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The Challenges of being an Online Entrepreneur

The Challenges of being an Online Entrepreneur

Being an online entrepreneur requires more than just a website or blog where you gain revenue from ads. If you want to grow your business, you have to be ready for anything. This means being ready for small victories and huge setbacks. This also means having to focus on tasks like branding your business and finding ways to fulfill orders. As an online entrepreneur, you will be faced with decisions that involve building your market, expanding your connections, and making yourself more accessible to customers. If you’re ready to meet these challenges head on, then you’ll be successful as an online entrepreneur.

  1. You may win some, and you may lose some

Starting and building a business from the ground up are difficult endeavors, full of challenges along the way that you might not have ever expected. These challenges require decisions, and these decisions sometimes involve a dilemma, where a win-win outcome is not immediately recognizable.

When faced with a decision where none the choices appear to have a clear or foreseeable advantage, many entrepreneurs find it necessary to do some soul searching and self-reflection from a company standpoint. One of the hardest things is to analyze your business objectively, candidly identifying the flaws and problem areas that are holding you back.

Sometimes it helps to gain some outside perspective. Hiring a human resources company or efficiency expert to help streamline your operations may be helpful in finding out what your true strengths are. Do you have the appropriate company culture? It’s important that from the top down, the work environment reflects the results you want. How well do you understand the market you serve? You need to know your product and niche market inside and out, and a lot of the time, this comes with trial and error. Some of the decisions you need to make will be based on limited information at best, so being flexible will help you survive.

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2. Incorporating Data To Track Performance

Incorporating data simply means doing the math and crunching the numbers, and making a habit out of it. The numbers can be conversion rates, bounce rates, traffic percentage breakdowns and other pertinent, technical analysis. It can be a tedious job, but one of the most important tasks to internalize.

Online entrepreneurs that analyze the pertinent data, get insights from analytics, and act accordingly are the ones that perform well and ultimately become successful. Checking the metrics to focus on your business growth is what separates the successful from their failed comrades.

Track your data on a spreadsheet or whiteboard, showing a week-by-week difference in performance. This gives you some perspective of time, helping you and your team to understand what to prioritize.

3. Learning To Market Properly Online, Making Your Brand Cool As Hell

Be enthusiastic and passionate about your brand, products, and services. Your products reflect the energy that you’ve put into your work, and in turn, this fuels your energy to be more productive. For example, you may not notice it, but using the right fonts for your brand logo really helps when it comes to attracting your target customers. Keep an eye when it comes to details.

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Marketing and advertising tasks take a lot of time for research, so manage your time wisely. Research is a crucial step—get to know the other players in your niche industry, and see what they’re doing right as well as what they’re struggling with.

When the time comes, choose the right platform for your online business, one that offers the features you need while giving you access to the market that can most benefit from your offerings.

Be sure to promote your brand, engaging in paid advertising as needed, and keep tabs on whether doing this actually increases profits, or amounts to an unnecessary expense.

Get to know your market, its demographics, and their associated and outside interests. Appeal to them at several different levels to win them over.

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4. Competition and Choosing Your Allies

Because of low entry barriers and relatively easy access to funds, competition among online entrepreneurs is tougher than ever.

Many online entrepreneurs have a great idea in their heads, only to discover that someone has already beaten them to the punch. Hopefully, you’re the one dishing it out, not taking the blow. There will be others trying to reverse engineer your product and sell their product to your potential market. This is your chance to outshine them.

By complementing existing products of other companies, you position yourself as a partner or a collaborator, rather than a rival. This means choosing your battles wisely, which allows you to thrive, especially when dealing with someone in your industry who has a far greater following than you’ve got.

5. Security And Computer Knowledge (Or Lack Thereof)

Let’s be frank, if computer literacy is not your strong point, do something about it fast. Internet technology is showing no signs of letting up. Software is becoming even more sophisticated, and waiting around is not an option. At the very least, learn some online skills, or work with an IT professional to get up to speed.

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Security is essential for running an e-commerce site, meaning you need to monitor your security measures round the clock, and invest in reliable servers and networking hardware. One slip-up can spell disaster for your company’s credibility, so be vigilant.

6. Driving and Converting Traffic

There are many ways to drive traffic to your website, from promoting it via Google Adwords and Pay-Per-Click advertising, and writing natural, organic content. Of course, this requires time, just like many of the other challenges that you face as an online entrepreneur.

