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10 Reasons Why You Need A Blog

10 Reasons Why You Need A Blog


    I know, I know–you’re already running a business, writing a book, raising children, and trying to have a life.

    I get it.

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    But you’re here, which means that you’re into things like productivity, getting things done, and creating space in your life for the good things.

    But it’s probably not enough. 

    Most likely, you’re able to maintain your 200+ emails-per-day workload, multiple projects at a time, and still have enough sanity to get home in time for dinner.

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    So why am I advocating adding another thing to your daily task list? Why am I telling you why you need a blog?

    Because blogging isn’t going anywhere. 

    More importantly, it’s not something that should be seen as adding to what you’re doing. On the contrary, blogging (if done well), can be the most productive thing you do all day, and can even take the place of many of your daily “to-do”s. You might need to step out of your comfort zone, but trust me–it’s worth it.

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    Here’s a list of some of those things blogging can help with:

    1. If you’re a business owner, it’s a great way to connect with customers. Forget Twitter, networking events, and call centers. Blogging is a personal, down-to-earth method of keeping your customers informed and in-the-know about not only your latest product offerings, but your internal culture as well.
    2. Finding new clients. In the same vein, don’t discount the marketing advantages of blogging. If you do it right, you could be on to something. Many businesses chalk up a large percentage of their revenue from blogging and blogging-related activities, and you can have a piece of that pie.
    3. Getting more done. Just because you’re writing every day on a blog doesn’t mean other things won’t get done. Blogging is an activity that can literally happen anywhere. Wake up early, go to bed late, whatever–blogging doesn’t usually take long, and you can press pause whenever you like. The “Getting Things Done” mentality happens as you start writing that first sentence–you’ll find yourself invigorated, energized, and motivated by the words you’re writing.
    4. Getting better things done. Once you start realizing what exactly it is you’re going to offer to people through your blog, you’ll start to prioritize your day differently. You’ll have comments to respond to, emails to answer, and social media promoting to do, but all of this is building a pipeline of targeted warm leads to your business.
    5. It’s creation. Period. You’re creating stuff. Stuff can be bought, sold, added to, reworked, and changed, but most importantly this stuff is a form of asset–an asset you own and control. No word ever published online has a negative value.
    6. Blogs are the news vehicle of the future. This one might receive some flak, but oh well. I truly believe that blogging–at least the general, broad definition of content-creation by the lay person–is the new form of news delivery. We’ll still have reporters and journalists, but the news and noteworthy stories of the day are now in our hands–it’s our job to be the first-hand eyewitness accounts of the current goings-on.
    7. Blogging can boost productivity in unforeseen areas.You might not realize it yet, but blogging leads to a funny ailment I like to call “picking-blog-headlines-for-everything-that-happens-in-your-life.” If you’ve been driving down the freeway and want to suddenly write a post bemoaning the terrible billboard ad called “7 Reasons Your Company Sucks At Advertising,” you know what I mean. This productivity booster is a cool thing, though–it helps keep the “idea bucket” full, and it transfers into many other forms of content, not just blogs.
    8. Blogs are a great way to measure success. However you define success, blogging can track it. You can search through your year-old archives or do a specific series–either way, your words won’t lie (unless you lied when you wrote them…). Want to earn $100,000 this year? Start blogging the results of your business’ advertising and marketing campaigns, and include revenue reports.
    9. Accountability. This one’s simple. Blogging is usually a public-facing event that we engage in with the sole purpose of gaining readership. These readers, while sometimes harsh, are for the most part very truthful. They’ll keep us focused on our published and public goals, and that alone is worth the asking price.
    10. Because everyone else is. Okay, I didn’t want to use this “cop out” reason, but there it is. If you’re a business owner without a blog, you’re already behind. If you’re an individual with something to say, get started saying it. You may not realize it, but there’s at least one other person in the world who needs the kind of expertise you have, no matter how trivial. Everywhere you look, there’s a blog, video feed, or YouTube channel dedicated to the obscure and random. Do us one better and create something worth sharing.

    Maybe I’ve convinced you, maybe not. But you won’t change my mind–the benefits of blogging (creating content and sharing it online) far outweigh the downsides and work we need to put in to it. This is why you need a blog.

