one that can’t see beyond it’s own limitations. A growth mindset sees these limitations and looks beyond them – it finds ways to overcome obstacles and believes that this will result in success. When you think of your goal, a fixed mindset may think “what if I fail?” A growth mindset would look at the same goal and think “failures happen but that doesn’t mean I won’t be successful.”

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    There’s a lot of power in changing your perspective.

    2. Look For The Successes

    It’s really important to get your mind focused on positive aspects of your goal. Finding inspiration through others can be really uplifting and keep you on track with developing your success mindset; reinforcing your belief that your dreams can be achieved. Find people that you can talk with about how they achieved their goals and seek out and surround yourself with positive people. This is crucial if you’re learning to develop a positive mindset.

    3. Eliminate Negativity

    You can come up against a lot of negativity sometimes either through other people or within yourself. Understanding that other people’s negative opinions are created through their own fears and limiting beliefs will go a long way in sustaining your success mindset. But for a lot of us, negative chatter can come from within and these usually manifest as negative words such as can’t, won’t, shouldn’t. Sometimes, when we think of how we’re going to achieve our goals, statements in our minds come out as negative absolutes: ‘It never works out for me’ or ‘I always fail.’

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    When you notice these coming up you need to turn them around with ‘It always works out for me!’ and ‘I never fail!’ The trick is to believe it no matter what’s happened in the past. Remember that every new day is a clean slate and for you to adjust your mindset.

    4. Create a Vision

    Envisioning your end goal and seeing it in your mind is an important trait of a success mindset. Allowing ourselves to imagine our success creates a powerful excitement that shouldn’t be underestimated. When our brain becomes excited at the thought of achieving our goals, we become more committed, work harder towards achieving it and more likely to do whatever it takes to make it happen.

    If this involves creating a vision board that you can look at to remind yourself every day then go for it. Small techniques like this go a long way in sustaining your success mindset and shouldn’t be dismissed.

    An Inspirational Story…

    For centuries experts said that running a mile in under 4 minutes was humanly impossible. On the 6th May 1954, Rodger Bannister did just that. As part of his training, Bannister relentlessly visualised the achievement, believing he could accomplish what everyone said wasn’t possible…and he did it.

    What’s more amazing is that, as soon as Bannister achieved the 4-minute mile, more and more people also achieved it. How was this possible after so many years of no one achieving it? Because in people’s minds it was suddenly possible – once people knew that it was achievable it created a mindset of success and now, after over fifty years since Bannister did the ‘impossible’, his record has been lowered by 17 seconds – the power of the success mindset!

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