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5 Simple Ways to Increase Your Walk-In Traffic

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5 Simple Ways to Increase Your Walk-In Traffic

When you have a business, you believe that you have a valuable product that can be good for consumers. The tricky part is learning how to make your store attractive enough for customers to want to come inside of the store to see your products. Many things can contribute to increased store traffic: Location, prices, marketing, and many other factors all play an important part in drawing customers to your store. Even if you have a decent amount of walk-in traffic, it is not a bad thing to want more. It is always a good idea to want to make your business better.

Window Cleaning

If you have a storefront, one of the best ways to attract customers is to have a clean and organized display. Window cleaning companies exist for this reason. Considering if the store is indoors or outdoors, as well as the weather conditions, can help you determine how many times window cleaning needs to be done. If you don’t have a window to worry about, having your property pressure washed a few times a year could really keep the appearance looking good. More expensive options could include updating the sign and getting a new paint job. Some stores like to add flowers or seasonal decorations to help put their customers in the mood for shopping.

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Happy Associates

Experiencing bored and inattentive associates when you walk into a store does not make the customer feel comfortable. It might dampen their happy shopping experience if associates make shoppers feel like they are being put out of their way to answer a question. Making sure that you hire the right people for the job is the first step. In fact, many people work at stores where they love to shop. Training them in customer service skills and investing in them personally are also ways to keep happy associates. More suggestions can be found at here.

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Increase Your Online Presence

In today’s world, it is almost unheard of to have a business with no online presence.[1] Customers love to get a deal, so it might be smart to target your store’s key demographic with email and social media promotions. Even adding a promotion to a smartphone app will help increase traffic. Another option is to join the click and connect movement. More and more consumers are actually preferring to get their items delivered directly to the store instead of at home. Employing all of the other options could provide ways to increase order size and draw customers back into the store.

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Host an Event

Nothing draws a crowd more than a crowd. Some ideas are to have a grand opening, a clearance sale, an end of the year blowout or a birthday party for the company. Big balloons, free items, music and happy faces may all contribute to increased walk-in traffic. Even partnering with other merchants in the area to have a huge blowout can benefit all businesses while introducing potential customers to your products. More ideas on how to effectively host an event at your store can be found here.

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After you find your niche customer, you can find out what they like and what gets their attention. Special promotions are not always the way to draw customers, as some prefer elegance, great customer service or products that cannot be found anywhere else. Making sure that people know about your products may produce more customers because they might begin to think about how those products could make their lives better. Having the right ambiance in the store is a way to make them want to stay in the store longer, which could result in them spending more money. . Some people go to their favorite stores in order to get away from the stress of daily life. Make your store a haven for your customers; when they feel at home, you will reap the rewards.

Featured photo credit: All Class Glass NJ via allclassglassnjcom.ipage.com

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Last Updated on November 15, 2021

20 Ways to Describe Yourself in a Job Interview

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20 Ways to Describe Yourself in a Job Interview

“Please describe yourself in a few words”.

It’s the job interview of your life and you need to come up with something fast. Mental pictures of words are mixing in your head and your tongue tastes like alphabet soup. You mutter words like “deterministic” or “innovativity” and you realize you’re drenched in sweat. You wish you had thought about this. You wish you had read this post before.

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    Image Credit: Career Employer

    Here are 20 sentences that you could use when you are asked to describe yourself. Choose the ones that describe you the best.

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    “I am someone who…”:

    1. “can adapt to any situation. I thrive in a fluctuating environment and I transform unexpected obstacles into stepping stones for achievements.”
    2. “consistently innovates to create value. I find opportunities where other people see none: I turn ideas into projects, and projects into serial success.”
    3. “has a very creative mind. I always have a unique perspective when approaching an issue due to my broad range of interests and hobbies. Creativity is the source of differentiation and therefore, at the root of competitive advantage.”
    4. “always has an eye on my target. I endeavour to deliver high-quality work on time, every time. Hiring me is the only real guarantee for results.”
    5. “knows this job inside and out. With many years of relevant experience, there is no question whether I will be efficient on the job. I can bring the best practices to the company.”
    6. “has a high level of motivation to work here. I have studied the entire company history and observed its business strategies. Since I am also a long-time customer, I took the opportunity to write this report with some suggestions for how to improve your services.”
    7. “has a pragmatic approach to things. I don’t waste time talking about theory or the latest buzz words of the bullshit bingo. Only one question matters to me: ‘Does it work or not?'”
    8. “takes work ethics very seriously. I do what I am paid for, and I do it well.”
    9. “can make decisions rapidly if needed. Everybody can make good decisions with sufficient time and information. The reality of our domain is different. Even with time pressure and high stakes, we need to move forward by taking charge and being decisive. I can do that.”
    10. “is considered to be ‘fun.’ I believe that we are way more productive when we are working with people with which we enjoy spending time. When the situation gets tough with a customer, a touch of humour can save the day.”
    11. “works as a real team-player. I bring the best out of the people I work with and I always do what I think is best for the company.”
    12. “is completely autonomous. I won’t need to be micromanaged. I won’t need to be trained. I understand high-level targets and I know how to achieve them.”
    13. “leads people. I can unite people around a vision and motivate a team to excellence. I expect no more from the others than what I expect from myself.”
    14. “understands the complexity of advanced project management. It’s not just pushing triangles on a GANTT chart; it’s about getting everyone to sit down together and to agree on the way forward. And that’s a lot more complicated than it sounds.”
    15. “is the absolute expert in the field. Ask anybody in the industry. My name is on their lips because I wrote THE book on the subject.”
    16. “communicates extensively. Good, bad or ugly, I believe that open communication is the most important factor to reach an efficient organization.”
    17. “works enthusiastically. I have enough motivation for myself and my department. I love what I do, and it’s contagious.”
    18. “has an eye for details because details matter the most. How many companies have failed because of just one tiny detail? Hire me and you’ll be sure I’ll find that detail.”
    19. “can see the big picture. Beginners waste time solving minor issues. I understand the purpose of our company, tackle the real subjects and the top management will eventually notice it.”
    20. “is not like anyone you know. I am the candidate you would not expect. You can hire a corporate clone, or you can hire someone who will bring something different to the company. That’s me. “

    Featured photo credit: Tim Gouw via unsplash.com

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