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Online Shopper Benefits: 9 Online Shopping Advantages You Should Always Utilize

Online Shopper Benefits: 9 Online Shopping Advantages You Should Always Utilize

Nowadays, shopping online has become more like a daily activity for virtually everyone looking to buy something with access to the internet irrespective of location. But, despite its almost unnoticeable flaws, buying online has many advantages we should know. This article will expose 9 advantages of shopping online.

1. Exclusive Offers

Usually, in a bid to expand their customer base, online stores give out exclusive offers on the prices of their products which would hardly be seen in traditional stores. Though this sort of ideology encourages shopping online, it is still something online shoppers should take advantage of to its fullest.

2. Home Delivery

One of the most promoted and highly noticeable advantages of buying online is the availability to get your purchased product delivered right to your doorstep.

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This concept is exclusive to online purchasing which will eliminate any need to worry about the movement of goods from drop shipping company to a client’s delivery point.

3. Convenience

We live in the era of smartphones where clients can access the internet almost everywhere. Online shopping gives the freedom to shop not only at the early hours but also in the late hours of the day. Also, clients can buy products online regardless of location.

4. Availability

Availability is another advantage an online shopper can always count on. It is practically impossible for products to be out of stock. The availability of a product when shopping online is unquestionable and this keeps online shoppers relaxed without worrying if a product will go out of stock.

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Therefore, take this unique advantage, relax and plan properly because the product will always be in stock.

 5. Safety

This is perhaps the subject that many people overlook and therefore forfeit shopping online. But, it is also a subject that has been given greater importance by the online store owner. An example is a concept found on originalsource.com which permits only registered shoppers to safely purchase a product. Furthermore, virtually all online shopping platforms have security parameters to prevent funds or client data from been compromised.

This advantage alone lends credibility to online stores and it is an advantage that should be exploited.

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6. Competitive Prices

Because online stores are in the thousands all over the world, prices are very competitive and far lower than what is obtainable in traditional stores. This is an advantage that online shoppers should seek to exploit so as to get more value for their money.

7. Product Information

Online shoppers are exposed to a lot of information, made by satisfied or unsatisfied clients. This way, an intending customer will have the advantage of either choosing to buy the goods with the available reviews or simply walk away if he/she doesn’t seem convinced enough.

This advantage will clear customers’ uncertainty on a product.

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8. Technical Support

When shopping online, if things go wrong, many online stores usually have dedicated customer care representatives via phone, email and other platforms willing to respond swiftly to issues.

This is an advantage online shoppers should always seek to utilize irrespective of what the problem is as this will only get the problems solved whether it’s for a defective product, undelivered product or anything.

9. Unrestricted Access

Most times, reputable companies launch products solely for a market in a particular geographical location, leaving out the possibility to enjoy these products in other places. But, online shopping has no geographical restrictions and has broken this barrier.

Hence, online shoppers in need of such products ranging from old style English tables made from alpine wood to cheap quadcopters can easily purchase them irrespective of location. This is an advantage that could get you what you need when you need it.

In conclusion, it is advisable to utilize these shopping advantages so as to not only purchase the proper product with great value, but to also enjoy the flexibility that comes with shopping online.

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George Olufemi O

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Last Updated on June 6, 2019

Science Says Silence Is Much More Important To Our Brains Than We Think

Science Says Silence Is Much More Important To Our Brains Than We Think

In 2011, the Finnish Tourist Board ran a campaign that used silence as a marketing ‘product’. They sought to entice people to visit Finland and experience the beauty of this silent land. They released a series of photographs of single figures in the nature and used the slogan “Silence, Please”. A tag line was added by Simon Anholt, an international country branding consultant, “No talking, but action.”

Eva Kiviranta the manager of the social media for VisitFinland.com said: “We decided, instead of saying that it’s really empty and really quiet and nobody is talking about anything here, let’s embrace it and make it a good thing”.

Finland may be on to something very big. You could be seeing the very beginnings of using silence as a selling point as silence may be becoming more and more attractive. As the world around becomes increasingly loud and cluttered you may find yourself seeking out the reprieve that silent places and silence have to offer. This may be a wise move as studies are showing that silence is much more important to your brains than you might think.

