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5 Fundamental Blueprints for E-commerce Web Development

5 Fundamental Blueprints for E-commerce Web Development

The modern era of e-commerce web development has redefined traditional forms of business. Traditional priorities of increasing shop space, expanding branches to as many jurisdictions as possible, and employing an adequate number of employees in a store, have been eliminated by the proactive advantages of e-commerce. Consequently, web development has gradually become the most critical enabler of modern business, facilitating small, medium, and large businesses to gain a global presence without additional expenditure of physical presence.

Yet, while web development can consolidate a highway towards e-commerce success, the rate of success is gradually being defined by some fundamental principles. Almost anyone from any jurisdiction can place any sell-able item and service on the internet. Furthermore, the ease that the template-based websites have been emerging makes modern e-commerce extremely competitive. Consequently, having a profitable e-commerce website today, and one that is competitively unique, needs a refined approach that is both strategic and purpose-based.[1]

This article highlights five fundamental requirements for modern business-centered web development. The five fundamental guidelines reviewed here have been tested and validated as part of a reliable blueprint, not only to make your e-commerce website distinctive and competitive, but also to help you exploit the potential of modern web development towards absolute e-commerce profitability.

Fundamental Blueprints for E-commerce Web Development

1. Advanced Applications

The first mandatory element of modern web development for business-centered portals, which defines the success and profitability of that business, is the incorporation of practical applications. Taking advantage of recent technological developments, modern web development now integrates the use of specialized tools that trigger exceptional business operations.

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    Perhaps the most significant of these tools is the incorporation of mobile-friendly applications in e-commerce. It is now possible to access an e-commerce site from assorted mobile devices, including mobile phones, tablets, smart phones, laptops, and desktop computers. The content is designed to automatically resize and fit any of these access devices perfectly, without compromising the quality of such content. Accessibility on any device can potentially increase e-commerce site traffic, which in turn can increase the number of visitors converted to actual customers, and ultimately positively influences the sales column of a business.

    Several reliable service providers can now develop single or multiple applications for an e-commerce site, customize and deploy such applications on the site, and even offer reliable maintenance for the suite of applications used on a site for the long term. For example, using a Ruby on Rails developer helps develop, customize, deploy, and maintain the most advanced applications for modern e-commerce. Ultimately, being able to incorporate progressively advanced applications on a website helps modern web development reach and sustain unprecedented levels of success in e-commerce.

    2. Customizable Applications

    In addition to having numerous standard applications on a website, modern web development also facilitates custom site application development that is reflective and adaptive to the site’s requirements. Entrepreneurial success relies heavily on being unique, whether online or offline. Therefore, after installing standard applications, web development helps you redesign, enhance, update, upgrade, and customize applications to exclusively serve the purpose of e-commerce. Some sites have creatively employed cutting edge web development to facilitate marketing, presentation, and sale of goods and services simultaneously, where a single customized application can do any of these for prospective customers.

    Whether using a reliable e-commerce website builder or otherwise, the potential to customize applications with modern web development is particularly useful when branding a business, keeping the focus either on specific products/services being offered or the company.[2] This helps to give online shoppers an identity of products/services to remain loyal to and to competitively differentiate among available alternatives. With modern web development, an e-commerce site easily graduates to a brand or a purchase point for a specific brand. This, therefore, makes it necessary to introduce a customized search application. The search mechanism customized for the specific site not only aids navigation when surfing an e-commerce website (a review of which follows), but also enables users to conveniently pursue their desired brand.

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      3. User-Friendly and Convenient Customer Service

      How easily and effectively can a visitor find the product/service they need on an e-commerce portal? Well, no user visits an e-commerce site for the lack of anything else to do or because they have time to waste. Most visitors are attracted by a business offer and their experience while on the site determines whether they are converted from visitors to customers or remain mere visitors. If the use of an e-commerce site is confusing or time-consuming, there are numerous alternatives available elsewhere. Consequently, even before considering the quality and the selling ability of web content, the first requirement is to attain optimal ease of navigation for the user.

      Modern web development helps an e-commerce site attain user-friendly interface, which allows visitors to find what they need conveniently and effectively. Just like the quality of customer service determines the success of an offline store, customer service on an e-commerce site is determined by how convenient, effective, and user-friendly the site’s navigation is for visitors.

