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Five Ways to Generate Income with Your Blog

Five Ways to Generate Income with Your Blog

There can be a number of reasons as to why we choose to run a blog. For some, it’s to offer viewers a form of entertainment, whereas others may just be looking to showcase a certain art form. Whatever the reasons are for the blog, webmasters can be confident that it has a home in the online world.

Due to many regulations enforced by Google over the last few years, blogs are quickly becoming a commodity within the online world, as they have to offer a brilliant user-experience and killer content for them to rank well within search engines.[1] As such, more and more webmasters are ensuring that they only employ “white hat” methods when it comes to promoting their blog online.

As more quality blogs are introduced into the online world, more readers are keen to absorb the information. Many people even find that their blog becomes an overnight sensation due to one piece of phenomenal content. As such, your blog can become a hot ticket within the online blogosphere.

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Those who have been on the blogging scene for some time will no doubt be aware that many bloggers make money with ad programs, such as Google’s Adsense, Outbrain and Taboola, but are there any other options available to those looking to make a profit on the Internet?

Fortunately, the answer is yes, and the following options should at the very least be on every blogger’s consideration list when it comes to monetizing their blog.

1. Affiliate Marketing

The great thing about affiliate marketing is just how much opportunity it offers both parties if employed in the right way. Affiliate marketing works by a blogger placing an advertisement or a link to a third-party’s product or service on their site, usually in a form of a coupon. Should viewers like the look of what they see, they can choose to make a purchase. This means that the business gets a sale and the blogger gets a percentage of the profit. Affiliate marketing is ideal for a blog that has a certain niche. For example, if you were running a blog that focused on video games, you could look towards affiliate schemes that offered not only video games but also paraphernalia, such as joypads and gaming tablets.

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Of course, some research should be carried out in relation to the affiliate programs you wish to use, but if used in the right way, affiliate marketing can be a great way for your blog to generate income.

2. Direct Advertisement

When looking for direct advertisement, you have to prove that your blog is a viable place to advertise. Hence, you should ensure that the user-experience is up to par, as well as your incoming traffic.[2] However, those who have had their blog for some time may be becoming frustrated with some of the limitations in place by more obvious solutions, such as Adsense.

In this regard, you can either look to pitch your site to businesses within your niche, or you could find that you receive direct offers if your blog has posted some viral content as of late. Of course, you need to ensure that you read all the terms in relation to any advertising that takes place, but, when done in the right way, direct advertisement can be a great way of making money with your blog.

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3. Create and Sell eBooks

If you’ve become something of a reputable source within the online world, then it’s likely that you will be the first place people come to when it comes to new developments within your niche. You’d be surprised by the fanbase that can be built with the right kind of research, meaning more and more people are craving the information you offer. As such, why not offer some reading material for your visitors in the form of an eBook?[3] Even a small charge can help garnish your income, and who knows, you could be writing a lot more books in the future.

4. Run Your Own Set of Services

Have you created your own website and somebody has given a comment as to how great it looks? Maybe somebody has complimented you on your content? Whatever your strengths are, there’s very little reason why you can’t market them within your blog. Some of the things you can consider are as follows:

  • Blog Migration
  • Logo Design
  • Content Creation
  • Consultancy
  • Social Media Management
  • Website Design & Development

Of course, this is only the tip of the iceberg when it comes to what services can be offered. Simply find something that has served you well and pitch its benefits on your website. Before long, you should be able to generate income via the strength of your blog.

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5. Paid Reviews

If we deal with a number of reviews, it only makes sense that we monetize our opportunities wherever possible. For example, if someone is offering you a software to review and looking to profit on the back of your review, then it can be worthwhile considering charging for the review. Of course, you need to have a high influx of traffic to your blog to justify a charge, but paid reviews can be an ideal income funnel for your blog.

To Conclude

This is merely an overview of what can be achieved when it comes to making money with your blog, but you do have to be certain that you’re employing the right kind of strategy for your particular blog, which can mean that some research may be required.[4]

This can mean looking at what past content has done well on your blog, and how this can be used alongside the marketing potential of your blog. Other factors to consider can be the search terms used that bring visitors to your site, which can assist you when trying to choose the right kind of affiliate for your blog.

It’s also worth making sure that you’re not altering the tone of your blog to conform with advertisers. Remember, the success of your blog will always be based on how many people visit and read your content, so be sure that you don’t alienate visitors by introducing too many changes and taking the focus away from the content.

Reference

[1] https://solvid.co.uk/content-marketing-in-2017/
[2] https://solvid.co.uk/15-common-website-ux-issues/
[3] https://blog.hubspot.com/marketing/how-to-create-ebooks-free-templates-ht
[4] https://blog.hubspot.com/marketing/blog-strategy-guide

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Dmytro Spilka

Head Wizard

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Last Updated on October 13, 2020

How to Get Promoted When You Feel Stuck in Your Current Position

How to Get Promoted When You Feel Stuck in Your Current Position

Have you been stuck in the same position for too long and don’t really know how to get promoted and advance your career?

Feeling stuck could be caused by a variety of things:

  • Taking a job for the money
  • Staying with an employer that no longer aligns with your values
  • Realizing that you landed yourself in the wrong career
  • Not feeling valued or feeling underutilized
  • Taking a position without a full understanding of the role

There are many other reasons why you may be feeling this way, but let’s focus instead on learning what to do now in order to get unstuck and get promoted

One of the best ways to get promoted is by showing how you add value to your organization. Did you make money, save money, improve a process, or do some other amazing thing? How else might you demonstrate added value?