Converting traffic into cash is tricky, mostly because your customers, readers and website visitors might not be looking to buy. Integrate the commercial aspect of your website as naturally and unobtrusively as you can. Get to know what your visitors and readers really want by seeing what pages they visit, and which links they follow. Adapt accordingly.

To succeed as an entrepreneur online or as a brick-and-mortar establishment, it’s important to have drive. Learn as much as you can, and develop perseverance to get through the hardships. By overcoming obstacles, you can make it as a successful online entrepreneur.

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Published on January 7, 2021

How To Train Yourself When You Lack Attention To Details

How To Train Yourself When You Lack Attention To Details

Some people see the trees for the forest, and some see only the forest, meaning they lack strong attention to detail. But even if you’re one of the people who take a macro rather than a micro view, true professionalism requires balancing both.

If focusing on the fine points is not your forte, you will benefit from training yourself to pay attention to details. You will profit by saving yourself time, effort, money, and credibility.

Why Training Yourself in Attention to Details Pays Off

You add value to your organization when you make the effort to ensure that you performed your work thoroughly and effectively. This is why job postings often list “attention to details” among the required skills.

When you present your supervisor or client with well-completed, high-quality work the first time, it maximizes your value and minimizes wasted time. Detail-oriented people are also more adept at catching mistakes that could lead to costly blunders.

Moreover, attention to detail is an indicator of possessing other in-demand employee qualities, such as organization, thoroughness, and focus. In some professions, such as accounting, engineering, medical research, and more, you can only excel if you have trained yourself to pay attention to details.

In other professions, possessing strong attention to detail is the very quality that will get you promoted to a position where you will be asked to consider the big picture.

Finally, if you are the “go-to” details person, everyone else on the team can relax a bit. They know the project is in good hands and will likely throw you more projects as a reward. This will ultimately lead to your advancement.

3 Important Aspects of Becoming More Detail-Oriented

Here are the 3 important things you need to learn if you want to remedy your lack of attention to detail:

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  1. Respect deadlines
  2. Understand the work-flow plan
  3. Build in time to mess up

1. Respect Deadlines

Deadlines lend all projects a finish line. One smart idea is to take the given deadline and work backward from it, calculating when your piece of the project is due. Then, if you stick to the proscribed schedule for completing the mini-projects that you have, you will never miss a deadline.

One important note on this: It is smarter to stick to the deadline and turn in work that merits a “B+” than to blow the deadline with “A” work. Chances are, through revision and suggested changes from others on the team, you can bring up your B+ work to an A later. But if you disregard deadlines, you will lose the respect of your boss and fellow teammates.

2. Understand the Work-Flow Plan

Your team is developing work in conjunction with other teams who have projects and deadlines of their own. When you grasp the whole work-flow plan, you may be able to either add insight to the greater project or to your own smaller piece of it that others at the firm will consider valuable.

3. Build in Time to Mess Up

You can expect that “what can go wrong will go wrong.” Don’t overpromise on deadlines. Something likely will mess up, but when it does if you built in the time to fix it, those around you won’t freak out.

Chances are, you already give your attention to several details. Take heart. You can do this! You can overcome your lack of attention to detail and become more detail-oriented.

For starters, consider this: Most people take the time and put in extra effort into the activities or undertakings that matter to them most. Training yourself to become more detail-oriented can mean adopting a similar pattern of behavior.

Apply the same attention you give to your appearance. Are you a meticulous dresser? Do you pay attention to how you pair patterns and colors, and how you accessorize a particular outfit?

This is the same system to use when you lack attention to detail with your work. Give every item careful consideration so that each one contributes to the perfectly pieced-together whole.

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Assemble the ingredients the way you do when you cook. Cooking and baking from scratch require close attention to details as you measure and add each ingredient in sequence, and you time everything so that the meal comes together at the same time.

Similarly, your work product requires you to gauge whether all the ingredients have been added and that your final product is delivered on time.

Organize your business network like you do your social contacts. If you follow a broad base of friends and acquaintances on social media, you can apply similar skills to stay up-to-date on details associated with business acquaintances.

When you meet somebody who could be influential to your career or a resource for improving your skills, follow that person on social media. Respond to their posts to keep the lines of communication flowing.

12 Tips to Help You if You Lack Attention to Detail

Teaching yourself to take note of important details involves sharpening your perceptions and thinking ahead. The following tips will help you adopt these practices. Master these habits when training yourself to become detail-oriented.

