Advertising
Advertising

To Persuade People, The Key Is To Make Them Feel Good

To Persuade People, The Key Is To Make Them Feel Good

Have you ever felt it hard to get someone to believe you, or do something that you want them to do? Whether in selling something or just winning friendships, we all need to have skills to persuade another person. You could use it in little things, such as in getting a discount from the market, or landing a major business deal. Follow the three tips below and you will surely be more persuasive.

1. Do not forget to mention the other person’s name.

Mentioning the name of the person that you are talking to always makes the other person feel that you are sincere and that you do pay attention. An example is:

Advertising

A: How was your trip to Cancun, Griselda?

B: It was very good, thank you!

Advertising

A: That is great? Griselda, can you give me some recommendations on what to visit in Cancun if I go?

B: Of course I can! Thank you for asking!

Advertising

2. Leave the decision to them.

When I bought my first car, there was a lady that talked to me in her office and was selling extended car repair insurance and life/accident insurance. After she stated all the facts and information about the product, I found myself saying yes to her. I was baffled because I just agreed to spend more money after putting out a downpayment for my car.

What made me say yes to this additional charge? Because the lady was not forceful and at the end of her spiel, she confidently said, “It is up to you, just let me know if you want it or not, and I can prepare the paperwork for you.”

Advertising

No, she did not say, “You should get this insurance, blah, blah.” Instead, she left the decision making to me, the customer, and she only did her job in providing me with information and answering my questions. She m are me feel that I was exercising my own freedom in making a personal decision without the influence of someone else. And that is a liberating feeling.

3. Let them know the “whys” to get them to follow instructions.

Nobody wants to be ordered by someone else on what to do, and that is why it is in reality hard to get other people to follow instructions. But if you tell them why – they are supposed to be doing what they need to be doing, then chances are higher that you will get them to follow instructions. This is because if the person knows the root and the effects of the action, they are more likely to follow to achieve the end result that could also be beneficial to them and to others.

If you want to pursuade others, you need to be open and not forceful. Gentleness, objecticity, transparency and open-mindedness go a long way when it comes to being a good negotiator.

More by this author

Sarah Bonander

Writer, Human Resources Professional

17 Comics About Periods That Only Women Would Understand A Mindset That All Likeable People Share Still Focusing On To-Do Lists? Steve Jobs Focused On A Stop-Doing List To Persuade People, The Key Is To Make Them Feel Good 3 Tricks To Become Much More Productive And Motivated

Trending in Communication

1 How to Live up to Your Full Potential and Succeed in Life 2 7 Public Speaking Techniques To Help Connect With Your Audience 3 5 Steps to Master Networking Skills and Perfect Your Personal Branding 4 The Real Causes of Lack of Energy That Go Beyond Your Physical Health 5 If You Think You’re in an Unhappy Marriage, Remember These 5 Things

Read Next

Advertising
Advertising

Last Updated on December 2, 2018

7 Public Speaking Techniques To Help Connect With Your Audience

7 Public Speaking Techniques To Help Connect With Your Audience

When giving a presentation or speech, you have to engage your audience effectively in order to truly get your point across. Unlike a written editorial or newsletter, your speech is fleeting; once you’ve said everything you set out to say, you don’t get a second chance to have your voice heard in that specific arena.

You need to make sure your audience hangs on to every word you say, from your introduction to your wrap-up. You can do so by:

1. Connecting them with each other

Picture your typical rock concert. What’s the first thing the singer says to the crowd after jumping out on stage? “Hello (insert city name here)!” Just acknowledging that he’s coherent enough to know where he is is enough for the audience to go wild and get into the show.

Advertising

It makes each individual feel as if they’re a part of something bigger. The same goes for any public speaking event. When an audience hears, “You’re all here because you care deeply about wildlife preservation,” it gives them a sense that they’re not just there to listen, but they’re there to connect with the like-minded people all around them.

2. Connect with their emotions

Speakers always try to get their audience emotionally involved in whatever topic they’re discussing. There are a variety of ways in which to do this, such as using statistics, stories, pictures or videos that really show the importance of the topic at hand.

For example, showing pictures of the aftermath of an accident related to drunk driving will certainly send a specific message to an audience of teenagers and young adults. While doing so might be emotionally nerve-racking to the crowd, it may be necessary to get your point across and engage them fully.

Advertising

3. Keep going back to the beginning

Revisit your theme throughout your presentation. Although you should give your audience the credit they deserve and know that they can follow along, linking back to your initial thesis can act as a subconscious reminder of why what you’re currently telling them is important.

On the other hand, if you simply mention your theme or the point of your speech at the beginning and never mention it again, it gives your audience the impression that it’s not really that important.

4. Link to your audience’s motivation

After you’ve acknowledged your audience’s common interests in being present, discuss their motivation for being there. Be specific. Using the previous example, if your audience clearly cares about wildlife preservation, discuss what can be done to help save endangered species’ from extinction.

Advertising

Don’t just give them cold, hard facts; use the facts to make a point that they can use to better themselves or the world in some way.

5. Entertain them

While not all speeches or presentations are meant to be entertaining in a comedic way, audiences will become thoroughly engaged in anecdotes that relate to the overall theme of the speech. We discussed appealing to emotions, and that’s exactly what a speaker sets out to do when he tells a story from his past or that of a well-known historical figure.

Speakers usually tell more than one story in order to show that the first one they told isn’t simply an anomaly, and that whatever outcome they’re attempting to prove will consistently reoccur, given certain circumstances.

Advertising

6. Appeal to loyalty

Just like the musician mentioning the town he’s playing in will get the audience ready to rock, speakers need to appeal to their audience’s loyalty to their country, company, product or cause. Show them how important it is that they’re present and listening to your speech by making your words hit home to each individual.

In doing so, the members of your audience will feel as if you’re speaking directly to them while you’re addressing the entire crowd.

7. Tell them the benefits of the presentation

Early on in your presentation, you should tell your audience exactly what they’ll learn, and exactly how they’ll learn it. Don’t expect them to listen if they don’t have clear-cut information to listen for. On the other hand, if they know what to listen for, they’ll be more apt to stay engaged throughout your entire presentation so they don’t miss anything.

Featured photo credit: Flickr via farm4.staticflickr.com

Read Next