Let’s dive right in to how to get promoted when you feel stuck in your current position.

1. Be a Mentor

When I supervised students, I used to warm them — tongue in cheek, of course — about getting really good at their job.

“Be careful not to get too good at this, or you’ll never get to do anything else.”

This was my way of pestering them to take on additional challenges or think outside the box, but there is definitely some truth in doing something so well that your manager doesn’t trust anyone else to do it.

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This can get you stuck.

Jo Miller of Be Leaderly shares this insight on when your boss thinks you’re too valuable in your current job:

“Think back to a time when you really enjoyed your current role…You became known for doing your job so well that you built up some strong ‘personal brand’ equity, and people know you as the go-to-person for this particular job. That’s what we call ‘a good problem to have’: you did a really good job of building a positive perception about your suitability for the role, but you may have done ‘too’ good of a job!”[1]

With this in mind, how do you prove to your employer that you can add value by being promoted?

From Miller’s insight, she talks about building your personal brand and becoming known for doing a particular job well. So how can you link that work with a position or project that will earn you a promotion?

Consider leveraging your strengths and skills.

Let’s say that the project you do so well is hiring and training new entry-level employees. You have to post the job listing, read and review resumes, schedule interviews, make hiring decisions, and create the training schedules. These tasks require skills such as employee relations, onboarding, human resources software, performance management, teamwork, collaboration, customer service, and project management. That’s a serious amount of skills!

Are there any team members who can perform these skills? Try delegating and training some of your staff or colleagues to learn your job. There are a number of reasons why this is a good idea:

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  1. Cross-training helps in any situation in the event that there’s an extended illness and the main performer of a certain task is out for a while.
  2. As a mentor to a supervisee or colleague, you empower them to increase their job skills.
  3. You are already beginning to demonstrate that added value to your employer by encouraging your team or peers to learn your job and creating team players.

Now that you’ve trained others to do that work for which you have been so valued, you can see about re-requesting that promotion. Explain how you have saved the company money, encouraged employees to increase their skills, or reinvented that project of yours.

2. Work on Your Mindset

Another reason you may feel stuck in a position is explained through this quote:

“If you feel stuck at a job you used to love, it’s normally you—not the job—who needs to change. The position you got hired for is probably the exact same one you have now. But if you start to dread the work routine, you’re going to focus on the negatives.”[2]

In this situation, you should pursue a conversation with your supervisor and share your thoughts and feelings to help you learn how to get promoted. You can probably get some advice on how to rediscover the aspects of that job you enjoyed, and negotiate either some additional duties or a chance to move up.

Don’t express frustration. Express a desire for more.

Present your case and show your boss or supervisor that you want to be challenged, and you want to move up. You want more responsibility in order to continue moving the company forward. Focus on how you can do that with the skills you have and the positive mindset you’ve cultivated.

3. Improve Your Soft Skills

When was the last time you put focus and effort into upping your game with those soft skills? I’m talking about those seemingly intangible things that make you the experienced professional in your specific job skills[3].

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Use soft skills when learning how to get promoted.

    According to research, improving soft skills can boost productivity and retention 12 percent and deliver a 250 percent return on investment based on higher productivity and retention[4]. Those are only some of the benefits for both you and your employer when you want to learn how to get promoted.

    You can hone these skills and increase your chances of promotion into a leadership role by taking courses or seminars.

    Furthermore, you don’t necessarily need to request funding from your supervisor. There are dozens of online courses being presented by entrepreneurs and authors about these very subjects. Udemy and Creative Live both feature online courses at very reasonable prices. And some come with completion certificates for your portfolio!

    Another way to improve your soft skills is by connecting with an employee at your organization who has a position similar to the one you want.

    Express your desire to move up in the organization, and ask to shadow that person or see if you can sit in on some of their meetings. Offer to take that individual out for coffee and ask what their secret is! Take copious notes, and then immerse yourself in the learning.

    The key here is not to copy your new mentor. Rather, you want to observe, learn, and then adapt according to your strengths.

    4. Develop Your Strategy

    Do you even know specifically why you want to learn how to get promoted? Do you see a future at this company? Do you have a one-year, five-year, or ten-year plan for your career path? How often do you consider your “why” and insure that it aligns with your “what”?

    Sit down and make an old-fashioned pro and con list.

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    Write down every positive aspect of your current job and then every negative one. Which list is longer? Are there any themes present?

    Look at your lists and choose the most exciting pros and the most frustrating cons. Do those two pros make the cons worth it? If you can’t answer that question with a “yes,” then getting promoted at your current organization may not be what you really want[5].

    The two most important days in your life are the day you are born and the day you find out why. —Mark Twain

    Here are some questions to ask yourself:

    • Why do you do what you do?
    • What thrills you about your current job role or career?
    • What does a great day look like?
    • What does success look and feel like beyond the paycheck?
    • How do you want to feel about your impact on the world when you retire?

    Define success to get promoted

      These questions would be great to reflect on in a journal or with your supervisor in your next one-on-one meeting. Or, bring it up with one of your work friends over coffee.

      Final Thoughts

      After considering all of these points and doing your best to learn how to get promoted, what you might find is that being stuck is your choice. Then, you can set yourself on the path of moving up where you are, or moving on to something different.

      Because sometimes the real promotion is finding your life’s purpose.

      More Tips on How to Get Promoted

      Featured photo credit: Razvan Chisu via unsplash.com

      Reference

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