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5 Important Lessons Every Entrepreneur Should Learn

5 Important Lessons Every Entrepreneur Should Learn

A lot of people aspire to be successful entrepreneurs. When startups like Facebook, Twitter, Uber and Instagram go from rags to riches overnight; entrepreneurship seems exciting. Beginning their own startup offers creative millennials the chance to get out from under their bosses, break free and enjoy independence and success. Remember that if something looks too good to be true, that’s because it probably is.

The giddy heights of success are rarely reached without hard work, tough decisions and overcoming obstacles along the way. Being an entrepreneur means learning how to handle the bad days, overcome problems and keep your sanity (and cash flow) as you rise to the top. Check out these 5 important lessons every entrepreneur should learn.

Great Companies Can Grow from Failure

Many a great company has risen from the ashes of a previous failure. Failure, in fact, is sometimes more important than success when starting a new project. Learning from your mistakes gives you a better understanding of your company’s position in the market and a chance to tailor your product to your audience.

Just think about Instagram. Creator Kevin Systrom was among the first contenders on the Forbes 30-Under-30 list. But Instagram didn’t start out as a photo editing tool. Instagram was originally planned to be a geolocation app. What happened? Nobody used it.

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Faced with a do-or-die situation on his hands, Systrom decided to focus on what his customers wanted instead, which was filtering and sharing photos. Instead of collapsing at the prospect of failure, he turned things around to become a 32-year old billionaire today.

No one can learn everything just from reading books and business journals. Personal experience is key, and this generally means both setbacks and progress. Many successful entrepreneurs have failed on their first attempt and used their experiences to improve and grow stronger.

Be Sure to Listen to Your Customers

Building a long-term customer relationship is essential for any company, whether you work directly with consumers or with other businesses in the supply chain. Luckily, in a world dominated by social media, it’s easy to continue a permanent dialog between your brand and your customers.

Entrepreneurs now have access to updated information about their target audience and can use it to continuously improve their products. The most successful entrepreneurs are good listeners and follow feedback to understand their customers’ consumption habits. They then use this information to help grow their businesses.

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Knowing how your customers are thinking and what they want or need allows staying one step ahead of the competitors. When you have the right data to anticipate your buyers’ future needs, you can tailor your product or service accordingly.

Work with The Right People

No one can build a strong company on their own, at least not a multi-million-dollar concern. So one of the most important lessons an entrepreneur should learn is to surround themselves with intelligent people. Networking is the order of the day, and entrepreneurs of today are finding strength in numbers. Surrounding yourself with like-minded people is one of the best ways to learn and grow your business.

Many new entrepreneurs spend long hours worrying about every last detail and getting sucked into managing day-to-day tasks. But when you spend too long working in your business, answering phones and wearing every hat; you can end up losing sight of the bigger picture. Apart from relying on a network of support and interchanging ideas; hiring the right staff to help you grow is essential.

Being the smartest person on your team is not the right strategy if you want to succeed. You should always think about hiring people who know more than you do in certain areas, who will challenge you and help take your startup and make it stronger.

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Social Proof is Vital

How times have changed from the one-way advertising mediums of the past. We no longer accept a bright-toothed smile starting down at us from a billboard, or a door-to-door salesman spouting the advantages of his product. The internet and amount of time young consumers spend on it has brought with it transparency in business interactions.

Stephen May, creator of Memory Foam Doctor, a site dedicated to helping consumers find the right mattress, understands the power of peer reviews. His entire portal, in fact, is dedicated to transparent product reviews, expert opinions, and consumer experience. May has over 50,000 individual consumer reviews on his site. No money is taken for reviewing a product, so customers can trust that the information they’re reading is unbiased and transparent.

Over 70% of consumers confirm that positive customer reviews can cause them to trust a business more. Smart entrepreneurs then, need to understand how powerful harnessing social proof can be for propelling their businesses forward. If you don’t include customer reviews on your website, you can guarantee the information will be online elsewhere.

Whether it comes from an expert, celebrity or a regular user, social proof is an excellent tactic when it comes to gaining trust among new customers. You can get support by finding a website building guide and checking its resources and advice.

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Outsourcing Makes a Company More Competitive

Trying to do everything in-house requires a lot of time, money and resources. All of which could be better invested by outsourcing certain tasks. If your expertise doesn’t lie in cyber security, accounting, online marketing, or any other area, you’ll be more able to stay focused on your core business by getting it done out of the house.

Outsourcing gives your company access to skilled teams, often with lower cost and increased efficiency. Some business owners are afraid to outsource and lose control, but smart entrepreneurs know that taking risks is part of the daily routine. Finding trustworthy partners to work with is vital for a company’s competitiveness.

Every day provides us with a chance to learn something new. Most entrepreneurs learn these lessons in hard ways, after trying several paths to make their companies more successful. But if you ever feel deflated or defeated, take heart; you’re not the only one. If you’ve failed at least once, been turned down or rejected, then raise a glass to Oprah, Branson, and Gates. Just a small number of ridiculously successful entrepreneurs who learned valuable lessons the hard way.

Featured photo credit: elcapatrimonial via elcapatrimonial.com.br

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Erick Clifford

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Last Updated on March 31, 2020

How to Use Visual Learning to Work More Effectively

How to Use Visual Learning to Work More Effectively

Knowledge is essential to become successful in life, your career and your business. Without learning new concepts and becoming proficient in our craft, we cannot excel in our chosen careers or archive knowledge to pass down to the next generation.

