Advertising
Advertising

5 WordPress Plugins That Will Increase Your Conversion Rates

5 WordPress Plugins That Will Increase Your Conversion Rates

Are you having trouble marketing your product or service? You might feel like you’re stuck in a rut, but sometimes a few simple changes are all you need to spruce up your website and increase your conversion rate. And if your site is based on WordPress, you have thousands of plugins at your disposal, each offering a different tool to help you organize your content, attract visitors, and increase clicks and conversions. Interested in boosting your sales?

Here’s just a few of the great WordPress plugins that can help your revamp your site and reach your monthly goals with ease.

1. OptinMonster

If you’re looking to increase your number of email subscribers, OptinMonster makes it easy to catch your audience’s attention through pop-ups and other tools. Instead of tucking away the subscriber form on a separate page, OptinMonster helps you attach the form to floating headers, sidebars, pop-ups, welcome gates, and more. Your email form becomes a striking element that actively grabs your readers’ attention, not a passive form hidden away on the footer.

Advertising

To take advantage of this plugin, you must sign up for an account at the OptinMonster website. This is a monthly subscription service with the option of monthly or annual billing. Three tiered packages are available, each with a different set of features. The Basic account is only $9 per month (when billed annually), with $19 for the Plus account and $29 for the Pro account.

2. OptimizePress 2

Need to refresh your landing page? OptimizePress 2 gives you the tools to build engaging landing pages with a high conversion rate. Their features include a live editor that updates your site automatically, a library of pre-made themes and custom elements, automatic mobile conversion, secure membership portals, and more. This plugin makes it easy to build an accessible, eye-catching landing page that sets your products or email forms front-and-center.

Want to give it a try? OptimizePress comes with a 30-day money back guarantee. The prices for packages vary, with $97 for Core, $197 for Publisher, and $297 for Pro. Each package comes with its own set of features and benefits. This is a one-time fee, not a monthly recurring charge. However, you’ll have to renew your license once a year to keep receiving support and updates.

Advertising

3. Hello Bar

For a simple solution that makes your content pop, Hello Bar adds a full-width bar to the top of your page. You can add an email form, provide helpful links, include social media buttons, and more. It’s a floating bar that follows your readers as they scroll down the page, keeping your email form at the forefront of their attention; this increased exposure means they’ll be more likely to subscribe. Hello Bar is easy to use, with a simple dashboard that requires almost no coding knowledge.

Everyone can sign up for a free account, but the Pro account means no advertisements and additional customization options. You can upgrade your account once you’ve signed up at the Hello Bar website.

4. Leadpages

Want to spice up your landing page with crisp, engaging content that immediately hooks your reader? Leadpages instantly gets your clients involved, with pop-up email forms, mobile opt-in codes, 1-click sign up links, and more. When they visit your website, they’ll be greeted with content that invites them to interact right away, rather than a generic sales pitch or a large chunk of text. Leadpages also includes a wealth of other features, including automatic mobile conversion and a website editor that requires no coding knowledge.

Advertising

If you’re interested in Leadpages, you can choose from one of three packages: $25 for Standard, $49 for Pro, and $199 for Advanced. Each package is geared toward different types of businesses and entrepreneurs. You can choose from monthly, annual, and 2-year billing options.

5. Nelio A/B Testing

Want to test your landing page before it goes live? Nelio gives you the tools to test every element on your site to help you attract the biggest number of visitors. No technical knowledge is required; Nelio automates everything, enabling you to switch over your site to the best version. And best of all, you can complete all your testing straight from the WordPress dashboard.

To get started with Nelio, you can purchase one of their tiered packages. Each package comes with a free trial. The Basic option costs $288 annually, while the Professional option costs $888, and the Enterprise option costs $2,568. Each comes with a unique set of features tailored toward the size of your business.

Advertising

Featured photo credit: The White Label Agency via thewhitelabelagency.com

More by this author

3 Tips to Protect Your Home From Natural Disasters 5 Misconceptions About Credit Scores 5 Simple Ways to Increase Your Walk-In Traffic 3 Signs That You Are Addicted To Sports Betting 5 Small Business Decisions Usually Made Too Late

Trending in Marketing

1 8 Life-Changing Skills You Can Learn in Less Than 6 Months 2 Tips for Designing Your Plastic Surgery Website for Optimal Marketing 3 SEO Tools Every Business Should Be Using in 2017 4 8 Qualities To Become An Excellent Lawyer 5 5 Simple Ways to Increase Your Walk-In Traffic

Read Next

Advertising
Advertising
Advertising

Published on August 4, 2020

36 Important Resume Skills (For All Types of Jobs)

36 Important Resume Skills (For All Types of Jobs)

Most jobs require specialized skills. At the same time, there are a lot of resume skills that apply across the board.

