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5 Growth Hacking Tips For Startups

5 Growth Hacking Tips For Startups

Here are 5 growth hacking tips that will help you with your startup.

1. Have A Community

Building a community is a way to create real engagement with your potential customers. Create your own forum. Link it to your website. You can answer questions on Quora or Reddit. Post content on Linkedin. Before making any post, do your research about the platform you are going to post to. You can also find forums related to your niche and create engagement. This drives targetted traffic.
Try adding a little flavor of your startup product or how it can help customers, within your content. Also, the website link to your product in the signature/bio of the forum.

2. Content Content Content

Create shareable content. The key to the most shared content is easy readability and quality of information. Make it easy to share the content with easy and attractive social sharing buttons. Write posts in forms of lists (“10 Awesome ways”), infographics, informative guides(“How to…”), etc. Make SlideShares that advertise your niche. Use long-tail keywords in your content and the search engine description. If you are confused about what to write, use Buzzsumo to see the most shared content for a keyword.

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Also, guest post on high authority websites in your niche. You can use tools like Headline analyzer to get insights.

3. Viral Campaigns, The Press, & Twitter

Use Viral Signup Forms to generate momentum in email signups. Pay with a tweet is one of the best referral tools that lets you create a viral Marketing campaign. You may want to inform the Tech-Reporters about what you are doing and have them publish about you. You can use  Pitch Pigeon to notify over 200 tech blogs at once.

Getting noticed by press and media might not be easy but it is totally worth it.

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Networking sites can help you get noticed by a lot of people.

Or use Twitter to reach massive amounts of people. The key is to use proper hashtags and mention famous people within your niche.

4. Read Growth Hack Books And Case Studies

Read growth hack books that offer actionable guides, consisting of practical steps that anyone can implement. Read case studies of companies like DropBox and HotMail. Read what companies have been doing for accelerating their marketing campaigns. Their ways might not directly be useful to you but they should definitely provide you with inspiration.

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Here are some of the topics you should read about:

  • Content Creation & Marketing
  • Landing Page Optimization
  • E-Mail Marketing
  • Traffic Generation
  • SEO

5. Influencer Marketing

You may not know how easy it is to get noticed by influencers. (An influencer is an individual who has made a large impact in a specific niche.) There are so many ways to do it. One way is by adding influencers on Linkedin. You can even find influencers by entering the keyword into Google.

Export the email addresses of all the influencers you’ve added to your Linkedin account. Here is a tutorial how to do this. Use these email address to market your startup to them.

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While reaching out to influencers, make sure you have an attention-grabbing headline and a solid explanation why they should support you. Research the influencer you are planning on emailing.

Check their social platforms. Maybe they just finished a marathon? Perhaps you both enjoy hiking? Include a sentence in the email, complementing them about their accomplishment or mentioning your shared love of hiking, soccer… Remember they get hundreds of these kinds of emails per day. You want yours to stand out.

You can also reach out to influencers on Twitter, Instagram or blog comments, but emailing seems to have a higher success rate.

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Deep Kakkad

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Last Updated on June 19, 2019

8 Life-Changing Skills You Can Learn in Less Than 6 Months

8 Life-Changing Skills You Can Learn in Less Than 6 Months

Everyone has the ability to learn a life-changing skill not just this year, but in the next 6 months.

By life-changing, I mean something that can have a positive impact in your life moving forward, even if it’s something you can’t envision today. Certain skills we can immediately reap the benefits of, while others will be life-changing when we least expect it.

In this article, we’ll share 8 life-changing skills you can learn in 6 months, where you can learn them, and how you can get started today.

1. Speed reading

Bill Gates has been known to state that if he had one superpower, it would be the ability to read faster. What Bill and the rest of the mega-successful understand is that knowledge is power. The ability to process information faster from books, articles, and reports is what will help us learn faster, and therefore improve each aspect of our life faster as well.

Where you can start learning: Speed reading courses are becoming more popular, as more people realize how important it is with the limited time we have. You can check out free courses like Read Speeder or you can start learning how to use Spritzlet, which allows you to speed read articles online with a browser extension.

2. Public speaking

Research shows that people fear public speaking more than death itself. There’s something terrifying about being in front of dozens or hundreds of people, and exposing yourself completely. It’s when you’re most vulnerable, but learning how to public speak is a life-changer.

