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Generate Remarkable Leads With These 10 Outstanding Tools

Generate Remarkable Leads With These 10 Outstanding Tools

Who doesn’t love leads? We all do, and want to leave no stone unturned in generating them. Leads are your prospective customers and buyers, and if the cards are played right, they can soon turn prospective clients into your regular customers.

But, as expected, generating leads is not as easy as it seems. However, lead generation is not as tough too with the help of the right tools and resources by your side. There are lots of lead generating tools available on the market today that claim to provide the best tools: the use of high-end bots, analytics and optimization strategies, etc. However, you can’t just opt for any random tool; that’s when we thought of the idea of compiling the best lead generating tools that you can rely on.

1. Leadformly

This is a well-known lead generation tool, which was launched into the markets in May 2016. It is known to provide well-optimized, intelligent and intuitive forms designed with the sole aim of generating leads. Leadformly gives its users the chance to choose from a number of pre-optimized form templates and embeds them in their landing page after customization. You can retrieve the data about your leads later whenever you wish and put in your efforts at exactly the right places to ensure that you have maximum conversion rates.

Pricing

With a starting package value of $49 per month, they are sure to provide 250 leads. If you are willing to pay more, you can get more than 100,000 leads per month with their team package. (Make sure to check out their webinar regarding the package updates.)

2. Found.ly

The best feature about found.ly as a lead generation tool is that it can save time considerably. It makes sure that you have a quick and simple tool[1] at your fingertips that can work wonders and bring to you a number of leads. It works by pulling prospect information from websites and social media networks like Twitter and LinkedIn, and fetches crucial contact info like name, email and job titles of prospect leads. It can further help you in sending personalized follow-ups along with email tracking and smart automation.

Pricing

Found.ly is currently in its beta stage and might have a few issues that need to be taken care of, but overall it does convert leads efficiently. Moreover, it would be a smart idea to request early access of this tool and reap some of its benefits.

3. Ringostat

Phone calls still remain a great way to convert leads and Ringostat is the tool that effectively makes use of calling to convert queries into sales.[2] It claims to increase the conversion rates of a particular site to as much as 50% of its original rates. Phone calls are said to be more effective than emails, chatbots, forms and social media in terms of conversion of leads, and this is what Ringostat focuses on. It helps businesses by tracking calls from their websites and thereby increasing the sales. Besides call tracking, it provides a fully customizable web interface for call agents in the form of cloud-based PBX. Furthermore, it also helps businesses by allowing them to keep an eye on their agents’ performance through call monitoring.

Pricing

Ringostat doesn’t cost that much and is easily available at just $50/month for small businesses with 5 connected numbers and 50-call forwarding schemes along with a 14-day free trial. Its other version is perfect for medium-sized businesses and is available for $75/month for 10 connected numbers and 50 call-forwarding schemes. For a large scale enterprise, it is highly recommended to go for its enterprise version that costs $200/month and gives you 50 connected numbers along with 50 call-forwarding schemes. Overall, Ringostat can be easily integrated with all popular services and businesses that can buy more connected numbers in addition to what is provided by their plan for additional costs.

4. LeadGenius

LeadGenius works on a whole different level. It makes use of various methods to generate leads that are better and more powerful than others. It does not just aim at generating a huge number of leads, but makes sure that the generated leads are fruitful and worthwhile for the future.

It does so by mapping your target market through human intelligence tools that scraps over 40M commercial websites, business directories, and social networks to fetch leads.

LeadGenius generates leads in 4 phases:

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a) Targeting
The tool extracts the related contact information of multiple roles from your key accounts.

b) Building
The targeted audiences are extracted and then fed to marketing automation records and CRM with custom data points.

c) Engaging
The tool leaves no stone unturned in engaging your prospective leads by sending personalized emails to key decision makers at multiple accounts.

d) Measuring
It lets you track and measure your campaign results and engagement analytics across various accounts.

Pricing

LeadGenius has three pricing models:

a) Perpetual License
If you are looking to have a licensed version of the software, which you can install at your premises, this is the pricing model you need to go for. Here, you’re required to pay an upfront fee in order to own the software. This upfront cost is inclusive of installation, integration, and customization with existing applications along with the license fee.

b) Software-As-A-Service
Here, you can access the software over the Internet. Payment can be provided either on a subscription basis or on a per-user basis.

c) Commercial Open Source
This is the free version of the tool where you don’t need to pay anything to enjoy the services.