If you’re on the hunt for a new job, give your resume a refresh. Employers want to know: Can you communicate effectively? Are you easy to get along with? Can you manage your time effectively?

Remember, you may not get a second look. Use your resume to make a great first impression.

Holistic ability is what employers want to see when hiring. These resume skills can make you a top pick regardless of what role you’re applying for.

Communication

Being properly understood is critical. On any team, you must be able to relay and interpret messages with speed and precision. How you describe yourself, the concision of your phrasings, and the layout of your resume are great ways to showcase these skills.

1. Writing

Whether it’s emails or official documents, writing skills are essential for candidates in any industry. Clear, concise phrasings minimize misunderstandings and save the recipient time. This is probably one of the most important resume skills.

2. Verbal Communication

Speaking clearly and eloquently is one of the first things a hiring manager will note in an interview. Communicating over the phone is commonplace in business. Outline this skill on your resume, and they’ll invite you in to listen for themselves. This is easily one of the most important resume skills in most industries.

3. Presentation

Sales pitches and company meetings may include presentations, which require special communication skills. Being able to spearhead and properly carry out a presentation shows organization and resolve.

4. Multilingualism

Knowing more than one language can open doors for you and the business you represent.[1] Being able to speak another language allows your company to serve a whole new demographic.

5. Reading Comprehension

At any job, employee handbooks, company newsletters, and emails will come your way. Being able to decipher them quickly and effectively is an important resume skill. This goes hand in hand with having excellent writing skills.

Advertising

Tech Savvy

Technology is evolving rapidly, especially in the business world. Be sure to mention the technologies you’re familiar with on your resume, even if you don’t expect to use them daily.

6. Social Media

Almost everyone has some form of social media these days. Companies use platforms like LinkedIn and Facebook to reach new audiences, provide customer service, and build brand loyalty.

7. Operating Systems

Can you use a Mac? What about a PC? Most jobs today require the use of a computer. Prior experience navigating common operating systems will help you acclimate much more quickly. This has become an important resume skill ever since the start of the information age.

8. Microsoft Office

Of all the software in the world, Microsoft’s Office suite might be the most popular. Word, Excel, Powerpoint, and Outlook are widely used in the business world. Having this as part of your resume skills is very helpful especially in certain industries.

9. Job-Specific Programs

Did you get the hang of HubSpot in your last role? Is Slack something you’ve mastered? Be sure to mention them on your list of resume skills. These demonstrate that you can pick up new tools quickly.

Interpersonal Skills

Despite the rise in technology, businesses are run by people. Working with and for people means you need to be able to handle yourself with poise in different social settings. Highlight roles and situations on your resume that involved tricky conversations.

10. Customer Service

No company can succeed without its customers. Being able to treat customers with respect and attention is an absolute must for any applicant. Specific industries regard this as the most important resume skill their prospective employees should have.

11. Active Listening

Listening is an underrated skill, especially for leaders.[2] If you can’t listen to other people, you’ll struggle to work as part of a team.

12. Sense of Humor

You might wonder why having a sense of humor is a part of your resume skills. Humor is important for building rapport, but getting it right in the workplace can be tough. Everyone loves someone who is entertaining and can lighten the mood. On the other hand, people are turned off by immaturity and inappropriate jokes.

Advertising

13. Conflict Resolution

A customer stomps up to your desk and starts yelling about a problem he or she is having – how do you handle this situation? The right approach is to work to resolve the situation, not to escalate or avoid it.

Teamwork

One of the best parts of any job is the bonds you build with your co-workers. Fostering healthy relationships can make the workspace more enjoyable for everyone.

14. Collaboration

Whatever your line of work, chances are good that you’ll be working with others. Being able to collaborate effectively with them is critical if the whole team is to hit its goals. You can use various apps and tools available to help you collaborate with your team.

15. Leadership

Even if the title of the job you’re applying to isn’t “manager” or “executive,” there will still be moments when it’s your turn to lead. Prove that you’re up to the challenge, and you’ll be looked at as a long-term asset. Listing this as one of your resume skills is certainly an eye-catcher for most.