But content comes in various forms, and because how we learn influences how much we know, we need to talk about learning styles. This article will focus on how to utilize visual learning to boost your career or business.

The Importance of Knowing Your Learning Style

Knowing your learning style enables you to process new information to the best of your ability. Not only does it reduce your learning curve, you’re able to communicate these same concepts to others effectively.

But it all starts when you’re able to first identify the best way you learn.

As a college student, I soon figured out that taking online courses without visual aids or having an instructor in front of me led to poor retention of concepts.

Sure, I got good grades and performed excellently in my online exams. However. I discovered that I couldn’t maintain this performance level because I forgot 80 percent of the course content by the end of the semester.

There are several types of learning styles known to mankind. To give an idea of how visual learning stacks up against other learning styles, here’s a brief mention of some of the different types of learning styles we have.

The four most popular types of learning styles are:

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  • Visual learning style (what this article talks about).
  • Aural or auditory learning style (learning by listening to information presented).
  • Verbal or linguistic learning style (learning that involves speech and writing).
  • Tactile learning style (learning by touching and doing)

But for the purposes of this article, we will be focusing on using visual learning to boost your career or business.

How to Know If You’re a Visual Learner?

When it comes to boosting your career, business (or education), a visual learner is one who would most definitely choose shapes, images, symbols, or reading over auditory messages.

I’m talking about preferring to read an actual map when navigating to a new place over listening to verbal directions. I’m talking about discovering that you actually have trouble remembering what your manager said at the meeting because there were no graphs or illustrations to support the points raised.

Most people who struggle with learning probably aren’t leveraging their best learning styles. The earlier you identify how your learning style can boost your success, the less struggle you will encounter with processing new information throughout your career.

However, visual learning in particular CAN 10x your career or business whether it is your preferred learning style or not. And here’s why:

Several studies have arrived at the conclusion that the brain retains more information with the help of visual aids. In other words, images are directly processed by our long-term memory which helps us store information for longer periods of time.[1]

While some lessons can be performed orally, several concepts can only make sense if you have an image with an explanation of sequences (i.e learning about the human DNA).

Visual learning does use a different part of the brain and visual cues are processed by the part of the brain known as the occipital lobe.

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By engaging more parts of the brain during learning, you’re able to have a fuller understanding of concepts and facilitate better interaction with your immediate environment.

How to Use Visual Learning for Success

Here’re 4 ways to use visual learning to boost your career or business:

1. Bring back the to-do list. Then add shapes and colors to boost productivity.

We live in an age where computers have taken over virtually every aspect of productivity and most human functions. But written lists are making a comeback, and with an endless number of important tasks to complete, having a to-do list of tasks in order of importance can improve your productivity.

While coming up with a list is initially challenging, adding colors and shapes to written lists that you personally write and manage gives you an extra layer of assurance and boosts aids recall so that you actually get stuff done.

I have tried this technique in my work as a registered nurse and discovered that adding shapes and colors to to-do lists helps me delegate tasks, recognize where more work is needed, and makes it easy to cross off completed tasks at the end of the day.

2. Add graphs, charts and symbols to your reports.

Yes, it seems like more work cut out for you. However, graphs enable you monitor the heartbeat of your business.

Graphs and charts help you trend your finances, budget, and pretty much any data overtime. With the help of free and premium software available on the market, it has become easier to take plain data and in a matter of seconds, have relevant information displayed in different shapes and images.

As an entrepreneur, you can make predictions and allocate funds wisely when you’re able to see whether your efforts are rewarded. You can use colors and charts to delegate actions to members of your team and track performance at the same time.

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And when broken down into monthly, quarterly, bi-annual or annual goals, graphs and charts communicate what ordinary text cannot.

3. Effectively brainstorm with mind-mapping.

Mind-mapping is not new but I don’t think it’s been talked about as often as we do to-do lists.

With mind mapping, you’re organizing information accurately and drawing relationships between concepts and pieces from a whole.

Think of a mind map as a tree with several branches. For example, the tree can symbolize healthcare while each branch stands for nursing, medicine, laboratory science, and so on. When you look at nursing, you can further branch out into types of nursing; pediatric, women’s health, critical care, and so on.

It’s an interesting relationship; the more ideas you’re able to come up with for your chosen subject, the deeper you get and the stronger the association.

Mind maps really show you relationships between subjects and topics, and simplifies processes that might seem complicated at first glance. In a way, it is like a graphical representation of facts presented in a simple, visual format.

Mind mapping isn’t only limited to career professionals; business owners can benefit from mind mapping by organizing their online learning activities and breaking down complex tasks into simple actions so that you can accurately measure productivity.

4. Add video streaming to meetings.

What if you could double the productivity of your team members by video streaming your meetings or adding flash animation to your presentation at the same time?

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When you offer video as an alternative method of processing information to colleagues, there is a greater chance of retaining information because we recreate these stories into images in our minds.

For organizations that hold virtual meetings, it can also be an effective way to enhance performance during if people can see their colleagues in addition to flash animation or whatever form of video is provided during the meeting.

Is Visual Learning Better Than Other Learning Styles?

No, that is not the point. The goal here is to supplement your existing dominant learning style with visual learning so that you can experience a significant boost in how you process and use everyday information.

You might discover that understanding scientific concepts are much easier after incorporating visual learning or that you’re able to understand your organization’s value when projected on a visual screen with charts and graphs.

The overall goal is to always be learning and to continue to leverage visual learning style in your career and business.

More About Learning Styles

Featured photo credit: Unsplash via unsplash.com

Reference

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