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If You Learn This 10-20-30 Rule, Every Presentation You Give Will Be Excellent

If You Learn This 10-20-30 Rule, Every Presentation You Give Will Be Excellent

Very few of us enjoy creating presentations. It requires hours of uncertain work poring over slide after slide, hoping to get our message across. The greatest fear is watching our audience grow bored, frustrated, or occasionally even asleep. The same energy we had when we explained our great idea to our best friend last night never quite seems to make it across when we are presenting to a room of acquaintances or strangers. After everything is said and done, hours of preparation are wasted as our audience stands up and leaves after our presentation, presumably with no one having gained any special insight or motivation.

However, there is a way to change all that. There is a rock-solid method for creating presentations that will cut right to the heart of your subject matter, engaging your audience and provoking feedback and interest for days to come.

The 10-20-30 Presentation Method

The 10-20-30 rule was proposed by Guy Kawasaki [1]. And it is simple like this:

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Your Presentation Should

  • Be no more than 10 pages in length,
  • Require no more than 20 minutes to deliver,
  • And have no font size less than 30pt on any slide page.

Seems simple enough, right? But when you break it down into its individual components, the genius behind the system becomes clear.

10 Pages, No More

Our natural tendency is to throw out every bit of information we might have on the subject we are presenting on, hoping that some part of it might resonate with our audience.

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This is a mistake, according to Chris Anderson of Harvard Business Review. His said most presentations fail specifically because of length:

“The biggest problem I see in first drafts of presentations is that they try to cover too much ground.” [2]

Instead, you should try to focus on one specific topic. Start with an introduction, support your focused topic with maybe 3 or 4 slides, add in a story that will illustrate a real-world application of your point, and close with a call to action.

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The 20-Minute Marathon

In 1996, Professors Joan Middendorf and Alan Kalish of the University of Indiana produced a paper studying college students attending lectures.[3]

They made two interesting discoveries. First, adults seem to be able to only pay attention during a lecture for 15 to 20 minutes at a time. Secondly, during a 50-minute class period, students did not retain the information imparted to them most recently. They had better retention of the concepts and facts presented during the first 20 minutes of the lecture.

So make sure your presentation would not exceed 20 minutes! Otherwise no one would be really listening after the 20 minutes.

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30 Points to Success

Since we, as humans, respond so well to visual stimuli, one of the best ways to do that is to use large, easy-to-read text on your slides. So make sure the font size you’re using is at least 30.

Instead of endless lines of text, use a few words in a large, easy-to-read font supported by visual aids such as graphs, illustrations, and even photos that support the topic of your presentation.

The Perfect Presentation Is In Your Hands!

Using the 10/20/30 rule will give you complete control over your subject and your audience. The ability to engage your audience while they are still awake and interested is not to be underestimated. Your audience members will be talking about your presentation for days to come. Use this simple rule, and watch your engagement and feedback skyrocket!

Featured image credit: Gregor CresnarFreepik and Madebyoliver

Reference

More by this author

Jeremy C. Schofield

Independent Writer

If You Learn This 10-20-30 Rule, Every Presentation You Give Will Be Excellent

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Last Updated on November 15, 2018

Success In Reaching Goals Is Determined By Mindset

Success In Reaching Goals Is Determined By Mindset

What do you think it takes to achieve your goals? Hard work? Lots of actions? While these are paramount to becoming successful in reaching our goals, neither of these are possible without a positive mindset.

As humans, we naturally tend to lean towards a negative outlook when it comes to our hopes and dreams. We are prone to believing that we have limitations either from within ourselves or from external forces keeping us from truly getting to where we want to be in life. Our tendency to think that we’ll “believe it when we see it” suggests that our mindsets are focused on our goals not really being attainable until they’ve been achieved. The problem with this is that this common mindset fuels our limiting beliefs and shows a lack of faith in ourselves.

The Success Mindset

Success in achieving our goals comes down to a ‘success mindset’. Successful mindsets are those focused on victory, based on positive mental attitudes, empowering inclinations and good habits. Acquiring a success mindset is the sure-fire way to dramatically increase your chance to achieve your goals.