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Warren Buffett has given advice to recent graduates that the number one skill you can have to succeed is public speaking skills. Everything from communication, confidence, and sales is developed when you develop your public speaking skills.

Where you can start learning: Luckily, there are great communities out there like Toastmasters that organize local meetups all around the world. You’ll find amazing public speakers that are looking to get to the next level to beginners that are just getting started. Check out Toastmasters’ website here.

3. Spanish

As the third most spoken language in the world, the ability to speak Spanish will allow you to reach over 500M people around the world. No matter where you live, knowing how to speak Spanish is becoming increasingly more important, with the Hispanic population and economy spreading quickly worldwide. If you’re living in the US, this is even more important, with over 30% of the population being Hispanic.

Spanish is also on this list, because it’s one of the easiest languages to learn. Sure, Mandarin is an important language to learn, but it’s an incredibly difficult one to learn. If we were to measure the level of importance and the time to learn for all the languages available, Spanish would make it to the top of the list.

One of the biggest reasons why people never reach fluency in any foreign language is: using the wrong method, and lack of time.

It turns out that humans retain only 5% of what we learn from lectures, 20% of what we learn from apps (visual cues), and 90% of what we learn from immediate immersion. Yet, how do 90% of learn a new foreign language? Language schools (lectures), books, Duolingo (apps), etc that don’t provide the real-life immersion required for our brains to learn faster.

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Where to get started: If you want the most effective way to learn a language, learning from real-life interactions is the best way to do it. There are great websites like Rype, which offers Spanish coaching for busy people, solving the issue of lack of time and bringing real-life immersion to your screen. With Rype, you can book as many lessons as you want, at any time of the day, any day of the week, allowing you to fit it into your schedule, no matter how busy you are.

4. Accounting

If you’re looking to get into business, accounting is one of the core fundamentals you’ll need to succeed. While you don’t need to be an expert, you definitely should understand the basics.

This skill can also be used to manage your personal finances, to meet your financial goals, and having more control over your life.

Where to get started learning: If you didn’t learn accounting in school, no worries. You can either teach yourself using books, or check out free accounting courses online.

5. Microsoft Excel

Most people reading this probably have a basic understanding of Microsoft Excel Spreadsheet. While this is a good start, there are so many powerful functionalities that are hidden, which could make your life a lot easier.

Excel is also a great asset to have whenever you’re looking for a job, as many corporations rely on Excel to organize and manage multiple parts of the business.

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Where to get started learning: With the popularity of Excel, you can find tons of free resources and videos online to learn. Check out Excel Exposure, Lynda, and Excel with Business.

6. Blogging/Vlogging

Blogging is a powerful tool if you want to spread your ideas, build your brand, or grow your business. Since it was introduced, blogging has taken on a life of its own, and today there are ~2M blog posts being written on a daily basis.

Where to get started learning: Anyone can start blogging today. All you need is a content-management system like WordPress, which is completely free. Personally, I think the best way to start learning how to blog is to just start writing. There are techniques you can learn on how to promote your blog, but the best way to grow your blog is to write great content.

7. Weight training

Yes, weight training is a skill. It’s not as advanced as learning how to code, nor will it take as long as learning a new language, if you just want to learn the basics.

We’re not promising that you’ll get a body like Arnold Schwarzenegger, but you will see much faster results for whatever goal you have, just by understanding how to workout properly. And of course, when you’re dealing with an activity that involves physical strain, you’ll always want to caution yourself.

Where to get started learning: There are amazing body builders that are sharing all of their secrets for free on Youtube. You can check out Bodybuilding.com’s Youtube channel to get started.

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8. Photo and video editing

In the digital world that we live in, from Youtube, Instagram, and Facebook, there is no avoiding photos and videos. In fact, social media has increasingly gone away from text sharing and almost everything to photo and video editing.

Where to get started learning: For photo editing, you can use Photoshop. For video editing, you can use iMovie or Final Cut Pro. Keep in mind, there are dozens of editing software tools for video and photo editing, but what’s more important are your editing skills, not the tool itself.

Check out education websites like CreativeLIVE or Skillshare, where you can learn from experts themselves on how to best use design and software tools.

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