Advertising
Advertising

Why CEOs Run The World

Why CEOs Run The World

If there was a Runners Anonymous self-help group, a lot of the addicts would be CEOs. These days, running (or maybe endorphins) seems to be the drug of choice for CEOs. Why is that? And why am I following that stereotype? I hate to follow the crowd. Any crowd. I see myself as an unconventional thinker, a trailblazer. Yet, here I am fitting right into a stereotype and perfectly happy doing so.

Last Sunday morning, I ran 13.1 miles – effectively a half marathon, except this was on my own – around the coast of Manhattan and Brooklyn in 1 hour 35 minutes. Just for the fun of it! (Though I was also keen to try out my new Lululemon running gear) This was a new personal best and follows a pattern of me beating my personal best a half-dozen times per year for the past four years. At the age of 46, surely I should have peaked long ago, and now be gliding gently towards my rocking chair. But I’m still on the run.

Kansas City half Marathon
    CEO Ben Legg at 2016 Kansas City Half Marathon

    Always On The Run

    A little background: I have always been a runner of sorts.

    I started my career as a British Army officer, which involved running 2-3 times per week, along with all sorts of other exercise. I was fit. When I left the army in 1999 to enter the world of business (initially as a strategy consultant at McKinsey), I dropped that frequency to one run of six to eight miles every weekend. This was at an unmeasured pace – probably around nine minutes per mile – with my dogs tagging along. So I have never been unfit. However, through the next 13 years travelling the globe working in executive jobs at McKinsey, Coca-Cola, and Google around the world, I flatlined at that level. My assumption was, that over time, I would let my fitness slip gently.

    Advertising

    So what happened to make me running obsessive, and fitter now than when I was in the army?

    I think the most likely explanation is becoming a CEO in 2012. CEOs make conference speeches and TV appearances more than others, and I am no exception. This leads to seeing your own picture a lot more often, and noticing yourself looking a bit chubby is a great motivator to become fitter. You also hear a lot about the link between fitness and being able to cope with stress. Getting some alone time is attractive too, given that your days are packed with back-to-back meetings.

    Therefore, since 2012, I have one-by-one initiated a number of actions that have each nudged me towards ever-increasing fitness:

    My own gym:

    I bought my own gym. I had often joined commercial gyms in the past and not gone to them. The time required to get there, work out, get home, get changed, etc. just seemed like too much. However, with a home gym, you dramatically reduce the unproductive admin time associated with working out, so you have no excuses but to do it. I now workout 3 times per week.

    Advertising

    Running midweek:

    In 2012, I toured the U.S. with a colleague and he suggested running together for fun. So, I took my running kit and loved it. What better way to see the cities I visit for work than running around them at sunrise, when everyone else is asleep, the streets are empty, and the sun is just peeking over the horizon? I now run twice per week midweek, in addition to my weekend run.

    Half-marathons:

    Four years ago, I signed up to do my first half marathon in years and loved it. I wasn’t particularly happy with my time though, so I signed up to run around six half-marathons per year, in order to always have a “test” ahead of me, to prevent slacking off.

    Company health:

    When the insurance broker came to me a few years ago and said that our healthcare premiums would rise by $1,000 per person per year, even if we maintained the same level of claims as before – just due to industry cost inflation – I decided to try to fight it. I gave the HR department $300 per employee to get the organization fit and reduce the number of claims. They then set about giving out subsidized Fitbits, organizing fun health-related activities, and incentivizing health improvements that were based on twice yearly medical checks. Clearly, I needed to lead by example. We did avoid those health cost increases, and also had a lot of fun in the process.

    Fitbit:

    Clearly, this has been a major driver of fitness for many people. Since getting my first Fitbit, I have tracked my pace on every run and always strive to keep improving. Benchmarking my weekly steps vs my friends and colleagues is also highly motivating. Like other CEOs, I like to win, and certainly hate to be out of the top three in my friends’ league table (of about 80 people) so can’t have a single slack day. I now average around 120,000 steps per week – between running, walking, and working out.

    Advertising

    Running tourism:

    Given my new habit of running midweek at sunrise, I started to try to find the perfect morning running route. I now scour Google Maps for every city that I travel to, looking for the best runs – based on views, architecture, history, serenity, and other factors. My current favorite is in San Francisco, taking an Uber to Sausalito just before sunrise, then running back over Golden Gate Bridge and along the Embarcadero. Awesome!

    Setting minimum standards:

    I have set myself several “bars” for acceptable running standards. These include:

    • Never running less than six miles per run.
    • Never running slower than a seven-and-a-half minute pace per mile.
    • Always overtaking at least 10 times more people than the number that overtakes me (to keep me in the top ten percent of runners).