16. Reliability

Work isn’t always easy or fun. You have to be willing to pull your weight, even when times are hard. Otherwise, your co-workers won’t feel as if they can count on you. Reliability is important in maintaining the cohesion of a team. You should let people know that they can rely on you.

17. Transparency

To work as a team, members must be willing to share information with each other. Are you willing to own up to your mistakes, share your challenges, and accept consequences like an adult? Let them know that you’re transparent and reliable.

Personal Traits

Your resume is about selling yourself, not just your education and work history. The good news is, your “soft” skills are a great opportunity to differentiate yourself. Use bullets beneath your past experiences to prove you have them.

18. Adaptability

In any role, you’ll need to adjust to new procedures, rules, and work environments. Remember, these are always subject to change. Being able to adapt ensures every transition goes smoothly.

19. Proactivity

An autonomous employee can get work done without being instructed every step of the way. Orientation is one thing; taking on challenges of your own accord is another. Being proactive is an essential resume skill, especially if you’re eyeing for managerial roles in the future.

20. Problem-Solving

When problems arise, can you come up with appropriate solutions? Being able to address your own problems makes your manager’s life easier and minimizes micro-management. Problem-solving is an important yet often overlooked resume skill.

Advertising

21. Creativity

Can you think outside of the box? Even roles that aren’t “creative,” strictly speaking, require creative thinking. Creativity also helps in your ability to solve problems.

22. Organization

Staying organized makes you more efficient and reduces the risk of mistakes. Organization skills make life easier not just for you, but also for other members of your team. This makes it an important skill to put in your list of resume skills.

23. Work Ethic

Every company wants hard workers on its team. You’re applying for employment after all, not a place to lounge around. Putting this on your list of resume skills is just as important as actually exhibiting it in the workplace once you’re hired.

24. Stress Management

How well do you work under stress? If you’ll be required to meet tight deadlines, you’ll have to prove you can handle the heat.

25. Attention Management

Whether you’re developing a partnership or writing a blog post, attention to detail makes all the difference. People who sweat the details do better work and tend to spot problems before they arise. Use Maura Thomas’s 4 Quadrants of Attention Management as a guide to managing attention.[3]

26. Time Management

Time is money. The better you are at using company time, the more valuable you’ll be. Show that you can make every second count. Managing your time also means being punctual. No employer wants to deal with a team member who’s constantly tardy. This is commonly included in most people’s resume skills, but not everyone lives up to it.

27. Patience

Things won’t always go your way. Can you calmly work through tough situations? If not, you’ll struggle with everything from sales to customer service to engineering.

28. Gratitude

When things do go your way, are you gracious? Simply being grateful can help you build real relationships.[4] This also helps foster a better team atmosphere.

29. Learning

Employers want to invest in people who are looking to grow. Whether you love to take online courses, read, or experiment with hobbies, make sure you show you’re willing to try new things.

30. Physical Capability

Many job postings have the classic line, “must be able to lift X amount of pounds” or “must be able to stand for X hours per day.” Play up past positions that required you to do physical labor.

Advertising

31. Research

How easily can you dig up new details about a concept? Research skills are critical for marketing, business analysis, writing, account management, and more.

32. Money Handling

Being able to count bills quickly and accurately is important at any company with a brick-and-mortar storefront. Integrity and honesty are key when you’re running the cash register or reconciling bank statements.

Commitment

To employers, every new hire represents an investment. Are you worth investing in? Prove it. Employers need to see signs of commitment before they bring you on board.

33. Longevity

Hiring managers love to see long tenures on your resume. This suggests that you’re in it for the long haul, not just passing through for a quick buck.

34. Fidelity

For an employer-employee relationship to work, there has to be trust. Employers tend to find out when someone is hiding side gig or sharing information they shouldn’t be. References from past employers can prove that you’re loyal to companies that hire you.

35. Obedience

You won’t agree with every choice your employer makes. With that said, you have to respect your role as an employee. Obedience is about doing what your leader decides is best, even if you have a different perspective.

36. Flexibility

Life is full of surprises. A month into your new job, your role could change entirely. Flexible people can roll with the punches.

Final Words

Perform a self-audit: Which of these skills will your potential employer want to see? Add them to your resume strategically, and you’ll be that much closer to your dream job.

Tips on How to Create a Great Resume

Featured photo credit: Van Tay Media via unsplash.com

Reference

Read Next