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Life-Saving Instagram Tools For Photographers

Life-Saving Instagram Tools For Photographers

Instagram is the perfect social networking site for photographers to show off their work and attract new clients. Simone Bramante, Dirk Bakker, Robin Ryan and Mike Cus are a few of the photographers that have used Instagram.

Instagram serves many purposes for professional photographers. They can use it to build their reputation and improve the quality of their pictures. It’s also a great way to connect with other photographers and admire each other’s work.

“Instagram has become home to over 300 million users in the four years it’s been around, and it seems ready to only get bigger,” states Robin Ryan, a professional photographer and author at Digital Photography School. “300 million is a big, big number. It can seem overwhelming, but it’s a great tool to not only create community, but also to become a better photographer.”[1]

It’s easy to see why photographers are using Instagram. A couple of weeks ago, the company stated that it had over 600 million active users.[2] The bad news is that photographers have a difficult time standing out – unless they use the right tools.

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Here are some great Instagram tools that every photographer should use.

1. Crowdfire

Deciding who to follow and unfollow should be a major part of your Instagram strategy. If you follow people that are interested in what you share, they may follow you back and share your content. However, if you follow people that don’t follow you back, you will run into a couple problems:

  • Your account can look spammy if you have a high following to follower ratio.
  • Your feed will be cluttered with a lot of content that isn’t relevant to your business (or worth sharing with your followers).

Crowdfire is a great tool for managing the accounts you follow. It can automatically unfollow accounts that:

  • Are dormant
  • Haven’t followed you back
  • Have been flagged for spam

Using Crowdfire to clean up the accounts you follow will help you attract more followers of your own.

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2. ScheduGram

As a professional photographer, you need to make sure your posts receive as much exposure as possible. You need to schedule your Instagram posts wisely to gain traction. If you only offer services to clients in your area, you need to make sure your posts are seen by people living near you.

ScheduGram allows you to schedule all of your Instagram posts in advance. If you find that the majority of your posts are seen while you are asleep or out taking new pictures, then you can still get the exposure you need.

3. Like4Like

The Instagram algorithm is built off social likes. The more likes your posts receive, the higher they will rank in the Instagram feed. It can be difficult to get likes when you don’t have a high follower count yet, so you should try using Like4Like.

This tool allows you to exchange Instagram likes with other users. This helps everyone rank higher in the feed.

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However, it’s important to be smart with the people you collaborate with. Make sure they are legitimate accounts (not made specifically for exchanging likes or creating spam). You also want to exchange likes with accounts that have a similar audience. Again, if you are a local photographer, you should try to exchange likes with Instagram users in your area, since their followers are more likely to become future clients. Ideal Instagram users would be local news sites, local web developers or nonprofits.

4. Soldsie

Photographers are a dime a dozen in many communities, particularly urban regions like New York City and California. Creating custom biographies is a great way to make yourself stand out. Soldsie is a great tool that lets you create custom biographies with links to your website.

Here is an example of a hypothetical biography a photographer could use:

“Mike Nelong is an esoteric and landscape photographer from San Francisco. You can visit his website to see more samples of his work.”

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You want to make sure your biography is compelling and has a unique call-to-action.

5. Iconosquare

Too many photographers post on Instagram without knowing whether their content is actually engaging their followers. If you aren’t sure whether your posts are working you should create an account with Iconosquare.

Iconosquare is like a Google Analytics account for Instagram. Instead of measuring traffic, it monitors likes, comments and other engagement metrics.

Not only does this tool help you optimize your Instagram marketing strategy, it also helps you know what types of photographs people are most interested in. This is important because the photographs that you like best may not be the ones your clients are looking for. Your Iconosquare data will help you improve customer satisfaction by taking better photographs.

Conclusion

Instagram is a great platform for budding photographers. However, it’s also becoming very crowded since so many photographers are using it to reach clients. You need to take advantage of valuable Instagram tools to get more exposure for your services.

Featured photo credit: Pexels via pexels.com

Reference

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Published on September 20, 2018

11 Google Chrome Apps and Features to Help You Get More Done with Less Effort

11 Google Chrome Apps and Features to Help You Get More Done with Less Effort

In today’s fast-paced and never-ending busy world, we are overwhelmed by tasks that need to be completed by tight deadlines. With so much technology it is difficult to find the right tools to help boost our efficiency. And, many tools get obsolete so its essential to stay up-to-date to know when you will have to make adjustments to these tools. Independently of where you work, there’s a good chance that you have to be working on a PC or a laptop.

Do you are feel like you do not have enough time, or cannot accomplish much as of late? It is recommended to take a step back and look at the big picture. Also, you want to explore new and innovative ways to improve productivity.