1. Learn to Listen Well

You will pick up relevant information and needed nuance when you apply the skills of active listening. In conversations, train yourself to make eye contact, give your undivided attention to the speaker, and ask pertinent follow-up questions.

Training yourself to pay better attention to details in conversations includes learning to fully concentrate on what others have to say. If you find it hard, there’s no harm in taking notes on what they say.

2. Pay Attention to Social Cues

Make a point of noticing body language and facial expressions that provide insights into how others perceive a situation. Social cues offer details that give you an understanding of how words and actions impact others. The infamous character Michael Scott of the television show “The Office” epitomizes the consequences of not paying attention to others’ body language.[1]

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3. Follow Rules

Rules and protocols usually come about from lessons learned and are put in place to avoid further mishaps—whether from a safety or efficiency standpoint. If you’re given step-by-step procedures to follow, check them off as you go. Also, return to the rules at the project’s end just to make sure you adhered to them all.

4. Take Notes

Note-taking is a way to boost your retention and gives you something to refer back to when you need to keep track of pertinent details. You will also heighten your focus as you listen for relevant information. Review your notes shortly after the meeting or conversation and highlight the content that you intend to apply.

5. Prioritize What Needs Your Attention Now

When you have a full slate of work that demands your attention, take a few moments to sort assignments from most to least urgent. Keep a calendar, spreadsheet, or project planning software up-to-date with schedules and deadlines to help you stay organized.

As you tackle each urgent assignment, give it your full attention so no details are missed. Give yourself ample time—especially if you tend to be someone who waits until the last minute—as rushing can make you overlook important details.

6. Have a Detail-Oriented Assistant Check Your Work

If you lack attention to detail, then it makes sense to seek help from someone detail-oriented. If you have this option, take advantage of it. Two sets of eyes are better than one. Just be sure to credit your assistant for their help once the project is completed.

7. Learn the Rules of Writing Well

English is a difficult language, and grammar, punctuation, and spelling can all sabotage you unless you pay attention to detail. When in doubt, look it up. Free to use website services such as Grammarly can help.

8. Proofread Before You Hit Send

Nothing is perfect in its first draft. If you lack attention to detail, then put in the extra effort before submitting things. Before you send off any written work, check carefully not only for misspellings and incomplete sentences but also for improper tone, inappropriate colloquialisms, and inconsistent formatting. When your written communications are error-free, they will have their intended impact.

9. Minimize Distractions

It is impossible to stay focused when colleagues carry on conversations nearby or your mobile notifications ding you throughout the day. Do your best to limit distractions.

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If you are working where there is a lot of noise or side activity, try wearing noise-canceling headphones or seeking out a quiet corner. Disable your notifications when you need to focus, and resolve to only check them after you have completed your assignment.

10. Take Breaks

It may sound counter-intuitive to stop and take a walk, but it’s necessary. Walk away from the screen. Moving from one task to the next across the span of your workday is a recipe for brain fatigue. Give your brain a recess time when you come to a natural stopping place or after you complete one project and before you start the next. These short pauses are necessary for sorting through all the details needed for coming up with successful solutions.

11. Make Time for Reflection

At the end of a workday, take a few minutes to go over the day’s events in your mind. What was said or relayed in conversations? What is the status of the projects you worked on? What else occurred that you should pay attention to? Could there have been any details you might have missed that you should address tomorrow?

12. Keep a Detailed To-Do List

This simple organizational tool is your best ally for getting your work done on time and for paying attention to the details. If you are pressed for time (and who isn’t?), write your list to coordinate with dayparts.

Allot a certain number of hours to complete each task, do it, and then check it off. Nothing feels more rewarding than completing all the tasks on your list. But if you can’t finish them, then carry them over to the following day.

Final Thoughts

Details may seem small, but they can become a lot larger when they are overlooked. If you know you lack attention to detail, commit to training yourself to embrace the many facets that can help you consistently excel in the tasks you set out to accomplish.

When you begin to catch your mistakes in advance or apply the tidbits of information you gathered from paying close attention, you will know that you have trained yourself in the fundamentals of becoming detail-oriented. After that, you should start hearing the phrase “Great job!” more often.

More Tips on Boosting Your Attention to Detail

Featured photo credit: Cristina Gottardi via unsplash.com

Reference

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