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Top Ways to Implement Your Brand

Top Ways to Implement Your Brand

Brand implementation is essentially the physical representation and application of your brand identity.[1] It’s an important part of your brand, whether it’s initiated in the design stage or even the development phase.

The continuous application of your brand across all communication channels and media can result in a boost in both brand awareness and perception.

Brand implementation can be crucial to get your brand off to a good start, and help raise awareness of who you are and what you do. Whether it’s your first branding effort or you’re undergoing a rebrand, the visual aspects of your brand should be clear, memorable and relevant. However, it can be difficult to know where to start, so here are some of the top ways to get it done in the best possible way.

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1. Staff Uniforms

Your staff are your brand ambassadors. Creating uniforms for your staff complete with your branding can help your staff to buy into the company, and really understand the brand values and message.

Branded uniforms can be a very important aspect of implementing your brand. It also means your staff becomes a representation of your brand wherever they are wearing it; essentially becoming a walking advertisement.

2. Social Media

Social media is now a huge aspect for brands looking to find their own space in the market. It’s now one of the main ways your branding can come to life, especially in the digital age we now live in.

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Your brand’s voice and personality can come across very well on social media, as it provides a direct way to interact with your consumers. People will use your social channels as a point of reference for your business—using your Twitter or Facebook to contact you with enquiries or even find out more about you.

With using social media, make sure you keep a consistent message across all the social media platforms with the same profile and cover pictures. This way, you can easily project a consistent brand image to all your fans across all platforms.

3. Branded Visuals

The visual aspects of your brand are incredibly important, as they form the consistent element of the brand itself. Your logo, typography and even signage are all something that should be thought about.

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Appearing on every marketing material you send out, your brand becomes recognisable and unforgettable.

It doesn’t matter whether it’s your original brand or you’re refreshing its design, a brand’s visual identity will resonate with your consumers and help your business in the long run.

From a simple colour palette to a particular font, consistency is key and can make a much bigger difference than you might think.

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4. Promotional Products

Raising awareness of your brand can be difficult, especially if you have entered a crowded market. Promotional products allow you to put your brand in the hands of your consumers in the form of a quirky gift or something useful to their daily routine. Promotional products are great for implementing your brand, as they allow you to reach out directly with something a little different.

This is an effective way to get your brand out into the public eye, and with endless choice as to what product you choose, you may even see impressive results and a return on investment.

So, the next time you’re trying to find an effective way of implementing your brand this year, you might want to try something that’s a little bit outside the box and can distinguish you from others in the market.

What have you learned about personal brands? What strategies do you implement to make your brand recognizable to your consumers?

Featured photo credit: Linkedin via business.linkedin.com

Reference

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Adnan Manzoor

Data Analyst & Life Coach

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Last Updated on October 9, 2018

27 Ways to Instantly Feel Better When You’re Down

27 Ways to Instantly Feel Better When You’re Down

Who has never gone through some ups and downs in the life? But some people can feel better in a quicker way than others because they’ve found their own remedies to heal the bad feelings.

If you haven’t found yours, these ways will help you instantly feel better and ditch that negative self talk when you’re feeling bad about yourself:

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  1. Listen to the songs you loved when you were in high school or university, this will recall you of the old good times.
  2. Write something. Write down how you feel as a way to express your thoughts if you don’t feel like talking to anyone.
  3. Draw something. Draw anything you want because no one’s going to judge your drawing skills.
  4. Read the postcards or letters your friends or family sent you before, remind yourself there are people who always remember you.
  5. Silently think of a day or moment which you truly enjoyed and try to recapture that very first feeling. Was it the day of your graduation? The moment you traveled with your loved one?
  6. Take out your photo albums and go over your childhood photos.
  7. Cry when you feel like doing so. There’s nothing wrong with crying; cry out all your fear and stress and just face the truth after crying.
  8. Sing loudly like no one can hear you. Do you know that in Japan, people always sing karaoke to relieve stress?
  9. Cook a nice meal for yourself or for your family.
  10. Read your previous diary entries and look at your great memories.
  11. Dress up nicely to feel happier.
  12. Don’t stay in your bed! Get your laptop or a book and sit in a coffee place.
  13. Take a walk outside and feel the fresh air.
  14. Sweat yourself! Go jogging or play some sports.
  15. Pick up the musical instrument you used to play a lot and start to play it.
  16. Tidy up your desk or wardrobe, you’ll feel good that you’re being productive and actually doing something.
  17. Watch some funny videos, sure you can find a lot of them on Youtube.
  18. Eat something you like, be it a chocolate cake, or an ice-cream. Just please yourself with the flavour you like.
  19. Re-read your favorite book and write down the sentences or passages that you love.
  20. Watch a new movie, there must be a movie which you’ve always interested in but had no time to watch it.
  21. Do something nice that no one will notice, say picking up a rubbish in the street and throw it to a trash bin.
  22. Call your best friend and just talk whatever you want! Human beings are social animals after all, connecting with people close to you will make you feel better.
  23. Do voluntary work and help people in need, you’ll feel happy and satisfied.
  24. Get drunk with your close friends at home – a safe place for you to get drunk and get crazy. Let loose and have fun with your very close friends.
  25. Write an email or a note to a friend who you care about.
  26. Get out of your routine life and meet new friends. Get out of your comfort zone! Meeting new people can give you new inspirations in life.
  27. Look into the mirror and smile. Act like today’s already a wonderful day. How we act affects how we feel. It’s difficult to go on feeling sad if you’re trying to smile!

Remember:

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It’s not what happens to you, but how you react to it that matters.  — Epictetus

If you want to feel better, change what you’re doing because obviously what you’re doing doesn’t make you happy!

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Featured photo credit: Unsplash via unsplash.com

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