    Calendar blocking:

    To ensure that I manage to fit exercise into my overloaded calendar, I pre-block my calendar with recurring entries – three runs and three workouts per week, at sunrise. That keeps the time free. If I need to schedule an early morning call, I move the calendar block to a different time in that day, to ensure I get my exercise.

    HelloFresh:

    Diet clearly plays a part too. I used to eat too many carb-heavy, rich meals. Then in 2015, I subscribed to HelloFresh, which now delivers three boxes of ingredients to my house every week, for me to cook awesome meals (clear instructions are provided). The service provides very healthy ingredients and sensible portions, and this has definitely led to a bit of weight loss, enabling even faster running times.

    Advertising

    Tough Mudder:

    What a great invention! Running 12 miles with a bunch of friends – braving mud baths, monkey bars, razor wire, and electrocution – strikes me as a fine way to spend a Saturday morning. I have completed two this year and am planning many more.

    Featured photo credit: Kansas City Business Journal via bizjournals.com

    More by this author

    Ben Legg

    CEO of Adparlor

    How to Write and Self-Publish a Book in Three Months (With No Experience) Why CEOs Run The World

    Trending in Exercise

    1 5 Breathing Exercises for Anxiety (Simple and Calm Anxiety Quickly) 2 3 Home Exercises To Fix Your Rounded Shoulders In One Month 3 Workout Every Day: Thursday Music Playlist 4 Cut down on drinking! Time for a post-holiday detox 5 How To Get A Six-Pack In One Month

    Read Next

    Advertising
    Advertising

    Last Updated on November 11, 2018

    How to Gain Muscle Fast (The Healthy And Natural Way)

    How to Gain Muscle Fast (The Healthy And Natural Way)

    There’s a common misconception that building muscle occurs entirely in the gym from exercise and lifting weights. In this article, we are going to debunk this notion that weight lifting and gym exercise yields 100%, or even 90% for that matter, of muscle building results.

    So how to gain muscle fast in a healthy way?

    Yes working-out is a critical aspect of developing muscle, however it should not be the focal point. Building muscle occurs primarily outside of the gym by way of diet/eating habits, and sleep regimen.

    How Is Muscle Developed?

    Muscle is developed from damaging the tissue during exercise, and facilitating the most optimal circumstances for repair and growth of those same tissues. This means you will not only need to exercise, but you should focus on carbohydrates around your exercises, and adequate rest and recovery between workouts.

    If your focus is building muscle and not losing weight, focusing on a high-carb diet with carb loading around the workout days will yield great results. Yes, you absolutely can lose fat and build muscle following a low-carb diet, but you’ll make faster progress if you follow a high-carb diet instead. Now don’t take that as a green-light to stuff your face with pasta, bread, and all sorts of other carb-heavy foods.

    Let’s examine Glycogen – a multibranched polysaccharide of glucose that serves as a form of energy storage in humans. Muscle glycogen is a form of carbohydrate that’s stored in your muscles and liver. Glycogen is the primary source of fuel during exercise, and low glycogen levels decreases your ability to gain strength and muscle. The best way to maintain high levels of muscle glycogen is to eat a high-carb diet, with around 1 to 3 grams of carbs per pound of body weight.

    Advertising

    The time of ingestion of a carbohydrate supplement on muscle glycogen storage post exercise was examined in a study with twelve male cyclists that exercised continuously for 70 min on a cycle ergometer at 68% VO2max, interrupted by six 2-min intervals at 88% VO2max, on two separate occasions. The results suggest that delaying the ingestion of a carbohydrate supplement post-exercise will result in a reduced rate of muscle glycogen storage.

    How to Gain Muscle Fast?

    If you want to gain muscle as quickly, safely and efficiently as possible, then you want high muscle glycogen levels. Here’s a few effective approaches to building muscle:

    Muscle Growth and Glycogen Levels

    The primary driver of gaining muscle and its growth is progressive tension overload, which involves exposing your muscles to increasingly greater levels of tension over time. The most effective way to achieve this is to get as strong as possible on heavy compound lifts (squat, bench press, deadlift, over head press, bent over barbell rows..etc).

    When you keep glycogen levels high, you’re going to gain strength faster, which means gaining muscle faster, too. Having higher levels of muscle glycogen will more than likely help you build muscle faster.

    Maintaining high muscle glycogen levels also improves post-workout genetic signaling relating to muscle growth and repair.