In this article, I outline 11 features and apps within the Chrome browser that can help you do just that.

Minimizing Tabs

Let’s face it we all have more than a dozen tabs opened on our computers. One neat trick to still keep most of them open is to turn them into pinned tabs. On Google Chrome you can right-click the tab and select “Pin Tab” option. This turns the tab into an icon enabling you to continue multitasking.

Pinning a tab anchors the tabs on the left of your toolbar; a great benefit of the “Pin Tab” feature is that you can’t close these tabs accidentally since the “X” disappears after pinning them.

Incognito Mode

Google Chrome is a very easy-to-use and intuitive. But, Google does collect our browsing data; so to remedy this, you can use Incognito Mode. This feature does not keep your browsing or download history. You can enable or access it in three different ways:

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  1. Press Ctrl/Command+shift+N
  2. Select File Menu and choose New Incognito Window
  3. Download extension New Incognito Window

This feature is very handy if you’d rather not have your browsing history stored and utilized for future advertisement or suggested pages.

Save Webpages as PDF Files

Have you ever browsed interesting or important information and then forgot to bookmark or save it in “favorites”, making it impossible to find again? Chances are you have done this on a number of occasions.

Thankfully, there is an easy solution. You can save webpages as PDF files. On your keyboard, press control/command+p and you will be able to save webpages as PDFs.

Open Recently-closed Tabs

Ever had dozens of tabs opened and all of a sudden your browser shuts down? It has probably happened to all of us. You can easily recover all of your tabs using two approaches. Don’t panic if this happens because there is a workaround and solution for it.

One is by pressing Ctrl/CMD+Shift+T.

The other approach is to click on the three vertical dots on your browser and hover over “History”.

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Solve Mathematical Problems

Google’s Chrome browser doesn’t just search for relevant and updated information. It is also capable of performing some mathematical problems. Within the omnibox (Chrome’s address or URL bar), you can perform mathematical exercises.

For example, if you are struggling with percentages you can search 20 percent of x amount and it will instantly provide a result. Pretty handy, right?!

Play Media Files

Are you frequently met with difficulties when playing or watch a video files? Well, once again Chrome comes to the rescue. You can can listen or play videos from all sorts of movie or music files (mp3, mp4, .mov, .mkv, .ogv, .webm, .wav, etc.) by simply dragging the file into the search bar.

In addition, you can view images, PDF files and Microsoft Office files, too.

Navigate Swiftly Between Tabs

With all of those tabs opened comes great navigation responsibilities. Rather than clicking through every tab, you can use shortcut keys like Ctrl+Tab to navigate all of the different tabs. Also, you are able to navigate to the first tab by pressing Ctrl-1, Ctrl-2, and so on. If you want to switch to the very last tab, press Ctrl-9.

Stay Focus(e)d

Computers nowadays have awesome capabilities.

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Sometimes we like to get work done, but let’s face it, we’re all human. We sometimes procrastinate by visiting a website we really like, or maybe take a break with watching a flick on Netflix, a video on YouTube or browsing Facebook.

With Chrome’s StayFocusd extension, you can truly stay focused and get more done in less time.

This extension naturally helps you stay more productive by limiting the amount of time you spend on websites. You can set the time and it will automatically block those sites after a certain period.

Grammarly for Editing

Grammarly is a must have, and it’s really a complete powerhouse. Grammarly helps you check your grammar and spelling for everything you write online.

You can use it professionally or as a student, which will make the editing process much easier and more efficient. Furthermore, it can automatically check for typos when you send an email, type a Tweet, or post a Facebook comment. It’s like having your own personal copyeditor!

Loom

There are times that words in an email or written text in a chat app will just not convey the right meaning.

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There is a saying that a picture is worth a thousand words. Well, the same is true of videos.

With Loom, you can capture, narrate and immediately share video recordings of your screen, which will help coworkers understand issues you are facing, or to easily convey an explanation on screen. Plus, with video you will be able to easily walk people through a process, and you can use it to create simple how-to videos.

Chrome Calendar Extension

No matter what your level of responsibility is at your job, Google Calendar is another essential resource to have at your fingertips.

Specifically, you can have this extension added as an icon in the toolbar of your browser, which I highly recommend. Once you add the extension to your browser, you can check for upcoming events with a single click without leaving your current page.

Final Thoughts

Google Chrome has definitely evolved from its inception. As you can see you have a very powerful tool that comes as a free installation and is loaded with dozens of capabilities. The above listed Chrome apps can resolve some of the most common obstacles to your time management and productivity.

Featured photo credit: Andrew Neel via unsplash.com

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