Tweaking Your Facebook Page For Better Results

Tweaking Your Facebook Page For Better Results

Exploring social media sites like Facebook is the best way to advertise your business to potential clients. It is very important to sign up on Facebook if you want to enjoy all the features it has. Explore and try out various features on your page to see what drives a good response and what doesn’t.

This is called “testing” your page, and is not all that different from testing to see if your pages or ads convert. If you have an online business, I’m sure you know about the benefits of setting up a Facebook account in a way that it will attract visitors. There are so many things you can do with social media sites to bring your business to potential clients.

You will need to make sure that your page is giving your audience the information they want. So how can you do this? Here are three easy ways to start:


1. Eye Catching Content

By setting up a fan page that mimics those proven to be successful, you have a better chance to gain a large audience quickly.  This doesn’t mean copying someone else’s page, but choose things that will give you better results. Find out what makes their page a success and build from there.

For instance, if you see other Facebook pages which are similar to your business and which have a good conversion rate, check what content could be attracting visitors to that page.

If they use some border techniques that attract visitors to their page or they have their page set-up in a particular pattern, then you could try to use something similar and see if that boosts your page and business.


2. You Only Need To Make Small Design

One of the most critical mistakes people make when testing a page ( such as a web page, Facebook page, or squeeze page) is to make a lot of changes altogether. The point here is this: when testing a page, just make a few small changes at a time.  If you make so many changes on your page all at once, you will not be able to ascertain which ones caused your conversion rate to increase or decrease.

The the best way is to make small adjustments to your page such as changing your headline, adding a nice border, tweaking your profile picture or changing your notification. Then, you will need to exercise patience. Wait and watch to see if there is a difference in your conversions rate. If you already get a lot of traffic to your pages, then you just need only a week or two to see if there is any difference. If your traffic is currently low, you should wait about a month.

3. Be Creative

A lot of people find themselves stuck when the idea of testing their Facebook pages comes up.


They are confused about how to test on their page. Even after making few changes, they may think more is needed. However, you’ll be surprised by how just few change on your page will generate comments from your visitors just changing your title, wording your call to action differently or the color combinations you use on your page can make a world of difference.

See beyond what is visible at first glance. Consider the subtle things first. Then, try to divide your page and break it down into as many little pieces as you can. Once you have your testing on that type of level, you will be setting yourself ahead of your competitors. You will know what converts and what doesn’t convert, all the way down to the smallest of details.

And after all your hard work, you should have an excellent Facebook page that will attract and get the visitors that you need for online success.


Featured photo credit: via

More by this author

Hardt Article

Freelance Writer

Signs of Excessive Jealousy in a Relationship and How to Deal with It Defense Mechanism: How Does Your Body React To Things That Do Not Happen As You Wish Advantages Of Electric Toothbrushes 5 Benefits Of Hiring An SEO Expert All you need to know about climate-controlled storage units

Trending in Money

130 Fun Things You Can Do This Summer Without Spending Much 235 Real Ways to Actually Make Money Online 3How to Make Money with a Blog (According to 23 Successful Bloggers) 4This List of 50 Low-cost Hobbies Will Excite You 530 Fun Things To Do With Your Friends Without Spending Much

Read Next


Last Updated on August 15, 2018

30 Fun Things You Can Do This Summer Without Spending Much

30 Fun Things You Can Do This Summer Without Spending Much

Summertime can be a real strain on your wallet. The sun is out, there are people to see, places to be; it’s no wonder you might be short of funds during these sunny months. Not everything has to cost you an arm and a leg.

Take some time to go through this list of 20 cheap summer activities and make some realistic goals to complete as many as you can.

Video Summary

1. Visit a strawberry festival

Summer is prime time for tasting strawberries. More often than not, an area that grows strawberries will have a strawberry festival. Indulge yourself in strawberry pies, jams, cakes and more!

2. Have a picnic

Take your partner or your family to the local park and enjoy a relaxing picnic. Designate each person to bring one food item of their choice to add to the fun.

3. Camp in your back yard

    The summer heat can sometimes make it hard to sleep. Why not enjoy the heat outside in the yard? Pitch a tent or gaze into the night sky.

    4. Take long walks

    Discover something new where you live. Take the afternoon off from your chores and go for a long walk. You may be surprised by what you discover.

