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5 SEO Tips To Help Your Blog Grow In 2017

5 SEO Tips To Help Your Blog Grow In 2017

Search engine optimization is ever changing. It is essential to stay on top of your website. While the employees at Google are sworn to secrecy about the top secret algorithm, we can analyze and predict trends in search engine and web use to stay ahead of the game. SEO is much like building a wall. Each component discussed in this article is a brick. If one brick isn’t cemented into place, then the whole wall can be severely weakened. The days of skipping corners on SEO are long gone, as this article will explain.

1. Content

According to a recent study, content is still king. There’s nothing new about this. Websites with the best content get a better ranking. See for yourself. Search for any topic you want. Within the top 5 results will be a page with detailed information, a comprehensive read that explores the topic in detail, written in a way relevant to the audience.

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Review your website and look for thin content. Revise it. Add detail. Make sure it’s readable, relevant and informative. Is this something that provides value to the reader? Or a keyword heavy poorly written piece of work? Google may have previously rewarded the latter but the future (and now) rewards detailed and valuable content. There’s no reason to have a page on your site without tons of written content on it.

2. Click-through Rate

One of the major trends we’re seeing lately is the rise in the power of a high clickthrough rate. If your website receives more organic clicks than the websites that rank before it, then your website will be moved ahead of those websites. There are many ways you can increase your SERP CTR. Either you can make natural tweaks, or send more visitors to your website with any sort of industry service. Moz put CTR as one of the top 5 ranking factors, marking CTR as an undeniable factor.

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3. Backlinks

As you probably know, backlinks are crucial to SEO success. However, now the quality of the links matters more than ever. Low quality links directly to your website could result in your site being penalized, although it’s becoming more rare given the presence of negative SEO.

Google wants your website to be linked to from a diverse, range of high quality websites. Reach out to high quality websites in your niche. Continue creating high quality content that websites and businesses want to link to. It’s a marathon, not a sprint, so make sure your website is one that people want to link to.

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4. Mobile Optimization

With over half of the world’s searches now coming from mobile devices, it is essential that your website is ‘all device friendly’. iPhones, iPads, Androids, Windows Phones, Laptops, Desktops. Your website needs to be optimized to work on all of these devices. Check how it looks, tweak, check again. Do not think that simply ‘scaling down’ your website is acceptable. It needs to be mobile friendly. Responsive to the device that is being used and the person using it. (Don’t neglect mobile loading speeds).

5. Spring Cleaning

One of the less glamorous SEO tips for 2017 is to have a clean up. Your privacy policies should be condensed into one page (where appropriate), as should your terms and conditions. These pages provide no SEO value for users so consider using the robot.txt file to prevent their indexation.

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Fix broken links on your site. Links on your site, both internal and external that results in a ‘404’ error page hurt your ranking. The spiders stop searching, report a dead end. The search engines think your website has low usability. You are solely responsible for internal links. None of these should result in a ‘404’ error page. When using external links, regularly check that they are live. (Easy tip. Keep sitemaps up to date. Tell Google about changes to your websites structure and indexing).

Conclusion

While SEO can be a vast and complicated area, you can put your website in the best position possible for high rankings. Create a solid foundation to move forward with based on the tips and information in this article.

Treat your website as something you and your business can be proud of. Provide value to your readers. Create content which is relevant to them, that they want to engage with and share.

Featured photo credit: Joe Mongan via joemongan.com

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Josh MacDonald

Internet Entrepreneur

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Last Updated on August 20, 2018

Quit Your Job If You Don’t Like It, No Matter What

Quit Your Job If You Don’t Like It, No Matter What

Do you know that feeling? The one where you have to wake up to go to your boring 9-5 job to work with the same boring colleagues who don’t appreciate what you do.

I do, and that’s why I’ve decided to quit my job and follow my passion. This, however, requires a solid plan and some guts.

The one who perseveres doesn’t always win. Sometimes life has more to offer when you quit your current job. Yes, I know. It’s overwhelming and scary.

People who quit are often seen as ‘losers’. They say: “You should finish what you’ve started”.

I know like no other that quitting your job can be very stressful. A dozen questions come up when you’re thinking about quitting your job, most starting with: What if?

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“What if I don’t find a job I love and regret quitting my current job?”
“What if I can’t find another job and I get in debt because I can’t pay my bills?”
“What if my family and friends judge me and disapprove of the decisions I make?”
“What if I quit my job to pursue my dream, but I fail?

After all, if you admit to the truth of your surroundings, you’re forced to acknowledge that you’ve made a wrong decision by choosing your current job. But don’t forget that quitting certain things in life can be the path to your success!

One of my favorite quotes by Henry Ford:

If you always do what you’ve always done, you’ll always get what you’ve always got.

Everything takes energy

Everything you do in life takes energy. It takes energy to participate in your weekly activities. It takes energy to commute to work every day. It takes energy to organize your sister’s big wedding.

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Each of the responsibilities we have take a little bit of our energy. We only have a certain amount of energy a day, so we have to spend it wisely.  Same goes for our time. The only things we can’t buy in this world are time and energy. Yes, you could buy an energy drink, but will it feel the same as eight hours of sleep? Will it be as healthy?

The more stress there is in your life, the less focus you have. This will weaken your results.

Find something that is worth doing

Do you have to quit every time the going gets touch? Absolutely not! You should quit when you’ve put everything you’ve got into something, but don’t see a bright future in it.

When you do something you love and that has purpose in your life, you should push through and give everything you have.

I find star athletes very inspiring. They don’t quit till they step on that stage to receive their hard earned gold medal. From the start, they know how much work its going to take and what they have to sacrifice.

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When you do something you’re really passionate about, you’re not in a downward spiral. Before you even start you can already see the finish line. The more focus you have for something, the faster you’ll reach the finish.

It is definitely possible to spend your valuable time on something you love and earn money doing it. You just have to find out how — by doing enough research.

Other excuses I often hear are:

“But I have my wife and kids, who is going to pay the bills?”
“I don’t have time for that, I’m too busy with… stuff” (Like watching TV for 2 hours every day.)
“At least I get the same paycheck every month if I work for a boss.”
“Quitting my job is too much risk with this crisis.”

I understand those points. But if you’ve never tried it, you’ll never know how it could be. The fear of failure keeps people from stepping out of their comfort zone.

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I’ve heard many people say, “I work to let my children make their dream come true”. I think they should rephrase that sentence to: “I pursue my dreams — to inspire and show my children anything is possible.” 

Conclusion

Think carefully about what you spend your time on. Don’t waste it on things that don’t brighten your future. Instead, search for opportunities. And come up with a solid plan before you take any impulsive actions.

Only good things happen outside of your comfort zone.

Do you dare to quit your job for more success in life?

Featured photo credit: Unsplash via unsplash.com

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