Regenerated brain cells may be just a matter of silence.

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     A 2013 study on mice published in the journal Brain, Structure and Function used differed types of noise and silence and monitored the effect the sound and silence had on the brains of the mice.[1] The silence was intended to be the control in the study but what they found was surprising. The scientists discovered that when the mice were exposed to two hours of silence per day they developed new cells in the hippocampus. The hippocampus is a region of the brain associated with memory, emotion and learning.

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    The growth of new cells in the brain does not necessarily translate to tangible health benefits. However, in this instance, researcher Imke Kirste says that the cells appeared to become functioning neurons.

    “We saw that silence is really helping the new generated cells to differentiate into neurons, and integrate into the system.”

    In this sense silence can quite literally grow your brain.

    The brain is actively internalizing and evaluating information during silence

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      A 2001 study defined a “default mode” of brain function that showed that even when the brain was “resting” it was perpetually active internalizing and evaluating information.

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      Follow-up research found that the default mode is also used during the process of self-reflection. In 2013, in Frontiers in Human Neuroscience, Joseph Moran et al. wrote, the brain’s default mode network “is observed most closely during the psychological task of reflecting on one’s personalities and characteristics (self-reflection), rather than during self-recognition, thinking of the self-concept, or thinking about self-esteem, for example.

      “When the brain rests it is able to integrate internal and external information into “a conscious workspace,” said Moran and colleagues.

      When you are not distracted by noise or goal-orientated tasks, there appears to be a quiet time that allows your conscious workspace to process things. During these periods of silence, your brain has the freedom it needs to discover its place in your internal and external world.

      The default mode helps you think about profound things in an imaginative way.

      As Herman Melville once wrote,[2]

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      “All profound things and emotions of things are preceded and attended by silence.”

      Silence relieves stress and tension.

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        It has been found that noise can have a pronounced physical effect on our brains resulting in elevated levels of stress hormones. The sound waves reach the brain as electrical signals via the ear. The body reacts to these signals even if it is sleeping. It is thought that the amygdalae (located in the temporal lobes of the brain) which is associated with memory formation and emotion is activated and this causes a release of stress hormones. If you live in a consistently noisy environment that you are likely to experience chronically elevated levels of stress hormones.

        A study that was published in 2002 in Psychological Science (Vol. 13, No. 9) examined the effects that the relocation of Munich’s airport had on children’s health and cognition. Gary W. Evans, a professor of human ecology at Cornell University notes that children who are exposed to noise develop a stress response that causes them to ignore the noise. What is of interest is that these children not only ignored harmful stimuli they also ignored stimuli that they should be paying attention to such as speech. 

        “This study is among the strongest, probably the most definitive proof that noise – even at levels that do not produce any hearing damage – causes stress and is harmful to humans,” Evans says.[3]

        Silence seems to have the opposite effect of the brain to noise. While noise may cause stress and tension silence releases tension in the brain and body. A study published in the journal Heart discovered that two minutes of silence can prove to be even more relaxing than listening to “relaxing” music. They based these findings of changes they noticed in blood pressure and blood circulation in the brain.[4]

        Silence replenishes our cognitive resources.

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          The effect that noise pollution can have on cognitive task performance has been extensively studied. It has been found that noise harms task performance at work and school. It can also be the cause of decreased motivation and an increase in error making.  The cognitive functions most strongly affected by noise are reading attention, memory and problem solving.

          Studies have also concluded that children exposed to households or classrooms near airplane flight paths, railways or highways have lower reading scores and are slower in their development of cognitive and language skills.

          But it is not all bad news. It is possible for the brain to restore its finite cognitive resources. According to the attention restoration theory when you are in an environment with lower levels of sensory input the brain can ‘recover’ some of its cognitive abilities. In silence the brain is able to let down its sensory guard and restore some of what has been ‘lost’ through excess noise.[5]

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          Summation

          Traveling to Finland may just well be on your list of things to do. There you may find the silence you need to help your brain. Or, if Finland is a bit out of reach for now, you could simply take a quiet walk in a peaceful place in your neighborhood. This might prove to do you and your brain a world of good.

          Featured photo credit: Angelina Litvin via unsplash.com

          Reference

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