    Muscle Recovery and Glycogen Levels

    Not only do higher muscle glycogen levels yield quicker strength gains, it will also improve recovery between workouts.

    Advertising

    On the contrary, low muscle glycogen levels are associated with overtraining, and even increasingly popular low-carb diets, which deplete muscle glycogen. Low glycogen levels also increase cortisol and reduce testosterone levels in athletes, which is a key component needed for building muscle.

    Those on a low-carb diets also have reduced insulin levels. Insulin, in addition to helping store nutrients, also has powerful anti-catabolic properties. Basically insulin decreases the rate at which muscle proteins are broken down, which in turn creates a more anabolic environment conducive to muscle growth and development.

    Intermittent Fasting (“IF”) and Testosterone

    Fasting is not just a beneficial way to manage your weight, caloric intake, and start shredding as I have indicated in previous articles. Some research shows that fasting can be a source of strength enhancement and increases in testosterone stimulation.

    As humans age metabolism slows and testosterone production decreases, this simply means that the body will no longer be able to work as efficiently as it did in earlier years. This is one of the primary reasons why you should take more care to your diet.

    Research has shown that intermittent fasting can enhance the ability to secrete growth hormone in the body.[1] This is one of the primary reasons why IF is one of the preferred dietary habits of bodybuilders and strength athletes such as myself, whom will utilize an approach that emphasizes fasting phases (2 of 7 days of the week for example).

    Research has also shown that IF can increase the bodies ability to signal luteinizing hormone.[2] In non-obese men, an intermittent fasting testosterone study showed that IF increased LH (luteinizing hormone – a testosterone precursor hormone) up to 67% and overall testosterone 180%.

    Advertising

    Luteinizing hormone is one that works in both men and women to enhance our ability to be sexually active and productive. In women, luteinizing hormone can trigger ovulation, and in men, works to stimulate testosterone.

    Intermittent fasting also increases levels of a hormone called adiponectin. This increase in adiponectin during the fast helps improve insulin sensitivity. Adiponectin is so effective, in fact, that it’s been shown to reverse insulin resistance in mice.

    Gaining Muscle and Macro Nutrients – Protein!

    Something that absolutely cannot go overlooked is the protein consumption. Personally, I believe protein should be primarily consumed in food, however if looking to gain muscle, it can often be quite difficult to hit daily macro nutrient requirements.

    If one is to build muscle consistently a general rule of thumb is to aim for 1-1.5grams of protein per pound of body weight on a daily basis. So as a 200lb man I would be needing to consume 200grams – 250grams of protein per day. I would aim for the higher consumption on days when very active and training.

    As I’m sure you’re aware, it can often be quite difficult to consume that much protein, especially in food! It’s in these cases where supplementing protein isn’t a bad idea and I have discussed in great detail the different types of protein in previous articles.

    Generally speaking, I lean towards Whey Protein Isolate, or non-dairy options such as Hemp Protein, or Pea Protein. As of late I have been waking up every morning and consuming one scoop of Hydrolyzed Collagen Protein Bovines from grass-fed beef. Collagen peptides are highly bioavailable and act as building blocks; renewing bodily tissues such as skin, bones and joints.[3]

    Advertising

    Collagen peptides may act as a messenger to the cells and trigger the synthesis and reorganization of new collagen fibers, thereby supporting tissue structure. Consuming protein such as Collagen in the morning is beneficial as the stomachs acids are needed to optimally break-down and absorb protein.

    Though this has been a topic of great debate, I also firmly believe adequate carbohydrates are required to build muscle, especially if you are exercising/training often. With all the low-carb movements floating around the internet, there’s lots of misinformation. Muscle-building requires energy which is typically through an increased intake of carbohydrates.

    Yes to gain mass, you have to ensure you’re consuming enough protein to rebuild muscle tissue damaged from training; but also consider carbohydrates because gaining size requires filling your muscles with glycogen as we discussed earlier in this article.

    Conclusion

    If you’re serious about gaining muscle fast the healthy way, it requires commitment and consistency. You will need to exercise and I highly suggest you download MyFitnessPal to track progress, set goals, and maintain diet.

    It’s also motivational because you can find like-minded people in the fitness community, or encourage your friends to download the app as well and follow each other. I personally did this when I was losing weight and gaining muscle, and it was a blast to see my own progress and that of people I care about.

    As always I’m not just here to write about the steps you need to take, I’m also here to help! You can message me anytime or email me with any questions you may have. I’m more than happy to assist with your muscle building and weight loss goals!

    Featured photo credit: Arthur Edelman via how to gain muscle fast

    Reference

    Read Next