Advertising
Advertising

This Is How Startups Can Make Use Of Live Streaming In 2017

This Is How Startups Can Make Use Of Live Streaming In 2017

When you manage a startup you have to engage the customers as soon as possible and this is quite challenging. Owning a startup these days faces you with a bunch of bored customers, who’ve “been there, done that”. This means you have to go beyond everything what was made and you have to do something that will “wake up” your audience and will make them remember your brand.

Live streaming is the answer for all of your marketing struggles, or, at least, for most of them, as it provides audiences with the memorable experience they are looking for. Here is how to use live streaming as a marketing tool.

Advertising

Take them behind the curtain

People love to be engaged in what happens behind the scene and the proof are all the behind the scenes shows made for the most popular series on TV. Being able to see how a product is made or how a service comes to your house is addictive and makes people remember your company.

Follow the lead of all the movie streaming apps and make your own live streaming app or use an already-made one to show audiences that real humans work behind the screens and emails. Connect with your potential clients by showing them relatable situations. You can take it to the next level and actually make live streaming interactive by answering your audience’s questions.

Advertising

Broadcast live events

This is a great way to reach your audience and build that important bridge between you and them. Each time you attend a business event, announce it on your website and on your social media channels. Then, live stream it, making sure to answer any questions from your viewers. Live streaming events is a great way to engage the targeted audience, as only those people who are really interested in your niche will watch the streaming sessions.

Real time interactions

Apart from events, you can live stream interactions with your products or services. For example, if you have a new makeup product, you can live stream someone using the product in real time. If that person is an influencer, you are definitely going to standout from your competition.

Advertising

Another way to show people how your products work is to have someone review them in real time. For example, you can ask a tech guru to review a site builder and live-stream the entire session. This way, your audience is going to be able to ask questions and see how to use the product/service you provide.

Troubleshooting live

These days we can find company contact numbers where robots ask you to press different buttons. If you are lucky, you might be put in line with a call center officer. But if you really want to reach people, offer them what they want and conduct a troubleshooting live session.

Advertising

This will give people the opportunity to interact with real humans, which is exactly what they want. You can promote these sessions and have them once, twice, etc. per week, so people can become accustomed to these hours. This way, you can also gather real time feedback from your clients, which is another important thing for a startup.

Live streaming the training sessions

When you come up with a new product or a new way to use a product or service, you can teach your audience how to use it by live streaming training sessions. To make sure everyone manages to watch these training live sessions, you can advertise them and ask your audience for their preferred time. Another good idea to connect with your audience is to pick some of your loyal customers and invite them to receive this training.

There are many ways one can use live streaming for boosting their brand awareness and connecting with their audience. Just pay attention to what your audience wants and offer it to them. Live-streaming offers the recognition and the sense of belonging humans lack these days.

Featured photo credit: Chiurch via churchmanagementguide.com

More by this author

20 Healthy And Tasty Vegan Breakfasts That Bring You Enough Protein 6 Things You Learn From Winter Camping The Ultimate Moving Guide For An Easy Move 6 Reasons You Should Date A Gamer (Girl or Boy) Proven Benefits Of Having A Beard All Men Need To Know About

Trending in Technology

1 Best 5 Language Learning Apps to Easily Master a New Language 2 18 Best Time Management Apps and Tools (2019 Updated) 3 20 Best Productivity Apps for Mac You Should Have in 2019 4 40 Top Productivity Apps for iPhone (2019 Updated) 5 How to Improve Your Computer Skills to Get Ahead in Your Career

Read Next

Advertising
Advertising
Advertising

Published on January 18, 2019

Best 5 Language Learning Apps to Easily Master a New Language

Best 5 Language Learning Apps to Easily Master a New Language

Learning a new language is no easy feat. While a language instructor is irreplaceable, language learning apps have come to revolutionize a lot of things and it has made language learning much easier. Compared to language learning websites, apps offer a more interactive experience to learn a new language.

The following language learning apps are the top recommended apps for your language learning needs:

1. Duolingo

    Duolingo is a very successful app that merged gamification and language learning. According to Expanded Ramblings, the app now counts with 300 million users.

    Duolingo offers a unique concept, an easy-to-use app and is a great app to accompany your language acquisition journey. The courses are created by native speakers, so this is not data or algorithm-based.

    The app is free and has the upgrade options with Duolingo Plus for $9.99, which are add free lessons. The mobile app offers 25 languages and is popular for English-speaking learners learning other languages.

    Advertising

    Download the app

    2. HelloTalk

      HelloTalk aims to facilitate speaking practice and eliminate the stresses of a real-time and life conversation. The app allows users to connect to native speakers and has a WhatsApp like chat that imitates its interface.

      There is a perk to this app. The same native speakers available also want to make an even exchange and learn your target language, so engagement is the name of the game.

      What’s more, the app has integrated translation function that bypasses the difficulties of sending a message with a missing word and instead fills in the gap.

      Download the app

      Advertising

      3. Mindsnacks

        Remember that Duolingo has integrated gamification in language learning? Well, Mindsnacks takes the concept to another level. There is an extensive list of languages available within the app comes with eight to nine games designed to learn grammar, vocabulary listening.

        You will also be able to visualize your progress since the app integrates monitoring capabilities. The layout and interface is nothing short of enjoyable, cheerful and charming.

        Download the app

        4. Busuu

          Bussu is a social language learning app. It is available on the web, Android, and iOS. It currently supports 12 languages and is free.

          Advertising

          The functionality allows users to learn words, simple dialogues and questions related to the conversations. In addition, the dialogues are recorded by native speakers, which brings you close to the language learning experience.

          When you upgrade, you unlock important features including course materials. The subscription is $17 a month.

          Download the app

          5. Babbel

            Babbel is a subscription-based service founded in 2008. According to LinguaLift, it is a paid cousing of Duolingo. The free version comes with 40 classes, and does not require you to invest any money.

            Each of the classes starts with with a sequential teaching of vocabulary with the help of pictures. The courses are tailor made and adapted to the students’ level, allowing the learning to be adjusted accordingly.

            Advertising

            If you started learning a language and stopped, Babbel will help you pick up where you started.

            Download the app

            Takeaways

            All the apps recommended are tailored for different needs, whether you’re beginning to learn a language or trying to pick back up one. All of them are designed by real-life native speakers and so provide you with a more concrete learning experience.

            Since these apps are designed to adapt to different kinds of learning styles, do check out which one is the most suitable for you.

            Featured photo credit: Yura Fresh via unsplash.com

            Read Next