On average, LeadGenius starts from $2,999 per user/month.

5. Unbounce

With Unbounce, you can create effective landing pages for your website easily that will increase the conversion rates of your business. Even if it is your first time in designing a landing page, you can do it with flair and ease with the highly user-friendly interface of the platform. This tool guides you conveniently through the process of creating a powerful landing page with the aim of generating leads.[3] All this can be done by anyone, even without the professional knowledge.

Pricing

The plans start at $49/month for entrepreneurs and new businesses, $99/month for small businesses, $199/month for agencies and marketing teams and $499/month for large enterprises.

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6. Engageform

Looking for a tool in which you can create surveys, quizzes, polls and forms on the go without doing much? Engageform is the tool you need. It not only helps you in engaging leads through the quick generation of polls and quizzes; it further helps you in engaging audiences, driving social media traffic to your website, and further helps you win by allowing you to collect feedback from your customers.

The quizzes, polls, and surveys built through Engageform are responsive and come with an easy-to-use interface that makes the sharing of quizzes easy. Engageform also helps you engage your customers by allowing you to share interactive content on the go, thereby winning you new fans every day.

Pricing

Engageform has four pricing models: starter, basic, standard and pro.

Starter plan is free and gives you access to unlimited Engageforms, questions, and engagements along with 4 screens branding. It has view and export responses limited to 10 per month.

Basic plan starts at $25/month and gives you email support and custom links in addition to the basic plan amenities. It further gives you 1,000 view and export responses per month.

Standard plan is available at $75/month and gives you custom branding and integration options along with 10,000 views and export responses per month.

Pro plan is the best that you can get at $175/month, with 50,000 view and export responses per month along with the luxury of priority email support.

7. Marketo

Marketo is a marketing automation software for companies, which has proved to be one of the most powerful tools for marketing in today’s scenario. This is basically a five-way tool. It generates leads, promotes your products and services through mobile marketing, email marketing, customer-based marketing and consumer marketing.

Marketo helps you generate leads by driving top-of-funnel traffic to your website through various outbound and inbound programs. The traffic it obtains is then converted into leads through appealing landing forms and engaging progressive forms. The process of obtaining leads is a robust process that is nurtured through properly personalized campaigns, thus ensuring that only high-quality leads are fetched, resulting into a greater return on investment (ROI). The tool further helps you win through its various tracking and reporting tools that help you analyze your success.

Pricing

The pricing plans of Marketo are based upon the number of contacts you look forward to market to. There are four plans: basic, pro, elite and tailored plans.

Basic plan would give you access to a marketing calendar, campaign dashboards and reports, A/B testing, customer engagement engine, lead forms and the likes.

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Pro plan would give you all the benefits of the basic plan in addition to digital ads, API integrations, program and campaign analysis and others.

Elite plan further gives you the success path analyzer, report builder, anonymous retargeting and the likes.

If you are an enterprise, you can get your own plan tailored plan in accordance with your needs and specifications by talking with their customer support executive.

8. Segment.io

If you have multiple teams and you need to keep them all running and onboard for your business to run smoothly, Segment.io is just the right tool you should be looking at. Segment.io allows you to collect data from any platform and you can send it to others via mobile, server, cloud apps and the web.

Here, the customer data is captured at every single instance; it is accessible by one and all of the employee team, from any department whenever required. This tool can be used effectively to convert the leads; this can be done by any segment of your employee team through the use of proper tactics.

This open source software is available in two versions: developer and team. But before we dive deeper into the pricing plans, let’s have a look on basic terminology used in explaining the plans:

The term “source” refers to any data that has been sent to Segment.io either from the mobile app, website or cloud service. The “warehouse” is a system that will load your server, mobile or the web through user data without asking you to code. The “seat” is the technical term used to refer to a number of users who can access a Segment.io account. “MTU” stands for monthly tracked users, which is the sum of users that access the product in a month, including logged-in and anonymous users.

Pricing

Coming back to pricing, the developer version is a free plan that gives you access to unlimited integrations – 1 source limit, 1 seat limit and 1 warehouse limit with 1 sync per day. This plan is limited to 1,000MTUs/month.

Team version gives you access to unlimited integrations, 7 seats, 2 syncs a day and 1 warehouse limit for $10/1000 MTUs.