    If you’ve never tried it, check out my site for some great resources, but just know that blogging is a perfect example of something that “you get what you put in to it.” It can take your business or your life to another level, and it’s not hard to do. It takes work, sure, but everything of value does anyway!

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    And if you need some specific help, start by asking the right questions–here are 101 of them!

    (Photo credit: Blog on Typewriter via Shutterstock)

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    Last Updated on August 15, 2018

    When You Start to Enjoy Being Single, These 12 Things Will Happen

    When You Start to Enjoy Being Single, These 12 Things Will Happen

    Being single can make you weary, especially if you didn't initiate a breakup, it could be easy to get carried away with reminiscing and what-if scenarios. Staying caught up in the past is toxic to your growth, however, and interferes with your ability to move forward. Single life can be self-actualizing and enjoyable, but you need to embrace it first. No matter where you are on your journey in coming to terms with being single, the following 12 fantastic things will happen when you accept it.

    Video Summary

    1. You will be more focused.

      Once you start to treasure your new-found freedom, you will realize that taking time for yourself will show you what is most important in your life. Enjoying your single time will make what you want clearer and reveal which areas of your life you should build upon. Additionally, studies show that experiencing something alone results in our brain forming a more clear and longer lasting memory.

      2. You will be more active.

        Studies show that unmarried people are also more fit than their hitched counterparts. Let yourself welcome being single, and use this time to your benefit. You'll be more confident and in control when you do meet someone special.

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        3. You will be more likely to have high goals.

          Being single means you can't settle. In case someone who captures your heart comes along, you need to be at the top of your game. By embracing your time being single, you will be more able to pursue your goals and work towards a more complete, fulfilling future.

          4. You will be more creative.

            Spending time alone is also linked to an increase in creative thinking. Spending more time alone will force you to be a deeper thinker, and could lead you to solutions and projects you wouldn't have thought of otherwise.

            5. Your schedule will be your own.

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              Once you get past feeling lonely and realize how wonderful being single is, you will become aware of one of the best perks – your schedule is now completely your own. No longer do you need to have nights out approved, nor will long days at work get interrupted. Relax into loving your single life because nothing is quite as liberating as deciding every moment of your weekly schedule.

              6. You will likely save money.

                Dating is a great way to wave goodbye to all your hard earned cash. When you're with someone, there's nothing more important than impressing them, including your income. However, when the relationship fizzles, you realize how this tactic doesn't pay off. Not only are we more prone to spending when dating, married couples are more likely to have credit card debt than unmarried singles. So don't get depressed when you're eating cheap meals alone – it's really a form of investing in your future!

                7. You won't need to compromise on entertainment.

                  Particularly if your significant other tends to have different tastes than you, being single can be a blessing. As soon as you can appreciate being single, you will realize how freeing it is to always watch exactly what you want. There is no longer any need to skimp on your favorite movies, plays, or TV shows that others don't appreciate.

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                  8. You will have more time for your family.

                    Another thing you will realize once you learn to relish being single is you now have much more time for family. Especially when it comes to older relatives, time spent with them truly is precious. Make the most of your single time by reconnecting with family members in your life you may have been neglecting.

                    9. You have more time for your friends.

                      Once you start basking in your single glory, you will also find that you have more time for your friends. Not only will increased free time let you reconnect with friends you may have neglected while being half of a couple, studies also show that married people have much weaker social lives than those who are unmarried.

                      10. You will find new haunts in your city.

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                        Once you start to enjoy your single life again you will also find that you have plenty of time to rediscover your city. Where relationships see us fall into the same habit of favorite spots to drink, eat, or dance, when you're on your own you will naturally start to explore fresh venues again.

                        11. You'll find more interests.

                          Similarly, enjoying your time being single will give you more time to consider new hobbies and interests. Instead of repeating the same go-to dates, you can now freely explore activities that really make you passionate.

                          12. You will be more aware of what you want.

                            Ultimately, taking time to ourselves is an important ingredient in discovering what type of person is our ideal match, or what career we can happily commit to. By delighting in your uninhibited life, you are more able to experiment and thereby find out what works for you and what doesn't. Don't look at being single as a drawback, since learning more about yourself and finding out what makes you tick are crucial in forming balanced, healthy relationships in the future.

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