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What Makes YouTube a Great Platform for Businesses?

What Makes YouTube a Great Platform for Businesses?

Since its birth in 2005, and consequent purchase by Google, YouTube has been extremely popular worldwide as a seamless platform for video hosting and sharing. Apart from uploading and viewing videos, the platform also enables you to subscribe and add comments to your favorites.

As a business, you can conveniently get your message across and promote your services or products to innumerable potential customers. Although everyone is aware of the vast bouquet of benefits that YouTube brings, let’s discuss what makes this platform a boon for businesses.

1. Millions of audiences

It goes without saying that for any business, success depends highly on visibility. YouTube gives you a lot of exposure in a seamless manner. Reach out to the masses, draw their attention, and get the golden opportunity to go viral by uploading your video in the right category.

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YouTube videos can be embedded anywhere from blogs and social media to websites and more.

Watch videos not just online but also offline through downloading options. People can directly download audio and video files to their iPhone or Android phone using YouTube downloader app. This way your video can be viewed even outside of YouTube.

2. Handsome savings

You have the option to host the video on your own server or obtain a license to host over a video platform. In either case, an additional cost is involved. Usually commercial video sharing is not accepted by Google but lately, this search giant has made amendments regarding the policies that govern original content sharing by brands.

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You need to make a one-time investment during the content upload, and there are no additional operational or design costs involved. Considering the present expenses involved in obtaining licenses from other video platforms, YouTube is a wise choice.

3. Unlimited video bandwidth

YouTube is a child of Google, and hence it is backed by servers which can deal with load and loads of traffic (millions within a short span of time). If your video is fortunate enough to go viral and starts receiving countless hits, you will begin to require considerable bandwidth. Without the right technology or a platform like YouTube, such heavy traffic cannot be handled. A viral video is indeed beneficial for your business. Make sure that you are prepared to handle the traffic and attention.

In case internet reliability becomes an issue, all one needs to do is install one of the available downloader apps like FVDTube. The person can watch your video offline as he feels convenient.

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4. Links and web traffic

If your business is web-based, or even if it isn’t, web traffic is an extremely important thing to consider. Directing traffic to your own website can be difficult but YouTube does the job for you. It also provides really simple links for sharing and embedding videos across the web. If the content goes viral, other websites will be interested in embedding your video for better search engine optimization.

5. Convenience of use

When you mean serious business, it’s always wise to choose paths which lead to better results with similar, or diminished, amounts of effort. This type of ease-of-use is one of the major reasons why YouTube is so popular for business video hosting.

You just need to follow some simple steps in order to upload your video, and you’re done in a jiffy. Video from a Smartphone or a flip video camera can easily be uploaded for public viewing in minutes. Plus, your subscribers automatically get notified that you’ve posted.

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So, go ahead and upload your business videos to YouTube and allow visitors to find your message online through streaming or downloading videos. Invite comment from viewers and provide your business with worthwhile feedback.

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Adnan Manzoor

Data Analyst & Life Coach

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Last Updated on July 10, 2019

11 Brain Training Apps to Train Your Mind and Improve Memory

11 Brain Training Apps to Train Your Mind and Improve Memory

Whether at work or at school, people these days are under tremendous pressure to perform, perform and perform! Stress and pressure can have adverse affects on the well-being of a person, and need to be controlled.

Now, this doesn’t mean you make a dash to your nearest therapist. There are a number of wonderful and smart apps that you can use on your phone. These brain training apps have been scientifically designed to target specific areas of the human mind and control harmful emotions such as anxiety, as well as to improve memory and sharpness of the brain.

Here are 11 iPhone apps that you will not only enjoy but also find useful in keeping your mental health balanced at all times.

1. Lumosity

This app consists of games that focus on improving the user’s memory, problem-solving capability, attention span, and thinking. There are three games in each session, and they challenge the brain by changing every time. The user has to complete the games while playing against a clock.

Free of trial. $15 per month for the full version.

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Luminosity Mind training apps-Lifehack

    2. Fit Brains Trainer

    This brain training app has 10 sets of games that work on different areas of the brain and improve memory as well as concentration. A user is required to finish a particular task from each category on a daily basis and the app tracks the progress by a color coded graph.

    Free.

    Fit Brains Trainer Mind training apps-Lifehack

      3. CogniFit Brain Fitness

      Developed with the help of neuroscientists, this fun app improves a person’s cognitive abilities, which includes memory and concentration. The progress made by the user over a period of time can be tracked. Users can also play challenge rounds with their friends. The app also modifies the difficulty level to suit the profile of the user and provide recommendations based on the results. Spending 20–30 minutes a few times every week can give measurable improvement in the performance of a user.

      First four games free, then $13 a month.

      cognifit-Mind Training Apps-Lifehack

        4. Brain Fitness Pro

        The makers of this app claim that it can improve the IQ of a user, and improve intelligence and memory. The app is fun and is user friendly, and 30 minutes a day can fetch you results in less than three weeks.

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        Buy for $3.99.

        5. Happify

        If nothing else makes you happy in life, this app will. Well, this is what the developers claim at least. This app comes loaded with lots of quizzes, polls and gratitude journals, which work on the fundamentals of positive psychology. The app also helps to control stress and emotions to make you feel better.

        Free to use.

        Happify-Mind Training Apps-Lifehack

          6. Clockwork Brain

          You will like the little gold robot that comes in every time to explain the next game you are going to play. While the games are not much different to those offered in apps such as Luminosity, the look and feel reminds me of a workshop from old times.

          Free.

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          Clockwork Trsin-Mind Training Apps-Lifehack

            7. ReliefLink

            Initially created as an app for suicide prevention, it has found its use as a great app for tracking the mood of the user by taking measure of all things relevant to the user’s mental health. In case the user experiences high emotional stress, the app has a coping mechanism that includes voice-recorded mindfulness, exercises and music for relaxation. There is also a map that informs the user of the nearest therapist and medical facilities for mental health treatment.

            Relief Link - Mind Training Apps - Lifehack

              8. Eidetic

              Eidetic is a memory enhancement app and uses a ‘spaced repetition’ technique to help users memorize information such as important phone numbers, words, credit card details or passwords. It also notifies you when it’s time to take a test to see what you remember, so that you retain information in your long-term memory.

              Eidetic - Mind Training Apps - Lifehack

                9. Braingle

                Braingle helps to maintain the sharpness of the brain and improve the reasoning ability of a person through riddles and optical illusions. It is different from other brain training apps that employ memory and reaction based tests. You can also compete with your friends and family members in figuring out the fun riddles.

                Free.

                Briangle- Mind Training Apps-LIfehack

                  10. Not The Hole Story

                  If you have a penchant for solving hard riddles, then this app is a must-have for you. Filled with exclusive riddles along with a simple-to-use interface, the app gives you riddles that you have to solve through a book. You will be given hints along the way, and when you give up, the answers will be revealed. This app will encourage you to broaden your thinking and put your mind to a challenging test.

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                  Free.

                  Not the hole story - Mind Training Apps - Lifehack

                    11. Personal Zen

                    This fun brain training app follows the journey of two animated characters who travel through a field of grass. Personal Zen is a nice app meant for reducing anxiety and trains the brain to focus on the positive aspects. The developer’s advice is to use the app for 10 minutes a day to see the best results.

                    Free.

                    personal zen- mind training apps - lifehack

                      Featured photo credit: NeONBRAND via unsplash.com

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