Business version is an annual contract that grants you unlimited integrations, sources, warehouses, seats along with data replay and alerting. This plan can be custom made by contacting their customer support.

9. AWeber

AWeber is an email marketing tool that is efficient in generating online audiences in no time with minimum effort. This takes into account the fact that it is easier to strike a conversation with the audience and reach out to them in the form of emails. The business personnel can talk to their customers and provide them with the necessary information via emails. If you are an online entrepreneur and your business mostly runs online, then it is extremely important that you have an email list of your customers ready for use.

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AWeber makes use of this email list itself and further extracts email addresses from other mediums like when a customer makes a purchase and the likes, and in turn, promotes your business by generating leads effectively. AWeber allows you to easily generate opt-in forms that would leave no stone unturned in impressing and thereby converting customers. All you need to do is to sync up your self-designed form with AWeber.

Pricing

AWeber can be integrated with Facebook, WordPress, PayPal and LeadPages for better email automation. It costs you $19/month for 500 subscribers, $29/month for subscribers between 501 and 2,500, $49/month for 5,000 subscribers, $69 for 10,000 subscribers and $149/month for 25,000 subscribers.

10. Yoast

SEO (Search Engine Optimization) is a great way to generate leads by ranking first in search engine results pages online. By being keyword specific, businesses can generate more business and be able to reach out to a larger number of people. This is achieved best through Yoast, which is an optimum SEO plugin tool for your website.

You can use Yoast and check the ‘SEO Score’ of a particular page on your website. By being keyword specific and having the right number of keywords in the right places, you can ensure that your website is ranked higher in most search engines. And if you do it right, you can reap a huge number of visitors to your website, who in turn might be your customers.

Pricing

The Yoast SEO plugin is available for free. However, if you intend to have technical support from them, you can opt for Yoast SEO premium version.

Social Media – Another key to generate leads

There are more than 2.34 billion social network users worldwide,[4] so this is an obvious way of targeting social media, helping to generate huge amounts of leads. Here are a few platforms that you can target based on your audiences and type of services you offer:

  • Facebook

As many as one billion people reside on Facebook.[5] If you wish to connect with such a huge customer base, all you need to do is spend a few bucks on an ad campaign for your company. As compared to other channels, like AdWords, Facebook ads are minimal and affordable. You can run contests or offer free stuff as well as incorporate other strategies on Facebook to generate leads conveniently.

  • Twitter

Twitter is another great platform where you target a huge customer base. You can connect with a large number of customers in a short span of time through the use of effective Twitter strategies. Twitter cards can be used in a judicious and effective manner to generate leads and reach out to people. Twitter cards resemble Facebook ads in a lot of ways and are used to attract people. You can also run live events to further enhance your reach.

  • LinkedIn

Unlike Facebook and Twitter, LinkedIn is a platform where a huge number of like-minded professionals connect with each other. If you are starting a new business and want to reach out to a number of professionals and career-oriented people, LinkedIn is the way to go. This is because the professionals of a particular field on LinkedIn are clustered together and thus becomes easier for business owners to choose their target audience to pitch their products and services to.

Marketing has never been easy; it just got smarter! When you are running a business online, you need to reap the benefits in all possible ways from a range of tools available at your disposal.

How many of the above-mentioned tools have you had your hands on? What was your experience with them? Let us know!

Featured photo credit: bluemoonrecruitment via bluemoonrecruitment.co.uk

Reference

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Last Updated on November 19, 2019

10 Smartest Productivity Software to Boost Work Performance

10 Smartest Productivity Software to Boost Work Performance

Productivity is the ability to perform tasks efficiently and in a timely manner. In today’s busy and competitive business world, productivity is paramount for any business, organization or corporation.

Productivity is more than just performing tasks successfully. It is about investing and allocating resources, so the company or business can perform to meet its core goals.

As part of 2019, it is important to commit to new goals. When shopping around for new productivity software keep in mind the following things: cost, reliability, cross-platform compatibility, on the go, technical support, etc.

In the subsequent sections, we will examine the most recommended productivity software in the marketplace. In addition, we will look at what makes them tick and what separates them from the rest of the pack.

Projects and Tasks Management

1. Monday dot com

    Monday dot com was founded to create a team management solution so people connect to workplace processes across any industry. The productivity tool is used in more than 140 countries.

    The user interface is intuitive and impressive. It makes collaboration productive and fun because of its simplicity.