      Furthermore, the convenience, effectiveness, and user-friendly navigation of a profitable e-commerce site is also determined by such elements of modern web development, like:

      • The number and convenience of payment options available (old and new) when checking out at the site (the more options the better), and fluidity of international currencies[3] (i.e. PayPal, cheques, debit cards, credit cards, Western Money Transfer, Payoneer, etc.)
      • Reliable, affordable, and convenient communication channels (i.e. email, chat, fax, telephone, etc.)
      • Ability of web development applications to facilitate marketing, presentation, and sale of products/services simultaneously, based on individual customer interests
      • Effectiveness of a search function to help visitors access exactly what they want easily and rapidly
      • Site design features customized seamlessly to match the products and services on offer, where applications adopt a size, style, layout, and functionality unique to the e-commerce product/service being offered
      • Presence of unique call-to-action buttons, prompting the customer to make a purchase, order, or save in a shopping cart[4]

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        Categorization of products/services in logical groupings and sub-groupings so that desired products/services are easy to locate and the site makes it simple and convenient for the visitor to convert to a customer.

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        4. Attaining a High-Quality Visual Appeal

        The visual appeal of an e-commerce site attracts and retains the interest of a potential customer long before textual content.[5] Pieter’s and Weddle conducted a research study to relate 1,363 distinctive print advertisements and the cycle of an infrared eye-tracking device used on over 3,600 consumers. Ultimately, the study established that the visual appeal of an advert (integration of brand, image, and text) has the highest success rate of capturing attention and that this technique can effectively be put to use in advertising.[6]

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          Even offline stores and supermarkets exploit the potential of displays to make customers forget their budget and instead purchase what appeals to their eyes. Modern web development helps to captivate visitors with photos and textual marketing messages with an attractive set of graphical images. With precise skill, a site can effectively integrate an attractive and high-quality set of product photographs, portraying exactly what appeals to a customer, which provokes buying decision. Modern web development helps graphically display logical, organized, orderly, and an intuitive categorization of products/services on an e-commerce site, making it easy for a visitor to use the site and navigate through the product list.

          An e-commerce site’s clear, highly defined, and optimized visual quality also helps ensure that the site’s design does not overpower the products and diminish their appeal. Strategic web development employs minimalist site design features (simple and easy to navigate), in a move to draw a visitor’s attention to the product/service on offer. Strategic web development does not allow a site to compete for a visitor’s attention, but to focus that attention to the e-commerce goal.

          5. Enabling Long-Term Customer Relations

          Finally, it is also important that web development helps create an instinctive, simple to use connection and relationship with the customer. Getting a prospective customer to an e-commerce site and achieving a conversion from a visitor to a customer is not enough to sustain optimal profitability of a business. The long-term goal is to make the customer register on the site and keep them coming back. As such, instead of requiring a customer to always register a new, modern web development can help consolidate, save, and progressively use the same customers’ identity (username, email address, and password). This makes the customers’ checkout process easy and straightforward, and increases their chance of return.

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            With such applications, a customer can easily sign in to an e-commerce site, check on the progress of previous orders, return an earlier order, and even communicate with the customer support team. Such a registry helps qualify the identity and demographic profile (age, gender, residential area, preferences, etc.) of customers, which helps refine the marketing and sales operations of the business.

            Finally, modern web development helps build and sustain a relationship with the customer by providing numerous communication channels, such as messengers, chat, email, and telephone. Indeed, part of the details customers provide during sign-up includes their name, physical address, preferred payment options, and contact details. Modern web development has also facilitated the integration of social media platforms, and further linking a customer with a brand or a business site. The social media applications including Twitter, Facebook, Instagram, YouTube, LinkedIn, Google+, Tumblr, and many others help to sustain a long-term relationship for the benefit of an e-commerce venture.

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              Several other features of contemporary web development are also significant in determining the success of modern e-commerce, such as ensuring adequate and sustainable returns on investment (getting the best out of a website with minimal expenditure) and simultaneously enabling the marketing, presentation, and sale of products/services with an integrated application. However, the five features of modern web development have been tried, tested, and validated by assorted e-commerce initiatives as the foundation of their success. The five features of modern web development, which include (a) advanced applications, (b) customizable applications, (c) user-friendly and convenient customer service, (d) attaining a high-quality visual appeal, and (e) enabling long-term customer relations, are indeed all a part of the critical blueprint that can make your e-commerce website not only distinctive and competitive, but also anchored on sustainable profitability.

