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This Is How Startups Can Make Use Of Live Streaming In 2017

This Is How Startups Can Make Use Of Live Streaming In 2017

When you manage a startup you have to engage the customers as soon as possible and this is quite challenging. Owning a startup these days faces you with a bunch of bored customers, who’ve “been there, done that”. This means you have to go beyond everything what was made and you have to do something that will “wake up” your audience and will make them remember your brand.

Live streaming is the answer for all of your marketing struggles, or, at least, for most of them, as it provides audiences with the memorable experience they are looking for. Here is how to use live streaming as a marketing tool.

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Take them behind the curtain

People love to be engaged in what happens behind the scene and the proof are all the behind the scenes shows made for the most popular series on TV. Being able to see how a product is made or how a service comes to your house is addictive and makes people remember your company.

Follow the lead of all the movie streaming apps and make your own live streaming app or use an already-made one to show audiences that real humans work behind the screens and emails. Connect with your potential clients by showing them relatable situations. You can take it to the next level and actually make live streaming interactive by answering your audience’s questions.

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Broadcast live events

This is a great way to reach your audience and build that important bridge between you and them. Each time you attend a business event, announce it on your website and on your social media channels. Then, live stream it, making sure to answer any questions from your viewers. Live streaming events is a great way to engage the targeted audience, as only those people who are really interested in your niche will watch the streaming sessions.

Real time interactions

Apart from events, you can live stream interactions with your products or services. For example, if you have a new makeup product, you can live stream someone using the product in real time. If that person is an influencer, you are definitely going to standout from your competition.

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Another way to show people how your products work is to have someone review them in real time. For example, you can ask a tech guru to review a site builder and live-stream the entire session. This way, your audience is going to be able to ask questions and see how to use the product/service you provide.

Troubleshooting live

These days we can find company contact numbers where robots ask you to press different buttons. If you are lucky, you might be put in line with a call center officer. But if you really want to reach people, offer them what they want and conduct a troubleshooting live session.

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This will give people the opportunity to interact with real humans, which is exactly what they want. You can promote these sessions and have them once, twice, etc. per week, so people can become accustomed to these hours. This way, you can also gather real time feedback from your clients, which is another important thing for a startup.

Live streaming the training sessions

When you come up with a new product or a new way to use a product or service, you can teach your audience how to use it by live streaming training sessions. To make sure everyone manages to watch these training live sessions, you can advertise them and ask your audience for their preferred time. Another good idea to connect with your audience is to pick some of your loyal customers and invite them to receive this training.

There are many ways one can use live streaming for boosting their brand awareness and connecting with their audience. Just pay attention to what your audience wants and offer it to them. Live-streaming offers the recognition and the sense of belonging humans lack these days.

Featured photo credit: Chiurch via churchmanagementguide.com

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Last Updated on March 25, 2020

How to Type Faster: 12 Typing Tips and Techniques

How to Type Faster: 12 Typing Tips and Techniques

Typing is a lot of fun, especially if you’re the type of person who loves to write. Whenever an idea comes to your head or you just want to communicate something, the feeling of scribbling things down in a computer is awesome.

Do you know that being able to type faster makes you more productive? In fact, it’ll save you 21 days every year just by typing faster!

Many people look up to master typists and wish that to handle a keyboard like they do. The truth is that none of them started that way, and they had to learn.

In this piece, you’ll learn how to type faster with some useful tips and techniques:

1. Work on Your Workspace and Typing Area

A lot of people believe that fast and correct typing will start when you can master the keyboard. But the truth is, you will need to begin with getting a workspace that is clean, properly ventilated, and comfortable. Also, for optimal typing, you will need to get a table and not out your laptop or computer on your lap.

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If you will be working for an extended period, make sure that you’re comfortable.

2. Fix Your Posture

If you want to type well, the correct posture will be seated, straight backed, and with your feet planted a little apart, flat on the ground. You wrists should also be positioned in such a way that your fingers can cover the keyboard. Tilt your head a bit as you can look at the screen properly as well.

Adjust your office chair so you’ll be able to easily play with the seat and get a proper posture.

3. Hold Your Posture

It is also very important that you keep this position as you type. Ensure that your posture is good, and this way, you will be able to avoid getting aches on your wrists. These aches have a way of slowing you down and keeping you out of rhythm.

Keep your back and shoulders from hunching, and while relaxation should be your key goal as you work on, also be sure to stay upright.

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4. Familiarize Yourself with the Keyboard

The keyboard is your tool here, so you will need to get to know it. Fortunately for you, most keyboards that you see will make use of the same layout; the QWERTY layout. It is called that because of the letters that make the top left corner. You’ll also find that a lot of keyboards have keys around these main ones that do several tings.

Here’s a nice video to help you familiarize yourself with the keyboard:

So, work on memorizing the positions of the letter keys, as well as some of the most used punctuation marks. You will need to understand where they are without looking at the keyboard. This is the only way you can learn to type fast.

5. Close Your Eyes and Say the Keys out Loud as You Press Them

Another great way to get to know the positions of these letters is to look away from them and directly at the screen. Then, pronounce the keys as you press them and see if you’re correct. This step will go a long way in helping you to memorize the keys, and it can easily help you

6. Start Slowly with Touch-Typing

Improving your speed as you type is a matter of developing your skill over time. However, the quickest way to master typing will be touch typing. If this is your first time with touch typing, then you might spend a lot of time on this step. However, once you can type without looking at the keys, your speed will increase.

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Now, this typing method might feel a bit alien, but you’ll improve with time.

7. Stick with It and Don’t Look at Your Hands

The whole essence of this step is to keep you from looking at your keyboard as you type, so that your fingers are made to learn how the keys work.

Again, you might find that your speed reduces when you begin, but just stick to it. Touch typing will help you to reach higher speeds and master it.

8. Practice, Practice, Practice

Mastering the touch typing technique will prove to be a bit finicky, but once your posture is up and you get your fingers where they should be, you can only improve by practicing.

Spare some time on a daily basis to practice and master both accuracy and speed. With continuous practice, you will also notice that you make fewer errors with time.

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9. Check out Some Online Games

There are also some websites that can help you with your practicing. They score you and record your words per minute, so you can try improving your record and competing with others as well. Here’re some of the nice sites:

10. Dictation Practice

If you don’t know what you can type, another alternative to getting good practice is to listen to something and try to type as you hear the words. There is no limit to the kind of things you can type, and you can even make the practice process more fun. So, get an e-book, an online lecture, or listen to a talk show and type. You could watch a TV show as well.

11. Monitor Your Progress

Ensure that you keep track of the progress you make as you go on. But it is important that you don’t get obsessed with how many words you are able to type in a minute. Rather, ensure that you stay comfortable while you type. With time, your words per minute will increase, and you’ll be able to clock up some high numbers.

12. Get Some Formal Training If You Want

There are actually a lot of specially designed courses and programs that will boost your typing ability. If you’re willing to improve your skill, get any of these and see how well they work for you:

Don’t just finish reading this article and expect that you’ll type faster. You do need to work on your skills. It takes time to type fast but, practice makes perfect!

More Tips About Typing Faster

Featured photo credit: Cytonn Photography via unsplash.com

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