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The idea that achieving our goals comes down to our habits and actions is actually a typical type of mindset that misses a crucial point; that our mindset is, in fact, the determiner of our energy and what actions we take. A negative mindset will tend to create negative actions and similarly if we have a mindset that will only set into action once we see ‘proof’ that our goals are achievable, then the road will be much longer and arduous. This is why, instead of thinking “I’ll believe it when I see it”, a success mindset will think “I’ll see it when I believe it.”

The Placebo Effect and What It Shows Us About The Power of Mindset

The placebo effect is a perfect example of how mindset really can be powerful. In scientific trials, a group of participants were told they received medication that will heal an ailment but were actually given a sugar pill that does nothing (the placebo). Yet after the trial the participants believed it’s had a positive effect – sometimes even cured their ailment even though nothing has changed. This is the power of mindset.

How do we apply this to our goals? Well, when we set goals and dreams how often do we really believe they’ll come to fruition? Have absolute faith that they can be achieved? Have a complete unwavering expectation? Most of us don’t because we hold on to negative mindsets and limiting beliefs about ourselves that stop us from fully believing we are capable or that it’s at all possible. We tend to listen to the opinions of others despite them misaligning with our own or bow to societal pressures that make us believe we should think and act a certain way. There are many reasons why we possess these types of mindsets but a success mindset can be achieved.

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How To Create a Success Mindset

People with success mindsets have a particular way of perceiving things. They have positive outlooks and are able to put faith fully in their ability to succeed. With that in mind, here are a few ways that can turn a negative mindset into a successful one.

1. A Success Mindset Comes From a Growth Mindset

How does a mindset even manifest itself? It comes from the way you talk to yourself in the privacy of your own head. Realising this will go a long way towards noticing how you speak to yourself and others around you. If it’s mainly negative language you use when you talk about your goals and aspirations then this is an example of a fixed mindset.

A negative mindset brings with it a huge number of limiting beliefs. It creates a fixed mindset – one that can’t see beyond it’s own limitations. A growth mindset sees these limitations and looks beyond them – it finds ways to overcome obstacles and believes that this will result in success. When you think of your goal, a fixed mindset may think “what if I fail?” A growth mindset would look at the same goal and think “failures happen but that doesn’t mean I won’t be successful.”

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There’s a lot of power in changing your perspective.

2. Look For The Successes

It’s really important to get your mind focused on positive aspects of your goal. Finding inspiration through others can be really uplifting and keep you on track with developing your success mindset; reinforcing your belief that your dreams can be achieved. Find people that you can talk with about how they achieved their goals and seek out and surround yourself with positive people. This is crucial if you’re learning to develop a positive mindset.

3. Eliminate Negativity

You can come up against a lot of negativity sometimes either through other people or within yourself. Understanding that other people’s negative opinions are created through their own fears and limiting beliefs will go a long way in sustaining your success mindset. But for a lot of us, negative chatter can come from within and these usually manifest as negative words such as can’t, won’t, shouldn’t. Sometimes, when we think of how we’re going to achieve our goals, statements in our minds come out as negative absolutes: ‘It never works out for me’ or ‘I always fail.’

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When you notice these coming up you need to turn them around with ‘It always works out for me!’ and ‘I never fail!’ The trick is to believe it no matter what’s happened in the past. Remember that every new day is a clean slate and for you to adjust your mindset.

4. Create a Vision

Envisioning your end goal and seeing it in your mind is an important trait of a success mindset. Allowing ourselves to imagine our success creates a powerful excitement that shouldn’t be underestimated. When our brain becomes excited at the thought of achieving our goals, we become more committed, work harder towards achieving it and more likely to do whatever it takes to make it happen.

If this involves creating a vision board that you can look at to remind yourself every day then go for it. Small techniques like this go a long way in sustaining your success mindset and shouldn’t be dismissed.

An Inspirational Story…

For centuries experts said that running a mile in under 4 minutes was humanly impossible. On the 6th May 1954, Rodger Bannister did just that. As part of his training, Bannister relentlessly visualised the achievement, believing he could accomplish what everyone said wasn’t possible…and he did it.

What’s more amazing is that, as soon as Bannister achieved the 4-minute mile, more and more people also achieved it. How was this possible after so many years of no one achieving it? Because in people’s minds it was suddenly possible – once people knew that it was achievable it created a mindset of success and now, after over fifty years since Bannister did the ‘impossible’, his record has been lowered by 17 seconds – the power of the success mindset!

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