              Featured photo credit: https://stocksnap.io/ via stocksnap.io

              Reference

              [1] http://www.huffingtonpost.com/charmaine-belonio/5-essential-elements-of-m_b_11611838.html
              [2] http://www.beautifullife.info/web-design/10-best-ecommerce-builders/
              [3] http://www.forbes.com/sites/neilpatel/2015/03/09/10-digital-marketing-trends-in-2015-that-will-boost-your-strategy/#573909ba3309
              [4] http://www.huffingtonpost.com/charmaine-belonio/5-essential-elements-of-m_b_11611838.html
              [5] http://www.forbes.com/sites/jaysondemers/2015/12/17/5-easy-ways-to-introduce-visual-content-into-your-marketing-campaign/2/#3f3eb07b1a2c
              [6] http://journals.ama.org/doi/abs/10.1509/jmkg.68.2.36.27794?code=amma-site

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              Last Updated on August 16, 2019

              10 Best Calendar Apps to Stay on Track in 2019

              10 Best Calendar Apps to Stay on Track in 2019

              The success of our day is largely dependent on the quality of our planning. Not to miss out anything in their to-dos, some people prefer to make a list of upcoming tasks in a notebook, while others have long started using digital technology solutions.

              Calendar applications are some of the main tools that are worth using to organize our life and plan your time carefully.

              Many people have switched to specific tools; however, there are still some who do not use calendars on a daily basis. They may find some applications uncomfortable to use, non-functional, or expensive.

              In this article, we are going to check out the best calendars apps to help you stay organized.

              1. Cal Calendar

                Cal Calendar has recently appeared on the market of mobile applications (Android, iOS). It is the brainchild of the development team of Any.do that features impressive functionality and well-thought-out design.

                The application comes with many great features, including support for Exchange and Google Calendar, widgets, voice recording, and many more.

                Cal Calendar has direct integration with Any.Do To-Do List, which gives you a unique tandem of two applications.

                Apart from its extended functionality, Cal Calendar is easy to use. The creation of events is very simple and fast.

                What is more, depending on the name of the event, the application automatically adds contacts and geolocation data to the entry description. You can even import your lists and entries from Any.do.

                Cal Calendar is a great option for any type of user. It is very convenient and doesn’t overcomplicate the mode of display.

                Another good thing is that this tool is available for free, so you can use it without spending a dime for the software.

                Available for iOS and Android

                2. Google Calendar

                  Google Calendar is the official calendar for Android devices that has been tested out by many users around the globe. If you are right now trying to get away from it, consider changing your mind.

                  Since this application is installed on most Android devices by default, many users think that there is nothing special in this program. They are wrong.

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                  Google has been updating its calendar for quite a few years, and now it comes in Material Design with advanced event features, direct integration into other Google services (for example, supports reminders and Google Now), and comes with Exchange support.

                  The program is super easy and will not cost a dime for you. It is a good thing, right?

                  Available for iOS and Android

                  3. Jorte Calendar

                    Jorte Calendar is one of the most popular calendar applications in the Google Play store.

                    The program features a wide range of configuration options, with many design alternatives. You can adjust display mode to your needs and view calendar entries sorted by month, week, or day (by hours). It is convenient for quickly picking the desired date, using task bars, and setting reminders.

                    Apart from its ordinary information storing function, this application can be a special cloud service, Jorte Cloud, allowing you to synchronize calendars, schedules, and task lists on multiple devices. The application also supports data importing from Google Calendar.

                    For those paying attention to the program design, there is also Jorte Store, where you can buy styles and icons to personalize the calendar. This feature makes Jorte is one of the brightest calendar applications.

                    A basic version of the app is free of charge, so if you do not want to spend money on a calendar application, it is a good option.

                    Available for iOS and Android

                    4. Business Calendar

                      Business Calendar is geared towards people who use their calendar for work purposes and business task planning. It offers different modes with wide configuration capabilities.

                      The application gives a default view mode by months, and events can be marked in different colors. Display modes/ sorting can be adjusted to your needs (by month, day, year, or events).

                      You can also set a multi-day viewing mode to see how things look for the next few days. Scrolling up and down moves you by month, and if you check a few days, they will be shown in a more detailed form.

                      The day display mode offers hourly scheduling, and the schedule mode provides a detailed schedule for a single event.

                      Business Calendar is a great tool for planning/ scheduling cases, tasks, and events. There is a support for recurring events, which can be set up in just a few clicks.

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                      Having purchased software, you can use it to import and export other calendars, delete, copy, or move several events at the same time.

                      Android Business Calendar application may seem somewhat chaotic, but it works fine and is easy to work with if you play with it for a while.

                      A full version of the application is available for $4.99, but you can also find a free version for the app test drive.

                      Available for Android

                      5. aCalendar

                        aCalendar opens our collection of top 10 calendar applications available on the market today. With its appealing design, easy navigation, and great functionality, it is one of the most popular calendar apps in our list.