    5. Break a world record

    Breaking a world record doesn’t have to be time-consuming. You could even break one on your lunch hour. Give it a go!


    6. Go on a bike ride

    The number of bike paths on roads in big cities has increased dramatically over the years. Take advantage, and enjoy the summer breeze.

    7. Join a gym class

      The gym is not everyone’s idea of a good time, but why not go with a friend a join a class? Spinning, yoga and step classes are always more fun with friends, and a lot of gyms allow you to pay-as-you-go.

      8. Find a new hobby

      The summer is the perfect time to find a new hobby. Serotonin (our body’s natural “happy” hormone) is produced by the sunshine and will be at a yearly high, which is great for when we want to tackle something new.

      9. Join a sports team

      Not all sports teams are competitive and require huge amounts of your time. Join in the fun with like-minded people, get fit, stay healthy and make some friends along the way.

      10. Make a slip ‘n slide

        Gather your friends, some plastic sheeting, a hose, washing up liquid if desired, and make a huge slip ‘n slide just like these guys. Granted, yours won’t be as big, but you get the idea… it’s fun!

        11. Make a treasure hunt for your kids

        Today’s digital world sees our children more often than not playing inside than outside. Why not create a sense of adventure by making a treasure hunt? Only rule? It has to be outside.


        12. Visit a free festival

        Towns and cities are awash with free festivals, with themes from film to science. Scout your local area and discover something new.

        13. Visit the zoo

          Let’s face it: we love animals. While browsing news websites and social media networks you’re bound to come across a few pictures of cats. Take a trip to your local zoo for a better experience.

          14. Take a road trip

          Enjoy the open road with a few friends and take a road trip somewhere–anywhere. Just go out and enjoy the sunshine!

          15. Play ultimate frisbee in the park

            Frisbee is always great fun down the park, but why not turn it into more of a competitive sport by playing ultimate frisbee?

            16. Make your own ice cream

            Ice cream is a very versatile dessert. Make a sandwich, enjoy a cone, or simply just enjoy a bowl full. Better yet, making your own ice cream allows you to create any flavor you want.

            17. Invite your neighbors over for a BBQ


              When was the last time you invited your neighbors over? Do you even know them? Now’s your chance. Just ask each person to bring a food item so costs don’t mount up for you.

              18. Get a summer job

              For many students, summer is the time for relaxation and fun. But who said earning money and being productive isn’t fun? You only get out what you put into a situation.

              19. Attend a charity event

              Attending a charity event is a great way to raise funds and awareness for a cause, meet new people, and generally have a good time. Search for your local charity event today.

              20. Visit a national park

              National parks are a great way to explore nature and learn something new. You could even volunteer and make a difference in helping restore natural habitats.

              21. Visit your local comedy club

                Local comedy clubs are extremely underrated. They are cheap to attend and no doubt you’ll have a barrel of laughs.

                22. Make your own hammock

                  Hammocks are very relaxing, are perfect for summer afternoons and are surprisingly easy to make.


                  23. Read in your new hammock

                  Now you have your very own hammock, the only thing left to do is enjoy it. Grab your favorite book and read to your heart’s content.

                  24. Watch a movie outside

                  Movies are great. Relaxing outside in the evening is great. Put them together and you’ve got a perfect combination. In D.C, Maryland and Virginia this summer, for example, you can enjoy a huge number of movies outside.

                  25. Take a hike

                    Hikes are a great way to keep fit and see more of Mother Nature. There are countless trails available for you to explore. Why not try some this summer?

                    26. Learn how to fly a kite

                    As a child, you probably had a kite and haven’t touched it since. Why not dust it off and attempt to fly it? It’s tricky, but well worth the challenge.

                    27. Work out at the park

                    American cities are full of parks with ample space for a work out session. No doubt you’ll be happier to work out in the sun rather than a crowded gym.

                    28. Take your dog to the beach

                      One of the many joys of owning a dog is taking him or her for long walks during the summertime. This joy is enhanced when visiting the beach, for both you and your dog.

                      29. Make a summer smoothie

                      Healthy, delicious and perfect for the summer. Not only that, there are countless recipes ready for you to try.

                      30. Attend a free yoga session at the beach

                      No experience needed and all skill levels are welcome. Take yourself and a buddy down to the beach and try some yoga. You’ve got nothing to lose!

                      Read Next