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5 Ways Technology Can Help You Balance School and Life

5 Ways Technology Can Help You Balance School and Life

Technological advancement has made life easier for us. Imagine living in the 1950s. While some may call it the golden era, the truth is that it was extremely difficult to live back then. Electricity was scarce, and there were no amenities such as mobile phones or the internet.

Today, most of these facilities are considered a necessity. Even though many experts argue that the use of technology has created an imbalance between school and life, the truth is that if used properly, technology can help you bridge the gap.

A lot has changed in the last few decades, but education is the most important thing if you wish to be successful. A lot of people today are balancing education with work. Some have weekend classes while some juggle work with online courses. But how do you manage life with education? The truth is that technology can help. How? Here are some tips:

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1. Let Technology Help You Manage Your Commitments

Over 4 million people aged 35 or older are enrolled in colleges. More and more Americans are waking up to the need for more education. They have realized that it is never too late to get a more training. However, most of these are married and have other commitments. This often prevents them from giving their 100% which disrupts their ability to focus on learning. Fortunately, technology can help.

You need to make a list of things that matter to you. These include family, education, work and of course your hobbies. Tools such as Google Calendar can greatly help you prepare a schedule and manage your time. Another great app is Instant. It keeps track of where you spend most of your time, including your sleep patterns so you can manage things better.

If you want a more detailed look at your schedule, you can use something like OfficeTime. It presents data in the form of graphs for a visual view of what you do. Once you have this data, you can see where most of your time goes and how you can change it, based on your priorities. For example, if you are spending 10 hours working and need more time for your education, you can set goals that include completing your work within 8 hours and using the time saved for your education.

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2. Use Technology for Better Communication

Communication is very important in every aspect of life, and thanks to technology it is easier than ever before to communicate. Save time by turning notifications on for your emails, but only for the urgent ones that you really need. This will allow you to respond to important emails instantly. Similarly, prevent useless apps from communicating. Most apps send push notifications regarding updates and special offers, and most of them are usually useless to you.

According to reports, most people spend around 90 minutes on a phone every day. And sadly, a lot of it goes into doing things that are of no use, including useless communication. So make sure to use technology to communicate effectively and efficiently and block out distractions.

Structure your responses properly so that there is no time wasted in replying and clearing things. If something cannot be made clear via text, use voice notes or simply call using one of many tools such as WhatsApp or Skype.

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3. Enjoy the Perks of Being a Student

Remind yourself about the perks of studying. Having advanced skills will help you carve out your niche and have a better life. Also, while you are studying, you may be eligible for student discounts and other offers that are only for students.

Technology has made it easier to see the benefit of everything. You can predict your worth with a certain degree or where you will be career-wise ten years down the line. Such information will help you stay motivated.

4. Find New Ways to Get An Education

Technology has made it easy to study. You do not necessarily have to attend classes physically thanks to eLearning and other training programs. Virtual learning is one of the fastest growing concepts due to its benefits. It allows incredible flexibility so that anyone and everyone can pursue further education.

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It is a 100 billion dollar industry today and is expected to grow even more in the future. While many question the quality of education, reports indicate that eLearning is as good as traditional learning, if not better.

5. Technology Will Allow You To be On Time

You can use technology to stay organized and on schedule. Use alarms to make sure you wake up on time and get timely reminders. Most mobile devices have this function built-in so there will be no need to install new apps. However, for better functionality, you may try some third party apps as well, such as Wunderlist. It lets you schedule due dates/times and tasks. It can send reminders, including push notifications and also emails. You can also check off items once you complete one task to make sure you keep a tab on all your tasks.

Make sure to make proper use of technology to ensure that you live a balanced life. Apps can help you organize and do things in a better manner.

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Ahmed Raza

CEO of Samurais.co

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Published on December 18, 2018

How to Brand Yourself and Make Your Business Stand Out

How to Brand Yourself and Make Your Business Stand Out

You’ve been in business for years and have finally hit your plateau.

The tactics you’d implemented for your customers aren’t working as they’ve used to. You feel like your business has fallen out of the spotlight and now you’d have to settle for any business you get. It’s how businesses work, right?

The truth is that some brands will fade off the business world–while others will adapt well and continue to grow. You shouldn’t be too hard on yourself for where your business currently stands. After all, you’d kept applying tactics that provided predictable results.

Instead, decide to not settle for average results and spend more time building your brand. To make your business stand out from your competition, you need to be unforgettable. But how can you?

In this article, I’ll cover timeless tactics that have worked for other businesses. If you apply these tactics correctly your competition won’t be able to copy them. Here’s how to brand yourself and make your business stand out:

1. Win Your Audience’s Hearts with Authenticity

The truth has always shined.

Even without the technology we have today, people always had a way of finding out if someone was lying. And, with everyone engaging in social media today, it’s hard to hide from the truth. Yet, this seems to be what many businesses fail to do.

For example, companies like Listerine have been fined for lying.[1] A quick buck today won’t be worth it in the long run. Instead, practice being authentic to your customers and they’ll eventually rely on you.