                        Some of extra functions include color schemes for each case type (48 colors to choose from), different types of demonstrations, different widgets, moon phases, and much more.

                        Taking into account it functionality, aCalendar is a reliable calendar application that has an easy-to-navigate interface with three display options. Scrolling from side to side allows you to switch between the display modes of the month, week and day.

                        When scrolling down and up, you are moving through the calendar at intervals in accordance with the selected display mode.

                        Apart from its time planning feature, aCalendar synchronizes photos from contact lists or social networks to remind you about birthdays, anniversaries, or any other special dates.

                        The program also supports data transfer through NFC and full-screen widgets, which eases your work with any data.

                        The program is available for free, but you can also get even more features if you buy the extended version of software for $4.99.

                        Available for Android

                        6. DigiCal Calendar

                          DigiCal Calendar is very similar to Cal Calendar in the fact that the application focuses on design more than on its functionality. However, this doesn’t mean that the application doesn’t serve the purpose.

                          With this calendar application, you can synchronize all your calendars and view them in different ways.

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                          Along with the basic functions, this program comes with support for Google Calendar, Outlook, and includes some unique and interesting features. You can match keywords to the image or set up a dark theme.

                          The app can even show you the weather forecast for three days. There are many other features that deserve the attention of people who really like to use calendar applications.

                          Available for Android

                          7. SolCalendar

                            SolCalendar can be called a universal application. It claims to be an all-in-one digital solution having a basic calendar functionality combined with some other advanced features, such as weather forecast for a specific day.

                            The application supports Google Calendar, as well as tasks, widgets, lunar calendar and even Foursquare.

                            Those searching for a calendar application to cover just everything in its functionality, SolCalendar is a program to consider. There are a lot of interesting things in this application; the program does an excellent job working in “all-in-one” mode.

                            Test SolCalendar – the application is available for free. You can test it out without purchasing the service.

                            Available for Android

                            8. Calendar

                              Calendar is a relatively new app. It works as a web app and for both iOS and Android devices. It is an intelligent app that learns your contacts, schedule and tasks. It also helps you schedule and arrange meetings according to your available time slots.

                              A good thing about Calendar is that it allows you to sync up with other calendars you use such as Apple Calendar and Google Calendar. And so you can manage all the calendars you have in one place.

                              Calendar also gives you analytics of your meetings, giving you a clear picture on how you can improve your time management.

                              Available for Desktop, iOS and Android

                              9. Today Calendar

                                Today Calendar is one of the most hip and edgy calendars in our list. The solution was one of the first ones that really embraced Material Design and remains one of the few that adhere to the neat style.

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                                The calendar application offers bold colors, simple controls, and great functionality. This is not as heavy an application as many others; it will not eat all the memory of your device.

                                If you are not searching for something complicated and over-functional, Today Calendar is what you need. You can always test the application before paying for it – the program is available for free.

                                Available for Android

                                10. Calendar Widget: Month

                                  Sometimes people do not need a heap of calendar applications. They would prefer to have one efficient calendar widget.

                                  Calendar Widget: Month perfectly fills this niche and meets all the needs of a modern user. It has some features of an ordinary calendar, but the real great thing about this software is that it has 80 or more themes in its library.

                                  The design of the application is great; the themes are perfectly tuned. There are options for almost any theme of your smartphone. The only drawback is the fact that the widget memory is not too large, and you should be ready for it.

                                  This simple calendar widget was created in the image and semblance of widgets from Yahoo. The widget window displays one calendar month with the ability to go to the previous and move to the next one.

                                  If you need a simple and affordable calendar to plan your tasks and affairs for one month, this widget is ideal for you. Calendar Widget: Month is so simple that it does not even have Google Calendar support.

                                  At the moment, it does not have the function of connecting any third-party calendars and services. Developers allow the possibility of introducing support for Google service as an addition to the widget, if users request to have this opportunity.

                                  Available for Android

                                  Our Verdict

                                  Searching for the right application to manage your various calendars and plan your busy day can sometimes turn into a streak of obstacles.

                                  Most of us need flexible applications that can be easily used to manage our tough schedule. The application should have all necessary time planning functions and be intuitive.

                                  Stylish design and limitless compatibility also matter. It is not always easy to find such a program.

                                  The above digital calendar solutions fall under the category “worth” of being used. They are modern, multifunctional, easy, and easy. Pick the one you like!

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                                  Featured photo credit: Unsplash via unsplash.com

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