    The tool is deemed to have one of the best user experiences across the mobile and online project and task management platform.

    The product includes usability, customization, admin control, group management and control, private or public control, in-group messaging and more.

    Check out the software here!

    2. Asana

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      The mantra behind Asana’s product is to enable teams from across different organizations to work together effortlessly.

      The software comes with lots of customizations. When you create a project as a user, you can choose between a traditional task view and the kanban-style board view. The dashboard allows you to see the progress on a project, and it includes an excellent advanced set of search tools.

      Also, Asana’s Android and iOS apps do retain the web interface’s clean look and feel.

      Check out the software here!

      3. Trello

        Trello was founded in the summer of 2010 and two years later the platform added 500,000 members. Anyone within sales, marketing, HR and operations can collaborate successfully with this product.

        Moreover, the tool has over 100 plus integrations with Google Drive, Slack, Jira and others. The product works flawlessly across various platforms.

        Some of the well-known features includes is speed, easy-to-use, and set up. The interface includes due dates, assignments, file storage, checklists and more.

        Check out the software here!

        4. Jira

          The Jira software is flexible and heralded as the next-generation project.

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          The software allows teams to design and adapt the software to an organization’s needs. This includes having visibility into long term goals, project roadmaps, status of work, real-time release information and more. In addition, the interface is customizable.

          The Atlassian Cloud does not support multiple separate domains, subdomains or domain aliases in Google Apps.

          Check out the software here!

          5. Evernote Business

            Evernote was founded in 2008 and reached 11 million users by 2011. The company was founded on the premise that their product should address the ever-increasing volume and speed of information.

            The product helps bring together groups of teams because of versatility and functionality. It creates documents, collaboration on projects, store information all a single location.

            Moreover, you can find information quickly and includes effective search capabilities and integrations with existing tools you may already use.

            Check out the software here!

            Communication

            6. Slack

              Slack was founded in 2013 and the tool is heralded as a collaboration hub. Slack is where productivity happens. When you start a new project, hire new staff, deploy a code, review a sales contract, finalize on a budget, Slack covers all of these. Some of the major highlights include highly customizable notifications and seamless integrations with other collaboration and office tools. The free version of the software comes loaded with features, but does not archive old message. So, you have to review what are the best options for your organization or business.

              Check out the software here!

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              7. Spike

                Newcomer Spike makes emails more conversational by helping teams maintain productivity, communication, and collaboration. All of these are achieved from within their inbox.

                Spike works on top of any existing email (O365, G suite, and IMAP) turning it into a real-time messenger and making your communication much more functional and efficient.

                Spike’s features include built-in groups and channels, voice and video calls, email encryption, instant access to all your files, and much more.

                Check out the software here!

                Creation

                8. Office 365

                  Microsoft’s Office 365 could not be excluded from the conversation and especially as it pertains to productivity software.

                  Of course we are all familiar with Word, Excel, PowerPoint, and Outlook. But there is more capabilities that come with it.

                  You have business-class email, online storage space, and teamwork solutions. These services can be accessed from just about anywhere.

                  Within this suite is Microsoft Sway, which is a presentation software and a step above PowerPoint.

                  Check out the software here!

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                  9. Grammarly

                    Grammarly helps to cut down time on editing. Professionals in several industries like law, healthcare, academia, marketing, engineering and journalism use it to provide instant feedback on the accuracy of writing in English.

                    Once you install the extension from Google Chrome, you can get corrections when you are drafting an email, using social media and other apps.

                    Grammarly is AI powered and it’s a wonderful tool to have to check spelling and grammar before a presentation.

                    Check out the software here!

                    Team Analytics

                    10. ActivTrak

                      ActivTrak is a business intelligence tool that allows you to access team behavior analytics. In other words, it is data-driven.

                      The pros include two-factor authentication with active directory integration. You can also automate your alerts and it has an intuitive interface with easy-to-use admin controls.

                      Furthermore, it comes with Google sign-in, iOS app, productivity track, and more. The bottomline is the product offers employee productivity metrics along with team behavior analytics.

                      Check out the software here!

                      The Bottom Line

                      Depending on the size, budget, resources, and immediate needs of your company, not all productivity software will exactly solve your problem. You will have to contact any of the providers above and probe extensively to find the right product that is made for your business.

                      More Productivity Tools

                      Featured photo credit: Domenico Loia via unsplash.com

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