Allow your customers to buy your products with a money-back guarantee – then deliver on your promise. Be consistent with the content you provide and stay true to your brand.

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For example, if you provide coaching services for entrepreneurs, don’t sponsor irrelevant brands. If you stop caring about your brand’s mission, your audience will notice. They’ll question your integrity with your business and stop trusting your brand.

But if you gain your customer’s trust, you’ll start standing out from your competition. Your customers will feel safe purchasing from you since they’ll know you’re honest.

2. Share a Story No One Will Be Able to Copy

A few decades ago, a brand would’ve gotten away without being unique. That’s because back then starting a business was not accessible to most people. You’d either need enough money to launch your business or have the credentials. And even if you had all these qualifications, you needed to get past the gatekeepers.

Today, technology has disrupted many of the barriers that were present a few decades ago. For example, today a college student can launch a Podcast within a week. He can create a website in a few hours and record a few Podcast episodes. If he’s persistent, he can build a large following overtime and get paid by sponsors.

This is great news for aspiring entrepreneurs but there’s more competition than ever. You can only do so much before other businesses begin to copy you. But what no business can copy is your story.

That’s why you need to share your story with your audience.

For example, if you have a money blog, share how you’ve overcome your financial struggles. If you run a freelance writing business, share how you’ve overcome writer’s block. The more your audience can relate to you the better.

Without a story, your business won’t stand out. And if you copy what’s working for other businesses, you’ll experience short-term success.

Take some time to share your story with the world, your audience will love you more for it.

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3. Stop Reinventing Every Single Thing

“Don’t reinvent the wheel, just realign it.” – Anthony J.D’angelo

You may have heard that being original is the way to stand out. While this is true to an extent, you also shouldn’t be original when something is already working.

For example, if your competition has a successful Podcast in your field, then so can you. Don’t search for better alternatives to a Podcast if it’s already working.

Why?

Because this is a waste of time. Instead, copy what’s already working and make it your own.[2] If your competition has a Podcast, figure out which areas you can improve and tailor it around your brand.

Knowing this you can now spy on your competition and determine which areas you can improve. But, know that it also works the other way around. Others will view your business and copy what’s working for you.

That’s why it’s important to stay true to your brand and be authentic with your audience. When you do, your competition won’t be able to copy your unique traits. Have an abundant mindset and feel confident for what your business has to offer.

4. Shine Because of Your Uniqueness

Stop trying to help the entire world and focus on helping a specific group of people instead.

I get it, you’re willing to help almost everyone because you want to bring in more business. But the truth is that if you resonate with everyone, you resonate with no one.

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Take, for example, a marketing agency that helps businesses promote their product. This business doesn’t speak to anyone but gets occasional sales throughout the year.

But what if there was a similar marketing agency dedicated to helping real estate agents? If there was a real estate agent looking for help in marketing–who do you think they’ll choose? That’s why niching down is necessary if you hope to stand out from your competition.

Determine which customers you enjoy working with the most and determine which customers bring in the most revenue. Once you’ve gathered enough data, focus on servicing your ideal customer.

Don’t expect immediate results since this won’t be an easy transition. If you’re currently helping a narrow audience, slowly transition into a niche audience. Niching down is crucial to building raving fans.

5. Be the Brand Everyone Can Depend On

Being the brand your customers can depend on is important. How many times have you bought a product that’s failed on its promise? Or have settled for an average service?

Exceeding your customer’s expectations is a sure way to make your brand stand out. In the book Influence: The Psychology of Persuasion, studies on human psychology prove that when you give to others, they’ll reciprocate. Offer your customers free consulting, a free ebook, or free quality content. Eventually, they’ll be happy to reciprocate after receiving value from you.

View what your competition is doing and surpass their offers. For example, if your competition offers a free 15-minute consulting call, offer 30 minutes. When you focus on helping others more, your customers will notice.

Make it your mission to serve your customers first and then worry about making a profit. Other ways for your business to be reliable is by inspiring your customers. That’s right, a business isn’t only about selling, it’s also helping customers achieve their goals.

For example, you can write content that will inspire your audience to take action. You can interview guests that will push your audience to break bad habits. Get creative and look for more ways in which your audience can depend on you with.

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The Bottom Line

Imagine serving fewer customers and getting paid more than ever.

Despite the fierce competition, you’ve got fans wanting to buy your products and services. Although this may seem impossible right now, it’s not. If other brands have been able to stand out in a crowded industries, why can’t yours?

The truth is that standing out from your competition isn’t easy. There’s no secret formula that’s available to the rest of the world. The trick is to do what most brands are unwilling to do.

Many businesses don’t want to niche down because this will mean a loss in sales. But that’s sacrificing short-term gains for long-term success. Niching down is necessary to build a brand your customers will love.

Many businesses will spend a lot of money looking for ways to innovate, but won’t apply what’s working. But, not you.

You’ve got what it takes to stand out from your competition. Start slowly and master each principle covered here. Now go and make your business stand out like never before.

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Featured photo credit: rawpixel via unsplash.com

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